UGC NET Past Year Question Paper II: Mass communication & Journalism (December 2013)

 Page 1


1. Write your roll number in the space provided on the top of
this page.
2. This paper consists of fifty multiple-choice type of questions.
3. At the commencement of examination, the question booklet
will be given to you. In the first 5 minutes, you are requested
to open the booklet and compulsorily examine it as below :
(i) To have access to the Question Booklet, tear off the
paper seal on the edge of this cover page. Do not accept
a booklet without sticker-seal and do not accept an open
booklet.
(ii) Tally the number of pages and number of questions
in the booklet with the information printed on the
cover page. Faulty booklets due to pages/questions
missing or duplicate or not in serial order or any
other discrepancy should be got replaced immediately
by a correct booklet from the invigilator within the
period of 5 minutes. Afterwards, neither the Question
Booklet will be replaced nor any extra time will be
given.
(iii) After this verification is over, the OMR Sheet Number
should be entered on this Test Booklet.
4. Each item has four alternative responses marked (A), (B), (C)
and (D). You have to darken the circle as indicated below on
the correct response against each item.
Example :
where (C) is the correct response.
5. Your responses to the items are to be indicated in the OMR
Sheet given inside the Paper I Booklet only. If you mark
at any place other than in the circle in the OMR Sheet, it will
not be evaluated.
6. Read instructions given inside carefully.
7. Rough Work is to be done in the end of this booklet.
8. If you write your Name, Roll Number, Phone Number or put
any mark on any part of the OMR Sheet, except for the space
allotted for the relevant entries, which may disclose your
identity, or use abusive language or employ any other unfair
means such as change of response by scratching or using
white fluid, you will render yourself liable to disqualification.
9. You have to return the test question booklet and Original
OMR Sheet to the invigilators at the end of the examination
compulsorily and must not carry it with you outside the
Examination Hall. Y ou are, however, allowed to carry duplicate
copy of OMR Sheet on conclusion of examination.
10. Use only Blue/Black Ball point pen.
11. Use of any calculator or log table etc., is prohibited.
12. There is no negative marks for incorrect answers.
13. In case of any discrepancy in the English and Hindi versions,
English version will be taken as final.
Number of Pages in this Booklet : 16 Number of Questions in this Booklet : 50
Instructions for the Candidates ¯Ö¸üßõÖÖÙ£Ö µÖÖë Ûêú ×»Ö‹ ×®Ö¤ìü¿Ö
D-63-13 1 P.T.O.
1. ‡ÃÖ ¯Öéšü Ûêú ‰ú¯Ö¸ü ×®Ö µÖŸÖ ãÖÖ®Ö ¯Ö¸ü †¯Ö®ÖÖ ¸üÖê»Ö ®Ö´²Ö¸ü ×»Ö×ÜÖ‹ …
2. ‡ÃÖ ¯ÖÏ¿®Ö-¯Ö¡Ö ´Öë ¯Ö“ÖÖÃÖ ²ÖÆãü×¾ÖÛú»¯Öß µÖ ¯ÖÏ¿®Ö Æïü …
3. ¯Ö¸üßõÖÖ ¯ÖÏÖ¸ü´³Ö ÆüÖê®Öê ¯Ö¸ü, ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ †Ö¯ÖÛúÖê ¤êü ¤üß •ÖÖ µÖêÝÖß … ¯ÖÆü»Öê
¯ÖÖÑ“Ö ×´Ö®Ö™ü †Ö¯ÖÛúÖê ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ÜÖÖê»Ö®Öê ŸÖ£ÖÖ ˆÃÖÛúß ×®Ö´®Ö×»Ö×ÜÖŸÖ
•ÖÖÑ“Ö Ûêú ×»Ö‹ פü µÖê •ÖÖ µÖëÝÖê, וÖÃÖÛúß •ÖÖÑ“Ö †Ö¯ÖÛúÖê †¾Ö¿ µÖ Ûú¸ü®Öß Æîü :
(i) ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ÜÖÖê»Ö®Öê Ûêú ×»Ö‹ ˆÃÖÛêú Ûú¾Ö¸ü ¯Öê•Ö ¯Ö¸ü »ÖÝÖß ÛúÖÝÖ•Ö
Ûúß ÃÖᯙ ÛúÖê ±úÖ›Ìü »Öë … ÜÖã»Öß Æãü‡Ô µÖÖ ×²Ö®ÖÖ Ã™üßÛú¸ü-ÃÖᯙ Ûúß
¯Öã×ßÖÛúÖ Ã¾ÖßÛúÖ¸ü ®Ö Ûú¸ëü …
(ii) Ûú¾Ö¸ü ¯Öéšü ¯Ö¸ü ”û¯Öê ×®Ö¤ìü¿ÖÖ®ÖãÃÖÖ¸ü ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ Ûêú ¯Öéšü ŸÖ£ÖÖ
¯ÖÏ¿®ÖÖë Ûúß ÃÖÓÜ µÖÖ ÛúÖê †“”ûß ŸÖ¸üÆü “ÖîÛú Ûú¸ü »Öë ×Ûú µÖê ¯Öæ¸êü
Æïü … ¤üÖêÂÖ¯ÖæÞÖÔ ¯Öã×ßÖÛúÖ ×•Ö®Ö´Öë ¯Öéšü/¯ÖÏ¿®Ö Ûú´Ö ÆüÖë µÖÖ ¤ãü²ÖÖ¸üÖ †Ö
ÝÖ µÖê ÆüÖë µÖÖ ÃÖß׸ü µÖ»Ö ´Öë ®Ö ÆüÖë †£ÖÖÔŸÖË ×ÛúÃÖß ³Öß ¯ÖÏÛúÖ¸ü Ûúß
¡Öã×™ü¯ÖæÞÖÔ ¯Öã×ßÖÛúÖ Ã¾ÖßÛúÖ¸ü ®Ö Ûú¸ëü ŸÖ£ÖÖ ˆÃÖß ÃÖ´Ö µÖ ˆÃÖê
»ÖÖî™üÖÛú¸ü ˆÃÖÛêú ãÖÖ®Ö ¯Ö¸ü ¤æüÃÖ¸üß ÃÖÆüß ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ »Öê »Öë …
‡ÃÖÛêú ×»Ö‹ †Ö¯ÖÛúÖê ¯ÖÖÑ“Ö ×´Ö®Ö™ü פü µÖê •ÖÖ µÖëÝÖê … ˆÃÖÛêú ²ÖÖ¤ü ®Ö
ŸÖÖê †Ö¯ÖÛúß ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ¾ÖÖ¯ÖÃÖ »Öß •ÖÖ µÖêÝÖß †Öî¸ü ®Ö Æüß †Ö¯ÖÛúÖê
†×ŸÖ׸üŒŸÖ ÃÖ´Ö µÖ פü µÖÖ •ÖÖ µÖêÝÖÖ …
(iii) ‡ÃÖ •ÖÖÑ“Ö Ûêú ²ÖÖ¤ü OMR ¯Ö¡ÖÛú Ûúß ÛÎú´Ö ÃÖÓÜ µÖÖ ‡ÃÖ ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ
¯Ö¸ü †Ó×ÛúŸÖ Ûú¸ü ¤ëü …
4. ¯ÖÏŸ µÖêÛú ¯ÖÏ¿®Ö Ûêú ×»Ö‹ “ÖÖ¸ü ˆ¢Ö¸ü ×¾ÖÛú»¯Ö (A), (B), (C) ŸÖ£ÖÖ (D) פü µÖê
ÝÖ µÖê Æïü … †Ö¯ÖÛúÖê ÃÖÆüß ˆ¢Ö¸ü Ûêú ¾Öé¢Ö ÛúÖê ¯Öê®Ö ÃÖê ³Ö¸üÛú¸ü ÛúÖ»ÖÖ Ûú¸ü®ÖÖ Æîü
•ÖîÃÖÖ ×Ûú ®Öß“Öê פüÜÖÖ µÖÖ ÝÖ µÖÖ Æîü …
ˆ¤üÖÆü¸üÞÖ :
•Ö²Ö×Ûúú(C) ÃÖÆüß ˆ¢Ö¸ü Æîü …
5. ¯ÖÏ¿®ÖÖë Ûêú ˆ¢Ö¸ü Ûêú¾Ö»Ö ¯ÖÏ¿®Ö ¯Ö¡Ö I Ûêú †®¤ü¸ü פü µÖê ÝÖ µÖê OMR ¯Ö¡ÖÛú ¯Ö¸ü Æüß
†Ó×ÛúŸÖ Ûú¸ü®Öê Æïü … µÖפü †Ö¯Ö OMR ¯Ö¡ÖÛú ¯Ö¸ü פü µÖê ÝÖ µÖê ¾Öé¢Ö Ûêú †»ÖÖ¾ÖÖ
×ÛúÃÖß †® µÖ ãÖÖ®Ö ¯Ö¸ü ˆ¢Ö¸ü דÖÅ®ÖÖÓ×ÛúŸÖ Ûú¸üŸÖê Æïü, ŸÖÖê ˆÃÖÛúÖ ´Öæ» µÖÖÓÛú®Ö
®ÖÆüà ÆüÖêÝÖÖ …
6. †®¤ü¸ü פü µÖê ÝÖ µÖê ×®Ö¤ìü¿ÖÖë ÛúÖê ¬ µÖÖ®Ö¯Öæ¾ÖÔÛú ¯ÖœÌëü …
7. Ûú““ÖÖ ÛúÖ´Ö (Rough Work) ‡ÃÖ ¯Öã×ßÖÛúÖ Ûêú †×®ŸÖ´Ö ¯Öéšü ¯Ö¸ü Ûú¸ëü …
8. µÖפü †Ö¯Ö OMR ¯Ö¡ÖÛú ¯Ö¸ü ×®Ö µÖŸÖ ãÖÖ®Ö Ûêú †»ÖÖ¾ÖÖ †¯Ö®ÖÖ ®ÖÖ´Ö, ¸üÖê»Ö
®Ö´²Ö¸ü, ±úÖê®Ö ®Ö´²Ö¸ü µÖÖ ÛúÖê‡Ô ³Öß ‹êÃÖÖ ×“ÖÅ®Ö ×•ÖÃÖÃÖê †Ö¯ÖÛúß ¯ÖÆü“ÖÖ®Ö ÆüÖê
ÃÖÛêú, †Ó×ÛúŸÖ Ûú¸üŸÖê Æïü †£Ö¾ÖÖ †³Ö¦ü ³ÖÖÂÖÖ ÛúÖ ¯ÖÏ µÖÖêÝÖ Ûú¸üŸÖê Æïü, µÖÖ ÛúÖê‡Ô
†® µÖ †®Öã×“ÖŸÖ ÃÖÖ¬Ö®Ö ÛúÖ ¯ÖÏ µÖÖêÝÖ Ûú¸üŸÖê Æïü, •ÖîÃÖê ×Ûú †Ó×ÛúŸÖ ×Ûú µÖê ÝÖ µÖê
ˆ¢Ö¸ü ÛúÖê ×´Ö™üÖ®ÖÖ µÖÖ ÃÖ±êú¤ü à µÖÖÆüß ÃÖê ²Ö¤ü»Ö®ÖÖ ŸÖÖê ¯Ö¸üßõÖÖ Ûêú ×»Ö µÖê
†µÖÖêÝ µÖ ‘ÖÖê×ÂÖŸÖ ×Ûú µÖê •ÖÖ ÃÖÛúŸÖê Æïü …
9. †Ö¯ÖÛúÖê ¯Ö¸üßõÖÖ ÃÖ´ÖÖ¯ŸÖ ÆüÖê®Öê ¯Ö¸ü ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ‹¾ÖÓ ´Öæ»Ö OMR ¯Ö¡ÖÛú
×®Ö¸üßõÖÛú ´ÖÆüÖê¤ü µÖ ÛúÖê »ÖÖî™üÖ®ÖÖ †Ö¾Ö¿ µÖÛú Æîü †Öî¸ü ¯Ö¸üßõÖÖ ÃÖ´ÖÖׯŸÖ Ûêú ²ÖÖ¤ü
ˆÃÖê †¯Ö®Öê ÃÖÖ£Ö ¯Ö¸üßõÖÖ ³Ö¾Ö®Ö ÃÖê ²ÖÖÆü¸ü ®Ö »ÖêÛú¸ü •ÖÖ µÖë … ÆüÖ»ÖÖÓ×Ûú †Ö¯Ö
¯Ö¸üßõÖÖ ÃÖ´ÖÖׯŸÖ ¯Ö¸ü OMR ¯Ö¡ÖÛú Ûúß ›ãü¯»ÖßÛêú™ü ¯ÖÏ×ŸÖ †¯Ö®Öê ÃÖÖ£Ö »Öê •ÖÖ
ÃÖÛúŸÖê Æïü …
10. Ûêú¾Ö»Ö ®Öß»Öê/ÛúÖ»Öê ²ÖÖ»Ö ¯¾ÖÖ‡Õ™ü ¯Öê®Ö ÛúÖ Æüß ‡ÃŸÖê´ÖÖ»Ö Ûú¸ëü …
11. ×ÛúÃÖß ³Öß ¯ÖÏÛúÖ¸ü ÛúÖ ÃÖÓÝÖÞÖÛú (Ûîú»ÖÛãú»Öê™ü¸ü) µÖÖ »ÖÖÝÖ ™êü²Ö»Ö †Öפü ÛúÖ
¯ÖÏ µÖÖêÝÖ ¾ÖÙ•ÖŸÖ Æîü …
12. ÝÖ»ÖŸÖ ˆ¢Ö¸üÖë Ûêú ×»Ö‹ ÛúÖê‡Ô ®ÖÛúÖ¸üÖŸ´ÖÛú †ÓÛú ®ÖÆüà Æïü …
13. µÖפü †ÓÝÖÏê•Öß µÖÖ ØÆü¤üß ×¾Ö¾Ö¸üÞÖ ´Öë ÛúÖê‡Ô ×¾ÖÃÖÓÝÖ×ŸÖ ÆüÖê, ŸÖÖê †ÓÝÖÏê•Öß ×¾Ö¾Ö¸üÞÖ
†Ó×ŸÖ´Ö ´ÖÖ®ÖÖ •ÖÖ‹ÝÖÖ …
[Maximum Marks : 100
Time : 1 
1
/
4
 hours]
PAPER-II
MASS COMMUNICATION & JOURNALISM
(To be filled by the Candidate)
Signature and Name of Invigilator
OMR Sheet No. : ...............................................
Roll No.
(In words)
1. (Signature) __________________________
(Name)  ____________________________
2. (Signature) __________________________
(Name)  ____________________________
Roll No.________________________________
6 3
(In figures as per admission card)
D 13
Page 2


