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Did you know About The Right to Sleep? Kurl - on’s Latest Campaign Is telling Us All About it. Whether its the right to equality or the right to freedom, we are all aware of our basic fundamental rights as citizens of India. But.. did you know about the Right to Sleep? For a special and clutter- breaking Republic Day Campaign, kurl-on took a clever route and shed light on a constitutional right no one really talks about: the right to sleep! Ow to stand out? It is important for every brand to connect with its audience and create something meaningful and unique to stand out in the crowd. Kurl-on understood the assigment and how. Their latest campaign raised awarneaa around a lesser-known fundamental right in a way that is still relevant to the brands narrative around sleep because no one’s really talking about sleep on Republic Day, right? Through clever storytelling, the brand raised its voice as an advocate of this right and seamlessly positioned itself as The Mattress of India. Elaborate on how has Kurl on Incorporated the AIDA model of Advertising from the mentioned campaign?
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Did you know About The Right to Sleep? Kurl - on’s Latest Campaign Is ...
Kurl-on's latest campaign, which sheds light on the right to sleep, effectively incorporates the AIDA model of advertising, which stands for Attention, Interest, Desire, and Action. Here's how the brand has used this model in its campaign:

Attention:
- Kurl-on's Republic Day campaign grabbed attention by highlighting a lesser-known fundamental right, the right to sleep.
- The brand used a clever storytelling approach to raise awareness around this right and connect with its audience.

Interest:
- Kurl-on created interest by seamlessly positioning itself as "The Mattress of India."
- By advocating for the right to sleep, the brand created a unique narrative around sleep that sets it apart from other mattress brands.

Desire:
- Through its campaign, Kurl-on has created a desire for quality sleep among its audience.
- By highlighting the importance of sleep and advocating for this right, the brand has positioned itself as a company that cares about its customers' well-being.

Action:
- Finally, Kurl-on's campaign encourages action by prompting viewers to consider their own sleeping habits and invest in a Kurl-on mattress for a better night's sleep.
- By doing so, the brand effectively translates its narrative around the right to sleep into a call-to-action for its audience.

