Page 1
One of the challenges in business for a retailer is
maintaining stock levels. Stock level means the level of
stock required for an efficient and effective control of
goods, to avoid over-and under-stocking of goods. The
need of inventory control is to maintain the stock of
goods as low as possible but at the same time make them
available as and when required.
In order to have a smooth inventory management in an
organisation and run a retail unit successfully a retailer
has to determine various stock levels providing over-
and under-stocking. These levels help the organisation
to meet the customers’ demand and to satisfy their
needs. It also enables to avoid unnecessary investment
in the inventory.
This unit has been divided into four sessions. The
first session deals with maintaining stock levels in retail
stores. The second session is devoted to documents
required for stock handling. The third session explains
about the reporting storage space and the fourth session
discusses handling equipments.
SeSSion 1: Stock LeveLS in RetaiL StoReS
Meaning of stock level
Everything which is used to make products, provide
services and to run business is part of stock.
Stock Levels in
Storage
3
Page 2
One of the challenges in business for a retailer is
maintaining stock levels. Stock level means the level of
stock required for an efficient and effective control of
goods, to avoid over-and under-stocking of goods. The
need of inventory control is to maintain the stock of
goods as low as possible but at the same time make them
available as and when required.
In order to have a smooth inventory management in an
organisation and run a retail unit successfully a retailer
has to determine various stock levels providing over-
and under-stocking. These levels help the organisation
to meet the customers’ demand and to satisfy their
needs. It also enables to avoid unnecessary investment
in the inventory.
This unit has been divided into four sessions. The
first session deals with maintaining stock levels in retail
stores. The second session is devoted to documents
required for stock handling. The third session explains
about the reporting storage space and the fourth session
discusses handling equipments.
SeSSion 1: Stock LeveLS in RetaiL StoReS
Meaning of stock level
Everything which is used to make products, provide
services and to run business is part of stock.
Stock Levels in
Storage
3
Store o perationS a SSiStant – ClaSS iX
50
Stock level is the different levels of stock required for
effective control of materials at a retail store, to avoid
over- and under-stocking of materials.
Stock levels in retail store
After receiving goods for storage in the retail store, the
responsibility of the store operations assistant or the
store keeper increases. The store operations assistant
should constantly observe the stock levels of various
goods in the retail store to avoid the repercussions of
over or under-stocking which are dangerous for the retail
organisation. Under-stocking may lead to dissatisfaction
of customers owing to non-supply of goods on time,
and over-stocking could result in increased stocks of
inventory which will ultimately lead to an increase in
the cost of storage, insurance, chance of obsolescence,
spoilage, theft, etc. Hence, it becomes necessary to
maintain a suitable stock level of all types of goods.
Types of stock levels
There are mainly four types of stock levels.
Minimum stock level
It is the minimum level of goods that should
be maintained by retail to avoid customer
dissatisfaction. If the stock in retail store is
less than the minimum level then the retailer
should immediately order the goods. When
the stock goes below the minimum level then
it is called under-stocking which is shown in
Fig. 3.1.
Maximum stock level
It is the maximum level of goods that is maintained by
a retail store. Beyond the maximum level of stock, the
retailer should not order more goods, as it may increase
the carrying cost. When the stock crosses the maximum
stock level it is called over stocking which is shown in
Fig. 3.2.
Fig. 3.1 Minimum Stock Level of Goods
Page 3
One of the challenges in business for a retailer is
maintaining stock levels. Stock level means the level of
stock required for an efficient and effective control of
goods, to avoid over-and under-stocking of goods. The
need of inventory control is to maintain the stock of
goods as low as possible but at the same time make them
available as and when required.
In order to have a smooth inventory management in an
organisation and run a retail unit successfully a retailer
has to determine various stock levels providing over-
and under-stocking. These levels help the organisation
to meet the customers’ demand and to satisfy their
needs. It also enables to avoid unnecessary investment
in the inventory.
This unit has been divided into four sessions. The
first session deals with maintaining stock levels in retail
stores. The second session is devoted to documents
required for stock handling. The third session explains
about the reporting storage space and the fourth session
discusses handling equipments.
SeSSion 1: Stock LeveLS in RetaiL StoReS
Meaning of stock level
Everything which is used to make products, provide
services and to run business is part of stock.
Stock Levels in
Storage
3
Store o perationS a SSiStant – ClaSS iX
50
Stock level is the different levels of stock required for
effective control of materials at a retail store, to avoid
over- and under-stocking of materials.
