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What is Marginal Utility Analysis - Theory of Consumer Behaviour, CBSE Class 12 Economics Video Lecture

FAQs on What is Marginal Utility Analysis - Theory of Consumer Behaviour, CBSE Class 12 Economics Video Lecture

1. What is marginal utility analysis in the theory of consumer behavior?
Ans. Marginal utility analysis is a concept in the theory of consumer behavior which explains the relationship between the satisfaction a consumer derives from consuming additional units of a good or service and the quantity of the good or service consumed. It is based on the principle of diminishing marginal utility, which states that as a consumer consumes more and more units of a good, the additional satisfaction derived from each additional unit decreases.
2. How is marginal utility measured in the theory of consumer behavior?
Ans. Marginal utility is measured through the concept of utils. Utils are hypothetical units of measurement used to quantify the satisfaction or utility a consumer derives from consuming a good or service. The change in total utility resulting from the consumption of an additional unit of a good or service is known as marginal utility, and it is measured in utils.
3. What is the principle of diminishing marginal utility?
Ans. The principle of diminishing marginal utility states that as a consumer consumes more and more units of a good, the additional satisfaction or utility derived from each additional unit decreases. This means that the marginal utility of a good or service decreases as the quantity consumed increases. For example, the first slice of pizza may provide high satisfaction, but with each subsequent slice, the satisfaction derived decreases.
4. How does marginal utility analysis help in decision-making for consumers?
Ans. Marginal utility analysis helps consumers make rational decisions by comparing the additional satisfaction or utility derived from consuming one more unit of a good with its price or cost. According to the theory, a consumer will continue to consume units of a good until the marginal utility derived from the last unit consumed is equal to its price. This helps consumers allocate their limited income towards goods and services that provide the highest level of satisfaction for the price paid.
5. What are the limitations of marginal utility analysis in the theory of consumer behavior?
Ans. While marginal utility analysis is a useful tool in understanding consumer behavior, it has certain limitations. One limitation is that it assumes consumers have complete and perfect information about the utility they derive from each unit of a good, which may not be realistic in practice. Additionally, it assumes that consumers make rational decisions based solely on utility and price, disregarding other factors such as personal preferences, income constraints, and social influences.
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