Self-Evaluation Case Studies: HOTS/Evaluation Questions - Directing Commerce Notes | EduRev

Crash Course of Business Studies(BST)- Class 12

Commerce : Self-Evaluation Case Studies: HOTS/Evaluation Questions - Directing Commerce Notes | EduRev

The document Self-Evaluation Case Studies: HOTS/Evaluation Questions - Directing Commerce Notes | EduRev is a part of the Commerce Course Crash Course of Business Studies(BST)- Class 12.
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CASELECT 1: Kalyan Singh is working as a production manager in an organisation. His subordinate Sanjay Verma discussed with him a cost reducing method of production. But due to some strategic problems and Kalyan Singh being pre-occupied with that matter, he is not in a position to understand the message. Sanjay Verma got disappointed by this act of his manager.

Identify the communication barrier because of which Sanjay Verma got disappointed. (1 Mark)

HINT: Psychological Barriers to Communication: Lack of attention.

CASELECT 2: Ratmesh is working under his superior Girish. He always communicates useful ideas and suggestions to his superior regarding reduction of cost. Girish implements his suggestions and has always found favourable results, but he never appreciates Ratmesh for his suggestions. Now, Ratmesh being disappointed decided not to communicate any suggestion to Girish.

Identify the communication barrier because of which Ratmesh got disappointed. (1 Mark)

HINT: Personal Barriers to Communication: Lack of proper incentives.

CASELECT 3: You are working at the middle level of management. Your superior, a top management personnel, sent a message for you which you received and well understood.

Is the communication process complete? Give reason. (3 Marks)

HINT: No, the communication process is not complete unless and until feedback is given to the superior.

CASELECT 4: Mr. Naresh is working as a Production Manager in Ace Electronics Ltd. His subordinates are mostly engineers and qualified technicians. As a manager, he is very strict, does not listen to any suggestions or feedbacks given by his subordinates. He expects them to following his instructions without any questions and does not allow them to give suggestions.

On the basis of the given information about Ace Electronics Ltd., answer the following questions:

(a) What leadership style does the manager follow?

(b) Whether such leadership style beneficial for the company? Explain.

(c) State any one value being overlooked by him? (3 Marks)

HINT: (a) Autocratic leadership.

(b) This leadership style is effective in getting productivity in many situations like in a factory where the supervisor is responsible for production on time and has to ensure labour productivity.

(c) Value overlooked: Respect for other's opinion and initiative.

CASELECT 5: Keshav who is a Branch Manager with Pinnacle Financial Services, providing loans for consumer durables and residential houses. He finds that three of his employees were not adequately motivated in their work. In order to motivate them properly, Keshav analysed their personal profiles. The profiles were as follows: Anant, the senior most employee among the three, always wanted praises to perform better, he was ready to take credit for all good work. Sachit, the next in the seniority enjoyed most in social interactions and friendly environment at the work place, he needed an environment which is more relaxing. Suvinay, the third employee, was very keen to take up any task which provided for opportunities that could improve her earnings.

Identify and briefly explain the types of prominent needs of the three employees. (3 Marks)


(a) Esteem needs,

(b) Belongingness needs,

(c) Physiological needs.

CASELECT 6: Mr. Albert, Mr. Allen and Mr. Pintoo are the production manager, sales manager and finance manager of Pushkar Pharmaceuticals & Chemicals Ltd. All three are efficient in completion of their task.

(a) Mr. Albert does not discuss with his subordinates and does not give any freedom to them in framing the policies.

(b) Mr. Pintoo depends up on his subordinates to achieve the goals. He does not interfere in his activities.

(c) Mr. Allen gives order only after consulting subordinates on proposed actions and decisions.

Identify and explain the behavioural pattern of the three managers. (3 Marks)


(a) Autocratic leadership.

(b) Free-rein leadership.

(c) Democratic leadership.

CASELECT 7: Mr. Shubhendu Bose is the owner of 'Bikmac Enterprises' carrying on the business of manufacturing various kinds of biscuits. There was a lot of discontentment in the organisation and the targets were not being met. He asked his son, Naval, who had recently completed his MBA, to find out the reason.

Naval found that all decision making of the enterprise were in the hands of his father. His father didn't believe in his employees. As a result both the employer and the employees were not able to understand each others massages in the same sense. Thus, the employees were not happy and targets were not met.

(a) Identify any two communication barriers because of which Bikmac Enterprises was not able to achieve its target.

(b) State one more barrier each of the types identified in (a) above. (3 Marks)


(a) (i) Organisational barrier: Organisational policy.

(ii) Personal barrier: Lack of confidence of superior on his subordinates.

(b) Organisational barrier: Status of the superior may not allow his subordinates to express their feelings freely.

(b) Personal barrier: Fear of challenge to authority.

CASELECT 8: Identify the element of directing function under which:

(a) The superiors oversee the activities of their subordinates.

(b) The superiors assure the subordinates that their needs will be taken care of.

(c) The superior attempts to influence the behaviour of people at work towards the realisation of specified goals.

(d) The superior share information with the subordinates in order to reach

common understanding. (4 Marks)


(a) Supervision,

(b) Motivation,

(c) Leadership,

(d) Communication.

CASELECT 9: Meenakshi is the Head of the Personnel Department of GTY Ltd. Every year she compiles a workload and workforce analysis before deciding on the Recruitment plan for the company. While carrying out this exercise, she ensures that she receives a proper feedback from the other departments about their requirement and once she prepares the plan, she clarifies her ideas before she communicates with the top management.

