Learn the Best Marketing Strategies and Marketing Techniques for Free Video Lecture | Be a Blogger: Beginner to Expert - Professional Skills

Would you say that I'm pretty good at marketing?
I think so.
Am I the best?
Probably not.
I think there's people who are better than
me at everything out there, right?
I believe you can always get better.
So, just like me, you probably have a similar
attitude.
You want to learn online marketing.
How do you do it?
Hi, everyone, I'm Neil Patel, and today, I'm
going to teach you how to learn online marketing.
The first thing you need to do is go to the
blogosphere.
You can go to Google, type in any keywords.
A lot of blogs rank high.
You can type in "online marketing."
You can type in "SEO."
You can go to neilpatel.com/blog, you can
go to moz.com/blog, you can go to searchengineland.com,
and you can go to backlinko.
Those are four sites that will teach you about
marketing.
They'll give you all the information you need
to know to learn online marketing.
You should read these blogs daily.
They continually crank out new content.
This will help you keep on top of industry
trends, because Google, Facebook, all these
social media and ad platforms out there keep
changing.
If you don't stay on top, you're going to
get outdated, and you're not going to do well
as a marketer.
Step number two, and this is really important,
is to implement what you're learning.
Now, I don't recommend that you implement
what you're learning on your own business
if you're starting off.
You should create a fake website, a site on
anything.
You can go to WordPress.com, set up a site.
It's free.
You can create a blog, and you can take these
tactics and implement them on this free site
that you created.
Eventually you will learn what's working and
what's not working.
Once you use a tactic, and you realize, "Hey,
this is somewhat working," you can then take
that tactic and implement it on your business.
That's how I've learned marketing.
It's through actually doing.
Reading is one thing, but if you never implement,
you'll never learn.
The third thing that you can do is go to neilpatel.com/seo-analyzer,
and that's a page where you put in a URL,
and it will give you a report.
That report will show you what's wrong with
your webpage.
It's free.
You use that, it'll break down what changes
you need to make.
As your implementing and making these changes
to your web pages, if you're lost, you can
use free tools like this or you can use paid
tools like moz.com to get data on what changes
you need to make to your website.
Or, you can use Google's free tools, like
Google Search Console, in which you can go
there, add your site, and Google will tell
you all the errors that they're finding on
your website.
You fix them.
Naturally, your site is going to increase
in rankings.
It'll take time before you see the results,
but it works.
That's how you learn marketing.
You read more information out there, read
the four blogs that I gave you.
You implement, right?
You test on a fake site like WordPress before
you make the changes on your boss's site or
your own business website.
And third, you use the Neil Patel SEO analyzer,
put in a URL, and they'll show you what's
wrong, or you can use tools like Google Search
Console or Moz.