Stock levels in retail store
After receiving goods for storage in the retail store, the
responsibility of the store operations assistant or the
store keeper increases. The store operations assistant
should constantly observe the stock levels of various
goods in the retail store to avoid the repercussions of
over or under-stocking which are dangerous for the retail
organisation. Under-stocking may lead to dissatisfaction
of customers owing to non-supply of goods on time,
and over-stocking could result in increased stocks of
inventory which will ultimately lead to an increase in
the cost of storage, insurance, chance of obsolescence,
spoilage, theft, etc. Hence, it becomes necessary to
maintain a suitable stock level of all types of goods.
Types of stock levels
There are mainly four types of stock levels.
Minimum stock level
It is the minimum level of goods that should
be maintained by retail to avoid customer
dissatisfaction. If the stock in retail store is
less than the minimum level then the retailer
should immediately order the goods. When
the stock goes below the minimum level then
it is called under-stocking which is shown in
Fig. 3.1.
Maximum stock level
It is the maximum level of goods that is maintained by
a retail store. Beyond the maximum level of stock, the
retailer should not order more goods, as it may increase
the carrying cost. When the stock crosses the maximum
stock level it is called over stocking which is shown in
Fig. 3.2.
Fig. 3.1 Minimum Stock Level of Goods
Stock LeveLS in Storage 51
Re-order level
When the quantity of goods reach a certain level then a
fresh order is sent to procure new products. The retailer
places an order before the goods reach a minimum level.
Danger level
If the stock touches danger levels, then immediate
action should be taken to maintain the stocks even if
additional cost is incurred in arranging the required
goods.
How to check stock levels?
Any business that holds a stock of items
for sale, whether for general public or other
businesses, keeps an accurate record of all
the items in hand. The stock levels, also
called inventory, can be checked by using a
variety of methods.
(a) Stock ledger: Stock ledger keeps the
information of the stock and amount
of stock or inventory. It also helps in
calculating the percentages of vendor
pricing, sales and profits.
(b) Bin card: It is used to keep a track of
the number of items.
(c) Computerised: Computerised stock checking
systems are used by businesses which wish to
have a continually updated list of available stock.
Need for managing stock level in retail
The need for maintaining stock levels in retail arise on
account of the following reasons.
• It helps in managing the current stock levels, ordered
items and products as well as ones already sold.
• It provides a constant supply of products to fulfill
customer demand.
• It allows customer retention.
• Customers convert into loyal customers by handling
stock levels.
Fig. 3.2 Maximum Stock Level of Goods
Page 4
One of the challenges in business for a retailer is
maintaining stock levels. Stock level means the level of
stock required for an efficient and effective control of
goods, to avoid over-and under-stocking of goods. The
need of inventory control is to maintain the stock of
goods as low as possible but at the same time make them
available as and when required.
In order to have a smooth inventory management in an
organisation and run a retail unit successfully a retailer
has to determine various stock levels providing over-
and under-stocking. These levels help the organisation
to meet the customers’ demand and to satisfy their
needs. It also enables to avoid unnecessary investment
in the inventory.
This unit has been divided into four sessions. The
first session deals with maintaining stock levels in retail
stores. The second session is devoted to documents
required for stock handling. The third session explains
about the reporting storage space and the fourth session
discusses handling equipments.
SeSSion 1: Stock LeveLS in RetaiL StoReS
Meaning of stock level
Everything which is used to make products, provide
services and to run business is part of stock.
Stock Levels in
Storage
3
Store o perationS a SSiStant – ClaSS iX
50
Stock level is the different levels of stock required for
effective control of materials at a retail store, to avoid
over- and under-stocking of materials.
Stock levels in retail store
After receiving goods for storage in the retail store, the
responsibility of the store operations assistant or the
store keeper increases. The store operations assistant
should constantly observe the stock levels of various
goods in the retail store to avoid the repercussions of
over or under-stocking which are dangerous for the retail
organisation. Under-stocking may lead to dissatisfaction
of customers owing to non-supply of goods on time,
and over-stocking could result in increased stocks of
inventory which will ultimately lead to an increase in
the cost of storage, insurance, chance of obsolescence,
spoilage, theft, etc. Hence, it becomes necessary to
maintain a suitable stock level of all types of goods.
Types of stock levels
There are mainly four types of stock levels.
Minimum stock level
It is the minimum level of goods that should
be maintained by retail to avoid customer
dissatisfaction. If the stock in retail store is
less than the minimum level then the retailer
should immediately order the goods. When
the stock goes below the minimum level then
it is called under-stocking which is shown in
Fig. 3.1.