In conclusion, Kurl-on's Republic Day campaign effectively incorporates the AIDA model of advertising by grabbing attention, creating interest, building desire, and prompting action around the right to sleep. Through clever storytelling, the brand has positioned itself as an advocate for this fundamental right and a company that cares about its customers' well-being.
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Did you know About The Right to Sleep? Kurl - on’s Latest Campaign Is telling Us All About it. Whether its the right to equality or the right to freedom, we are all aware of our basic fundamental rights as citizens of India. But.. did you know about the Right to Sleep? For a special and clutter- breaking Republic Day Campaign, kurl-on took a clever route and shed light on a constitutional right no one really talks about: the right to sleep! Ow to stand out? It is important for every brand to connect with its audience and create something meaningful and unique to stand out in the crowd. Kurl-on understood the assigment and how. Their latest campaign raised awarneaa around a lesser-known fundamental right in a way that is still relevant to the brands narrative around sleep because no one’s really talking about sleep on Republic Day, right? Through clever storytelling, the brand raised its voice as an advocate of this right and seamlessly positioned itself as The Mattress of India. Elaborate on how has Kurl on Incorporated the AIDA model of Advertising from the mentioned campaign?
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Did you know About The Right to Sleep? Kurl - on’s Latest Campaign Is telling Us All About it. Whether its the right to equality or the right to freedom, we are all aware of our basic fundamental rights as citizens of India. But.. did you know about the Right to Sleep? For a special and clutter- breaking Republic Day Campaign, kurl-on took a clever route and shed light on a constitutional right no one really talks about: the right to sleep! Ow to stand out? It is important for every brand to connect with its audience and create something meaningful and unique to stand out in the crowd. Kurl-on understood the assigment and how. Their latest campaign raised awarneaa around a lesser-known fundamental right in a way that is still relevant to the brands narrative around sleep because no one’s really talking about sleep on Republic Day, right? Through clever storytelling, the brand raised its voice as an advocate of this right and seamlessly positioned itself as The Mattress of India. Elaborate on how has Kurl on Incorporated the AIDA model of Advertising from the mentioned campaign? for Class 11 2024 is part of Class 11 preparation. The Question and answers have been prepared according to the Class 11 exam syllabus. Information about Did you know About The Right to Sleep? Kurl - on’s Latest Campaign Is telling Us All About it. Whether its the right to equality or the right to freedom, we are all aware of our basic fundamental rights as citizens of India. But.. did you know about the Right to Sleep? For a special and clutter- breaking Republic Day Campaign, kurl-on took a clever route and shed light on a constitutional right no one really talks about: the right to sleep! Ow to stand out? It is important for every brand to connect with its audience and create something meaningful and unique to stand out in the crowd. Kurl-on understood the assigment and how. Their latest campaign raised awarneaa around a lesser-known fundamental right in a way that is still relevant to the brands narrative around sleep because no one’s really talking about sleep on Republic Day, right? Through clever storytelling, the brand raised its voice as an advocate of this right and seamlessly positioned itself as The Mattress of India. Elaborate on how has Kurl on Incorporated the AIDA model of Advertising from the mentioned campaign? covers all topics & solutions for Class 11 2024 Exam. Find important definitions, questions, meanings, examples, exercises and tests below for Did you know About The Right to Sleep? Kurl - on’s Latest Campaign Is telling Us All About it. Whether its the right to equality or the right to freedom, we are all aware of our basic fundamental rights as citizens of India. But.. did you know about the Right to Sleep? For a special and clutter- breaking Republic Day Campaign, kurl-on took a clever route and shed light on a constitutional right no one really talks about: the right to sleep! Ow to stand out? It is important for every brand to connect with its audience and create something meaningful and unique to stand out in the crowd. Kurl-on understood the assigment and how. Their latest campaign raised awarneaa around a lesser-known fundamental right in a way that is still relevant to the brands narrative around sleep because no one’s really talking about sleep on Republic Day, right? Through clever storytelling, the brand raised its voice as an advocate of this right and seamlessly positioned itself as The Mattress of India. Elaborate on how has Kurl on Incorporated the AIDA model of Advertising from the mentioned campaign?.
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Their latest campaign raised awarneaa around a lesser-known fundamental right in a way that is still relevant to the brands narrative around sleep because no one’s really talking about sleep on Republic Day, right? Through clever storytelling, the brand raised its voice as an advocate of this right and seamlessly positioned itself as The Mattress of India. Elaborate on how has Kurl on Incorporated the AIDA model of Advertising from the mentioned campaign?, a detailed solution for Did you know About The Right to Sleep? Kurl - on’s Latest Campaign Is telling Us All About it. Whether its the right to equality or the right to freedom, we are all aware of our basic fundamental rights as citizens of India. But.. did you know about the Right to Sleep? For a special and clutter- breaking Republic Day Campaign, kurl-on took a clever route and shed light on a constitutional right no one really talks about: the right to sleep! Ow to stand out? It is important for every brand to connect with its audience and create something meaningful and unique to stand out in the crowd. Kurl-on understood the assigment and how. Their latest campaign raised awarneaa around a lesser-known fundamental right in a way that is still relevant to the brands narrative around sleep because no one’s really talking about sleep on Republic Day, right? Through clever storytelling, the brand raised its voice as an advocate of this right and seamlessly positioned itself as The Mattress of India. Elaborate on how has Kurl on Incorporated the AIDA model of Advertising from the mentioned campaign? has been provided alongside types of Did you know About The Right to Sleep? Kurl - on’s Latest Campaign Is telling Us All About it. Whether its the right to equality or the right to freedom, we are all aware of our basic fundamental rights as citizens of India. But.. did you know about the Right to Sleep? For a special and clutter- breaking Republic Day Campaign, kurl-on took a clever route and shed light on a constitutional right no one really talks about: the right to sleep! Ow to stand out? It is important for every brand to connect with its audience and create something meaningful and unique to stand out in the crowd. Kurl-on understood the assigment and how. Their latest campaign raised awarneaa around a lesser-known fundamental right in a way that is still relevant to the brands narrative around sleep because no one’s really talking about sleep on Republic Day, right? Through clever storytelling, the brand raised its voice as an advocate of this right and seamlessly positioned itself as The Mattress of India. Elaborate on how has Kurl on Incorporated the AIDA model of Advertising from the mentioned campaign? theory, EduRev gives you an ample number of questions to practice Did you know About The Right to Sleep? Kurl - on’s Latest Campaign Is telling Us All About it. Whether its the right to equality or the right to freedom, we are all aware of our basic fundamental rights as citizens of India. But.. did you know about the Right to Sleep? For a special and clutter- breaking Republic Day Campaign, kurl-on took a clever route and shed light on a constitutional right no one really talks about: the right to sleep! Ow to stand out? It is important for every brand to connect with its audience and create something meaningful and unique to stand out in the crowd. Kurl-on understood the assigment and how. Their latest campaign raised awarneaa around a lesser-known fundamental right in a way that is still relevant to the brands narrative around sleep because no one’s really talking about sleep on Republic Day, right? Through clever storytelling, the brand raised its voice as an advocate of this right and seamlessly positioned itself as The Mattress of India. 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