Identify the strategies adopted by Meenakshi that will improve the effectiveness of her communication of the Recruitment plan to the Top management. (4 Marks)

HINT: Improving Communication Effectiveness.

(a) Clarify ideas before communication.

(b) Communicate according to needs of the receiver.

(c) Consult others before communicating.

(d) Be aware of language, tone and content of message.

CASELECT 10: In an organisation, employees always feel motivated as leader always consults his subordinates on proposed actions and decisions. They take a lot of initiative and do not fear to express their problems before the manager.

Identify and explain the leadership style does the manager follow in the referred situation?

Also discuss any other kind of leadership styles followed by different managers. (4 Marks)

HINT: Democratic leadership style.

CASELECT 11: Mr. Oberoi, CEO of Ramco Ltd. is highly respected person in his organisation. He holds the top most position in the organisation but he is still dissatisfied. He decides to be of some help to society by opening a trust for meritorious students who are economically weak.

(a) According to you, which need of Mr. Oberoi was not fulfilled? Explain that need.

(b) State and explain the most basic need of a human as per Maslow's need hierarchy theory. (4 Marks)


(a) Self-actualisation needs.

(b) Physiological needs.

CASELECT 12: Mr. Manoj, who was recently appointed as a production manager of Polyplex Ltd. has decided to produce jute bags instead of plastic bags as these were banned by the government. After due study daily production target was set for 1,000 jute bags. But the actual production was far below the target. On analyzing the deviations it was found that low motivation level of employees was the major reason. Mr. Manoj has always believed in good relations with his employees.

Following incentive scheme was announced to encourage employees for better performance:

(i) Special award of 'Best Employee of the Month' on the basis of consistently higher production level achieved during the month.

(ii) Employee who gives best suggestion for improving performance will be awarded 'Best Innovative Employee Award'.

(iii) Extra bonus to the employee who shows consistently best performance for three consecutive months.

(a) Identify the element of a function of management associated with the announcement of incentive plan. Briefly explain two features of this element.

(b) What kind of 'incentive' was offered by Mr. Manoj. State any two incentives of the same kind. (5 Marks)


(a) Motivation,

(b) Non-financial incentives.

CASELECT 13: Anjali had been working with 'Tata Enterprises' for the last ten years. She was famous for her dedication towards the work. When the Manager senior to her retired, all her colleagues thought that now Anjali would be promoted. But to everyone's surprise the vacant post was filled by an outsider 'Miss Monika'. Anjali felt demoralised and her performance started declining. She would absent herself often and could not meet her targets. Miss Monika was a good leader who would not only instruct her subordinates, but also guide and inspire them. She noticed Anjali's behaviour and felt that her performance could be improved. She started involving Anjali in decision-making issues related to the organisation and made her a part of a high-level joint management committee. Anjali was now punctual to office and her performance started improving.

(a) Identify the function of management being performed by Monika.

(b) Name the element of the above function of management which helped Monika to improve Anjali's behaviour.

(c) State any three features of the element identified in (b) above. (5 Marks)


(a) Directing.

(b) Motivation.

(c) Features of Motivation:

(i) It is an internal feeling.

(ii) It produces goal directed behaviour.

(iii) Can be positive or negative.

(iv) It is a complex process.

CASELECT 14: Mr. Nath, a recently appointed production manager of Suntech Ltd. has decided to produce jute bags instead of plastic bags as these are banned by the government. He set a target of producing 1000 jute bags a day. It was reported that the employees were not able to achieve the target. After analysis he found that employees were demotivated and not putting in their best for achieving the target. Mr. Nath's behaviour is good towards the employees. His attitude is always positive. So he announced various incentive schemes for the employees like:

(i) Installing award or certificate for best performance.

(ii) Rewarding an employee for giving valuable suggestions.

(iii) Congratulating the employees for good performance.

(a) Identify the functions of management highlighted in the above paragraph.

(b) State the 'incentive' under which the employees are motivated.

(c) State any two values which the production manager wants to communicate to the society by his work and behaviour. (5 Marks)


(a) Controlling and directing.

(b) Employee recognition programme (non-monetary incentive).

(c) (i) Sensitivity to environment,

(ii) Good behaviour towards employees.

CASELECT 15: The following situations highlight the importance of one of the functions of management.

Identify and define this function of management. Identify the significance highlighted by the following points:

(a) If a supervisor guides his subordinates and clarifies their doubts in performing a task, it will help the worker to achieve work targets given to him.

(b) A manager with good leadership abilities will be in a position to convince the employees working under him that individual efforts and team effort will lead to achievement of organisational goals.

(c) A good leader can always identify the potential of his employees and motivate them to extract work up to their full potential.

(d) This function fosters cooperation and commitment among the people and helps to achieve balance among various groups, activities and the departments. (6 Marks)

HINT: Directing and its importances.

CASELECT 16: Prateek is senior supervisor in a auto component company. He is very rigid and follows a strict policy of punishment.

He adopts the method of one-way communication and doesn't like to seek any advice or opinions from them. He always deducts the wages of workers or stop increments for any kind of discrepancies in their work with respect to the set targets.The workers are not willing to offer useful suggestions as they do not expect any incentive for taking such initiatives. As a result, the labour turnover is high and his business has been declining on a continuous basis.

On the basis of the given information, answer the following questions:

(a) Name and explain the style of leadership adopted by Prateek

(b) Identify and explain the human needs of workers that are being overlooked by Prateek as per the Maslow's need hierarchy theory of motivation.

(c) Identify and explain the type of communication barrier created by Prateek. (6 Marks)


(a) Autocratic leadership style.

(b) Physiological needs.

(c) Personal barriers.

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