1. Write your roll number in the space provided on the top of
this page.
2. This paper consists of fifty multiple-choice type of questions.
3. At the commencement of examination, the question booklet
will be given to you. In the first 5 minutes, you are requested
to open the booklet and compulsorily examine it as below :
(i) To have access to the Question Booklet, tear off the
paper seal on the edge of this cover page. Do not accept
a booklet without sticker-seal and do not accept an open
booklet.
(ii) Tally the number of pages and number of questions
in the booklet with the information printed on the
cover page. Faulty booklets due to pages/questions
missing or duplicate or not in serial order or any
other discrepancy should be got replaced immediately
by a correct booklet from the invigilator within the
period of 5 minutes. Afterwards, neither the Question
Booklet will be replaced nor any extra time will be
given.
(iii) After this verification is over, the OMR Sheet Number
should be entered on this Test Booklet.
4. Each item has four alternative responses marked (A), (B), (C)
and (D). You have to darken the circle as indicated below on
the correct response against each item.
Example :
where (C) is the correct response.
5. Your responses to the items are to be indicated in the OMR
Sheet given inside the Paper I Booklet only. If you mark
at any place other than in the circle in the OMR Sheet, it will
not be evaluated.
6. Read instructions given inside carefully.
7. Rough Work is to be done in the end of this booklet.
8. If you write your Name, Roll Number, Phone Number or put
any mark on any part of the OMR Sheet, except for the space
allotted for the relevant entries, which may disclose your
identity, or use abusive language or employ any other unfair
means such as change of response by scratching or using
white fluid, you will render yourself liable to disqualification.
9. You have to return the test question booklet and Original
OMR Sheet to the invigilators at the end of the examination
compulsorily and must not carry it with you outside the
Examination Hall. Y ou are, however, allowed to carry duplicate
copy of OMR Sheet on conclusion of examination.
10. Use only Blue/Black Ball point pen.
11. Use of any calculator or log table etc., is prohibited.
12. There is no negative marks for incorrect answers.
13. In case of any discrepancy in the English and Hindi versions,
English version will be taken as final.
Number of Pages in this Booklet : 16 Number of Questions in this Booklet : 50
Instructions for the Candidates ¯Ö¸üßõÖÖÙ£Ö µÖÖë Ûêú ×»Ö‹ ×®Ö¤ìü¿Ö
D-63-13 1 P.T.O.
1. ‡ÃÖ ¯Öéšü Ûêú ‰ú¯Ö¸ü ×®Ö µÖŸÖ ãÖÖ®Ö ¯Ö¸ü †¯Ö®ÖÖ ¸üÖê»Ö ®Ö´²Ö¸ü ×»Ö×ÜÖ‹ …
2. ‡ÃÖ ¯ÖÏ¿®Ö-¯Ö¡Ö ´Öë ¯Ö“ÖÖÃÖ ²ÖÆãü×¾ÖÛú»¯Öß µÖ ¯ÖÏ¿®Ö Æïü …
3. ¯Ö¸üßõÖÖ ¯ÖÏÖ¸ü´³Ö ÆüÖê®Öê ¯Ö¸ü, ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ †Ö¯ÖÛúÖê ¤êü ¤üß •ÖÖ µÖêÝÖß … ¯ÖÆü»Öê
¯ÖÖÑ“Ö ×´Ö®Ö™ü †Ö¯ÖÛúÖê ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ÜÖÖê»Ö®Öê ŸÖ£ÖÖ ˆÃÖÛúß ×®Ö´®Ö×»Ö×ÜÖŸÖ
•ÖÖÑ“Ö Ûêú ×»Ö‹ פü µÖê •ÖÖ µÖëÝÖê, וÖÃÖÛúß •ÖÖÑ“Ö †Ö¯ÖÛúÖê †¾Ö¿ µÖ Ûú¸ü®Öß Æîü :
(i) ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ÜÖÖê»Ö®Öê Ûêú ×»Ö‹ ˆÃÖÛêú Ûú¾Ö¸ü ¯Öê•Ö ¯Ö¸ü »ÖÝÖß ÛúÖÝÖ•Ö
Ûúß ÃÖᯙ ÛúÖê ±úÖ›Ìü »Öë … ÜÖã»Öß Æãü‡Ô µÖÖ ×²Ö®ÖÖ Ã™üßÛú¸ü-ÃÖᯙ Ûúß
¯Öã×ßÖÛúÖ Ã¾ÖßÛúÖ¸ü ®Ö Ûú¸ëü …
(ii) Ûú¾Ö¸ü ¯Öéšü ¯Ö¸ü ”û¯Öê ×®Ö¤ìü¿ÖÖ®ÖãÃÖÖ¸ü ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ Ûêú ¯Öéšü ŸÖ£ÖÖ
¯ÖÏ¿®ÖÖë Ûúß ÃÖÓÜ µÖÖ ÛúÖê †“”ûß ŸÖ¸üÆü “ÖîÛú Ûú¸ü »Öë ×Ûú µÖê ¯Öæ¸êü
Æïü … ¤üÖêÂÖ¯ÖæÞÖÔ ¯Öã×ßÖÛúÖ ×•Ö®Ö´Öë ¯Öéšü/¯ÖÏ¿®Ö Ûú´Ö ÆüÖë µÖÖ ¤ãü²ÖÖ¸üÖ †Ö
ÝÖ µÖê ÆüÖë µÖÖ ÃÖß׸ü µÖ»Ö ´Öë ®Ö ÆüÖë †£ÖÖÔŸÖË ×ÛúÃÖß ³Öß ¯ÖÏÛúÖ¸ü Ûúß
¡Öã×™ü¯ÖæÞÖÔ ¯Öã×ßÖÛúÖ Ã¾ÖßÛúÖ¸ü ®Ö Ûú¸ëü ŸÖ£ÖÖ ˆÃÖß ÃÖ´Ö µÖ ˆÃÖê
»ÖÖî™üÖÛú¸ü ˆÃÖÛêú ãÖÖ®Ö ¯Ö¸ü ¤æüÃÖ¸üß ÃÖÆüß ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ »Öê »Öë …
‡ÃÖÛêú ×»Ö‹ †Ö¯ÖÛúÖê ¯ÖÖÑ“Ö ×´Ö®Ö™ü פü µÖê •ÖÖ µÖëÝÖê … ˆÃÖÛêú ²ÖÖ¤ü ®Ö
ŸÖÖê †Ö¯ÖÛúß ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ¾ÖÖ¯ÖÃÖ »Öß •ÖÖ µÖêÝÖß †Öî¸ü ®Ö Æüß †Ö¯ÖÛúÖê
†×ŸÖ׸üŒŸÖ ÃÖ´Ö µÖ פü µÖÖ •ÖÖ µÖêÝÖÖ …
(iii) ‡ÃÖ •ÖÖÑ“Ö Ûêú ²ÖÖ¤ü OMR ¯Ö¡ÖÛú Ûúß ÛÎú´Ö ÃÖÓÜ µÖÖ ‡ÃÖ ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ
¯Ö¸ü †Ó×ÛúŸÖ Ûú¸ü ¤ëü …
4. ¯ÖÏŸ µÖêÛú ¯ÖÏ¿®Ö Ûêú ×»Ö‹ “ÖÖ¸ü ˆ¢Ö¸ü ×¾ÖÛú»¯Ö (A), (B), (C) ŸÖ£ÖÖ (D) פü µÖê
ÝÖ µÖê Æïü … †Ö¯ÖÛúÖê ÃÖÆüß ˆ¢Ö¸ü Ûêú ¾Öé¢Ö ÛúÖê ¯Öê®Ö ÃÖê ³Ö¸üÛú¸ü ÛúÖ»ÖÖ Ûú¸ü®ÖÖ Æîü
•ÖîÃÖÖ ×Ûú ®Öß“Öê פüÜÖÖ µÖÖ ÝÖ µÖÖ Æîü …
ˆ¤üÖÆü¸üÞÖ :
•Ö²Ö×Ûúú(C) ÃÖÆüß ˆ¢Ö¸ü Æîü …
5. ¯ÖÏ¿®ÖÖë Ûêú ˆ¢Ö¸ü Ûêú¾Ö»Ö ¯ÖÏ¿®Ö ¯Ö¡Ö I Ûêú †®¤ü¸ü פü µÖê ÝÖ µÖê OMR ¯Ö¡ÖÛú ¯Ö¸ü Æüß
†Ó×ÛúŸÖ Ûú¸ü®Öê Æïü … µÖפü †Ö¯Ö OMR ¯Ö¡ÖÛú ¯Ö¸ü פü µÖê ÝÖ µÖê ¾Öé¢Ö Ûêú †»ÖÖ¾ÖÖ
×ÛúÃÖß †® µÖ ãÖÖ®Ö ¯Ö¸ü ˆ¢Ö¸ü דÖÅ®ÖÖÓ×ÛúŸÖ Ûú¸üŸÖê Æïü, ŸÖÖê ˆÃÖÛúÖ ´Öæ» µÖÖÓÛú®Ö
®ÖÆüà ÆüÖêÝÖÖ …
6. †®¤ü¸ü פü µÖê ÝÖ µÖê ×®Ö¤ìü¿ÖÖë ÛúÖê ¬ µÖÖ®Ö¯Öæ¾ÖÔÛú ¯ÖœÌëü …
7. Ûú““ÖÖ ÛúÖ´Ö (Rough Work) ‡ÃÖ ¯Öã×ßÖÛúÖ Ûêú †×®ŸÖ´Ö ¯Öéšü ¯Ö¸ü Ûú¸ëü …
8. µÖפü †Ö¯Ö OMR ¯Ö¡ÖÛú ¯Ö¸ü ×®Ö µÖŸÖ ãÖÖ®Ö Ûêú †»ÖÖ¾ÖÖ †¯Ö®ÖÖ ®ÖÖ´Ö, ¸üÖê»Ö
®Ö´²Ö¸ü, ±úÖê®Ö ®Ö´²Ö¸ü µÖÖ ÛúÖê‡Ô ³Öß ‹êÃÖÖ ×“ÖÅ®Ö ×•ÖÃÖÃÖê †Ö¯ÖÛúß ¯ÖÆü“ÖÖ®Ö ÆüÖê
ÃÖÛêú, †Ó×ÛúŸÖ Ûú¸üŸÖê Æïü †£Ö¾ÖÖ †³Ö¦ü ³ÖÖÂÖÖ ÛúÖ ¯ÖÏ µÖÖêÝÖ Ûú¸üŸÖê Æïü, µÖÖ ÛúÖê‡Ô
†® µÖ †®Öã×“ÖŸÖ ÃÖÖ¬Ö®Ö ÛúÖ ¯ÖÏ µÖÖêÝÖ Ûú¸üŸÖê Æïü, •ÖîÃÖê ×Ûú †Ó×ÛúŸÖ ×Ûú µÖê ÝÖ µÖê
ˆ¢Ö¸ü ÛúÖê ×´Ö™üÖ®ÖÖ µÖÖ ÃÖ±êú¤ü à µÖÖÆüß ÃÖê ²Ö¤ü»Ö®ÖÖ ŸÖÖê ¯Ö¸üßõÖÖ Ûêú ×»Ö µÖê
†µÖÖêÝ µÖ ‘ÖÖê×ÂÖŸÖ ×Ûú µÖê •ÖÖ ÃÖÛúŸÖê Æïü …
9. †Ö¯ÖÛúÖê ¯Ö¸üßõÖÖ ÃÖ´ÖÖ¯ŸÖ ÆüÖê®Öê ¯Ö¸ü ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ‹¾ÖÓ ´Öæ»Ö OMR ¯Ö¡ÖÛú
×®Ö¸üßõÖÛú ´ÖÆüÖê¤ü µÖ ÛúÖê »ÖÖî™üÖ®ÖÖ †Ö¾Ö¿ µÖÛú Æîü †Öî¸ü ¯Ö¸üßõÖÖ ÃÖ´ÖÖׯŸÖ Ûêú ²ÖÖ¤ü
ˆÃÖê †¯Ö®Öê ÃÖÖ£Ö ¯Ö¸üßõÖÖ ³Ö¾Ö®Ö ÃÖê ²ÖÖÆü¸ü ®Ö »ÖêÛú¸ü •ÖÖ µÖë … ÆüÖ»ÖÖÓ×Ûú †Ö¯Ö
¯Ö¸üßõÖÖ ÃÖ´ÖÖׯŸÖ ¯Ö¸ü OMR ¯Ö¡ÖÛú Ûúß ›ãü¯»ÖßÛêú™ü ¯ÖÏ×ŸÖ †¯Ö®Öê ÃÖÖ£Ö »Öê •ÖÖ
ÃÖÛúŸÖê Æïü …
10. Ûêú¾Ö»Ö ®Öß»Öê/ÛúÖ»Öê ²ÖÖ»Ö ¯¾ÖÖ‡Õ™ü ¯Öê®Ö ÛúÖ Æüß ‡ÃŸÖê´ÖÖ»Ö Ûú¸ëü …
11. ×ÛúÃÖß ³Öß ¯ÖÏÛúÖ¸ü ÛúÖ ÃÖÓÝÖÞÖÛú (Ûîú»ÖÛãú»Öê™ü¸ü) µÖÖ »ÖÖÝÖ ™êü²Ö»Ö †Öפü ÛúÖ
¯ÖÏ µÖÖêÝÖ ¾ÖÙ•ÖŸÖ Æîü …
12. ÝÖ»ÖŸÖ ˆ¢Ö¸üÖë Ûêú ×»Ö‹ ÛúÖê‡Ô ®ÖÛúÖ¸üÖŸ´ÖÛú †ÓÛú ®ÖÆüà Æïü …
13. µÖפü †ÓÝÖÏê•Öß µÖÖ ØÆü¤üß ×¾Ö¾Ö¸üÞÖ ´Öë ÛúÖê‡Ô ×¾ÖÃÖÓÝÖ×ŸÖ ÆüÖê, ŸÖÖê †ÓÝÖÏê•Öß ×¾Ö¾Ö¸üÞÖ
†Ó×ŸÖ´Ö ´ÖÖ®ÖÖ •ÖÖ‹ÝÖÖ …
[Maximum Marks : 100
Time : 1 
1
/
4
 hours]
PAPER-II
MASS COMMUNICATION & JOURNALISM
(To be filled by the Candidate)
Signature and Name of Invigilator
OMR Sheet No. : ...............................................
Roll No.
(In words)
1. (Signature) __________________________
(Name)  ____________________________
2. (Signature) __________________________
(Name)  ____________________________
Roll No.________________________________
6 3
(In figures as per admission card)
D 13
Paper-II 1 D-63-13 
 
