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Worksheet: Factors influencing in customer choice - 2 | Commercial Applications - Class 6 PDF Download

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Q1: Buying behavior is the decision processes and acts of people involved in buying and using ____________.

Q2: Consumers make purchases based on their ____________.

Q3: Consumer Buying Behavior is influenced by factors such as ____________, ____________, ____________, and ____________.

Q4: The decision-making process consists of up to ____________ stages.

Q5: Selective ____________ is when individuals focus on specific details or stimuli.

Q6: Selective ____________ occurs when individuals interpret information to support their existing beliefs.

Q7: ____________ is the process through which individuals select, organize, and interpret information.

Q8: Learning results in a change in behavior based on ____________.

Q9: Beliefs and attitudes are influenced by ____________, ____________, and ____________.

Q10: The six stages of the consumer buying decision process include Problem Recognition, Information Search, Evaluation of Alternatives, Purchase Decision, Purchase, and ____________.

Multiple Choice Questions (MCQ)


Q1: Consumer buying behavior is influenced by which of the following factors?
(a) Economic factors
(b) Political factors
(c) Geographical factors
(d) All of the above

Q2: In the consumer buying decision process, which stage involves problem recognition?
(a) Stage 1: Problem Recognition
(b) Stage 2: Information Search
(c) Stage 3: Evaluation of Alternatives
(d) Stage 4: Purchase Decision

Q3: Selective Attention in perception refers to:
(a) Focusing on specific details or stimuli
(b) Interpreting information to support existing beliefs
(c) Retaining all information received
(d) None of the above

Q4: Which of the following is NOT one of the perceptual processes mentioned in the text?
(a) Selective Attention
(b) Selective Distortion
(c) Selective Retention
(d) Selective Buying

Q5: Beliefs and attitudes can be influenced by:
(a) Experience, learning, and external influences
(b) Gender and age only
(c) Income level and occupation only
(d) None of the above

True or False


Q1: True/False: Consumer buying behavior is influenced by cultural, social, personal, and psychological factors.

Q2: True/False: Selective Distortion means that individuals interpret information in a way that supports their existing beliefs.

Q3: True/False: Learning is a process that involves a change in behavior based on experience.

Q4: True/False: Beliefs and attitudes can be influenced by an individual's income level and occupation.

Q5: True/False: The consumer buying decision process includes six stages, and all purchases go through each stage.

Short Answer Questions


Q1: What are the four major factors that influence consumer buying behavior according to the text?

Q2: Explain the concept of selective attention in perception.

Q3: How does learning impact consumer behavior? Provide an example.

Q4: Define beliefs and attitudes and explain how they can be influenced.

Q5: Describe the stages of the consumer buying decision process mentioned in the text.

The document Worksheet: Factors influencing in customer choice - 2 | Commercial Applications - Class 6 is a part of the Class 6 Course Commercial Applications.
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