The Birth of the Feature Film: Crash Course Film History #6 Video Lecture | Know more about Hollywood Film Industry: History, Production, and Criticism - Art & Craft

If you’ve been joining me from the beginning
of our journey through the history of film,
you might’ve noticed something.
None of the films that I’ve talked about
so far look like the movies you see today.
Yes, Ryan Gosling got very little play in
the late 1800s. But what I really mean is:
We haven’t talked much about story. Character.
Narrative.
Like, you don’t go the the megaplex today,
buy a bunch of popcorn, and sit down to watch
movies of trains entering stations, or horses
running in slow motion.
That’s because, there was a period in the history of film –
a really important and
kind of problematic one – when film evolved,
from a technical curiosity into a powerful
visual storytelling machine.
Artists, technicians, and engineers started
devising ways of making films longer, more
complex, and more narrative. This is when
it began to develop its own language, through
the power of editing.
And the way films were made, and watched,
became more familiar, too.
Film studios began to pop up. Movie theaters
proliferated. Systems were created to develop
film, shuttle movies from theater to theater,
and publicize them to hungry audiences.
As film’s physical and economic imprint became more stable, so too did its visual language, taking a shape that more closely
resembles the movies you see today.
And this was due in large part to the exhaustive
work of D. W. Griffith, a failed actor-turned-filmmaker
whose own legacy was as complicated and sprawling
as one of his films.
It’s time to tackle D. W. Griffith and the
arrival of the feature film.
[Opening Titles]
As the film industry took root, that whole
system began to take a shape that’s recognizable
to us modern movie-goers.
First, there’s the studio.
When an entertainment company grows big enough
to have its own production facilities – from
offices and sound stages to props, costumes,
and editing rooms, we call it a studio. The
studio is where the films are made by the
production company.
Second is the distributor. Its job is to market
the movie to its audience, book the films
onto screens, and then deliver them to the
theaters. So the distributor actually gets
the films out into the world.
Thank you, distributor. I like watching movies.
Finally, we have the exhibitor. This is the company that actually provides the film to
the audience.
Movie theaters and big theater chains are
exhibitors, as are streaming services and
DVD rental companies.
In the first few decades of film production
in the US, many of these companies were vertically
integrated. That means that the studio owned
the production company. And the distribution
company. And even the exhibition company.
While this made a lot of sense for the owners of the studios – to be able to control the
process from production to exhibition – it
would eventually be ruled a monopoly.
At that point, the studios would be forced
to break off their distribution and exhibition
businesses and open the field to competition.
But that came later. In the early days – from
about 1907 to 1913 – the major film studios
had tremendous power... like me.
Eager to please a growing and ravenous audience,
these studios looked to the success that manufacturers
like Henry Ford were having with mass production,
and tried to make films in a kind of “assembly
line” process.
Write the film, shoot the film, edit the film,
distribute the film, screen the film, and
repeat. As fast as possible, and as often
as possible. That's how you make art!
It was about quantity, not quality. If the
movies were good, that was cool; but it wasn’t
the goal. Experimentation of any kind was
discouraged. Time was money.
The standard length of these films was about
10 to 16 minutes, or one reel of film. The
creative name they came up for these films?
“One reelers.”
But despite the flattening out of quality,
this was a period of astronomical growth for
the film industry, in the US and western Europe
in particular.
Demand was through the roof, and filmmakers
were working overtime trying to meet it.
They were also stealing. Copyright law was
still in its infancy, and – as with books
prior to 1893 – most films were considered
to be in the public domain. This meant that
prints could be stolen and duplicated without
legal consequences.
It was kind of the Wild West, and it can be
as confusing to make sense of as it was to
live through. YEE-HAW!
So let’s see if we can work
our way through it.
The person in the best position to bring some
order to the chaos of this burgeoning film
industry is our old friend Thomas Edison.
Edison claimed that he held the patents on
several elements in almost all motion picture
cameras and projectors. So he believed he
was entitled to a cut of every camera and
projector sold, as well as every movie that
was made, sold, or screened.
And who was the competitor who most got under
his skin? His former lab assistant – and
the man who actually invented the first motion
picture camera – William Dickson.
After he left Edison, Dickson started his
own production company called Biograph, which
made films using a camera similar to Edison’s
kinetograph, but different enough to survive
a lawsuit.
And sue Edison did. No fewer than 20 times
in just a few years. I mean, Edison was suing everybody.
This era became known as the Patent Wars,
as gangs of men connected to Edison were known
to show up at independent film studios and
threaten the filmmakers.
Eventually Edison realized that he was wasting
time and money in court. Independent producers
and distributors were popping up all over
the place, and he was left playing this big,
high-stakes game of whack-a-mole. Sounds like fun, but it's not... trust me.
So he proposed a truce, and partnered with Dickson’s Biograph and eight other major
film studios, the country’s leading film
distributor, and George Eastman, the biggest
supplier of film stock.
Together, they created the Motion Picture
Patents Company, also known as “the Trust,”
an effective monopoly on film production and
distribution in the United States.
Instead of selling films to distributors and
exhibitors, studios would rent them out, and
retain all legal rights to them. This gave
studios control over which films were screened,
how often, and in which theaters. Sounds great! ... no it doesn't.
Plus, because Eastman was a member of
the MPCC, independent film companies couldn’t
get their hands on film stock without permission.
Which meant that Edison got to decide who
could and couldn’t make movies!
In addition to the stranglehold that the Trust
put on the industry, it also promoted the
assembly line process of film production.
As a result, the films themselves by and large
became unimaginative, stale, and static.
But, the independents refused to go quietly.
They banded together to form groups aimed
at resisting Edison and the MPPC. The last
and most successful of these was the Motion
Picture Distributing and Sales Company.