1. Mass media essentially operate in
(A) Limited sphere
(B) Parallel sphere
(C) Public sphere
(D) Conventional sphere
2. When codes govern signs, and when
assembled together, they become
(A) Texts
(B) Paradigms
(C) Contexts
(D) Symbol
3. The addressability of mass
communication is altered by
(A) the digital media
(B) the folk media
(C) the personality-oriented media
(D) the non-real time media
4. Transferring thoughts, ideas and
messages into verbal and non-verbal
signs is referred to as
(A) Channelisation
(B) Mediation
(C) Encoding
(D) Decoding
5. The utilization of a personal space
and physical environment for
communication is called
(A) Chronemics
(B) Proxemics
(C) Kinesics
(D) Paralanguage
6. Generally, referential readings are
(A) Normal
(B) Researched
(C) Emotional
(D) Prohibitive
 
 
 
7. The first chairman of the Press
Council of India was
(A) Justice Rajagopala Iyenger
(B) Justice P.B. Sawant
(C) Justice Jeevan Reddy
(D) Justice J.R. Mudholkar
8. Organisational communication is
concerned with the flow of messages
within a network of interdependent
(A) Relationships
(B) Performances
(C) Obstacles
(D) Biases
9. The concept of Flak was constructed
by
(A) John Fiske
(B) E. Durkheim
(C) Noam Chomsky
(D) Leon Festinger
10. Sardar K.M. Panickar was associated
with
(A) The Times of India
(B) The Pioneer
(C) The Hindustan Times
(D) The Tribune
11. In analog mass communication,
contents are linear and
(A) Dynamic
(B) Static
(C) Exploratory
(D) Sensational
12. Expression of opinion as to the public
conduct of public servants is not
(A) a breach of privilege
(B) contempt of public servants
(C) violation of service protection
(D) defamatory
MASS COMMUNICATION & JOURNALISM 
Paper – II 
 
Note : This paper contains fifty (50) objective type questions of two (2) marks each. All 
questions are compulsory. 
DEC-2013
UGC NET/JRF
Page 3


