Syllabus: UGC NET Management (Paper - II) | Crash Course for UGC NET Management PDF Download

 Page 1


                                                
  
 
UNIVERSITY GRANTS COMMISSION 
NET BUREAU 
 
NET SYLLABUS 
 
Subject : Management                                       Code No. : 17 
  
Unit – I 
 
Management – Concept, Process, Theories and Approaches, Management Roles 
and Skills 
 
Functions – Planning, Organizing, Staffing, Coordinating and Controlling. 
 
Communication – Types, Process and Barriers. 
 
Decision Making – Concept, Process, Techniques and Tools 
Organisation Structure and Design – Types, Authority, Responsibility, 
Centralisation, Decentralisation and Span of Control 
 
Managerial Economics – Concept & Importance 
Demand analysis – Utility Analysis, Indifference Curve, Elasticity & Forecasting 
Market Structures – Market Classification & Price Determination 
National Income – Concept, Types and Measurement 
Inflation – Concept, Types and Measurement 
Business Ethics & CSR 
Ethical Issues & Dilemma 
Corporate Governance 
Value Based Organisation  
Page 2


                                                
  
 
UNIVERSITY GRANTS COMMISSION 
NET BUREAU 
 
NET SYLLABUS 
 
Subject : Management                                       Code No. : 17 
  
Unit – I 
 
Management – Concept, Process, Theories and Approaches, Management Roles 
and Skills 
 
Functions – Planning, Organizing, Staffing, Coordinating and Controlling. 
 
Communication – Types, Process and Barriers. 
 
Decision Making – Concept, Process, Techniques and Tools 
Organisation Structure and Design – Types, Authority, Responsibility, 
Centralisation, Decentralisation and Span of Control 
 
Managerial Economics – Concept & Importance 
Demand analysis – Utility Analysis, Indifference Curve, Elasticity & Forecasting 
Market Structures – Market Classification & Price Determination 
National Income – Concept, Types and Measurement 
Inflation – Concept, Types and Measurement 
Business Ethics & CSR 
Ethical Issues & Dilemma 
Corporate Governance 
Value Based Organisation  
Unit – II 
 
Organisational Behaviour – Significance & Theories  
Individual Behaviour – Personality, Perception, Values, Attitude, Learning and 
Motivation 
 
Group Behaviour – Team Building, Leadership, Group Dynamics 
 
Interpersonal Behaviour & Transactional Analysis 
Organizational Culture & Climate 
Work Force Diversity & Cross Culture Organisational Behaviour 
Emotions and Stress Management 
Organisational Justice and Whistle Blowing 
Human Resource Management – Concept, Perspectives, Influences and 
Recent Trends 
 
Human Resource Planning, Recruitment and Selection, Induction, Training 
and Development 
 
Job Analysis, Job Evaluation and Compensation Management 
 
Unit – III 
 
Strategic Role of Human Resource Management 
Competency Mapping & Balanced Scoreboard 
Career Planning and Development 
Performance Management and Appraisal  
Organization Development, Change &  OD Interventions 
Talent Management & Skill Development 
Employee Engagement & Work Life Balance 
 
Page 3


                                                
  
 
UNIVERSITY GRANTS COMMISSION 
NET BUREAU 
 
NET SYLLABUS 
 
Subject : Management                                       Code No. : 17 
  
Unit – I 
 
Management – Concept, Process, Theories and Approaches, Management Roles 
and Skills 
 
Functions – Planning, Organizing, Staffing, Coordinating and Controlling. 
 
Communication – Types, Process and Barriers. 
 
Decision Making – Concept, Process, Techniques and Tools 
Organisation Structure and Design – Types, Authority, Responsibility, 
Centralisation, Decentralisation and Span of Control 
 
Managerial Economics – Concept & Importance 
Demand analysis – Utility Analysis, Indifference Curve, Elasticity & Forecasting 
Market Structures – Market Classification & Price Determination 
National Income – Concept, Types and Measurement 
Inflation – Concept, Types and Measurement 
Business Ethics & CSR 
Ethical Issues & Dilemma 
Corporate Governance 
Value Based Organisation  
Unit – II 
 
Organisational Behaviour – Significance & Theories  
Individual Behaviour – Personality, Perception, Values, Attitude, Learning and 
Motivation 
 
Group Behaviour – Team Building, Leadership, Group Dynamics 
 
Interpersonal Behaviour & Transactional Analysis 
Organizational Culture & Climate 
Work Force Diversity & Cross Culture Organisational Behaviour 
Emotions and Stress Management 
Organisational Justice and Whistle Blowing 
Human Resource Management – Concept, Perspectives, Influences and 
Recent Trends 
 
