Class 12 Enterpreneurship Official Sample Question Paper (2021-22- Term II) | Entrepreneurship Class 12 - Commerce PDF Download

 Page 1


1 
ENTREPRENEURSHIP XII (066) 
SAMPLE QUESTION PAPER 
TERM II- SUBJECTIVE 
 
 
Maximum Marks: 35                                                                               Duration of Exam: 2 hours 
 
General Instructions: 
a. The paper is divided into 3 Sections 
b. Section-wise overall choice is given to the students. 
c. Section A (2 markers) has 6 questions. Attempt any 4 out of 6. 
d. Section B (3 markers) has 5 questions. Attempt any 4 out of 5.   
e. Section C (5 markers) has 4 questions. Attempt any 3 out of 4.   
 
 
Q.no. Question Marks 
 SECTION A  
1 The annual quantity of Jackets sold by Meghana Wool Mart is 12,000 at the 
rate of Rs. 1000/- per jacket. The cost of placing an order and receiving 
goods is Rs.500/- per order. Inventory holding cost is Rs. 300/- per annum. 
What is the Economic Order Quantity for Meghana Wool Mart? 
2 
2 State any two reasons for capital markets being the most important source of 
raising finance for entrepreneurs? 
2 
3 Anil signed a contract with Phelari group to bottle and distribute their soft 
drink brand ‘Kickapo’. The taste of this soft drink was unique and it became 
the most preferred soft drink consumed by teenagers. The agreement stated 
that Anil should use the same ingredients used by Phelari group while 
bottling the product. Identify and give the meaning of this type of enterprise 
growth opportunity.  
2 
4 Evaluate the two approaches used in sales strategy by a company while 
retaining it’s present customers and when attracting new customers.  
2 
5 What is operating synergy? How is it different from financial synergy? 2 
6 Enlist any four main public relation tools? 2 
 SECTION B  
Page 2


1 
ENTREPRENEURSHIP XII (066) 
SAMPLE QUESTION PAPER 
TERM II- SUBJECTIVE 
 
 
Maximum Marks: 35                                                                               Duration of Exam: 2 hours 
 
General Instructions: 
a. The paper is divided into 3 Sections 
b. Section-wise overall choice is given to the students. 
c. Section A (2 markers) has 6 questions. Attempt any 4 out of 6. 
d. Section B (3 markers) has 5 questions. Attempt any 4 out of 5.   
e. Section C (5 markers) has 4 questions. Attempt any 3 out of 4.   
 
 
Q.no. Question Marks 
 SECTION A  
1 The annual quantity of Jackets sold by Meghana Wool Mart is 12,000 at the 
rate of Rs. 1000/- per jacket. The cost of placing an order and receiving 
goods is Rs.500/- per order. Inventory holding cost is Rs. 300/- per annum. 
What is the Economic Order Quantity for Meghana Wool Mart? 
2 
2 State any two reasons for capital markets being the most important source of 
raising finance for entrepreneurs? 
2 
3 Anil signed a contract with Phelari group to bottle and distribute their soft 
drink brand ‘Kickapo’. The taste of this soft drink was unique and it became 
the most preferred soft drink consumed by teenagers. The agreement stated 
that Anil should use the same ingredients used by Phelari group while 
bottling the product. Identify and give the meaning of this type of enterprise 
growth opportunity.  
2 
4 Evaluate the two approaches used in sales strategy by a company while 
retaining it’s present customers and when attracting new customers.  
2 
5 What is operating synergy? How is it different from financial synergy? 2 
6 Enlist any four main public relation tools? 2 
 SECTION B  
2 
7 
 
 
(a) Identify the type of business whose operating cycle is represented 
above?  
(b) Analyze the working capital requirement for the type of business 
identified in (a) 
 
3 
8 Calculate the Return on Equity (ROE)for Malti International Limited 
manufacturing pre mix for instant shakes and smoothies from the details 
given below 
 
? Investment- Rs. 10,00,000/-  
? Borrowed Funds- Rs.6,00,000/- 
? Interest rate per annum is 10%.  
? Monthly sales revenue is Rs. 6,00,000/- and Cost of goods sold is 
Rs.3,00,000/-.  
? Fixed expenses per month Rs. 2,00,000/- (salary Rs.1,50,000/-, rent 
and utility Rs.50,000/-) 
? Depreciation Rs.10,000/-  
? Tax @ 20%. 
 
If Malti international Limited wishes to know how their own money is being 
used, which parameter for performance evaluation, ROE or ROI, should be 
used? 
3 
9 Explain the various approaches used in promotion strategy. 3 
10 Elaborate on any three types of mergers? 3 
Page 3


1 
ENTREPRENEURSHIP XII (066) 
SAMPLE QUESTION PAPER 
TERM II- SUBJECTIVE 
 
 
Maximum Marks: 35                                                                               Duration of Exam: 2 hours 
 
General Instructions: 
a. The paper is divided into 3 Sections 
b. Section-wise overall choice is given to the students. 
c. Section A (2 markers) has 6 questions. Attempt any 4 out of 6. 
d. Section B (3 markers) has 5 questions. Attempt any 4 out of 5.   
e. Section C (5 markers) has 4 questions. Attempt any 3 out of 4.   
 
