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Valuation of Goodwill

Meaning of Goodwill Goodwill means the 'good-name' or the reputation earned by a firm through the hard-work and honesty of its owners. Goodwill is the value of the reputation of a firm which enables it to earn higher profits in comparison to the normal profits earned by other firms in the same trade.

Characteristics or Features of Goodwill: 
1. It is an intangible asset
2. It is a valuable asset.
3. It is helpful in earning excess profits
4. It is valuable only when entire business is sold
5. It is difficult to estimate the exact value of goodwill

Nature of Goodwill:
 
⇒ Goodwill is an intangible asset since it has no physical existence and cannot be seen or touched.
⇒ But it is not a fictitious asset because fictitious assets do not have a value whereas goodwill has a value in case of profit making concerns

Origin of Goodwill Or Factors Affecting the Value of Goodwill:
1. Favorable Location of the Business
2. If the business is run by experienced and efficient management, its profits will go on increasing, which results in increase in the value of goodwill.
3. The Longevity of the Business- An older business is better known to its customers, therefore it is likely to have more goodwill
4. Possession of License :- If a firm holds an import license, the goodwill of the firm will be more as it will be very difficult for other firms to enter this business
5. Risk Involved :- If there is more risk involved in the business, the value of the goodwill will be less.
6. Future Competition :- The likelihood or possibility of increased competition in future would definitely reduce the value of Goodwill.


Classification of Goodwill : 
Goodwill can be classified into two categories:
(1) Purchased Goodwill, and
(2) Self-Generated Goodwill or Inherent Goodwill

(1) Purchased Goodwill: Purchased goodwill is the goodwill which is acquired by making a payment. For example, when a business is purchased, the excess of purchase consideration over its net assets (i.e., Assets - Liabilities) is referred to as purchased goodwill.
(2) Self-Generated Goodwill or Inherent Goodwill: It is internally generated goodwill which arises from a number of characteristics or attributes which an ongoing business possesses.
√ It is internally generated over a long period of time.
√ As per Accounting Standard 26 (Intangible Assets), it is not recorded in the books of accounts

Need for the Valuation of Goodwill
The need for valuing the goodwill in partnership arises in the following circumstances :
1. When there is a change in the profit sharing ratio among the existing partners;
2. When a new partner is admitted;
3. When a partner retires or dies;
4. When the firm is sold; and
5. When the firm is amalgamated with another firm.


Methods of Valuation of Goodwill
1. Average profit method
Step 1- calculate total profits
Step 2- calculate average profits= total profit / number of years
Step 3- calculate goodwill= average profit X no. of years purchase.

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FAQs on Introduction of Goodwill - Crash Course of Accountancy - Class 12 - Commerce

1. What is Goodwill Commerce?
Goodwill Commerce is a term used to describe a business model that emphasizes the importance of building and maintaining a positive reputation and relationships with customers and stakeholders. It focuses on creating long-term value through ethical practices, sustainability, and community engagement.
2. How does Goodwill Commerce differ from traditional business models?
Goodwill Commerce differs from traditional business models as it goes beyond simply seeking profits. While traditional business models prioritize financial success, Goodwill Commerce places equal importance on social and environmental impact. It aims to create value for all stakeholders, including customers, employees, communities, and the environment.
3. What are the key principles of Goodwill Commerce?
The key principles of Goodwill Commerce include ethical business practices, transparency, social responsibility, environmental sustainability, and community engagement. These principles guide businesses to prioritize the well-being of all stakeholders and contribute positively to society.
4. How can businesses implement Goodwill Commerce practices?
Businesses can implement Goodwill Commerce practices by integrating ethical considerations into their decision-making processes, adopting sustainable business practices, promoting diversity and inclusion, engaging in corporate social responsibility initiatives, and fostering strong relationships with customers and stakeholders.
5. What are the benefits of adopting Goodwill Commerce practices?
Adopting Goodwill Commerce practices can lead to numerous benefits for businesses. These include enhanced brand reputation, increased customer loyalty and trust, improved employee morale and retention, access to a broader customer base, reduced environmental impact, and long-term business sustainability.
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