1. Write your roll number in the space provided on the top of
this page.
2. This paper consists of fifty multiple-choice type of questions.
3. At the commencement of examination, the question booklet
will be given to you. In the first 5 minutes, you are requested
to open the booklet and compulsorily examine it as below :
(i) To have access to the Question Booklet, tear off the
paper seal on the edge of this cover page. Do not accept
a booklet without sticker-seal and do not accept an open
booklet.
(ii) Tally the number of pages and number of questions
in the booklet with the information printed on the
cover page. Faulty booklets due to pages/questions
missing or duplicate or not in serial order or any
other discrepancy should be got replaced immediately
by a correct booklet from the invigilator within the
period of 5 minutes. Afterwards, neither the Question
Booklet will be replaced nor any extra time will be
given.
(iii) After this verification is over, the OMR Sheet Number
should be entered on this Test Booklet.
4. Each item has four alternative responses marked (A), (B), (C)
and (D). You have to darken the circle as indicated below on
the correct response against each item.
Example :
where (C) is the correct response.
5. Your responses to the items are to be indicated in the OMR
Sheet given inside the Paper I Booklet only. If you mark
at any place other than in the circle in the OMR Sheet, it will
not be evaluated.
6. Read instructions given inside carefully.
7. Rough Work is to be done in the end of this booklet.
8. If you write your Name, Roll Number, Phone Number or put
any mark on any part of the OMR Sheet, except for the space
allotted for the relevant entries, which may disclose your
identity, or use abusive language or employ any other unfair
means such as change of response by scratching or using
white fluid, you will render yourself liable to disqualification.
9. You have to return the test question booklet and Original
OMR Sheet to the invigilators at the end of the examination
compulsorily and must not carry it with you outside the
Examination Hall. Y ou are, however, allowed to carry duplicate
copy of OMR Sheet on conclusion of examination.
10. Use only Blue/Black Ball point pen.
11. Use of any calculator or log table etc., is prohibited.
12. There is no negative marks for incorrect answers.
13. In case of any discrepancy in the English and Hindi versions,
English version will be taken as final.
Number of Pages in this Booklet : 16 Number of Questions in this Booklet : 50
Instructions for the Candidates ¯Ö¸üßõÖÖÙ£Ö µÖÖë Ûêú ×»Ö‹ ×®Ö¤ìü¿Ö
D-63-13 1 P.T.O.
1. ‡ÃÖ ¯Öéšü Ûêú ‰ú¯Ö¸ü ×®Ö µÖŸÖ ãÖÖ®Ö ¯Ö¸ü †¯Ö®ÖÖ ¸üÖê»Ö ®Ö´²Ö¸ü ×»Ö×ÜÖ‹ …
2. ‡ÃÖ ¯ÖÏ¿®Ö-¯Ö¡Ö ´Öë ¯Ö“ÖÖÃÖ ²ÖÆãü×¾ÖÛú»¯Öß µÖ ¯ÖÏ¿®Ö Æïü …
3. ¯Ö¸üßõÖÖ ¯ÖÏÖ¸ü´³Ö ÆüÖê®Öê ¯Ö¸ü, ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ †Ö¯ÖÛúÖê ¤êü ¤üß •ÖÖ µÖêÝÖß … ¯ÖÆü»Öê
¯ÖÖÑ“Ö ×´Ö®Ö™ü †Ö¯ÖÛúÖê ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ÜÖÖê»Ö®Öê ŸÖ£ÖÖ ˆÃÖÛúß ×®Ö´®Ö×»Ö×ÜÖŸÖ
•ÖÖÑ“Ö Ûêú ×»Ö‹ פü µÖê •ÖÖ µÖëÝÖê, וÖÃÖÛúß •ÖÖÑ“Ö †Ö¯ÖÛúÖê †¾Ö¿ µÖ Ûú¸ü®Öß Æîü :
(i) ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ÜÖÖê»Ö®Öê Ûêú ×»Ö‹ ˆÃÖÛêú Ûú¾Ö¸ü ¯Öê•Ö ¯Ö¸ü »ÖÝÖß ÛúÖÝÖ•Ö
Ûúß ÃÖᯙ ÛúÖê ±úÖ›Ìü »Öë … ÜÖã»Öß Æãü‡Ô µÖÖ ×²Ö®ÖÖ Ã™üßÛú¸ü-ÃÖᯙ Ûúß
¯Öã×ßÖÛúÖ Ã¾ÖßÛúÖ¸ü ®Ö Ûú¸ëü …
(ii) Ûú¾Ö¸ü ¯Öéšü ¯Ö¸ü ”û¯Öê ×®Ö¤ìü¿ÖÖ®ÖãÃÖÖ¸ü ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ Ûêú ¯Öéšü ŸÖ£ÖÖ
¯ÖÏ¿®ÖÖë Ûúß ÃÖÓÜ µÖÖ ÛúÖê †“”ûß ŸÖ¸üÆü “ÖîÛú Ûú¸ü »Öë ×Ûú µÖê ¯Öæ¸êü
Æïü … ¤üÖêÂÖ¯ÖæÞÖÔ ¯Öã×ßÖÛúÖ ×•Ö®Ö´Öë ¯Öéšü/¯ÖÏ¿®Ö Ûú´Ö ÆüÖë µÖÖ ¤ãü²ÖÖ¸üÖ †Ö
ÝÖ µÖê ÆüÖë µÖÖ ÃÖß׸ü µÖ»Ö ´Öë ®Ö ÆüÖë †£ÖÖÔŸÖË ×ÛúÃÖß ³Öß ¯ÖÏÛúÖ¸ü Ûúß
¡Öã×™ü¯ÖæÞÖÔ ¯Öã×ßÖÛúÖ Ã¾ÖßÛúÖ¸ü ®Ö Ûú¸ëü ŸÖ£ÖÖ ˆÃÖß ÃÖ´Ö µÖ ˆÃÖê
»ÖÖî™üÖÛú¸ü ˆÃÖÛêú ãÖÖ®Ö ¯Ö¸ü ¤æüÃÖ¸üß ÃÖÆüß ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ »Öê »Öë …
‡ÃÖÛêú ×»Ö‹ †Ö¯ÖÛúÖê ¯ÖÖÑ“Ö ×´Ö®Ö™ü פü µÖê •ÖÖ µÖëÝÖê … ˆÃÖÛêú ²ÖÖ¤ü ®Ö
ŸÖÖê †Ö¯ÖÛúß ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ¾ÖÖ¯ÖÃÖ »Öß •ÖÖ µÖêÝÖß †Öî¸ü ®Ö Æüß †Ö¯ÖÛúÖê
†×ŸÖ׸üŒŸÖ ÃÖ´Ö µÖ פü µÖÖ •ÖÖ µÖêÝÖÖ …
(iii) ‡ÃÖ •ÖÖÑ“Ö Ûêú ²ÖÖ¤ü OMR ¯Ö¡ÖÛú Ûúß ÛÎú´Ö ÃÖÓÜ µÖÖ ‡ÃÖ ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ
¯Ö¸ü †Ó×ÛúŸÖ Ûú¸ü ¤ëü …
4. ¯ÖÏŸ µÖêÛú ¯ÖÏ¿®Ö Ûêú ×»Ö‹ “ÖÖ¸ü ˆ¢Ö¸ü ×¾ÖÛú»¯Ö (A), (B), (C) ŸÖ£ÖÖ (D) פü µÖê
ÝÖ µÖê Æïü … †Ö¯ÖÛúÖê ÃÖÆüß ˆ¢Ö¸ü Ûêú ¾Öé¢Ö ÛúÖê ¯Öê®Ö ÃÖê ³Ö¸üÛú¸ü ÛúÖ»ÖÖ Ûú¸ü®ÖÖ Æîü
•ÖîÃÖÖ ×Ûú ®Öß“Öê פüÜÖÖ µÖÖ ÝÖ µÖÖ Æîü …
ˆ¤üÖÆü¸üÞÖ :
•Ö²Ö×Ûúú(C) ÃÖÆüß ˆ¢Ö¸ü Æîü …
5. ¯ÖÏ¿®ÖÖë Ûêú ˆ¢Ö¸ü Ûêú¾Ö»Ö ¯ÖÏ¿®Ö ¯Ö¡Ö I Ûêú †®¤ü¸ü פü µÖê ÝÖ µÖê OMR ¯Ö¡ÖÛú ¯Ö¸ü Æüß
†Ó×ÛúŸÖ Ûú¸ü®Öê Æïü … µÖפü †Ö¯Ö OMR ¯Ö¡ÖÛú ¯Ö¸ü פü µÖê ÝÖ µÖê ¾Öé¢Ö Ûêú †»ÖÖ¾ÖÖ
×ÛúÃÖß †® µÖ ãÖÖ®Ö ¯Ö¸ü ˆ¢Ö¸ü דÖÅ®ÖÖÓ×ÛúŸÖ Ûú¸üŸÖê Æïü, ŸÖÖê ˆÃÖÛúÖ ´Öæ» µÖÖÓÛú®Ö
®ÖÆüà ÆüÖêÝÖÖ …
6. †®¤ü¸ü פü µÖê ÝÖ µÖê ×®Ö¤ìü¿ÖÖë ÛúÖê ¬ µÖÖ®Ö¯Öæ¾ÖÔÛú ¯ÖœÌëü …
7. Ûú““ÖÖ ÛúÖ´Ö (Rough Work) ‡ÃÖ ¯Öã×ßÖÛúÖ Ûêú †×®ŸÖ´Ö ¯Öéšü ¯Ö¸ü Ûú¸ëü …
8. µÖפü †Ö¯Ö OMR ¯Ö¡ÖÛú ¯Ö¸ü ×®Ö µÖŸÖ ãÖÖ®Ö Ûêú †»ÖÖ¾ÖÖ †¯Ö®ÖÖ ®ÖÖ´Ö, ¸üÖê»Ö
®Ö´²Ö¸ü, ±úÖê®Ö ®Ö´²Ö¸ü µÖÖ ÛúÖê‡Ô ³Öß ‹êÃÖÖ ×“ÖÅ®Ö ×•ÖÃÖÃÖê †Ö¯ÖÛúß ¯ÖÆü“ÖÖ®Ö ÆüÖê
ÃÖÛêú, †Ó×ÛúŸÖ Ûú¸üŸÖê Æïü †£Ö¾ÖÖ †³Ö¦ü ³ÖÖÂÖÖ ÛúÖ ¯ÖÏ µÖÖêÝÖ Ûú¸üŸÖê Æïü, µÖÖ ÛúÖê‡Ô
†® µÖ †®Öã×“ÖŸÖ ÃÖÖ¬Ö®Ö ÛúÖ ¯ÖÏ µÖÖêÝÖ Ûú¸üŸÖê Æïü, •ÖîÃÖê ×Ûú †Ó×ÛúŸÖ ×Ûú µÖê ÝÖ µÖê
ˆ¢Ö¸ü ÛúÖê ×´Ö™üÖ®ÖÖ µÖÖ ÃÖ±êú¤ü à µÖÖÆüß ÃÖê ²Ö¤ü»Ö®ÖÖ ŸÖÖê ¯Ö¸üßõÖÖ Ûêú ×»Ö µÖê
†µÖÖêÝ µÖ ‘ÖÖê×ÂÖŸÖ ×Ûú µÖê •ÖÖ ÃÖÛúŸÖê Æïü …
9. †Ö¯ÖÛúÖê ¯Ö¸üßõÖÖ ÃÖ´ÖÖ¯ŸÖ ÆüÖê®Öê ¯Ö¸ü ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ‹¾ÖÓ ´Öæ»Ö OMR ¯Ö¡ÖÛú
×®Ö¸üßõÖÛú ´ÖÆüÖê¤ü µÖ ÛúÖê »ÖÖî™üÖ®ÖÖ †Ö¾Ö¿ µÖÛú Æîü †Öî¸ü ¯Ö¸üßõÖÖ ÃÖ´ÖÖׯŸÖ Ûêú ²ÖÖ¤ü
ˆÃÖê †¯Ö®Öê ÃÖÖ£Ö ¯Ö¸üßõÖÖ ³Ö¾Ö®Ö ÃÖê ²ÖÖÆü¸ü ®Ö »ÖêÛú¸ü •ÖÖ µÖë … ÆüÖ»ÖÖÓ×Ûú †Ö¯Ö
¯Ö¸üßõÖÖ ÃÖ´ÖÖׯŸÖ ¯Ö¸ü OMR ¯Ö¡ÖÛú Ûúß ›ãü¯»ÖßÛêú™ü ¯ÖÏ×ŸÖ †¯Ö®Öê ÃÖÖ£Ö »Öê •ÖÖ
ÃÖÛúŸÖê Æïü …
10. Ûêú¾Ö»Ö ®Öß»Öê/ÛúÖ»Öê ²ÖÖ»Ö ¯¾ÖÖ‡Õ™ü ¯Öê®Ö ÛúÖ Æüß ‡ÃŸÖê´ÖÖ»Ö Ûú¸ëü …
11. ×ÛúÃÖß ³Öß ¯ÖÏÛúÖ¸ü ÛúÖ ÃÖÓÝÖÞÖÛú (Ûîú»ÖÛãú»Öê™ü¸ü) µÖÖ »ÖÖÝÖ ™êü²Ö»Ö †Öפü ÛúÖ
¯ÖÏ µÖÖêÝÖ ¾ÖÙ•ÖŸÖ Æîü …
12. ÝÖ»ÖŸÖ ˆ¢Ö¸üÖë Ûêú ×»Ö‹ ÛúÖê‡Ô ®ÖÛúÖ¸üÖŸ´ÖÛú †ÓÛú ®ÖÆüà Æïü …
13. µÖפü †ÓÝÖÏê•Öß µÖÖ ØÆü¤üß ×¾Ö¾Ö¸üÞÖ ´Öë ÛúÖê‡Ô ×¾ÖÃÖÓÝÖ×ŸÖ ÆüÖê, ŸÖÖê †ÓÝÖÏê•Öß ×¾Ö¾Ö¸üÞÖ
†Ó×ŸÖ´Ö ´ÖÖ®ÖÖ •ÖÖ‹ÝÖÖ …
[Maximum Marks : 100
Time : 1 
1
/
4
 hours]
PAPER-II
MASS COMMUNICATION & JOURNALISM
(To be filled by the Candidate)
Signature and Name of Invigilator
OMR Sheet No. : ...............................................
Roll No.
(In words)
1. (Signature) __________________________
(Name)  ____________________________
2. (Signature) __________________________
(Name)  ____________________________
Roll No.________________________________
6 3
(In figures as per admission card)
D 13
Paper-II 1 D-63-13 
 
1. Mass media essentially operate in
(A) Limited sphere
(B) Parallel sphere
(C) Public sphere
(D) Conventional sphere
2. When codes govern signs, and when
assembled together, they become
(A) Texts
(B) Paradigms
(C) Contexts
(D) Symbol
3. The addressability of mass
communication is altered by
(A) the digital media
(B) the folk media
(C) the personality-oriented media
(D) the non-real time media
4. Transferring thoughts, ideas and
messages into verbal and non-verbal
signs is referred to as
(A) Channelisation
(B) Mediation
(C) Encoding
(D) Decoding
5. The utilization of a personal space
and physical environment for
communication is called
(A) Chronemics
(B) Proxemics
(C) Kinesics
(D) Paralanguage
6. Generally, referential readings are
(A) Normal
(B) Researched
(C) Emotional
(D) Prohibitive
 
 
 
7. The first chairman of the Press
Council of India was
(A) Justice Rajagopala Iyenger
(B) Justice P.B. Sawant
(C) Justice Jeevan Reddy
(D) Justice J.R. Mudholkar
8. Organisational communication is
concerned with the flow of messages
within a network of interdependent
(A) Relationships
(B) Performances
(C) Obstacles
(D) Biases
9. The concept of Flak was constructed
by
(A) John Fiske
(B) E. Durkheim
(C) Noam Chomsky
(D) Leon Festinger
10. Sardar K.M. Panickar was associated
with
(A) The Times of India
(B) The Pioneer
(C) The Hindustan Times
(D) The Tribune
11. In analog mass communication,
contents are linear and
(A) Dynamic
(B) Static
(C) Exploratory
(D) Sensational
12. Expression of opinion as to the public
conduct of public servants is not
(A) a breach of privilege
(B) contempt of public servants
(C) violation of service protection
(D) defamatory
MASS COMMUNICATION & JOURNALISM 
Paper – II 
 
Note : This paper contains fifty (50) objective type questions of two (2) marks each. All 
questions are compulsory. 
DEC-2013
UGC NET/JRF
 D-63-13 2  Paper-II 
 
