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B Com Exam  >  B Com Tests  >  Marketing Management  >  Test: Test: Distribution Decisions- 2 - B Com MCQ

Test: Test: Distribution Decisions- 2 - B Com MCQ


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10 Questions MCQ Test Marketing Management - Test: Test: Distribution Decisions- 2

Test: Test: Distribution Decisions- 2 for B Com 2024 is part of Marketing Management preparation. The Test: Test: Distribution Decisions- 2 questions and answers have been prepared according to the B Com exam syllabus.The Test: Test: Distribution Decisions- 2 MCQs are made for B Com 2024 Exam. Find important definitions, questions, notes, meanings, examples, exercises, MCQs and online tests for Test: Test: Distribution Decisions- 2 below.
Solutions of Test: Test: Distribution Decisions- 2 questions in English are available as part of our Marketing Management for B Com & Test: Test: Distribution Decisions- 2 solutions in Hindi for Marketing Management course. Download more important topics, notes, lectures and mock test series for B Com Exam by signing up for free. Attempt Test: Test: Distribution Decisions- 2 | 10 questions in 10 minutes | Mock test for B Com preparation | Free important questions MCQ to study Marketing Management for B Com Exam | Download free PDF with solutions
Test: Test: Distribution Decisions- 2 - Question 1
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Which of the following is a key function of the physical distribution process?

Detailed Solution for Test: Test: Distribution Decisions- 2 - Question 1
Inventory control is a major function within the physical distribution process. It involves managing the levels of inventory to minimize costs associated with carrying inventory while ensuring that products are available when needed. This function is essential for optimizing supply chain efficiency.
Test: Test: Distribution Decisions- 2 - Question 2
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What is the primary role of customer service in the physical distribution process?

Detailed Solution for Test: Test: Distribution Decisions- 2 - Question 2
Customer service in the physical distribution process involves setting and maintaining standards for customer satisfaction during product delivery. This ensures that customers receive their products in a timely manner and helps establish a positive relationship between the company and its customers.
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Test: Test: Distribution Decisions- 2 - Question 3
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Which inventory control system involves selling the oldest inventory first?

Detailed Solution for Test: Test: Distribution Decisions- 2 - Question 3
The inventory control system that involves selling the oldest inventory first is called the First in, first out (FIFO) system. This helps prevent inventory from becoming obsolete and ensures that products with shorter shelf lives are sold before newer ones.
Test: Test: Distribution Decisions- 2 - Question 4
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Which distribution channel alternative involves a sales force that receives a base salary plus commission?
Detailed Solution for Test: Test: Distribution Decisions- 2 - Question 4
A company sales office involves a sales force that is compensated with a base salary along with commission based on their sales performance. This provides sales representatives with incentives to promote the company's products effectively.
Test: Test: Distribution Decisions- 2 - Question 5
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What is a key advantage of using distribution channels in marketing?
Detailed Solution for Test: Test: Distribution Decisions- 2 - Question 5
Distribution channels play a vital role in creating place, time, and possession utilities for products. They bridge the gap between producers and consumers, making products available at the right place and time, and ensuring convenient access for consumers.
Test: Test: Distribution Decisions- 2 - Question 6
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Which role do distribution channels perform that aids in selling new products and providing valuable feedback?
Detailed Solution for Test: Test: Distribution Decisions- 2 - Question 6
Distribution channels serve as effective sales agents, promoting new products and generating interest among consumers. They interact directly with customers, providing valuable feedback to producers and contributing to the success of new product launches.
Test: Test: Distribution Decisions- 2 - Question 7
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What does a sales agency specialize in, with regard to product distribution?
Detailed Solution for Test: Test: Distribution Decisions- 2 - Question 7
A sales agency specializes in word of mouth selling and promotion. They utilize their expertise to promote products to a broader audience and facilitate the distribution of products to retailers and consumers.
Test: Test: Distribution Decisions- 2 - Question 8
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How do intermediaries in distribution channels contribute to the reduction of transactions?
Detailed Solution for Test: Test: Distribution Decisions- 2 - Question 8
Intermediaries in distribution channels reduce the number of transactions involved in the distribution process. They bridge the gap between producers and consumers, thereby minimizing the economic and logistical complexities of direct transactions.
Test: Test: Distribution Decisions- 2 - Question 9
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What function do intermediaries perform that involves creating an attractive display of products to influence customer choices?
Detailed Solution for Test: Test: Distribution Decisions- 2 - Question 9
Intermediaries engage in merchandising activities to present products attractively and influence customer choices. Effective merchandising contributes to better product visibility and higher sales at retail stores.
Test: Test: Distribution Decisions- 2 - Question 10
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Which criteria should be greatly superior for considering a distribution channel with a long-term commitment?
Detailed Solution for Test: Test: Distribution Decisions- 2 - Question 10
A distribution channel involving a long-term commitment should be greatly superior in terms of control criteria. This is important to ensure that the commitment aligns with the company's objectives and yields substantial benefits in terms of economic and control considerations.
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