Human Resource Planning, Recruitment and Selection, Induction, Training 
and Development 
 
Job Analysis, Job Evaluation and Compensation Management 
 
Unit – III 
 
Strategic Role of Human Resource Management 
Competency Mapping & Balanced Scoreboard 
Career Planning and Development 
Performance Management and Appraisal  
Organization Development, Change &  OD Interventions 
Talent Management & Skill Development 
Employee Engagement & Work Life Balance 
 
Industrial Relations: Disputes & Grievance Management, Labour Welfare and 
Social Security 
 
Trade Union & Collective Bargaining 
International Human Resource Management – HR Challenge of International 
Business 
 
Green HRM 
Unit – IV 
 
Accounting Principles and Standards, Preparation of Financial Statements 
Financial Statement Analysis – Ratio Analysis, Funds Flow and Cash Flow 
Analysis, DuPont Analysis 
 
Preparation of Cost Sheet, Marginal Costing, Cost Volume Profit Analysis  
Standard Costing & Variance Analysis 
Financial Management, Concept & Functions  
Capital Structure – Theories, Cost of Capital, Sources and Finance 
Budgeting and Budgetary Control, Types and Process, Zero base Budgeting  
Leverages – Operating, Financial and Combined Leverages, EBIT–EPS 
Analysis, Financial Breakeven Point & Indifference Level. 
 
Unit –V 
 
Value & Returns – Time Preference for Money, Valuation of Bonds and Shares, 
Risk and Returns; 
 
Capital Budgeting – Nature of Investment, Evaluation, Comparison of Methods; 
Risk and Uncertainly Analysis 
 
Dividend – Theories and Determination 
 
Mergers and Acquisition – Corporate Restructuring, Value Creation, Merger 
Negotiations, Leveraged Buyouts, Takeover 
 
Portfolio Management – CAPM, APT 
 
Page 4


                                                
  
 
UNIVERSITY GRANTS COMMISSION 
NET BUREAU 
 
NET SYLLABUS 
 
Subject : Management                                       Code No. : 17 
  
Unit – I 
 
Management – Concept, Process, Theories and Approaches, Management Roles 
and Skills 
 
Functions – Planning, Organizing, Staffing, Coordinating and Controlling. 
 
Communication – Types, Process and Barriers. 
 
Decision Making – Concept, Process, Techniques and Tools 
Organisation Structure and Design – Types, Authority, Responsibility, 
Centralisation, Decentralisation and Span of Control 
 
Managerial Economics – Concept & Importance 
Demand analysis – Utility Analysis, Indifference Curve, Elasticity & Forecasting 
Market Structures – Market Classification & Price Determination 
National Income – Concept, Types and Measurement 
Inflation – Concept, Types and Measurement 
Business Ethics & CSR 
Ethical Issues & Dilemma 
Corporate Governance 
Value Based Organisation  
Unit – II 
 
Organisational Behaviour – Significance & Theories  
Individual Behaviour – Personality, Perception, Values, Attitude, Learning and 
Motivation 
 
Group Behaviour – Team Building, Leadership, Group Dynamics 
 
Interpersonal Behaviour & Transactional Analysis 
Organizational Culture & Climate 
Work Force Diversity & Cross Culture Organisational Behaviour 
Emotions and Stress Management 
Organisational Justice and Whistle Blowing 
Human Resource Management – Concept, Perspectives, Influences and 
Recent Trends 
 
Human Resource Planning, Recruitment and Selection, Induction, Training 
and Development 
 
Job Analysis, Job Evaluation and Compensation Management 
 
Unit – III 
 
Strategic Role of Human Resource Management 
Competency Mapping & Balanced Scoreboard 
Career Planning and Development 
Performance Management and Appraisal  
Organization Development, Change &  OD Interventions 
Talent Management & Skill Development 
Employee Engagement & Work Life Balance 
 
Industrial Relations: Disputes & Grievance Management, Labour Welfare and 
Social Security 
 
Trade Union & Collective Bargaining 
International Human Resource Management – HR Challenge of International 
Business 
 
Green HRM 
Unit – IV 
 
Accounting Principles and Standards, Preparation of Financial Statements 
Financial Statement Analysis – Ratio Analysis, Funds Flow and Cash Flow 
Analysis, DuPont Analysis 
 
Preparation of Cost Sheet, Marginal Costing, Cost Volume Profit Analysis  
Standard Costing & Variance Analysis 
Financial Management, Concept & Functions  
Capital Structure – Theories, Cost of Capital, Sources and Finance 
Budgeting and Budgetary Control, Types and Process, Zero base Budgeting  
Leverages – Operating, Financial and Combined Leverages, EBIT–EPS 
Analysis, Financial Breakeven Point & Indifference Level. 
 
