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Q1: Match the Method of Development Communication given in List-I with its example in List-II.

Previous Year Questions: Development Communication and Journalism - Class 10

(a) i–4, ii–3, iii–2, iv–1
(b) i–3, ii–1, iii–4, iv–2
(c) i–2, ii–3, iii–1, iv–4
(d) i–3, ii–4, iii–1, iv–2

Previous Year Questions: Development Communication and Journalism - Class 10View Answer  Previous Year Questions: Development Communication and Journalism - Class 10

Ans: (d) i–3, ii–4, iii–1, iv–2 
Development Communication (DC) uses various methods to disseminate information, raise awareness, and promote social change, particularly for issues like health, education, and consumer rights. The correct matching aligns each method with its corresponding example based on their characteristics and application in development journalism.

Previous Year Questions: Development Communication and Journalism - Class 10

Option (a) (i–4, ii–3, iii–2, iv–1): Incorrect, as campaigns are not linked to Banasthali, and print media is not a tele-centre.

Option (b) (i–3, ii–1, iii–4, iv–2): Incorrect, as community radio is not a tele-centre, and ICT is not Banasthali.

Option (c) (i–2, ii–3, iii–1, iv–4): Incorrect, as campaigns are not Project Village Chhatera, and print media is not Banasthali.

Option (d) (i–3, ii–4, iii–1, iv–2): Correct, as it accurately matches each method to its example.


Q2: (a) Why is it important for DCJ professionals to be well versed in computer skills?
(b) In which two areas can a Development Journalist work?
(c) Name the umbrella term that includes computer hardware and software, digital broadcast, etc.

Previous Year Questions: Development Communication and Journalism - Class 10View Answer  Previous Year Questions: Development Communication and Journalism - Class 10

Ans: (a) Importance of computer skills for DCJ professionals: Development Communication and Journalism (DCJ) professionals use media to promote social change, requiring proficiency in computer skills to navigate the digital landscape effectively.

  • Efficient content creation, analysis, and dissemination: Computer skills enable DCJ professionals to use software like Adobe Suite for designing infographics, editing videos, or creating podcasts, and platforms like WordPress or social media for publishing content. They can analyze audience engagement using tools like Google Analytics, ensuring messages reach target groups (e.g., rural communities) effectively.
  • Data management and research: Proficiency in tools like Excel, SPSS, or online databases allows professionals to collect, organize, and analyze data on development issues (e.g., literacy rates, health statistics), producing evidence-based stories that influence policy or public awareness, critical in DCJ for credibility and impact.

Ans: (b) Areas for Development Journalists: Development Journalists focus on issues like poverty, education, health, and gender equality, using media to inform and advocate.

  • Social development reporting: Journalists cover topics like sanitation, education, or rural development (e.g., writing about government schemes like Swachh Bharat in newspapers or blogs), raising awareness and informing communities about resources and rights.
  • Advocacy journalism: They advocate for marginalized groups or causes (e.g., women’s empowerment, child rights) through investigative reports, documentaries, or campaigns, influencing policy or public action, such as exposing malnutrition issues in tribal areas.

Ans: (c) Umbrella term:Information and Communication Technology (ICT) encompasses computer hardware (e.g., laptops, servers), software (e.g., editing tools, apps), digital broadcasting (e.g., online radio, streaming), and telecommunication systems used in DCJ to disseminate information and engage audiences effectively.

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FAQs on Previous Year Questions: Development Communication and Journalism - Class 10

1. What is the importance of development communication in society?
Ans. Development communication plays a crucial role in promoting social change and improving the quality of life in communities. It involves the use of communication strategies to inform, educate, and engage people about development issues such as health, education, and the environment. By fostering dialogue and participation, development communication empowers individuals and groups to take action and influence the decisions that affect their lives.
2. How does journalism contribute to development communication?
Ans. Journalism contributes to development communication by serving as a platform for information dissemination and public discourse. Investigative reporting highlights social issues, holds authorities accountable, and raises awareness about community challenges. Journalists can facilitate discussions and share success stories, thus inspiring others to engage in development initiatives and fostering a culture of transparency and informed citizenship.
3. What are the key components of effective development communication?
Ans. Effective development communication encompasses several key components, including audience engagement, clear messaging, appropriate channels for communication, and feedback mechanisms. Understanding the needs and cultural contexts of the target audience is essential to tailor messages that resonate. Utilizing various media formats—such as print, radio, television, and digital platforms—ensures broader reach and accessibility.
4. Can you explain the role of traditional media in development communication?
Ans. Traditional media, such as newspapers, radio, and television, play an essential role in development communication by providing reliable information and facilitating public dialogue. These media serve as vital sources for news and educational content, particularly in regions with limited access to digital technology. They can reach diverse audiences, making them effective tools for raising awareness about development issues and encouraging community involvement.
5. What challenges does development communication face in the modern world?
Ans. Development communication faces several challenges, including the digital divide, misinformation, and limited resources. In many areas, access to reliable internet and digital literacy remains a barrier to effective communication. Additionally, misinformation can spread rapidly through social media, complicating efforts to convey accurate information. Ensuring that development communication initiatives are adequately funded and supported is also critical to overcoming these challenges and achieving meaningful impact.
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