 
1. •Ö®Ö´ÖÖ¬µÖ´Ö †Ö¾Ö¿µÖÛú ºþ¯Ö ÃÖê ÛúÖµÖÔ Ûú¸üŸÖÖ Æîü 
 (A) ÃÖß×´ÖŸÖ õÖê¡Ö ´Öë 
 (B) ÃÖ´ÖÖ®ÖÖ®ŸÖ¸ü õÖê¡Ö ´Öë 
 (C) •Ö®Ö õÖê¡Ö ´Öë 
 (D) ¯ÖÖ¸ü´¯Ö׸üÛú õÖê¡Ö ´Öë 
2. •Ö²Ö Ûæú™ü, ÃÖÓÛêúŸÖÖë ÛúÖê ¿ÖÖ×´Ö»Ö Ûú¸ü ‹Ûú ÃÖÖ£Ö 
‹Ûú×¡ÖŸÖ ×ÛúµÖê •ÖÖŸÖê Æïü ŸÖ²Ö ¾ÖÆü ²Ö®Ö •ÖÖŸÖê Æïü 
 (A) †õÖ¸ü (B) ¯ÖÏÖºþ¯Ö 
 (C) ÃÖÓ¤ü³ÖÔ (D) ÃÖÓÛêúŸÖ 
3. •Ö®ÖÃÖÓ“ÖÖ¸ü ´Öë ÃÖ´²ÖÖê×¬ÖŸÖ ×ÛúµÖê •ÖÖ ÃÖÛú®Öê Ûúß 
ÃÖÖ´Ö£µÖÔŸÖÖ ²Ö¤ü»ÖŸÖß Æîü, ‡ÃÖÛêú «üÖ¸üÖ 
 (A) ×›ü•Öß™ü»Ö ´ÖÖ¬µÖ´Ö 
 (B) »ÖÖêÛú ´ÖÖ¬µÖ´Ö 
 (C) ¾µÖ׌ŸÖ¯Ö¸üÛú ´ÖÖ¬µÖ´Ö 
 (D) †µÖ£ÖÖ£ÖÔ ÃÖ´ÖµÖ ´ÖÖ¬µÖ´Ö 
4. ד֮ŸÖ®Ö, ×¾Ö“ÖÖ¸ü ‹¾ÖÓ ÃÖÓ¤êü¿ÖÖë ÛúÖê ´ÖÖî×ÜÖÛú ¾Ö
†´ÖÖî×ÜÖÛú ¯ÖÏŸÖßÛúÖë ´Öë ²Ö¤ü»Ö®Öê Ûúß ¯ÖÏ×ÛÎúµÖÖ ÛúÖê ÛúÆüÖ
•ÖÖŸÖÖ Æîü
 (A) ÃÖÓ“Ö¸üÞÖ 
 (B) ´Ö¬µÖã֟ÖÖ 
 (C) Ûæú™ü®Ö 
 (D) †¾ÖÛæú™ü®Ö 
5. ÃÖÓ“ÖÖ¸ü Ûêú ×»Ö‹ ¾µÖ׌ŸÖÝÖŸÖ Ã¾ÖŸÖÓ¡ÖŸÖÖ †Öî¸ü ³ÖÖîןÖÛú
¯ÖµÖÖÔ¾Ö¸üÞÖ ÛúÖ ˆ¯ÖµÖÖêÝÖ ×ÛúµÖÖ •ÖÖ®ÖÖ, ÛúÆü»ÖÖŸÖÖ Æîü
(A) ÛÎúÖê®Öê×´ÖŒÃÖ
(B) ¯ÖÏÖêŒÃÖê×´ÖŒÃÖ
(C) ÛúÖ‡Ô®Öê×ÃÖŒÃÖ
(D) ¯Öî¸üÖ»ÖïÝÖã‹•Ö
6. ÃÖÖ´ÖÖ®µÖŸÖ: ÃÖÓ¤üÙ³ÖŸÖ ´ÖÖ¯Ö®Ö Æïü
(A) ÃÖÖ´ÖÖ®µÖ
(B) ÜÖÖê•Ö¯Ö¸üÛú
(C) ³ÖÖ¾ÖãÛú
(D) ×®ÖÂÖê¬ÖÖŸ´ÖÛú
 
 
 
 
 
7. ³ÖÖ¸üŸÖßµÖ ¯ÖÏêÃÖ ¯Ö׸üÂÖ¤ü Ûêú ÃÖ²ÖÃÖê ¯ÖÆü»Öê †¬µÖõÖ £Öê
(A) ®µÖÖµÖ´ÖæÙŸÖ ¸üÖ•ÖÝÖÖê¯ÖÖ»ÖÖ †µµÖÓÝÖ¸ü
(B) ®µÖÖµÖ´ÖæÙŸÖ ¯Öß.²Öß. ÃÖÖ¾ÖÓŸÖ
(C) ®µÖÖµÖ´ÖæÙŸÖ •Öß¾Ö®Ö ¸êüøüß
(D) ®µÖÖµÖ´ÖæÙŸÖ •Öê.†Ö¸ü. ´Öã¬ÖÖê»ÖÛú¸ü
8. ×ÛúÃÖÛêú †®ŸÖÙ®Ö³ÖÔ¸ü ŸÖ®¡Ö Ûêú †®¤ü¸ü ÃÖÖÓÝÖšü×®ÖÛú
ÃÖÓ“ÖÖ¸ü, ÃÖ®¤êü¿Ö Ûêú ¯ÖϾÖÖÆü ÃÖê •Öã›ÌüÖ Æîü ?
(A) ÃÖ´²Ö®¬Ö
(B) ¯ÖϤü¿ÖÔ®Ö
(C) ²ÖÖ¬ÖÖ‹Ñ
(D) ¯Öæ¾ÖÖÔÝÖÏÆü
9. ‘¤ü ÛúÖ®ÃÖꯙü †Öò±ú °»ÖîÛú’ ÛúÖ ¯ÖÏן֯ÖÖ¤ü®Ö ×ÛúµÖÖ
£ÖÖ
(A) •ÖÖò®Ö ×±úÃÛú
(B) ‡Ô. ¤ãüÜÖá´Ö
(C) ®ÖÖê´Ö “ÖÖê´ÖÃÛúß
(D) ×»Ö†Öê®Ö ±êúØÙüÝÖ¸ü
10. ÃÖ¸ü¤üÖ¸ü Ûêú.‹´Ö. ¯Ö×ÞÖŒÛú¸ü •Öã›Ìêü £Öê
(A) ¤ü ™üÖ‡´ÃÖ †Öò±ú ‡×Þ›üµÖÖ
(B) ¤ü ¯ÖÖµÖ×®ÖµÖ¸ü
(C) ¤ü ×Æü®¤ãüßÖÖ®Ö ™üÖ‡´ÃÖ
(D) ¤ü ×™Òü²µÖæ®Ö
11. ‹®ÖÖ»ÖÖòÝÖ •Ö®ÖÃÖÓ“ÖÖ¸ü ´Öë †ÓŸÖ¾ÖÔßÖã ¸êüÜÖßµÖ ÆüÖêŸÖß Æîü
ŸÖ£ÖÖ
(A) ÝÖŸµÖÖŸ´ÖÛú
(B) ãÖîןÖÛú
(C) ÃÖ´Ö®¾ÖêÂÖß
(D) ÃÖÓ¾Öê¤ü®ÖÖŸ´ÖÛú
12. »ÖÖêÛúÃÖê¾ÖÛúÖë Ûêú •Ö®Ö¾µÖ¾ÖÆüÖ¸ü ¯Ö¸ü †×³Ö´ÖŸÖ ¾µÖŒŸÖ
Ûú¸ü®ÖÖ ®ÖÆüà Æîü
(A) þÖÖ׬ÖÛúÖ¸ü ÛúÖ ˆ»»ÖÓ‘Ö®Ö
(B) »ÖÖêÛúÃÖê¾ÖÛúÖë Ûúß †¾Ö´ÖÖ®Ö®ÖÖ
(C) ÃÖê¾ÖÖ ÃÖÓ¸üõÖÞÖ ÛúÖ †×ŸÖÛÎú´ÖÞÖ
(D) ´ÖÖ®ÖÆüÖ×®ÖÛú¸ü
•Ö®ÖÃÖÓ“ÖÖ¸ü †Öî¸ü ¯Ö¡ÖÛúÖ׸üŸÖÖ
¯ÖÏ¿®Ö¯Ö¡Ö – II 
®ÖÖê™ü : ‡ÃÖ ¯ÖÏ¿®Ö¯Ö¡Ö ´Öë ¯Ö“ÖÖÃÖ (50) ²ÖÆãü-×¾ÖÛú»¯ÖßµÖ ¯ÖÏ¿®Ö Æïü … ¯ÖÏŸµÖêÛú ¯ÖÏ¿®Ö Ûêú ¤üÖê (2) †ÓÛú Æïü … ÃÖ³Öß ¯ÖÏ¿®Ö †×®Ö¾ÖÖµÖÔ Æïü … 
Page 4


1. Write your roll number in the space provided on the top of
this page.
2. This paper consists of fifty multiple-choice type of questions.
3. At the commencement of examination, the question booklet
will be given to you. In the first 5 minutes, you are requested
to open the booklet and compulsorily examine it as below :
(i) To have access to the Question Booklet, tear off the
paper seal on the edge of this cover page. Do not accept
a booklet without sticker-seal and do not accept an open
booklet.
(ii) Tally the number of pages and number of questions
in the booklet with the information printed on the
cover page. Faulty booklets due to pages/questions
missing or duplicate or not in serial order or any
other discrepancy should be got replaced immediately
by a correct booklet from the invigilator within the
period of 5 minutes. Afterwards, neither the Question
Booklet will be replaced nor any extra time will be
given.
(iii) After this verification is over, the OMR Sheet Number
should be entered on this Test Booklet.
4. Each item has four alternative responses marked (A), (B), (C)
and (D). You have to darken the circle as indicated below on
the correct response against each item.
Example :
where (C) is the correct response.
5. Your responses to the items are to be indicated in the OMR
Sheet given inside the Paper I Booklet only. If you mark
at any place other than in the circle in the OMR Sheet, it will
not be evaluated.
6. Read instructions given inside carefully.
7. Rough Work is to be done in the end of this booklet.
8. If you write your Name, Roll Number, Phone Number or put
any mark on any part of the OMR Sheet, except for the space
allotted for the relevant entries, which may disclose your
identity, or use abusive language or employ any other unfair
means such as change of response by scratching or using
white fluid, you will render yourself liable to disqualification.
9. You have to return the test question booklet and Original
OMR Sheet to the invigilators at the end of the examination
compulsorily and must not carry it with you outside the
Examination Hall. Y ou are, however, allowed to carry duplicate
copy of OMR Sheet on conclusion of examination.
10. Use only Blue/Black Ball point pen.
11. Use of any calculator or log table etc., is prohibited.
12. There is no negative marks for incorrect answers.
13. In case of any discrepancy in the English and Hindi versions,
English version will be taken as final.
Number of Pages in this Booklet : 16 Number of Questions in this Booklet : 50
Instructions for the Candidates ¯Ö¸üßõÖÖÙ£Ö µÖÖë Ûêú ×»Ö‹ ×®Ö¤ìü¿Ö
D-63-13 1 P.T.O.
1. ‡ÃÖ ¯Öéšü Ûêú ‰ú¯Ö¸ü ×®Ö µÖŸÖ ãÖÖ®Ö ¯Ö¸ü †¯Ö®ÖÖ ¸üÖê»Ö ®Ö´²Ö¸ü ×»Ö×ÜÖ‹ …
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7. Ûú““ÖÖ ÛúÖ´Ö (Rough Work) ‡ÃÖ ¯Öã×ßÖÛúÖ Ûêú †×®ŸÖ´Ö ¯Öéšü ¯Ö¸ü Ûú¸ëü …
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[Maximum Marks : 100
Time : 1 
1
/
4
 hours]
PAPER-II
MASS COMMUNICATION & JOURNALISM
(To be filled by the Candidate)
Signature and Name of Invigilator
OMR Sheet No. : ...............................................
Roll No.
(In words)
1. (Signature) __________________________
(Name)  ____________________________
2. (Signature) __________________________
(Name)  ____________________________
Roll No.________________________________
6 3
(In figures as per admission card)
D 13
Paper-II 1 D-63-13 
 
1. Mass media essentially operate in
(A) Limited sphere
(B) Parallel sphere
(C) Public sphere
(D) Conventional sphere
2. When codes govern signs, and when
assembled together, they become
(A) Texts
(B) Paradigms
(C) Contexts
(D) Symbol
3. The addressability of mass
communication is altered by
(A) the digital media
(B) the folk media
(C) the personality-oriented media
(D) the non-real time media
4. Transferring thoughts, ideas and
messages into verbal and non-verbal
signs is referred to as
(A) Channelisation
(B) Mediation
(C) Encoding
(D) Decoding
5. The utilization of a personal space
and physical environment for
communication is called
(A) Chronemics
(B) Proxemics
(C) Kinesics
(D) Paralanguage
6. Generally, referential readings are
(A) Normal
(B) Researched
(C) Emotional
(D) Prohibitive
 
