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The fundamental purpose of advertising is to? A. inform customer B. make profit C. make sales D. persuade customers?
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The fundamental purpose of advertising is to? A. inform customer B. ma...
The Purpose of Advertising


Advertising is an essential part of any business strategy that aims to promote its products or services. The purpose of advertising is multi-faceted, but its primary goal is to:



  • Persuade Customers: Advertising is meant to persuade customers to take action, whether by buying a product, signing up for a service or visiting a website. This is achieved by creating an emotional connection with the customer, highlighting the benefits of the product or service, and creating a sense of urgency to act.

  • Inform Customers: Another purpose of advertising is to inform customers about the features, benefits, and uses of a product or service. This is particularly important when introducing a new product or service to the market, or when launching an advertising campaign to target a new audience.

  • Make Sales: The ultimate goal of advertising is to generate sales and revenue for the business. By creating a desire for the product or service, and making it easy for customers to purchase it, advertising can help businesses achieve their sales targets and grow their bottom line.

  • Build Brand Awareness: Advertising is also used to build brand awareness and establish a company's reputation in the market. This is achieved by creating a unique identity for the brand, using consistent messaging and imagery across all advertising channels, and targeting the right audience.



Overall, advertising is a powerful tool that can help businesses achieve their goals and grow their customer base. By understanding the purpose of advertising, businesses can create effective advertising campaigns that resonate with their target audience and drive results.
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