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Article Writing
Page 2


Article Writing
What is an Article?
1
Definition
An article is a form of writing 
that conveys a central idea 
from the author to the 
audience. Articles can cover 
various topics, including 
current or historical events 
from around the globe.
2
Writer's Goal
The writer's goal is to create 
content that is not only 
interesting but also resonates 
with readers in a unique way, 
setting it apart from other 
narratives.
3
Additional Objectives
Writers may have other objectives, such as offering advice, 
highlighting significant news and technological developments, or 
influencing readers' opinions.
Page 3


Article Writing
What is an Article?
1
Definition
An article is a form of writing 
that conveys a central idea 
from the author to the 
audience. Articles can cover 
various topics, including 
current or historical events 
from around the globe.
2
Writer's Goal
The writer's goal is to create 
content that is not only 
interesting but also resonates 
with readers in a unique way, 
setting it apart from other 
narratives.
3
Additional Objectives
Writers may have other objectives, such as offering advice, 
highlighting significant news and technological developments, or 
influencing readers' opinions.
The Art of Article Writing
1
Language Mastery
Before attempting to create something truly exceptional, a 
mastery of the language you're writing in is crucial.
2
Patience and Practice
Similar to the construction of Rome, great articles are not 
developed overnight. They require patience and practice, 
gradually refining your writing skills.
3
Structuring the Article
A well-organized article follows a clear structure: T opic, Title, 
Introduction, Body, and Conclusion.
Page 4


Article Writing
What is an Article?
1
Definition
An article is a form of writing 
that conveys a central idea 
from the author to the 
audience. Articles can cover 
various topics, including 
current or historical events 
from around the globe.
2
Writer's Goal
The writer's goal is to create 
content that is not only 
interesting but also resonates 
with readers in a unique way, 
setting it apart from other 
narratives.
3
Additional Objectives
Writers may have other objectives, such as offering advice, 
highlighting significant news and technological developments, or 
influencing readers' opinions.
The Art of Article Writing
1
Language Mastery
Before attempting to create something truly exceptional, a 
mastery of the language you're writing in is crucial.
2
Patience and Practice
Similar to the construction of Rome, great articles are not 
developed overnight. They require patience and practice, 
gradually refining your writing skills.
3
Structuring the Article
A well-organized article follows a clear structure: T opic, Title, 
Introduction, Body, and Conclusion.
Captivating Your Readers 
(Part - I)
Know Your 
Audience
Understand your 
readers' interests and 
preferences. Begin your 
article with engaging 
lines that provide 
compelling reasons for 
them to continue 
reading.
Conduct 
Thorough 
Research
Invest time in research to 
enhance the 
effectiveness and 
persuasiveness of your 
writing. Incorporate 
direct quotes, intriguing 
facts, and statistics to 
bolster your credibility.
Embrace a 
Journalistic 
Style
Infuse a journalistic 
approach by including 
the six Ws (who, what, 
where, when, why, and 
how) in the introduction. 
Elaborate on the details 
in the subsequent 
paragraphs.
Prioritise Clarity and Simplicity
Use clear and straightforward language to convey your ideas. Avoid complicated sentences 
and difficult vocabulary that may hinder comprehension.
Page 5


Article Writing
What is an Article?
1
Definition
An article is a form of writing 
that conveys a central idea 
from the author to the 
audience. Articles can cover 
various topics, including 
current or historical events 
from around the globe.
2
Writer's Goal
The writer's goal is to create 
content that is not only 
interesting but also resonates 
with readers in a unique way, 
setting it apart from other 
narratives.
3
Additional Objectives
Writers may have other objectives, such as offering advice, 
highlighting significant news and technological developments, or 
influencing readers' opinions.
The Art of Article Writing
1
Language Mastery
Before attempting to create something truly exceptional, a 
mastery of the language you're writing in is crucial.
2
Patience and Practice
Similar to the construction of Rome, great articles are not 
developed overnight. They require patience and practice, 
gradually refining your writing skills.
3
Structuring the Article
A well-organized article follows a clear structure: T opic, Title, 
Introduction, Body, and Conclusion.
Captivating Your Readers 
(Part - I)
Know Your 
Audience
Understand your 
readers' interests and 
preferences. Begin your 
article with engaging 
lines that provide 
compelling reasons for 
them to continue 
reading.
Conduct 
Thorough 
Research
Invest time in research to 
enhance the 
effectiveness and 
persuasiveness of your 
writing. Incorporate 
direct quotes, intriguing 
facts, and statistics to 
bolster your credibility.
Embrace a 
Journalistic 
Style
Infuse a journalistic 
approach by including 
the six Ws (who, what, 
where, when, why, and 
how) in the introduction. 
Elaborate on the details 
in the subsequent 
paragraphs.
Prioritise Clarity and Simplicity
Use clear and straightforward language to convey your ideas. Avoid complicated sentences 
and difficult vocabulary that may hinder comprehension.
Captivating Your Readers (Part - II)
Utilise Short Sentences
Keep sentences concise and focused, providing readers with 
essential information quickly. Ensure proper structure and 
grammar to make a positive impression.
Create Appealing Headlines
Craft short and catchy headlines that capture readers' 
attention. Consider how to make them impactful carefully.
Inject Light-hearted Humour
Incorporate natural and spontaneous humour to engage 
readers. A touch of humour can enhance the reading 
experience and make it more shareable.
Follow the One Paragraph, One Idea 
Rule
Organise your article with clear paragraphs, each focusing 
on a single idea. Avoid lengthy paragraphs that may 
overwhelm readers.
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