 
 
7. The first chairman of the Press
Council of India was
(A) Justice Rajagopala Iyenger
(B) Justice P.B. Sawant
(C) Justice Jeevan Reddy
(D) Justice J.R. Mudholkar
8. Organisational communication is
concerned with the flow of messages
within a network of interdependent
(A) Relationships
(B) Performances
(C) Obstacles
(D) Biases
9. The concept of Flak was constructed
by
(A) John Fiske
(B) E. Durkheim
(C) Noam Chomsky
(D) Leon Festinger
10. Sardar K.M. Panickar was associated
with
(A) The Times of India
(B) The Pioneer
(C) The Hindustan Times
(D) The Tribune
11. In analog mass communication,
contents are linear and
(A) Dynamic
(B) Static
(C) Exploratory
(D) Sensational
12. Expression of opinion as to the public
conduct of public servants is not
(A) a breach of privilege
(B) contempt of public servants
(C) violation of service protection
(D) defamatory
MASS COMMUNICATION & JOURNALISM 
Paper – II 
 
Note : This paper contains fifty (50) objective type questions of two (2) marks each. All 
questions are compulsory. 
DEC-2013
UGC NET/JRF
 D-63-13 2  Paper-II 
 
 
1. •Ö®Ö´ÖÖ¬µÖ´Ö †Ö¾Ö¿µÖÛú ºþ¯Ö ÃÖê ÛúÖµÖÔ Ûú¸üŸÖÖ Æîü 
 (A) ÃÖß×´ÖŸÖ õÖê¡Ö ´Öë 
 (B) ÃÖ´ÖÖ®ÖÖ®ŸÖ¸ü õÖê¡Ö ´Öë 
 (C) •Ö®Ö õÖê¡Ö ´Öë 
 (D) ¯ÖÖ¸ü´¯Ö׸üÛú õÖê¡Ö ´Öë 
2. •Ö²Ö Ûæú™ü, ÃÖÓÛêúŸÖÖë ÛúÖê ¿ÖÖ×´Ö»Ö Ûú¸ü ‹Ûú ÃÖÖ£Ö 
‹Ûú×¡ÖŸÖ ×ÛúµÖê •ÖÖŸÖê Æïü ŸÖ²Ö ¾ÖÆü ²Ö®Ö •ÖÖŸÖê Æïü 
 (A) †õÖ¸ü (B) ¯ÖÏÖºþ¯Ö 
 (C) ÃÖÓ¤ü³ÖÔ (D) ÃÖÓÛêúŸÖ 
3. •Ö®ÖÃÖÓ“ÖÖ¸ü ´Öë ÃÖ´²ÖÖê×¬ÖŸÖ ×ÛúµÖê •ÖÖ ÃÖÛú®Öê Ûúß 
ÃÖÖ´Ö£µÖÔŸÖÖ ²Ö¤ü»ÖŸÖß Æîü, ‡ÃÖÛêú «üÖ¸üÖ 
 (A) ×›ü•Öß™ü»Ö ´ÖÖ¬µÖ´Ö 
 (B) »ÖÖêÛú ´ÖÖ¬µÖ´Ö 
 (C) ¾µÖ׌ŸÖ¯Ö¸üÛú ´ÖÖ¬µÖ´Ö 
 (D) †µÖ£ÖÖ£ÖÔ ÃÖ´ÖµÖ ´ÖÖ¬µÖ´Ö 
4. ד֮ŸÖ®Ö, ×¾Ö“ÖÖ¸ü ‹¾ÖÓ ÃÖÓ¤êü¿ÖÖë ÛúÖê ´ÖÖî×ÜÖÛú ¾Ö
†´ÖÖî×ÜÖÛú ¯ÖÏŸÖßÛúÖë ´Öë ²Ö¤ü»Ö®Öê Ûúß ¯ÖÏ×ÛÎúµÖÖ ÛúÖê ÛúÆüÖ
•ÖÖŸÖÖ Æîü
 (A) ÃÖÓ“Ö¸üÞÖ 
 (B) ´Ö¬µÖã֟ÖÖ 
 (C) Ûæú™ü®Ö 
 (D) †¾ÖÛæú™ü®Ö 
5. ÃÖÓ“ÖÖ¸ü Ûêú ×»Ö‹ ¾µÖ׌ŸÖÝÖŸÖ Ã¾ÖŸÖÓ¡ÖŸÖÖ †Öî¸ü ³ÖÖîןÖÛú
¯ÖµÖÖÔ¾Ö¸üÞÖ ÛúÖ ˆ¯ÖµÖÖêÝÖ ×ÛúµÖÖ •ÖÖ®ÖÖ, ÛúÆü»ÖÖŸÖÖ Æîü
(A) ÛÎúÖê®Öê×´ÖŒÃÖ
(B) ¯ÖÏÖêŒÃÖê×´ÖŒÃÖ
(C) ÛúÖ‡Ô®Öê×ÃÖŒÃÖ
(D) ¯Öî¸üÖ»ÖïÝÖã‹•Ö
6. ÃÖÖ´ÖÖ®µÖŸÖ: ÃÖÓ¤üÙ³ÖŸÖ ´ÖÖ¯Ö®Ö Æïü
(A) ÃÖÖ´ÖÖ®µÖ
(B) ÜÖÖê•Ö¯Ö¸üÛú
(C) ³ÖÖ¾ÖãÛú
(D) ×®ÖÂÖê¬ÖÖŸ´ÖÛú
 
 
 
 
 
7. ³ÖÖ¸üŸÖßµÖ ¯ÖÏêÃÖ ¯Ö׸üÂÖ¤ü Ûêú ÃÖ²ÖÃÖê ¯ÖÆü»Öê †¬µÖõÖ £Öê
(A) ®µÖÖµÖ´ÖæÙŸÖ ¸üÖ•ÖÝÖÖê¯ÖÖ»ÖÖ †µµÖÓÝÖ¸ü
(B) ®µÖÖµÖ´ÖæÙŸÖ ¯Öß.²Öß. ÃÖÖ¾ÖÓŸÖ
(C) ®µÖÖµÖ´ÖæÙŸÖ •Öß¾Ö®Ö ¸êüøüß
(D) ®µÖÖµÖ´ÖæÙŸÖ •Öê.†Ö¸ü. ´Öã¬ÖÖê»ÖÛú¸ü
8. ×ÛúÃÖÛêú †®ŸÖÙ®Ö³ÖÔ¸ü ŸÖ®¡Ö Ûêú †®¤ü¸ü ÃÖÖÓÝÖšü×®ÖÛú
ÃÖÓ“ÖÖ¸ü, ÃÖ®¤êü¿Ö Ûêú ¯ÖϾÖÖÆü ÃÖê •Öã›ÌüÖ Æîü ?
(A) ÃÖ´²Ö®¬Ö
(B) ¯ÖϤü¿ÖÔ®Ö
(C) ²ÖÖ¬ÖÖ‹Ñ
(D) ¯Öæ¾ÖÖÔÝÖÏÆü
9. ‘¤ü ÛúÖ®ÃÖꯙü †Öò±ú °»ÖîÛú’ ÛúÖ ¯ÖÏן֯ÖÖ¤ü®Ö ×ÛúµÖÖ
£ÖÖ
(A) •ÖÖò®Ö ×±úÃÛú
(B) ‡Ô. ¤ãüÜÖá´Ö
(C) ®ÖÖê´Ö “ÖÖê´ÖÃÛúß
(D) ×»Ö†Öê®Ö ±êúØÙüÝÖ¸ü
10. ÃÖ¸ü¤üÖ¸ü Ûêú.‹´Ö. ¯Ö×ÞÖŒÛú¸ü •Öã›Ìêü £Öê
(A) ¤ü ™üÖ‡´ÃÖ †Öò±ú ‡×Þ›üµÖÖ
(B) ¤ü ¯ÖÖµÖ×®ÖµÖ¸ü
(C) ¤ü ×Æü®¤ãüßÖÖ®Ö ™üÖ‡´ÃÖ
(D) ¤ü ×™Òü²µÖæ®Ö
11. ‹®ÖÖ»ÖÖòÝÖ •Ö®ÖÃÖÓ“ÖÖ¸ü ´Öë †ÓŸÖ¾ÖÔßÖã ¸êüÜÖßµÖ ÆüÖêŸÖß Æîü
ŸÖ£ÖÖ
(A) ÝÖŸµÖÖŸ´ÖÛú
(B) ãÖîןÖÛú
(C) ÃÖ´Ö®¾ÖêÂÖß
(D) ÃÖÓ¾Öê¤ü®ÖÖŸ´ÖÛú
12. »ÖÖêÛúÃÖê¾ÖÛúÖë Ûêú •Ö®Ö¾µÖ¾ÖÆüÖ¸ü ¯Ö¸ü †×³Ö´ÖŸÖ ¾µÖŒŸÖ
Ûú¸ü®ÖÖ ®ÖÆüà Æîü
(A) þÖÖ׬ÖÛúÖ¸ü ÛúÖ ˆ»»ÖÓ‘Ö®Ö
(B) »ÖÖêÛúÃÖê¾ÖÛúÖë Ûúß †¾Ö´ÖÖ®Ö®ÖÖ
(C) ÃÖê¾ÖÖ ÃÖÓ¸üõÖÞÖ ÛúÖ †×ŸÖÛÎú´ÖÞÖ
(D) ´ÖÖ®ÖÆüÖ×®ÖÛú¸ü
•Ö®ÖÃÖÓ“ÖÖ¸ü †Öî¸ü ¯Ö¡ÖÛúÖ׸üŸÖÖ
¯ÖÏ¿®Ö¯Ö¡Ö – II 
®ÖÖê™ü : ‡ÃÖ ¯ÖÏ¿®Ö¯Ö¡Ö ´Öë ¯Ö“ÖÖÃÖ (50) ²ÖÆãü-×¾ÖÛú»¯ÖßµÖ ¯ÖÏ¿®Ö Æïü … ¯ÖÏŸµÖêÛú ¯ÖÏ¿®Ö Ûêú ¤üÖê (2) †ÓÛú Æïü … ÃÖ³Öß ¯ÖÏ¿®Ö †×®Ö¾ÖÖµÖÔ Æïü … 
Paper-II 3 D-63-13 
13. The decision of the Union
Government to fix a minimum price
for a newspaper was challenged by
(A) Hitavada
(B) The Tribune
(C) Deccan Herald
(D) Sakal
14. The organisation of ombudsmen is
located in
(A) The United States
(B) Brazil
(C) Hong Kong
(D) South Africa
15. The New York Times has created the
position of
(A) Ombudsman
(B) Reader Editor
(C) Public Editor
(D) News Controller
16. Copyright does not subsist in
(A) Reproductions
(B) Music
(C) Original works
(D) Sound recordings
17. Preparation before beginning the task
of investigation in qualitative
research is called
(A) Curtain raiser
(B) Simplification
(C) Epoche
(D) Pre-review
18. Developmental media Philosophy
exports
(A) Domestic media content
(B) Intellectual property of a
country 
 (C) De-Westernized views 
(D) Public per capita 
19. To a positivist researcher, reality is
(A) Critical
(B) Objective
(C) Interpretative
(D) Conventional
20. The accuracy of systematic sampling
is directly related to the adequacy of
(A) Investment
(B) Physical resources
(C) Research goals
(D) Sampling frame
21. The process of examining every
member of a specified population is
called
(A) Probability
(B) Partiality
(C) Census
(D) Non-probability
22. Former President of India, Dr.
Rajendra Prasad was associated with
(A) Searchlight
(B) Satyagraha
(C) Sentinel
(D) Leader
23. Cutlip, Bernays, Ivy Lee are
associated with
(A) Radio and T.V. Journalism
(B) Public Relations and Corporate
Communication 
(C) Film production and new 
media 
 (D) Print Journalism 
24. In terms of public awareness, news
has the status of
(A) Dominant discourse
(B) Conflict value
(C) Unintended exchange
(D) Limited judgement
Page 5


