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Brands Using Instagram for Business Video Lecture - Instagram for Marketing
Text Transcript from Video
hello everybody its Andrew here again
author of 500 social media marketing
tips check out the link in the
description to grab your copy today in
this video I'm going to show you five
great examples of Instagram video
marketing since launching in mid 2013 a
number of brands have already
experimented with the use of video on
Instagram as a way to market to their
customer base the apps huge and loyal
audience makes fantastic destination to
focus your efforts so let's take a look
at some of the companies that are doing
it well first up we've got EA Sports who
ever since Instagram enabled the ability
for users who import any video into the
app have you the opportunity to create
lavish clips like this one
next up we've got Oreo whose social
media marketing is widely heralded as
some of the best out there and in
examples like this it shows you how to
create freeze pops with your Oreos it's
as simple as that
next up we've got QVC who we use
Instagram video as a way to tease its
audience with items and ranges that are
coming up next up we've got eBay who
away from simply promoting the stuff
that is available on a site use
Instagram video as a way to highlight
its associations with charitable work
and in this example they give their
followers a sneak peek at the DC Comics
artwork being auctioned off for good
causes
and last up we've got Honda rather than
using a full-on in-your-face outfit on
this Instagram video encourages fans to
better themselves every day with the
hashtag best yourself
given the backlash to adverts being
introduced onto Instagram subtle
commercials like this may perform for
you a lot better so there we go if you
haven't yet used video on Instagram now
might be a good time to start
experimenting and seeing what works best
for you that's all for this time I hope
it helped don't forget to click
Subscribe for lots more social media
marketing tips like this one to give me
a like if you enjoyed this video and to
check out the link it's my book in the
description below thanks very much
watching and good bye
author of 500 social media marketing
tips check out the link in the
description to grab your copy today in
this video I'm going to show you five
great examples of Instagram video
marketing since launching in mid 2013 a
number of brands have already
experimented with the use of video on
Instagram as a way to market to their
customer base the apps huge and loyal
audience makes fantastic destination to
focus your efforts so let's take a look
at some of the companies that are doing
it well first up we've got EA Sports who
ever since Instagram enabled the ability
for users who import any video into the
app have you the opportunity to create
lavish clips like this one
next up we've got Oreo whose social
media marketing is widely heralded as
some of the best out there and in
examples like this it shows you how to
create freeze pops with your Oreos it's
as simple as that
next up we've got QVC who we use
Instagram video as a way to tease its
audience with items and ranges that are
coming up next up we've got eBay who
away from simply promoting the stuff
that is available on a site use
Instagram video as a way to highlight
its associations with charitable work
and in this example they give their
followers a sneak peek at the DC Comics
artwork being auctioned off for good
causes
and last up we've got Honda rather than
using a full-on in-your-face outfit on
this Instagram video encourages fans to
better themselves every day with the
hashtag best yourself
given the backlash to adverts being
introduced onto Instagram subtle
commercials like this may perform for
you a lot better so there we go if you
haven't yet used video on Instagram now
might be a good time to start
experimenting and seeing what works best
for you that's all for this time I hope
it helped don't forget to click
Subscribe for lots more social media
marketing tips like this one to give me
a like if you enjoyed this video and to
check out the link it's my book in the
description below thanks very much
watching and good bye
About this Video
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Apr 25, 2026 Last updated
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