How to Make a Presentation Memorable - Public Speaking Video Lecture -

so how do you make a presentation
memorable well for nearly 30 years I've
been training executives politicians
world leaders from six continents and I
always ask audiences what do you
remember from the best presentation
you've seen in the last year and I
always hear two things the first is oh I
like the way this speaker was confident
moved around was engaging but the second
thing I always hear is that they
remember the stories the biggest
differentiator between great speakers
and awful ones is that awful ones stick
to the data stick to the facts stick to
the numbers great communicators great
public speakers illustrate every single
important idea they have with a story
now it doesn't have to be funny it
doesn't have to be wildly exciting but a
story is simply the ultimate example to
make your point come alive what is a
story it's just a conversation you had
with a real person in a real place about
a real problem and how you felt we all
tell stories all the time with family
and friends people in the hall over the
phone yet we stand up to give a
so-called serious speech we strip out
the stories now the stories are the best
part you want to be memorable you've got
to have a story for every important
point in your speech