1. Write your roll number in the space provided on the top of
this page.
2. This paper consists of fifty multiple-choice type of questions.
3. At the commencement of examination, the question booklet
will be given to you. In the first 5 minutes, you are requested
to open the booklet and compulsorily examine it as below :
(i) To have access to the Question Booklet, tear off the
paper seal on the edge of this cover page. Do not accept
a booklet without sticker-seal and do not accept an open
booklet.
(ii) Tally the number of pages and number of questions
in the booklet with the information printed on the
cover page. Faulty booklets due to pages/questions
missing or duplicate or not in serial order or any
other discrepancy should be got replaced immediately
by a correct booklet from the invigilator within the
period of 5 minutes. Afterwards, neither the Question
Booklet will be replaced nor any extra time will be
given.
(iii) After this verification is over, the OMR Sheet Number
should be entered on this Test Booklet.
4. Each item has four alternative responses marked (A), (B), (C)
and (D). You have to darken the circle as indicated below on
the correct response against each item.
Example :
where (C) is the correct response.
5. Your responses to the items are to be indicated in the OMR
Sheet given inside the Paper I Booklet only. If you mark
at any place other than in the circle in the OMR Sheet, it will
not be evaluated.
6. Read instructions given inside carefully.
7. Rough Work is to be done in the end of this booklet.
8. If you write your Name, Roll Number, Phone Number or put
any mark on any part of the OMR Sheet, except for the space
allotted for the relevant entries, which may disclose your
identity, or use abusive language or employ any other unfair
means such as change of response by scratching or using
white fluid, you will render yourself liable to disqualification.
9. You have to return the test question booklet and Original
OMR Sheet to the invigilators at the end of the examination
compulsorily and must not carry it with you outside the
Examination Hall. Y ou are, however, allowed to carry duplicate
copy of OMR Sheet on conclusion of examination.
10. Use only Blue/Black Ball point pen.
11. Use of any calculator or log table etc., is prohibited.
12. There is no negative marks for incorrect answers.
13. In case of any discrepancy in the English and Hindi versions,
English version will be taken as final.
Number of Pages in this Booklet : 16 Number of Questions in this Booklet : 50
Instructions for the Candidates ¯Ö¸üßõÖÖÙ£Ö µÖÖë Ûêú ×»Ö‹ ×®Ö¤ìü¿Ö
D-63-13 1 P.T.O.
1. ‡ÃÖ ¯Öéšü Ûêú ‰ú¯Ö¸ü ×®Ö µÖŸÖ ãÖÖ®Ö ¯Ö¸ü †¯Ö®ÖÖ ¸üÖê»Ö ®Ö´²Ö¸ü ×»Ö×ÜÖ‹ …
2. ‡ÃÖ ¯ÖÏ¿®Ö-¯Ö¡Ö ´Öë ¯Ö“ÖÖÃÖ ²ÖÆãü×¾ÖÛú»¯Öß µÖ ¯ÖÏ¿®Ö Æïü …
3. ¯Ö¸üßõÖÖ ¯ÖÏÖ¸ü´³Ö ÆüÖê®Öê ¯Ö¸ü, ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ †Ö¯ÖÛúÖê ¤êü ¤üß •ÖÖ µÖêÝÖß … ¯ÖÆü»Öê
¯ÖÖÑ“Ö ×´Ö®Ö™ü †Ö¯ÖÛúÖê ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ÜÖÖê»Ö®Öê ŸÖ£ÖÖ ˆÃÖÛúß ×®Ö´®Ö×»Ö×ÜÖŸÖ
•ÖÖÑ“Ö Ûêú ×»Ö‹ פü µÖê •ÖÖ µÖëÝÖê, וÖÃÖÛúß •ÖÖÑ“Ö †Ö¯ÖÛúÖê †¾Ö¿ µÖ Ûú¸ü®Öß Æîü :
(i) ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ÜÖÖê»Ö®Öê Ûêú ×»Ö‹ ˆÃÖÛêú Ûú¾Ö¸ü ¯Öê•Ö ¯Ö¸ü »ÖÝÖß ÛúÖÝÖ•Ö
Ûúß ÃÖᯙ ÛúÖê ±úÖ›Ìü »Öë … ÜÖã»Öß Æãü‡Ô µÖÖ ×²Ö®ÖÖ Ã™üßÛú¸ü-ÃÖᯙ Ûúß
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[Maximum Marks : 100
Time : 1 
1
/
4
 hours]
PAPER-II
MASS COMMUNICATION & JOURNALISM
(To be filled by the Candidate)
Signature and Name of Invigilator
OMR Sheet No. : ...............................................
Roll No.
(In words)
1. (Signature) __________________________
(Name)  ____________________________
2. (Signature) __________________________
(Name)  ____________________________
Roll No.________________________________
6 3
(In figures as per admission card)
D 13
Paper-II 1 D-63-13 
 
1. Mass media essentially operate in
(A) Limited sphere
(B) Parallel sphere
(C) Public sphere
(D) Conventional sphere
2. When codes govern signs, and when
assembled together, they become
(A) Texts
(B) Paradigms
(C) Contexts
(D) Symbol
3. The addressability of mass
communication is altered by
(A) the digital media
(B) the folk media
(C) the personality-oriented media
(D) the non-real time media
4. Transferring thoughts, ideas and
messages into verbal and non-verbal
signs is referred to as
(A) Channelisation
(B) Mediation
(C) Encoding
(D) Decoding
5. The utilization of a personal space
and physical environment for
communication is called
(A) Chronemics
(B) Proxemics
(C) Kinesics
(D) Paralanguage
6. Generally, referential readings are
(A) Normal
(B) Researched
(C) Emotional
(D) Prohibitive
 
 
 
7. The first chairman of the Press
Council of India was
(A) Justice Rajagopala Iyenger
(B) Justice P.B. Sawant
(C) Justice Jeevan Reddy
(D) Justice J.R. Mudholkar
8. Organisational communication is
concerned with the flow of messages
within a network of interdependent
(A) Relationships
(B) Performances
(C) Obstacles
(D) Biases
9. The concept of Flak was constructed
by
(A) John Fiske
(B) E. Durkheim
(C) Noam Chomsky
(D) Leon Festinger
10. Sardar K.M. Panickar was associated
with
(A) The Times of India
(B) The Pioneer
(C) The Hindustan Times
(D) The Tribune
11. In analog mass communication,
contents are linear and
(A) Dynamic
(B) Static
(C) Exploratory
(D) Sensational
12. Expression of opinion as to the public
conduct of public servants is not
(A) a breach of privilege
(B) contempt of public servants
(C) violation of service protection
(D) defamatory
MASS COMMUNICATION & JOURNALISM 
Paper – II 
 
Note : This paper contains fifty (50) objective type questions of two (2) marks each. All 
questions are compulsory. 
DEC-2013
UGC NET/JRF
 D-63-13 2  Paper-II 
 
 
1. •Ö®Ö´ÖÖ¬µÖ´Ö †Ö¾Ö¿µÖÛú ºþ¯Ö ÃÖê ÛúÖµÖÔ Ûú¸üŸÖÖ Æîü 
 (A) ÃÖß×´ÖŸÖ õÖê¡Ö ´Öë 
 (B) ÃÖ´ÖÖ®ÖÖ®ŸÖ¸ü õÖê¡Ö ´Öë 
 (C) •Ö®Ö õÖê¡Ö ´Öë 
 (D) ¯ÖÖ¸ü´¯Ö׸üÛú õÖê¡Ö ´Öë 
2. •Ö²Ö Ûæú™ü, ÃÖÓÛêúŸÖÖë ÛúÖê ¿ÖÖ×´Ö»Ö Ûú¸ü ‹Ûú ÃÖÖ£Ö 
‹Ûú×¡ÖŸÖ ×ÛúµÖê •ÖÖŸÖê Æïü ŸÖ²Ö ¾ÖÆü ²Ö®Ö •ÖÖŸÖê Æïü 
 (A) †õÖ¸ü (B) ¯ÖÏÖºþ¯Ö 
 (C) ÃÖÓ¤ü³ÖÔ (D) ÃÖÓÛêúŸÖ 
3. •Ö®ÖÃÖÓ“ÖÖ¸ü ´Öë ÃÖ´²ÖÖê×¬ÖŸÖ ×ÛúµÖê •ÖÖ ÃÖÛú®Öê Ûúß 
ÃÖÖ´Ö£µÖÔŸÖÖ ²Ö¤ü»ÖŸÖß Æîü, ‡ÃÖÛêú «üÖ¸üÖ 
 (A) ×›ü•Öß™ü»Ö ´ÖÖ¬µÖ´Ö 
 (B) »ÖÖêÛú ´ÖÖ¬µÖ´Ö 
 (C) ¾µÖ׌ŸÖ¯Ö¸üÛú ´ÖÖ¬µÖ´Ö 
 (D) †µÖ£ÖÖ£ÖÔ ÃÖ´ÖµÖ ´ÖÖ¬µÖ´Ö 
4. ד֮ŸÖ®Ö, ×¾Ö“ÖÖ¸ü ‹¾ÖÓ ÃÖÓ¤êü¿ÖÖë ÛúÖê ´ÖÖî×ÜÖÛú ¾Ö
†´ÖÖî×ÜÖÛú ¯ÖÏŸÖßÛúÖë ´Öë ²Ö¤ü»Ö®Öê Ûúß ¯ÖÏ×ÛÎúµÖÖ ÛúÖê ÛúÆüÖ
•ÖÖŸÖÖ Æîü
 (A) ÃÖÓ“Ö¸üÞÖ 
 (B) ´Ö¬µÖã֟ÖÖ 
 (C) Ûæú™ü®Ö 
 (D) †¾ÖÛæú™ü®Ö 
5. ÃÖÓ“ÖÖ¸ü Ûêú ×»Ö‹ ¾µÖ׌ŸÖÝÖŸÖ Ã¾ÖŸÖÓ¡ÖŸÖÖ †Öî¸ü ³ÖÖîןÖÛú
¯ÖµÖÖÔ¾Ö¸üÞÖ ÛúÖ ˆ¯ÖµÖÖêÝÖ ×ÛúµÖÖ •ÖÖ®ÖÖ, ÛúÆü»ÖÖŸÖÖ Æîü
(A) ÛÎúÖê®Öê×´ÖŒÃÖ
(B) ¯ÖÏÖêŒÃÖê×´ÖŒÃÖ
(C) ÛúÖ‡Ô®Öê×ÃÖŒÃÖ
(D) ¯Öî¸üÖ»ÖïÝÖã‹•Ö
6. ÃÖÖ´ÖÖ®µÖŸÖ: ÃÖÓ¤üÙ³ÖŸÖ ´ÖÖ¯Ö®Ö Æïü
(A) ÃÖÖ´ÖÖ®µÖ
(B) ÜÖÖê•Ö¯Ö¸üÛú
(C) ³ÖÖ¾ÖãÛú
(D) ×®ÖÂÖê¬ÖÖŸ´ÖÛú
 
 
 
 
 
