The brand name for the organic products made by Meghalaya state under the Mission Organic Value Chain Development for North Eastern Region (MOVCDNER) is 'O Megha'.

The Mission Organic Value Chain Development for North Eastern Region (MOVCDNER) is an initiative undertaken by the Government of India to promote and develop organic farming in the North Eastern region of the country. The aim of this initiative is to improve the livelihoods of farmers and enhance the sustainability of agriculture in the region.

Under this initiative, various states in the North Eastern region, including Meghalaya, have been actively involved in promoting organic farming and the production of organic products. Meghalaya, a state in the North Eastern region known for its rich biodiversity and agricultural potential, has been making significant efforts in the production of organic products.

To market and sell these organic products, the state of Meghalaya has chosen the brand name 'O Megha'. This brand name represents the organic products made in Meghalaya and is an amalgamation of the words 'organic' and 'Meghalaya'. The brand name 'O Megha' not only signifies the organic nature of the products but also represents the unique identity of Meghalaya.

By choosing this brand name, Meghalaya aims to create awareness and promote the organic products made in the state. The brand name 'O Megha' is expected to resonate with consumers who are increasingly seeking organic and natural products. It also helps in distinguishing the organic products of Meghalaya from conventional products in the market.

The brand name 'O Megha' is likely to play a crucial role in building trust and credibility among consumers. It will serve as a symbol of quality and authenticity, assuring consumers that the products are produced in compliance with organic farming practices.

In conclusion, the organic products made by Meghalaya under the Mission Organic Value Chain Development for North Eastern Region (MOVCDNER) are sold under the brand name 'O Megha'. This brand name represents the organic nature of the products and the unique identity of Meghalaya. It is expected to create awareness, build trust, and promote the sale of organic products from the state.