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Ansoff’s matrix is a strategic marketing tool used to plan for:
  • a)
    New product growth
  • b)
    New product development
  • c)
    Business growth
  • d)
    Product positioning
Correct answer is option 'C'. Can you explain this answer?
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Ansoff’s matrix is a strategic marketing tool used to plan for:a...
Ansoff’s matrix is a strategic marketing tool used to plan for Business growth.
  • The Ansoff Growth Matrix is also known as the Ansoff Product-Market Growth matrix or the four ways to Grow a Business model.
  • Ansoff’s matrix helps management identify business growth opportunities.
The four growth options of the Ansoff Growth Matrix:
  • Market Penetration
  • Market Development
  • Product Development
  • Diversification
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Ansoff’s matrix is a strategic marketing tool used to plan for:a...
Ansoff’s matrix is a strategic marketing tool used to plan for Business growth.
  • The Ansoff Growth Matrix is also known as the Ansoff Product-Market Growth matrix or the four ways to Grow a Business model.
  • Ansoff’s matrix helps management identify business growth opportunities.
The four growth options of the Ansoff Growth Matrix:
  • Market Penetration
  • Market Development
  • Product Development
  • Diversification
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Ansoff’s matrix is a strategic marketing tool used to plan for:a)New product growthb)New product developmentc)Business growthd)Product positioningCorrect answer is option 'C'. Can you explain this answer?
Question Description
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