7. ³ÖÖ¸üŸÖßµÖ ¯ÖÏêÃÖ ¯Ö׸üÂÖ¤ü Ûêú ÃÖ²ÖÃÖê ¯ÖÆü»Öê †¬µÖõÖ £Öê
(A) ®µÖÖµÖ´ÖæÙŸÖ ¸üÖ•ÖÝÖÖê¯ÖÖ»ÖÖ †µµÖÓÝÖ¸ü
(B) ®µÖÖµÖ´ÖæÙŸÖ ¯Öß.²Öß. ÃÖÖ¾ÖÓŸÖ
(C) ®µÖÖµÖ´ÖæÙŸÖ •Öß¾Ö®Ö ¸êüøüß
(D) ®µÖÖµÖ´ÖæÙŸÖ •Öê.†Ö¸ü. ´Öã¬ÖÖê»ÖÛú¸ü
8. ×ÛúÃÖÛêú †®ŸÖÙ®Ö³ÖÔ¸ü ŸÖ®¡Ö Ûêú †®¤ü¸ü ÃÖÖÓÝÖšü×®ÖÛú
ÃÖÓ“ÖÖ¸ü, ÃÖ®¤êü¿Ö Ûêú ¯ÖϾÖÖÆü ÃÖê •Öã›ÌüÖ Æîü ?
(A) ÃÖ´²Ö®¬Ö
(B) ¯ÖϤü¿ÖÔ®Ö
(C) ²ÖÖ¬ÖÖ‹Ñ
(D) ¯Öæ¾ÖÖÔÝÖÏÆü
9. ‘¤ü ÛúÖ®ÃÖꯙü †Öò±ú °»ÖîÛú’ ÛúÖ ¯ÖÏן֯ÖÖ¤ü®Ö ×ÛúµÖÖ
£ÖÖ
(A) •ÖÖò®Ö ×±úÃÛú
(B) ‡Ô. ¤ãüÜÖá´Ö
(C) ®ÖÖê´Ö “ÖÖê´ÖÃÛúß
(D) ×»Ö†Öê®Ö ±êúØÙüÝÖ¸ü
10. ÃÖ¸ü¤üÖ¸ü Ûêú.‹´Ö. ¯Ö×ÞÖŒÛú¸ü •Öã›Ìêü £Öê
(A) ¤ü ™üÖ‡´ÃÖ †Öò±ú ‡×Þ›üµÖÖ
(B) ¤ü ¯ÖÖµÖ×®ÖµÖ¸ü
(C) ¤ü ×Æü®¤ãüßÖÖ®Ö ™üÖ‡´ÃÖ
(D) ¤ü ×™Òü²µÖæ®Ö
11. ‹®ÖÖ»ÖÖòÝÖ •Ö®ÖÃÖÓ“ÖÖ¸ü ´Öë †ÓŸÖ¾ÖÔßÖã ¸êüÜÖßµÖ ÆüÖêŸÖß Æîü
ŸÖ£ÖÖ
(A) ÝÖŸµÖÖŸ´ÖÛú
(B) ãÖîןÖÛú
(C) ÃÖ´Ö®¾ÖêÂÖß
(D) ÃÖÓ¾Öê¤ü®ÖÖŸ´ÖÛú
12. »ÖÖêÛúÃÖê¾ÖÛúÖë Ûêú •Ö®Ö¾µÖ¾ÖÆüÖ¸ü ¯Ö¸ü †×³Ö´ÖŸÖ ¾µÖŒŸÖ
Ûú¸ü®ÖÖ ®ÖÆüà Æîü
(A) þÖÖ׬ÖÛúÖ¸ü ÛúÖ ˆ»»ÖÓ‘Ö®Ö
(B) »ÖÖêÛúÃÖê¾ÖÛúÖë Ûúß †¾Ö´ÖÖ®Ö®ÖÖ
(C) ÃÖê¾ÖÖ ÃÖÓ¸üõÖÞÖ ÛúÖ †×ŸÖÛÎú´ÖÞÖ
(D) ´ÖÖ®ÖÆüÖ×®ÖÛú¸ü
•Ö®ÖÃÖÓ“ÖÖ¸ü †Öî¸ü ¯Ö¡ÖÛúÖ׸üŸÖÖ
¯ÖÏ¿®Ö¯Ö¡Ö – II 
®ÖÖê™ü : ‡ÃÖ ¯ÖÏ¿®Ö¯Ö¡Ö ´Öë ¯Ö“ÖÖÃÖ (50) ²ÖÆãü-×¾ÖÛú»¯ÖßµÖ ¯ÖÏ¿®Ö Æïü … ¯ÖÏŸµÖêÛú ¯ÖÏ¿®Ö Ûêú ¤üÖê (2) †ÓÛú Æïü … ÃÖ³Öß ¯ÖÏ¿®Ö †×®Ö¾ÖÖµÖÔ Æïü … 
Paper-II 3 D-63-13 
13. The decision of the Union
Government to fix a minimum price
for a newspaper was challenged by
(A) Hitavada
(B) The Tribune
(C) Deccan Herald
(D) Sakal
14. The organisation of ombudsmen is
located in
(A) The United States
(B) Brazil
(C) Hong Kong
(D) South Africa
15. The New York Times has created the
position of
(A) Ombudsman
(B) Reader Editor
(C) Public Editor
(D) News Controller
16. Copyright does not subsist in
(A) Reproductions
(B) Music
(C) Original works
(D) Sound recordings
17. Preparation before beginning the task
of investigation in qualitative
research is called
(A) Curtain raiser
(B) Simplification
(C) Epoche
(D) Pre-review
18. Developmental media Philosophy
exports
(A) Domestic media content
(B) Intellectual property of a
country 
 (C) De-Westernized views 
(D) Public per capita 
19. To a positivist researcher, reality is
(A) Critical
(B) Objective
(C) Interpretative
(D) Conventional
20. The accuracy of systematic sampling
is directly related to the adequacy of
(A) Investment
(B) Physical resources
(C) Research goals
(D) Sampling frame
21. The process of examining every
member of a specified population is
called
(A) Probability
(B) Partiality
(C) Census
(D) Non-probability
22. Former President of India, Dr.
Rajendra Prasad was associated with
(A) Searchlight
(B) Satyagraha
(C) Sentinel
(D) Leader
23. Cutlip, Bernays, Ivy Lee are
associated with
(A) Radio and T.V. Journalism
(B) Public Relations and Corporate
Communication 
(C) Film production and new 
media 
 (D) Print Journalism 
24. In terms of public awareness, news
has the status of
(A) Dominant discourse
(B) Conflict value
(C) Unintended exchange
(D) Limited judgement
 D-63-13 4  Paper-II 
13. Ûêú®¦üßµÖ ÃÖ¸üÛúÖ¸ü «üÖ¸üÖ ×ÛúÃÖß ³Öß  ÃÖ´ÖÖ“ÖÖ¸¯Ö¡Ö Ûêú
Ûú´Ö ÃÖê Ûú´Ö ¤üÖ´Ö ŸÖµÖ ×ÛúµÖê •ÖÖ®Öê Ûêú ×®ÖÞÖÔµÖ ÛúÖê
×ÛúÃÖ®Öê “Öã®ÖÖîŸÖß ¤üß £Öß ?
(A) ×ÆüŸÖ¾ÖÖ¤ü
(B) ¤ü ×™Òü²µÖæ®Ö
(C) ›êüŒÛú®Ö Æêü¸üÖ»›ü
(D) ÃÖÛúÖ»Ö
14. †Öò´²Öã›ËüÃÖ´Öî®Ö ÛúÖ ÃÖÓÝÖšü®Ö ×Ã£ÖŸÖ Æîü
(A) ÃÖÓµÖãŒŸÖ ¸üÖ•µÖ
(B) ²ÖÎÖ•Öß»Ö
(C) ÆüÖÓÝÖÛúÖÓÝÖ
(D) ¤ü×õÖÞÖ †±ÏúßÛúÖ
15. ¤ü ®µÖæµÖÖòÛÔú ™üÖ‡´ÃÖ ®Öê ×ÛúÃÖ ¯Ö¤ü ÛúÖ ÃÖé•Ö®Ö ×ÛúµÖÖ Æîü ?
(A) †Öê´²Öã›ËüÃÖ´Öî®Ö
(B) ¯ÖÖšüÛú ÃÖ´¯ÖÖ¤üÛú
(C) »ÖÖêÛú ÃÖ´¯ÖÖ¤üÛú
(D) ÃÖ´ÖÖ“ÖÖ¸ü ×®ÖµÖÓ¡ÖÛú
16. ¯ÖÏןÖ×»Ö¯µÖÖ׬ÖÛúÖ¸ü ‡ÃÖ´Öë ÃÖ×´´Ö×»ÖŸÖ ®ÖÆüà Æîü :
(A) ¯Öã®Ö¸üÖ꟯ÖÖ¤ü®Ö
(B) ÃÖÓÝÖߟÖ
(C) ´Öæ»Ö ÛúÖµÖÔ
(D) ¬¾Ö×®Ö-†ÓÛú®Ö (ÃÖÖ‰úÞ›ü ׸üÛúÖÚ›üÝÖ)
17. ÝÖãÞÖÖŸ´ÖÛú ¿ÖÖê¬Ö ´Öë ÜÖÖê•Ö Ûúß ¿Öã¹ý†ÖŸÖ Ûú¸ü®Öê ÃÖê
¯ÖÆü»Öê Ûúß •ÖÖ®Öê ¾ÖÖ»Öß ŸÖîµÖÖ¸üß ÛúÆü»ÖÖŸÖß Æîü
(A) Ûú™ìü®Ö ¸êü•Ö̸ü
(B) ÃÖ¸ü»ÖßÛú¸üÞÖ
(C) ‡Ô¯ÖÖòÛú
(D) ¯Öæ¾ÖÔ ÃÖ´ÖßõÖÖ
18. ×¾ÖÛúÖÃÖÖŸ´ÖÛú ´ÖÖ¬µÖ´Ö ¤ü¿ÖÔ®Ö ÃÖÓ“ÖÖ׸üŸÖ Ûú¸üŸÖÖ Æîü
(A) ‘Ö¸êü»Öæ ´ÖÖ¬µÖ´Ö Ûúß ×¾ÖÂÖµÖ¾ÖßÖã
(B) ×ÛúÃÖß ¤êü¿Ö Ûúß ²ÖÖîרüÛú ÃÖ´¯Ö¤üÖ
(C) ¯Ö׿“Ö´Öß ´ÖŸÖÖë ÛúÖ ×¾Ö‘Ö™ü®Ö
(D) •Ö®Ö †®Öã³ÖæןÖ
19. ¯ÖÏ´ÖÖÞÖ¾ÖÖ¤üß ¿ÖÖê¬ÖÛúŸÖÖÔ Ûêú ×»Ö‹ µÖ£ÖÖ£ÖÔŸÖÖ Æîü
(A) ÃÖ´ÖßõÖÖŸ´ÖÛú
(B) ¾ÖßÖã×®Öšü
(C) ¾µÖÖܵÖÖŸ´ÖÛú
(D) ¯Ö¸ü´¯Ö¸üÖÝÖŸÖ
20. ¾µÖ¾Ö×Ã£ÖŸÖ ¯ÖÏן֤ü¿ÖÔ Ûúß ¿Öã¨üŸÖÖ ÛúÖ ÃÖ߬ÖÖ ÃÖ´²Ö®¬Ö
×ÛúÃÖÛúß ¯ÖµÖÖÔ¯ŸÖŸÖÖ ÃÖê Æîü ?
(A) ×®Ö¾Öê¿Ö
(B) ³ÖÖîןÖÛú ÃÖÓÃÖÖ¬Ö®Ö
(C) ¿ÖÖê¬Ö Ûêú ˆ§êü¿µÖ
(D) ¯ÖÏן֤ü¿ÖÔ ÛúÖ †ÖÛúÖ¸ü
21. ×ÛúÃÖß ×¾Ö׿Ö™ü ÃÖ´Ö×™ü (¯ÖÖ¯Öã»Öê¿Ö®Ö) Ûêú ¯ÖÏŸµÖêÛú
ÃÖ¤üÃµÖ ÛúÖê •ÖÖÑ“Ö Ûêú ×»Ö‹ ¿ÖÖ×´Ö»Ö ×ÛúµÖê •ÖÖ®Öê Ûúß
¯ÖÏ×ÛÎúµÖÖ ÛúÆü»ÖÖŸÖß Æîü
(A) ÃÖ´³ÖÖ×¾ÖŸÖÖ
(B) ¯ÖõÖ¯ÖÖן֟ÖÖ
(C) •Ö®ÖÝÖÞÖ®ÖÖ
(D) ÝÖî¸ü - ÃÖ´³ÖÖ×¾ÖŸÖÖ
22. ³ÖÖ¸üŸÖ Ûêú ¯Öæ¾ÖÔ ¸üÖ™Òü¯Ö×ŸÖ ›üÖò. ¸üÖ•Öꮦü ¯ÖÏÃÖÖ¤ü
×®Ö´®Ö×»Ö×ÜÖŸÖ ´Öë ÃÖê ×ÛúÃÖÃÖê •Öã›Ìêü £Öê ?
(A) ÃÖ“ÖÔ»ÖÖ‡™ü
(B) ÃÖŸµÖÖÝÖÏÆü
(C) ÃÖë™üß®Öê»Ö
(D) »Öß›ü¸ü
23. Ûú™ü×»Ö¯Ö, ²Ö®Öì•Ö, †Ö‡Ô¾Öß »Öß ×ÛúÃÖÃÖê ÃÖ´²Ö¨ü Æïü ?
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