Overview of Selected Global Companies- 1 Notes | EduRev

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CA Foundation : Overview of Selected Global Companies- 1 Notes | EduRev

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Incorporation year : 1870

Headquarter : Frankfurt, Germany

Chairman : Paul Achleitner

Present Head (CEO) : Christian Sewing

Chief Operating Officer : James Von Moitke

Company introduction: Who is corporate and what it does?

Deutsche Bank is a German global banking and financial services company. It has operations in more than 70 countries, and has a large presence in Europe, the Americas, Asia-Pacific and the emerging markets. In 2009, Deutsche Bank was the largest foreign exchange dealer in the world with a market share of 21 percent. The bank offiers financial products and services for corporate and institutional clients along with private and

business clients.

In 2017-18, the revenue of Deutsche Bank was 2,644.7 crores Euro. It employs more than 1,00,000 people across the globe.

Deutsche Bank in India: Deutsche Bank established its first branch in India in 1980. Currently, it has over 11,000 employees in the country, operating branches in 16 cities. Building on its dominant global markets and leading transaction banking franchises, and with over 500,000 individual customers, Deutsche Bank is a fully integrated financial services provider to Indian corporate, institutional and individual clients. Bank’s services in India include on-shore investment banking, institutional equities broking, asset and private wealth management, retail banking and business processes outsourcing.

Company History

Deutsche Bank was founded in Berlin in 1870 to promote and facilitate trade relations between Germany and international markets. Three of the founders were  Georg Siemens  whose father’s cousin had founded Siemens and Halske, Adelbert Delbrück and L. Bamberger.


The object of the company is to transact banking business of all kinds, in particular to promote and facilitate trade relations between Germany, other European countries and overseas markets.

Mission: “Through our economic success and competitive international presence, we create value for our shareholders, our clients, our employees and society at large while up holding stringent environmental and social norms to support a sustainable future.”

Portfolio of Businesses, Products and Services

Its services include sales, trading, research and origination of debt and equity; mergers and acquisitions  (M&A);  risk management  products, such as  derivatives, corporate finance, wealth management, retail banking, fund management, and transaction banking.
Business in News

  • Deutsche Bank ranked 495th on Forbes World's Largest Public Corporations List 2018.
  • In 2016, it got ‘Best Banking Performer, Germany’ by Global Brands Magazine Award.


Incorporation year : 1850

Headquarter : New York City, US

Present Head (Chairman and CEO) : Stephen Squeri

Chief Operating Officer : Jeffery C. Campbell
Company introduction: Who is corporate and what it does?

American Express Company is an American multinational financial services corporation. The company is best known for its credit card, charge card, and traveller’s cheque businesses. In 2016, credit cards using the American Express network accounted for 22.9% of the total dollar volume of credit card transactions in the US. It operates in 175 countries with 2,300 offices across the world. It is the parent organisation of three major companies: American Express Travel Related Services (TRS), The American Express Bank Ltd. (AEBL)

and American Express Financial Advisors.

In 2017-18, the revenue of American Express was US$ 3,347 crores. It employs more than 56,000 people.

American Express in India:

In India, the company offers a wide range of travel, financial and network service products. American Express established its first office in India in 1921 in Kolkata. Since then it has grown to become the leading travel related services and banking organisation in the country.

American Express is considered a pioneer in offshoring processes to captive centres in India. The company has set up global back office operations to leverage the skilled manpower available in India:

  • American Express (India) Private Ltd.: This centre handles accounting and financial processes for American Express’ businesses around the world.
  • American Express Global Service Centre: This centre provides support to the company’s card, financial services and travel-related businesses in the US and other countries

Company History

American Express was started in 1850 as an express mail business in New York. It was founded as a joint stock corporation by the merger of the express companies owned by Henry Wells (Wells & Company), William G.

Fargo (Livingston, Fargo & Company), and John Warren Butterfield (Wells, Butterfield & Company).


Vision: To be a leading provider of payment solutions worldwide.

