Commerce Exam  >  Commerce Notes  >  Additional Study Material for Commerce  >  Very Short Type Questions - Enterprise Marketing, Entrepreneurship, Class 12

Very Short Type Questions - Enterprise Marketing, Entrepreneurship, Class 12 | Additional Study Material for Commerce PDF Download

Q1. Define Price. (1 mark)
Ans.
Price of a product is the amount of money paid by the buyer to own the product or service.

Q2. What is Price Mix ? (1 mark)
Ans. 
Price Mix refers to the important decisions related to fixing of price of a commodity.

Q3. Define ‘Quantity Discount’. (CBSE 2009 Comptt.) (2 marks)
Ans.
‘Quantity Discount is a type of ‘discounting’ in which discount is offered by entrepreneur or seller on bulk sales.

Q4. Mention two factors affecting pricing of the commodity. (1 mark)
Ans.
Cost of production, goal of firm, prevalent competition, etc., affect the price of the commodity.

Q5. An entrepreneur charges different prices from different categories of the customers. What type of pricing is it ? (1 mark)
Ans. 
It is Variable Pricing.

Q6. An entrepreneur introduces a new product with very low price. What type of pricing is it ? (1 mark)
Ans. 
It is Penetration Pricing.

Q7. An entrepreneur launches a new product in the market with high price. Identify the type of pricing. (1 mark)
Ans. 
It is Skimming Price Method.

Q8. In which method of pricing bargaining plays an important role ? (1 mark)
Ans. 
Variable Price Method.

Q9. What is meant by variable pricing technique ? (CBSE 2014) (1 mark)
Ans.
In this technique different rates are charged from different customers for same goods or services.

Q10. Give two examples of variable prices. (2 marks)
Ans.
(i) Difference in prices due to size of the product :
200 ml coke is sold for Rs. 8 whereas 2000 ml (2 Ltr.) bottle of coke is sold for Rs. 60.
(ii) Difference in bargaining power of the customers : Vendor charge different prices from different customers as per their bargaining power.

The document Very Short Type Questions - Enterprise Marketing, Entrepreneurship, Class 12 | Additional Study Material for Commerce is a part of the Commerce Course Additional Study Material for Commerce.
All you need of Commerce at this link: Commerce
4 videos|168 docs

Top Courses for Commerce

4 videos|168 docs
Download as PDF
Explore Courses for Commerce exam

Top Courses for Commerce

Signup for Free!
Signup to see your scores go up within 7 days! Learn & Practice with 1000+ FREE Notes, Videos & Tests.
10M+ students study on EduRev
Related Searches

ppt

,

Previous Year Questions with Solutions

,

MCQs

,

Entrepreneurship

,

Class 12 | Additional Study Material for Commerce

,

Entrepreneurship

,

Very Short Type Questions - Enterprise Marketing

,

mock tests for examination

,

Objective type Questions

,

Important questions

,

Sample Paper

,

practice quizzes

,

Class 12 | Additional Study Material for Commerce

,

Very Short Type Questions - Enterprise Marketing

,

Extra Questions

,

Free

,

Class 12 | Additional Study Material for Commerce

,

past year papers

,

Summary

,

Exam

,

video lectures

,

shortcuts and tricks

,

Entrepreneurship

,

Semester Notes

,

Viva Questions

,

pdf

,

study material

,

Very Short Type Questions - Enterprise Marketing

;