Sources of Recruitment:
1. Referral: Reena mentioned that she was introduced to Bhuvan Limited by the purchase manager, Mr. John. This indicates that she was referred to the company by an existing employee. Referral is a common source of recruitment where existing employees recommend potential candidates for vacant positions.

2. Advertisement: Reena also mentioned that she applied through a newspaper advertisement. Advertising vacancies in newspapers, online job portals, and other media platforms is a popular method for attracting a wide range of candidates.

3. Campus Recruitment: The case mentions that Reena was directly called by Bhuvan Limited from the Indian Institute of Management (IIM) institute after completing her MBA. Campus recruitment involves companies visiting educational institutions to hire fresh graduates with the desired skill sets.

Functions of Management Discussed:
1. Planning: The organization's management is involved in planning the recruitment process by identifying the need for new employees and determining the sources through which potential candidates can be attracted. This includes deciding whether to rely on referrals, advertising, campus recruitment, or other methods.

2. Organizing: Bhuvan Limited's management has organized the recruitment process by establishing a connection with the purchase manager, Mr. John, who referred Reena. They have also set up a system to advertise the job opening in newspapers and directly approach candidates from reputable institutes like IIM.

3. Staffing: The recruitment process is a crucial part of the staffing function of management. By identifying suitable candidates and bringing them into the organization, management ensures that the right people are hired for the right positions. Reena's appointment as the finance manager indicates that the staffing function was successfully carried out.

4. Directing: The management of Bhuvan Limited plays a role in directing the recruitment process by guiding the purchase manager to refer potential candidates and overseeing the advertising and campus recruitment activities. They provide the necessary direction to ensure that the recruitment efforts are aligned with the organization's goals.

5. Controlling: The management of Bhuvan Limited may also exercise control during the recruitment process. They may monitor the effectiveness of different recruitment sources, assess the quality of candidates being selected, and make adjustments if necessary to ensure the recruitment process is efficient and successful.

In conclusion, Bhuvan Limited utilized multiple sources of recruitment, including referral, advertisement, and campus recruitment. The management functions of planning, organizing, staffing, directing, and controlling were involved in the recruitment process.

Staffing