Niranjan deals in cosmetics on large scale. He buys the goods in bulk ...
**Niranjan's Business Type: Wholesale Trade**
Niranjan is engaged in the wholesale trade business. Wholesale trade refers to the buying and selling of goods or merchandise in large quantities, typically to retailers or other businesses rather than to individual consumers. In this type of business, the wholesaler acts as an intermediary between the manufacturers or producers and the retailers or shops.
**Explanation:**
Here is a detailed explanation of Niranjan's business in the wholesale trade:
1. **Buying in Bulk:** Niranjan purchases cosmetics in large quantities directly from the manufacturers. Buying in bulk allows him to take advantage of economies of scale, as he can negotiate lower prices due to the large volume of goods he buys.
2. **Supply to Shops:** After purchasing the cosmetics, Niranjan supplies them to various shops. He does not deal directly with the customers, but rather acts as a distributor between the manufacturers and the retailers. He ensures that the shops have a steady supply of cosmetics to meet customer demand.
3. **Financial Support to Manufacturers:** Niranjan provides financial support to the manufacturers by making advance payments while placing the order. This helps the manufacturers in covering their production costs and ensures a smooth production process. By providing financial support, Niranjan builds a strong business relationship with the manufacturers and secures a steady supply of cosmetics.
4. **Role as an Intermediary:** Niranjan plays the role of an intermediary in the wholesale trade business. He connects the manufacturers with the retailers, bridging the gap between production and consumption. As a wholesaler, he takes on the responsibility of sourcing, storing, and distributing the goods efficiently.
5. **Benefits of Wholesale Trade:** Wholesale trade offers several benefits. Firstly, it allows manufacturers to focus on production while the wholesaler takes care of distribution. Secondly, it provides convenience to retailers who can purchase a variety of products from a single wholesaler. Lastly, it helps in price stabilization as the wholesaler can negotiate better prices and pass on the cost savings to the retailers.
In conclusion, Niranjan is engaged in the wholesale trade business, where he purchases cosmetics in bulk directly from manufacturers and supplies them to shops. He acts as an intermediary, providing financial support to the manufacturers and ensuring a steady supply of goods to the retailers.
Niranjan deals in cosmetics on large scale. He buys the goods in bulk ...
As Niranjan buys goods in bulk from manufacturers, does not deal directly with the customers and provides financial support to manufacturers, he is engaged in *wholesale business*
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