Unit –V 
 
Value & Returns – Time Preference for Money, Valuation of Bonds and Shares, 
Risk and Returns; 
 
Capital Budgeting – Nature of Investment, Evaluation, Comparison of Methods; 
Risk and Uncertainly Analysis 
 
Dividend – Theories and Determination 
 
Mergers and Acquisition – Corporate Restructuring, Value Creation, Merger 
Negotiations, Leveraged Buyouts, Takeover 
 
Portfolio Management – CAPM, APT 
 
Derivatives – Options, Option Payoffs, Option Pricing, Forward Contracts & 
Future Contracts 
 
Working Capital Management – Determinants, Cash, Inventory, Receivables and 
Payables Management, Factoring 
 
International Financial Management, Foreign exchange market 
 
Unit - VI 
 
Strategic Management – Concept, Process, Decision & Types 
Strategic Analysis – External Analysis, PEST, Porter’s Approach to industry 
analysis, Internal Analysis – Resource Based Approach, Value Chain Analysis 
Strategy Formulation – SWOT Analysis, Corporate Strategy – Growth, Stability, 
Retrenchment, Integration and Diversification, Business Portfolio Analysis - BCG, 
GE Business Model, Ansoff’s Product Market Growth Matrix 
Strategy Implementation – Challenges of Change, Developing Programs 
Mckinsey 7s Framework 
Marketing – Concept, Orientation, Trends and Tasks, Customer Value and 
Satisfaction 
Market Segmentation, Positioning and Targeting 
Product and Pricing  Decision – Product Mix, Product Life Cycle, New Product 
development, Pricing – Types and Strategies  
Place and promotion decision – Marketing channels and value networks, VMS, 
IMC, Advertising and Sales promotion  
 
Unit –VII 
 
Consumer and Industrial Buying Behaviour: Theories and Models of Consumer 
Behaviour 
Brand Management – Role of Brands, Brand Equity, Equity Models, Developing 
a Branding Strategy; Brand Name Decisions, Brand Extensions and Loyalty  
Logistics and Supply Chain Management, Drivers, Value creation, Supply Chain 
Design, Designing and Managing Sales Force, Personal Selling  
Page 5


                                                
  
 
UNIVERSITY GRANTS COMMISSION 
NET BUREAU 
 
NET SYLLABUS 
 
Subject : Management                                       Code No. : 17 
  
Unit – I 
 
Management – Concept, Process, Theories and Approaches, Management Roles 
and Skills 
 
Functions – Planning, Organizing, Staffing, Coordinating and Controlling. 
 
Communication – Types, Process and Barriers. 
 
Decision Making – Concept, Process, Techniques and Tools 
Organisation Structure and Design – Types, Authority, Responsibility, 
Centralisation, Decentralisation and Span of Control 
 
Managerial Economics – Concept & Importance 
Demand analysis – Utility Analysis, Indifference Curve, Elasticity & Forecasting 
Market Structures – Market Classification & Price Determination 
National Income – Concept, Types and Measurement 
Inflation – Concept, Types and Measurement 
Business Ethics & CSR 
Ethical Issues & Dilemma 
Corporate Governance 
Value Based Organisation  
Unit – II 
 
Organisational Behaviour – Significance & Theories  
Individual Behaviour – Personality, Perception, Values, Attitude, Learning and 
Motivation 
 
Group Behaviour – Team Building, Leadership, Group Dynamics 
 
Interpersonal Behaviour & Transactional Analysis 
Organizational Culture & Climate 
Work Force Diversity & Cross Culture Organisational Behaviour 
Emotions and Stress Management 
Organisational Justice and Whistle Blowing 
Human Resource Management – Concept, Perspectives, Influences and 
Recent Trends 
 
Human Resource Planning, Recruitment and Selection, Induction, Training 
and Development 
 
Job Analysis, Job Evaluation and Compensation Management 
 
Unit – III 
 
Strategic Role of Human Resource Management 
Competency Mapping & Balanced Scoreboard 
Career Planning and Development 
Performance Management and Appraisal  
Organization Development, Change &  OD Interventions 
Talent Management & Skill Development 
Employee Engagement & Work Life Balance 
 