Maximum stock level
It is the maximum level of goods that is maintained by
a retail store. Beyond the maximum level of stock, the
retailer should not order more goods, as it may increase
the carrying cost. When the stock crosses the maximum
stock level it is called over stocking which is shown in
Fig. 3.2.
Fig. 3.1 Minimum Stock Level of Goods
Stock LeveLS in Storage 51
Re-order level
When the quantity of goods reach a certain level then a
fresh order is sent to procure new products. The retailer
places an order before the goods reach a minimum level.
Danger level
If the stock touches danger levels, then immediate
action should be taken to maintain the stocks even if
additional cost is incurred in arranging the required
goods.
How to check stock levels?
Any business that holds a stock of items
for sale, whether for general public or other
businesses, keeps an accurate record of all
the items in hand. The stock levels, also
called inventory, can be checked by using a
variety of methods.
(a) Stock ledger: Stock ledger keeps the
information of the stock and amount
of stock or inventory. It also helps in
calculating the percentages of vendor
pricing, sales and profits.
(b) Bin card: It is used to keep a track of
the number of items.
(c) Computerised: Computerised stock checking
systems are used by businesses which wish to
have a continually updated list of available stock.
Need for managing stock level in retail
The need for maintaining stock levels in retail arise on
account of the following reasons.
• It helps in managing the current stock levels, ordered
items and products as well as ones already sold.
• It provides a constant supply of products to fulfill
customer demand.
• It allows customer retention.
• Customers convert into loyal customers by handling
stock levels.
Fig. 3.2 Maximum Stock Level of Goods
Store o perationS a SSiStant – ClaSS iX
52
Check your Progress
• It monitors order levels, which indicates the owner
and manager to order before the stock ends.
• It avoids over-stocking and under-stocking positions
of goods in retail stores.
Activity 1
Visit a retail store to know the stock level, the minimum stock
level and how to maintain stock levels and prepare stock records.
Materials required
Pen/Pencil, Notebook, Checklist, Questionnaire
Procedure
1. Make groups of four or five students of the class.
2. Ask each group to visit a retail outlet and conduct a survey
on the stock levels with a questionnaire.
3. Ask them to prepare a questionnaire related to stock level
maintenance in the retail store.
4. Ask them to interact with the store manager of the retail
organisation.
5. Ask the following questions and write their reply in not more
than 50 words.
Questions
(a) Which method is used by the retail store for managing the
stock level?
(b) At which level does the retail organisation place an order for
new stock?
(c) What are the problems that you are facing in managing the
stock level?
(d) How do they keep themselves updated with the information
about the stock?
A. Fill in the Blanks
1. Everything which is used to make products, provide services
and to run business is part of ____________.
2. ____________ level provides a steady supply of products to
satisfy customer needs.
n oteS
Page 5
One of the challenges in business for a retailer is
maintaining stock levels. Stock level means the level of
stock required for an efficient and effective control of
goods, to avoid over-and under-stocking of goods. The
need of inventory control is to maintain the stock of
goods as low as possible but at the same time make them
available as and when required.
In order to have a smooth inventory management in an
organisation and run a retail unit successfully a retailer
has to determine various stock levels providing over-
and under-stocking. These levels help the organisation
to meet the customers’ demand and to satisfy their
needs. It also enables to avoid unnecessary investment
in the inventory.
This unit has been divided into four sessions. The
first session deals with maintaining stock levels in retail
stores. The second session is devoted to documents
required for stock handling. The third session explains
about the reporting storage space and the fourth session
discusses handling equipments.
SeSSion 1: Stock LeveLS in RetaiL StoReS
Meaning of stock level
Everything which is used to make products, provide
services and to run business is part of stock.
Stock Levels in
Storage
3
Store o perationS a SSiStant – ClaSS iX
50
Stock level is the different levels of stock required for
effective control of materials at a retail store, to avoid
over- and under-stocking of materials.
Stock levels in retail store
After receiving goods for storage in the retail store, the
responsibility of the store operations assistant or the
store keeper increases. The store operations assistant
should constantly observe the stock levels of various
goods in the retail store to avoid the repercussions of
over or under-stocking which are dangerous for the retail
organisation. Under-stocking may lead to dissatisfaction
of customers owing to non-supply of goods on time,
and over-stocking could result in increased stocks of
inventory which will ultimately lead to an increase in
the cost of storage, insurance, chance of obsolescence,
spoilage, theft, etc. Hence, it becomes necessary to
maintain a suitable stock level of all types of goods.
