Assignment: Branding and Identity Design - Class 6 PDF Download

Instructions

Answer the following questions related to branding and identity design. Each question is project-based and focuses on various aspects of logo design, brand style guides, business cards, letterheads, posters, and packaging design. Remember, the solutions to each question are not specific as they depend on your imagination and creativity.

Question 1: Logo Design Principles
(a) Design a logo for a fictional sports team that incorporates a symbol or icon representing strength and unity.
(b) Create a logo for a bakery that reflects its emphasis on homemade, artisanal products.

Question 2: Creating Professional Logos
(a) Develop a logo for a fitness center that portrays a sense of energy and motivation.
(b) Design a logo for a travel agency that evokes a sense of adventure and exploration.

Question 3: Creating Brand Style Guides
(a) Create a color palette and typography selection for a fashion brand targeting young adults.
(b) Design a set of icons to be used consistently across various platforms for a tech startup.

Question 4: Designing Business Cards
(a) Design a business card for a graphic designer that showcases their creativity and versatility.
(b) Create a business card for a law firm that conveys professionalism and trust.

Question 5: Designing a Letterhead with Illustrator
(a) Design a letterhead for a real estate agency that incorporates their logo and utilizes a clean, modern aesthetic.
(b) Create a letterhead for a music production company that captures the essence of creativity and innovation.

Question 6: Creating a Poster with Photoshop
(a) Design a poster for a music festival that combines vibrant colors, dynamic typography, and an engaging visual style.
(b) Create a poster for a charity event that effectively communicates its cause and inspires action.

Question 7: Packaging Design Basics
(a) Design packaging for a luxury chocolate brand, considering the target audience and the brand's positioning.
(b) Create packaging for a line of organic skincare products, focusing on eco-friendly materials and a minimalist design.

Question 8: Package Design Tutorial
(a) Create a step-by-step tutorial on designing packaging for a fictional energy drink. Include the process from concept development to the final design.
(b) Develop a tutorial explaining the key principles and considerations when designing packaging for food products.