Mission: Leverage our local and global expertise to be a leading provider of payment solutions for our customers by delivering high quality, innovative and world-class products and services; while maintaining the highest standards of governance and ethics.
Portfolio of Businesses, Products and Services
American Express’s products and services are:

Card productsConsumer cards, Acceptance of American Express cards outside of the United States, Card design, ExpressPay, Small business services (also known as American Express OPEN), Commercial cards and services, Non-proprietary cards and Merchant account.
Non-card productsTraveler’s checks, Shearson/American Express, Financial advisors, International bank, Travel, Publishing and Individual banking

Business in News

  • American Express ranked 86th on Fortune 500 Companies in 2018.
  • American Express ranked 119th on Forbes World's Largest Public Corporations List 2018.
  • American Express anked 289th on Forbes World's Best Employer's List 2018.


Incorporation year : 1866

Ownership group : Nestle Group

Headquarter : Vevey, Switzerland.

Chairman : Peter Brabeck Letmathe

Chief Executive Officer : Ulf Mark Schneider

Chief Financial Officer : François-Xavier Roger
Company introduction: Who is corporate and what it does?

Nestle is a Swiss transnational food and drink company. It is the world’s largest food, nutrition, health and wellness company. It has been the largest food company in the world. Nestle serves in 2000 plus brands across the globe. It has 418 plant facilities in 86 countries with its products available in 191 countries. It has a huge work force of 3,23,000 people across the world.

Nestle achieved an overall revenue of 8,979.1 crores CHF (Swiss Franc) during the year 2017 with a Net Profit of 753.8 crores CHF.

Nestle invests around CHF 1.5 billion in Research and Development every year. It has a worldwide network of 17 research, development and product testing centres. It covers over 100 different professional areas including nutritional science, the life sciences, raw materials, ingredients and production processes.

Philosophy: A Vision

Its mission of “Good Food, Good Life” is to provide consumers with the best tasting, most nutritious choices in a wide range of food and beverage categories and eating occasions, from morning to night.

Company History

Nestle was founded 151 years ago as an Anglo-Swiss Condensed Milk Company by a Swiss confectioner, Henri Nestle in 1866. In August 1867, Charles and George Page established the Anglo-Swiss Condensed Milk Company in Cham, Switzerland.  In 1879, Nestle merged with milk chocolate inventor Daniel Peter. In 1905, the companies merged to become the Nestlé and Anglo-Swiss Condensed Milk Company. Nestle came to India in 1923. 

Portfolio of Businesses, Products and Services

Cookie dough, Maggi noodles, Nescafe, Kit Kat, Smarties, Nesquik, Stouffer’s, Vittel, Milkmaid, Carnation, etc. are one of the most popular products and brands of Nestle.
Nestle’s portfolio of businesses include:

Nestle WatersWorld’s leading producer of bottled
water, employing more than 34,000
staff at 100 production sites in 35 countries globally.
It has 52 water brands which include  Acqua Panna, Aquarel, Buxton, Perrier, Pure Life, San Pellegrino, Sao Lourenco, and Vittel.
Cereal Partners Worldwide
It is a joint venture which combines
the expertise of two companies: Nestlé and General Mills
Breakfast cereals and baby
foods. Cerelac, Gerber, Gerber
Graduates,NaturNes, Nestum, Chocapic, Cini Minis, Cookie Crisp, Estrelitas, Fitness, Nesquik Cereal, etc.
Nestlé Health ScienceIt has been engaged in advancing
the role for nutritional therapy in the
management of people’s health.
Related to the health areas, such as paediatric and acute care, metabolic and obesity care, healthy ageing, and gastrointestinal and brain
health. Example: Boost, Meritene, Nutrin Junio, Alfameno, etc.
Nestlé NespressoIt was started in 1986 to enable
anyone to create the perfect cup of espresso coffee.
Nescafé, Nescafé 3 in 1, Nescafé
Cappuccino, Nescafé Classic, Nescafé
Decaff, Nescafé Dolce Gusto, Nescafé Gold, Nespresso
Nestlé Purina
It aims to develop products that
deliver comprehensive nutrition to
help ensure the long healthy lives of pets.
Purina Pro Plan, Purina ONE, Fancy Feast, Friskies, Dog Chow, Beneful, Alpo, Bakers Complete, Cat Chow, Chef Michael’s Canine Creations, Felix, Gourmet, etc.
Nestlé Skin Health

It works to enhance the quality of
life by delivering science-based
solutions for the health of skin, hair
and nails over the course of people’s lives
Cataphil Lotion, Daylong, Emervel, Mirvaso, etc.