Types of stock levels
There are mainly four types of stock levels.
Minimum stock level
It is the minimum level of goods that should
be maintained by retail to avoid customer
dissatisfaction. If the stock in retail store is
less than the minimum level then the retailer
should immediately order the goods. When
the stock goes below the minimum level then
it is called under-stocking which is shown in
Fig. 3.1.
Maximum stock level
It is the maximum level of goods that is maintained by
a retail store. Beyond the maximum level of stock, the
retailer should not order more goods, as it may increase
the carrying cost. When the stock crosses the maximum
stock level it is called over stocking which is shown in
Fig. 3.2.
Fig. 3.1 Minimum Stock Level of Goods
Stock LeveLS in Storage 51
Re-order level
When the quantity of goods reach a certain level then a
fresh order is sent to procure new products. The retailer
places an order before the goods reach a minimum level.
Danger level
If the stock touches danger levels, then immediate
action should be taken to maintain the stocks even if
additional cost is incurred in arranging the required
goods.
How to check stock levels?
Any business that holds a stock of items
for sale, whether for general public or other
businesses, keeps an accurate record of all
the items in hand. The stock levels, also
called inventory, can be checked by using a
variety of methods.
(a) Stock ledger: Stock ledger keeps the
information of the stock and amount
of stock or inventory. It also helps in
calculating the percentages of vendor
pricing, sales and profits.
(b) Bin card: It is used to keep a track of
the number of items.
(c) Computerised: Computerised stock checking
systems are used by businesses which wish to
have a continually updated list of available stock.
Need for managing stock level in retail
The need for maintaining stock levels in retail arise on
account of the following reasons.
• It helps in managing the current stock levels, ordered
items and products as well as ones already sold.
• It provides a constant supply of products to fulfill
customer demand.
• It allows customer retention.
• Customers convert into loyal customers by handling
stock levels.
Fig. 3.2 Maximum Stock Level of Goods
Store o perationS a SSiStant – ClaSS iX
52
Check your Progress
• It monitors order levels, which indicates the owner
and manager to order before the stock ends.
• It avoids over-stocking and under-stocking positions
of goods in retail stores.
Activity 1
Visit a retail store to know the stock level, the minimum stock
level and how to maintain stock levels and prepare stock records.
Materials required
Pen/Pencil, Notebook, Checklist, Questionnaire
Procedure
1. Make groups of four or five students of the class.
2. Ask each group to visit a retail outlet and conduct a survey
on the stock levels with a questionnaire.
3. Ask them to prepare a questionnaire related to stock level
maintenance in the retail store.
4. Ask them to interact with the store manager of the retail
organisation.
5. Ask the following questions and write their reply in not more
than 50 words.
Questions
(a) Which method is used by the retail store for managing the
stock level?
(b) At which level does the retail organisation place an order for
new stock?
(c) What are the problems that you are facing in managing the
stock level?
(d) How do they keep themselves updated with the information
about the stock?
A. Fill in the Blanks
1. Everything which is used to make products, provide services
and to run business is part of ____________.
2. ____________ level provides a steady supply of products to
satisfy customer needs.
n oteS
Stock LeveLS in Storage 53
B. Multiple Choice Questions
1. Stock ledger is ______________.
a) used to track the amount of stock
b) bill of century
c) Both a) and b)
d) None of the above
2. Bin card is a document ______________.
a) used in warehouse
b) used in inventory
c) Both (a) and (b)
d) None of the above
3. Minimum Stock level means ______________.
a) quantity not necessary
b) quantity must be maintained in hand all times
c) quantity at certain level
d) None of the above
4. Danger Level means ______________.
a) accurate level
b) replenish stock
c) below stock level
d) None of the above
5. Store Operations Assistant’s work is to ______________.
a) constantly observe the stock levels
b) no need to observe
c) observe once in a year
d) None of the above
6. Stock means ______________.
a) making products and store into warehouse
b) any services
c) make products, provide services to run business
d) None of the above
C. State whether the following are True or False
1. Reordering level lies between minimum level and maximum
level.
2. The stock levels are also called inventory control.
3. A lack of items in a store forces the customers to look elsewhere.
4. A bin card is a software that tracks the amount of stock or
inventory.
5. Stock levels are not required for an efficient and effective
control of material.
6. Under-stocking may lead to dissatisfaction of customers.
7. When quantity of goods is not available till a certain level
then a fresh order is sent.
n oteS
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