 
Q.no. Question Marks 
 SECTION A  
1 The annual quantity of Jackets sold by Meghana Wool Mart is 12,000 at the 
rate of Rs. 1000/- per jacket. The cost of placing an order and receiving 
goods is Rs.500/- per order. Inventory holding cost is Rs. 300/- per annum. 
What is the Economic Order Quantity for Meghana Wool Mart? 
2 
2 State any two reasons for capital markets being the most important source of 
raising finance for entrepreneurs? 
2 
3 Anil signed a contract with Phelari group to bottle and distribute their soft 
drink brand ‘Kickapo’. The taste of this soft drink was unique and it became 
the most preferred soft drink consumed by teenagers. The agreement stated 
that Anil should use the same ingredients used by Phelari group while 
bottling the product. Identify and give the meaning of this type of enterprise 
growth opportunity.  
2 
4 Evaluate the two approaches used in sales strategy by a company while 
retaining it’s present customers and when attracting new customers.  
2 
5 What is operating synergy? How is it different from financial synergy? 2 
6 Enlist any four main public relation tools? 2 
 SECTION B  
2 
7 
 
 
(a) Identify the type of business whose operating cycle is represented 
above?  
(b) Analyze the working capital requirement for the type of business 
identified in (a) 
 
3 
8 Calculate the Return on Equity (ROE)for Malti International Limited 
manufacturing pre mix for instant shakes and smoothies from the details 
given below 
 
? Investment- Rs. 10,00,000/-  
? Borrowed Funds- Rs.6,00,000/- 
? Interest rate per annum is 10%.  
? Monthly sales revenue is Rs. 6,00,000/- and Cost of goods sold is 
Rs.3,00,000/-.  
? Fixed expenses per month Rs. 2,00,000/- (salary Rs.1,50,000/-, rent 
and utility Rs.50,000/-) 
? Depreciation Rs.10,000/-  
? Tax @ 20%. 
 
If Malti international Limited wishes to know how their own money is being 
used, which parameter for performance evaluation, ROE or ROI, should be 
used? 
3 
9 Explain the various approaches used in promotion strategy. 3 
10 Elaborate on any three types of mergers? 3 
3 
11 Identify and explain the type of pricing method used by the following 
companies. 
A. Toothcare, a new brand in the field of toothpastes decided to launch 
their small packs at a cost of Rs. 5 only which will be sold in the rural 
market to capture more market share.  
B. Drinko Ltd., decided to sell their new energy drink initially only in 
the urban market. The Marketing and Finance team decided together 
that 200 ml tetra pack will be sold at Rs. 10 and 1000 ml will be sold 
at Rs. 40.   
C. Bukno, a startup firm in the field of Artificial Intelligence decided to 
sell their voice enabled vacuum cleaner in the market for Rs.1,00,000 
for a limited time period to cover the initial research and development 
costs.     
3 
 SECTION C  
12 Who are Angel Investors? State any four features of Angel Investors. 5 
13 ‘Ganpati Steel Ltd.’ is a large and creditworthy company manufacturing steel 
for the Indian market. It now wants to cater to the Asian market and decides 
to invest in new hi-tech machines. Since the investment is large, it requires 
long-term finance. The company decided to raise funds through the capital 
market. 
 
40% of the funds will be raised directly from the public through the issue of 
prospectus. 
40% of the shares will be directly sold to a limited number of sophisticated 
investors.  
20% of the shares will be offered to the employees. 
 
Identify the methods of flotation of new issues used by the company. Also 
state one benefit of each method. The issue was very well accepted by the 
investors.  
Mr. Raman, an investor could not get shares allotted when the offer was 
made to the public. He wishes to invest in the company. State the option 
available to him now and how will it benefit Raman? 
5 
14 Read the following article from a Business Newspaper and answer: 
 
“Fone India Ltd. is the second largest mobile network operator in India by 
subscriber base, after Virel. Huber Evel Ltd (HEL) was another leading 
mobile operator in India. In the year 2007, Fone India Ltd., acquired a 52 % 
stake in HEL. Fone India’s main motive in going in for the deal was its 
strategy of expanding into emerging and high growth markets which will 
lead to improved profitability in the business.”    
 