Competitive Scenario

Major competitors of Nestle in Indian sub-continent and worldwide are Unilever, Starbucks, Kraft Foods, Mars, PepsiCo, Britannia, Walmart, Patanjali, Amul, Glaxo Smith Con, KRBL and Hatsun Agro.

Major Acquisitions by Nestle 

San Pellegrino in 1997, Spillers Pet foods  in1998, and Ralston Purina  in 2002,  Chef America in June 2002, Delta Ice Cream in December 2005, Hsu Fu Chi International Ltd. in July 2011,  Vitaflo, CM&D Pharma Ltd.,

Prometheus Laboratories in 2012, etc.

Major Joint Ventures by Nestle

  • Cereal Partners Worldwide with General Mills (50%-50%)
  • Beverage Partners Worldwide with Coca-Cola Company (50%-50%)
  • Lactalis Nestle Produits Frais with Lactalis (40%-60%)
  • Nestle Colgate-Palmolive with Colgate-Palmolive (50%-50%)

Business in News

  • Nestle ranked 48th on Forbes World's Largest Corporation List 2018.
  • Nestle ranked 29th on Forbes World's Best Employers List 2018.
  • Nestle ranked 66th on Fortune 500 Companies List in 2016.


Incorporation year : 1975

Headquarter : Washington, US

Chairman : John Thompson

Present Head (CEO) : Satya Nadella

Chief Financial Officer : Amy Hood

Company introduction: Who is corporate and what it does?

Microsoft is an American multinational technology company. It develops, manufactures, licenses, supports and sells computer software, consumer electronics and personal computers and services. Its best known software products are the Microsoft Windows line of operating systems, Microsoft Office office suite, and Internet Explorer and Edge web browsers.

It is the world’s largest software maker by revenue and one of the world’s most valuable companies. In 2018, the revenue of Microsoft was US$ 11,036 crores. It employs more than 1,34,994 people.

Microsoft in India: Microsoft Corporation India is one of the fastest growing subsidiaries of Microsoft Corporation, the worldwide leader in software, services, and solutions. The Microsoft India story began in 1990. Microsoft runs six major business units representing entire product cycle to serve customers from consumers to corporations, gamers to governments.

i) Microsoft Research India (MSR India)

ii) Microsoft India (R&D) Private Limited

iii) Microsoft IT India

iv) Microsoft Services Global Delivery

v) Microsoft Corporation India Pvt. Ltd. (MCIPL)

vi) Microsoft India Global Technical Support Center (IGTSC)

Company History

Microsoft was founded by Paul Allen and Bill Gates on April 4, 1975 with Gates as the CEO. Microsoft entered the OS business in 1980 with its own version of Unix, called Xenix. However, it was MS-DOS that solidified the company’s dominance. It rose to dominate the personal computer operating system market with MSDOS in the mid-1980s, followed by Microsoft Windows. Since the 1990s, it has increasingly diversified from the operating system market and has made a number of corporate acquisitions.


Vision: To help individuals and businesses realize their full potential.

Mission:  To empower every person and every organization on the planet to achieve more. Microsoft’s vision statement shows the company’s target market and product value. Microsoft’s mission statement presents the global market scope of the business and a general idea about the benefit of the business to its customers. However, such information is still not clearly defined to represent the business.
Portfolio of Businesses, Products and Services

Software and ServicesWindows, Office, Free downloads and security, Internet explorer, Microsoft edge and MSN.
Devices and XboxAll Windows PC and tablets, PC accessories, Xbox and games
For BusinessCloud Platform, Microsoft Azure, MS Dynamic 365, Windows for business, Office for business, Skype for business, Enterprise solutions and Volume licensing.
For Developers and IT Pros

Microsoft Azure, MSDN, TechNet and Visual studio.
For Students and Educators

Office for students, Onenote in classroom and Microsoft in education.

Business in News

  • Microsoft ranked 30th on Fortune 500 Companies list in 2018.
  • Microsoft ranked 20th on Forbes World's Largest Public Corporations List 2018.
  • Microsoft ranked 2nd on Forbes World's Best Employers List 2018.
  • In December 2016, it bought LinkedIn for $26.2 billion.
  • In 2014, Microsoft acquired the mobile hardware division of NOKIA.
  • In May 2011, Microsoft acquired Skype Technologies for $8.5 billion.
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