Many of them also decided to move their production
facilities as far away from Edison’s New
Jersey headquarters as possible. Can you guess
where they ended up?... Not Synecdoche.
That’s right: Hollywood, California, which
had the added benefits of year-round sunshine
and a diverse and handy assortment of natural landscapes. And earthquakes. That's not a benefit it's just something they had.
Finally, in 1918, the United States Supreme
Court broke up the MPPC and ordered film studios
to sever their distribution and exhibition
branches, ending Edison’s run as American
film’s great gatekeeper.
While all this was going on, films themselves
were struggling to change, and though no one
knew it yet, features were on the way.
A feature film is a movie with a running time
long enough to be considered the principal
film in a program. Usually, features clock
in at between 70 and 130 minutes.
When Edison’s posse was in control, the
MPPC strictly forbade films longer than one
reel, or 10 to 16 minutes.
So filmmakers began looking for creative ways
around the length restriction. Some would
make two reelers and then show them in a serial
format – the first reel this week, the second
next week.
Sort of like what they did with the last Harry
Potter book. I’m still not over that.
Three films in particular paved the way for
features by convincing studios that longer
films could be commercially successful.
The first was The Crusaders, an Italian film
from 1911 that was four reels long. The second
was another 4-reeler, a French film called
The Loves of Queen Elizabeth, that starred
megastar Sarah Bernhardt and made a ton of
money in 1912.
And finally, Quo Vadis, a 1913 Italian spectacle
that boasted huge crowd scenes and big special
effects, and ran nine reels in length!
And working steadily through all of this was
a director named D. W. Griffith. The son of
a Confederate colonel, Griffith was a failed
stage actor who happened to be on an Edwin
S. Porter set one day and fell in love with
film.
Within a few months, he was directing one
reelers at an astonishing rate – he would
go on to make more than 450 in less than a
decade.
What’s even more impressive, he was able
to integrate an actor’s understanding of
nuance and character with the film grammar
laid down by pioneers like Porter.
He made incredible innovations in how a film
could be shot and cut. And most importantly,
he grounded all of his new techniques in the
service of character and story.
For example, Griffith is credited with innovating
the close-up – cutting to a shot of a character’s
face at a moment of high drama. This also
required – and rewarded – a more subtle
style of acting than film actors often delivered.
Can we cut to a close up, Nick?
Nick: No.
Drama, right? Are we in a close up?
Nick: No.
Why?
He used insert shots – close-ups of objects
or characters’ hands – to draw attention
to symbolic props or key narrative moments.
He used increasingly extensive flashbacks
to add depth to characters and their stories.
And he found ingenious ways to use cross-cutting
to engage the audience on a deep level, to
make us empathize with his characters, to
really care about what was happening to them.
It’s remarkable how modern his films feel
today. So I'm gonna remark on it.
Sure, they’re in black and white, and they’re short, and they don’t star
Captain America or Vin Diesel’s car or an
Oscar-worthy bucket of tears.
But the way the shots are framed and arranged
hasn’t changed all that much since Griffith.
And Griffith’s biggest achievement was the
film Birth of a Nation.
This is the film that paved the way for feature-length
films to become the gold standard. It was
successful enough – both financially and
in terms of its massive scope mixed with its
detailed attention to character, emotion,
and story – that audiences demanded more
like it, and would no longer be satisfied
with a program of half a dozen one reelers.
Birth of a Nation is also a deeply racist
film. It offers an extremely sympathetic view
of white southern former slaveholders under
Reconstruction.
The heroes at the end of the film are the
reborn Ku Klux Klan, who ride across the countryside,
racing to save poor white southerners besieged
by mobs of murderous former slaves.
It’s stunningly effective in its use of
cross-cutting and screen direction; it’s
also profoundly disturbing in its message
and imagery.
This is the double-edged sword of D. W. Griffith:
a master of cinema on one hand, and an apologist
for a legacy of hatred, violence, and persecution,
whose work inspired actual hate groups to
reconstitute in this country.
The film faced protests at the time, particularly
in places like Chicago, where people of all
ethnic backgrounds objected to its twisted
view of history and race relations.
And there was a very small but vibrant underground
African American film industry at the time
that responded to the racism of Birth of a Nation with films of their own.
Most famous was Oscar Micheaux’s Within
Our Gates, released in 1920, the story of
a mixed-race school teacher who encounters
violence and prejudice as she tries to make
a better life for herself.
The most successful African American filmmaker
of the time, Micheaux examined the racial
climate in the United States in a way that’s
as nuanced and searing as Griffith’s is
bigoted and inaccurate.
Whatever else it is, Birth of a Nation marked
the end of the Silent Shorts era, and challenged
film studios to allow filmmakers to make longer,
more complex films that told grand stories
with unique characters and powerful emotions.
The pictures may have moved before Griffith,
but now the audience was moved too.
Today we talked about how the film industry
is divided up into studios, distributors,
and exhibitors – and how all those systems
used to be controlled by the same people.
Then, we discussed the independent filmmakers
who resisted the monopolies, started up Hollywood,
and began creating longer feature films instead
of one reelers. We introduced D.W. Griffith who was an innovator and master of film language,
but his biggest achievement was a film cloaked in hate and racism.
And next time, we’ll talk about how the
violence and politics of World War I influenced
cinema, and how filmmakers began to experiment
with horror, psychological twists, and the
distortion of reality.
Crash Course Film History is produced in association
with PBS Digital Studios. You can head over
to their channel to check out a playlist of
their latest amazing shows, like Shank’s
FX, Indie Alaska, and Deep Look.
This episode of Crash Course was filmed in
the Doctor Cheryl C. Kinney Crash Course Studio
with the help of these one reelers and our
amazing graphics team, is Thought Cafe.