5 
Page 4


1 
ENTREPRENEURSHIP XII (066) 
SAMPLE QUESTION PAPER 
TERM II- SUBJECTIVE 
 
 
Maximum Marks: 35                                                                               Duration of Exam: 2 hours 
 
General Instructions: 
a. The paper is divided into 3 Sections 
b. Section-wise overall choice is given to the students. 
c. Section A (2 markers) has 6 questions. Attempt any 4 out of 6. 
d. Section B (3 markers) has 5 questions. Attempt any 4 out of 5.   
e. Section C (5 markers) has 4 questions. Attempt any 3 out of 4.   
 
 
Q.no. Question Marks 
 SECTION A  
1 The annual quantity of Jackets sold by Meghana Wool Mart is 12,000 at the 
rate of Rs. 1000/- per jacket. The cost of placing an order and receiving 
goods is Rs.500/- per order. Inventory holding cost is Rs. 300/- per annum. 
What is the Economic Order Quantity for Meghana Wool Mart? 
2 
2 State any two reasons for capital markets being the most important source of 
raising finance for entrepreneurs? 
2 
3 Anil signed a contract with Phelari group to bottle and distribute their soft 
drink brand ‘Kickapo’. The taste of this soft drink was unique and it became 
the most preferred soft drink consumed by teenagers. The agreement stated 
that Anil should use the same ingredients used by Phelari group while 
bottling the product. Identify and give the meaning of this type of enterprise 
growth opportunity.  
2 
4 Evaluate the two approaches used in sales strategy by a company while 
retaining it’s present customers and when attracting new customers.  
2 
5 What is operating synergy? How is it different from financial synergy? 2 
6 Enlist any four main public relation tools? 2 
 SECTION B  
2 
7 
 
 
(a) Identify the type of business whose operating cycle is represented 
above?  
(b) Analyze the working capital requirement for the type of business 
identified in (a) 
 
3 
8 Calculate the Return on Equity (ROE)for Malti International Limited 
manufacturing pre mix for instant shakes and smoothies from the details 
given below 
 
? Investment- Rs. 10,00,000/-  
? Borrowed Funds- Rs.6,00,000/- 
? Interest rate per annum is 10%.  
? Monthly sales revenue is Rs. 6,00,000/- and Cost of goods sold is 
Rs.3,00,000/-.  
? Fixed expenses per month Rs. 2,00,000/- (salary Rs.1,50,000/-, rent 
and utility Rs.50,000/-) 
? Depreciation Rs.10,000/-  
? Tax @ 20%. 
 
If Malti international Limited wishes to know how their own money is being 
used, which parameter for performance evaluation, ROE or ROI, should be 
used? 
3 
9 Explain the various approaches used in promotion strategy. 3 
10 Elaborate on any three types of mergers? 3 
3 
11 Identify and explain the type of pricing method used by the following 
companies. 
A. Toothcare, a new brand in the field of toothpastes decided to launch 
their small packs at a cost of Rs. 5 only which will be sold in the rural 
market to capture more market share.  
B. Drinko Ltd., decided to sell their new energy drink initially only in 
the urban market. The Marketing and Finance team decided together 
that 200 ml tetra pack will be sold at Rs. 10 and 1000 ml will be sold 
at Rs. 40.   
C. Bukno, a startup firm in the field of Artificial Intelligence decided to 
sell their voice enabled vacuum cleaner in the market for Rs.1,00,000 
for a limited time period to cover the initial research and development 
costs.     
3 
 SECTION C  
12 Who are Angel Investors? State any four features of Angel Investors. 5 
13 ‘Ganpati Steel Ltd.’ is a large and creditworthy company manufacturing steel 
for the Indian market. It now wants to cater to the Asian market and decides 
to invest in new hi-tech machines. Since the investment is large, it requires 
long-term finance. The company decided to raise funds through the capital 
market. 
 
40% of the funds will be raised directly from the public through the issue of 
prospectus. 
40% of the shares will be directly sold to a limited number of sophisticated 
investors.  
20% of the shares will be offered to the employees. 
 
Identify the methods of flotation of new issues used by the company. Also 
state one benefit of each method. The issue was very well accepted by the 
investors.  
Mr. Raman, an investor could not get shares allotted when the offer was 
made to the public. He wishes to invest in the company. State the option 
available to him now and how will it benefit Raman? 
5 
14 Read the following article from a Business Newspaper and answer: 
 
“Fone India Ltd. is the second largest mobile network operator in India by 
subscriber base, after Virel. Huber Evel Ltd (HEL) was another leading 
mobile operator in India. In the year 2007, Fone India Ltd., acquired a 52 % 
stake in HEL. Fone India’s main motive in going in for the deal was its 
strategy of expanding into emerging and high growth markets which will 
lead to improved profitability in the business.”    
 
5 
4 
a. Quoting the lines from the passage identify and explain reasons for 
taking up a stake by Fone India Ltd.,  
b. Also explain any three reasons apart from the one identified in part 
(a). 
15 Explain the factors affecting channels of distribution with relation to market 
considerations  
5