Industrial Relations: Disputes & Grievance Management, Labour Welfare and 
Social Security 
 
Trade Union & Collective Bargaining 
International Human Resource Management – HR Challenge of International 
Business 
 
Green HRM 
Unit – IV 
 
Accounting Principles and Standards, Preparation of Financial Statements 
Financial Statement Analysis – Ratio Analysis, Funds Flow and Cash Flow 
Analysis, DuPont Analysis 
 
Preparation of Cost Sheet, Marginal Costing, Cost Volume Profit Analysis  
Standard Costing & Variance Analysis 
Financial Management, Concept & Functions  
Capital Structure – Theories, Cost of Capital, Sources and Finance 
Budgeting and Budgetary Control, Types and Process, Zero base Budgeting  
Leverages – Operating, Financial and Combined Leverages, EBIT–EPS 
Analysis, Financial Breakeven Point & Indifference Level. 
 
Unit –V 
 
Value & Returns – Time Preference for Money, Valuation of Bonds and Shares, 
Risk and Returns; 
 
Capital Budgeting – Nature of Investment, Evaluation, Comparison of Methods; 
Risk and Uncertainly Analysis 
 
Dividend – Theories and Determination 
 
Mergers and Acquisition – Corporate Restructuring, Value Creation, Merger 
Negotiations, Leveraged Buyouts, Takeover 
 
Portfolio Management – CAPM, APT 
 
Derivatives – Options, Option Payoffs, Option Pricing, Forward Contracts & 
Future Contracts 
 
Working Capital Management – Determinants, Cash, Inventory, Receivables and 
Payables Management, Factoring 
 
International Financial Management, Foreign exchange market 
 
Unit - VI 
 
Strategic Management – Concept, Process, Decision & Types 
Strategic Analysis – External Analysis, PEST, Porter’s Approach to industry 
analysis, Internal Analysis – Resource Based Approach, Value Chain Analysis 
Strategy Formulation – SWOT Analysis, Corporate Strategy – Growth, Stability, 
Retrenchment, Integration and Diversification, Business Portfolio Analysis - BCG, 
GE Business Model, Ansoff’s Product Market Growth Matrix 
Strategy Implementation – Challenges of Change, Developing Programs 
Mckinsey 7s Framework 
Marketing – Concept, Orientation, Trends and Tasks, Customer Value and 
Satisfaction 
Market Segmentation, Positioning and Targeting 
Product and Pricing  Decision – Product Mix, Product Life Cycle, New Product 
development, Pricing – Types and Strategies  
Place and promotion decision – Marketing channels and value networks, VMS, 
IMC, Advertising and Sales promotion  
 
Unit –VII 
 
Consumer and Industrial Buying Behaviour: Theories and Models of Consumer 
Behaviour 
Brand Management – Role of Brands, Brand Equity, Equity Models, Developing 
a Branding Strategy; Brand Name Decisions, Brand Extensions and Loyalty  
Logistics and Supply Chain Management, Drivers, Value creation, Supply Chain 
Design, Designing and Managing Sales Force, Personal Selling  
Service Marketing – Managing Service Quality and Brands, Marketing Strategies 
of Service Firms 
Customer Relationship Marketing – Relationship Building, Strategies, Values and 
Process 
Retail Marketing – Recent Trends in India, Types of Retail Outlets.  
Emerging Trends in Marketing – Concept of e-Marketing, Direct Marketing, 
Digital Marketing and Green Marketing  
International Marketing – Entry Mode Decisions, Planning Marketing Mix for 
International Markets 
Unit –VIII 
 
Statistics for Management: Concept, Measures Of Central Tendency and 
Dispersion, Probability Distribution – Binominal, Poison, Normal and Exponential  
Data Collection & Questionnaire Design 
Sampling – Concept, Process and Techniques 
Hypothesis Testing – Procedure; T, Z, F, Chi-square tests 
Correlation and Regression Analysis 
Operations Management – Role and Scope 
Facility Location and Layout – Site Selection and Analysis, Layout – Design and 
Process 
Enterprise Resource Planning – ERP Modules, ERP implementation 
Scheduling; Loading, Sequencing and Monitoring  
Quality Management and Statistical Quality Control, Quality Circles, Total Quality 
Management – KAIZEN, Benchmarking, Six Sigma; ISO 9000 Series Standards  
Operation Research – Transportation, Queuing Decision Theory, PERT / CPM 
 
Unit –IX 
 
International Business – Managing Business in Globalization Era; Theories of 
International Trade; Balance of payment