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CTET & State TET Exam  >  CTET & State TET Tests  >  NCERT Textbooks (Class 6 to Class 12)  >  Important Questions: Understanding Media - CTET & State TET MCQ

Important Questions: Understanding Media - CTET & State TET MCQ


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15 Questions MCQ Test NCERT Textbooks (Class 6 to Class 12) - Important Questions: Understanding Media

Important Questions: Understanding Media for CTET & State TET 2024 is part of NCERT Textbooks (Class 6 to Class 12) preparation. The Important Questions: Understanding Media questions and answers have been prepared according to the CTET & State TET exam syllabus.The Important Questions: Understanding Media MCQs are made for CTET & State TET 2024 Exam. Find important definitions, questions, notes, meanings, examples, exercises, MCQs and online tests for Important Questions: Understanding Media below.
Solutions of Important Questions: Understanding Media questions in English are available as part of our NCERT Textbooks (Class 6 to Class 12) for CTET & State TET & Important Questions: Understanding Media solutions in Hindi for NCERT Textbooks (Class 6 to Class 12) course. Download more important topics, notes, lectures and mock test series for CTET & State TET Exam by signing up for free. Attempt Important Questions: Understanding Media | 15 questions in 20 minutes | Mock test for CTET & State TET preparation | Free important questions MCQ to study NCERT Textbooks (Class 6 to Class 12) for CTET & State TET Exam | Download free PDF with solutions
Important Questions: Understanding Media - Question 1
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State whether the following statement is True or False:

Mass media earns money by advertising different things like cars, chocolates, clothes, and mobile phones.

Detailed Solution for Important Questions: Understanding Media - Question 1
  • Yes, it's true! Mass media, like television, newspapers, and the internet, makes money by showing advertisements for various products like cars, chocolates, clothes, and mobile phones. When you watch your favorite TV shows or sports, you see these ads in between. Advertisements are shown many times so that people might want to buy what is being advertised. This is how TV channels and other media platforms make money.
  • So, the statement is True because mass media, like TV, earns money by advertising different things to viewers.
Important Questions: Understanding Media - Question 2
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What should a balanced news report do?

Detailed Solution for Important Questions: Understanding Media - Question 2

A balanced news report should discuss all sides of a story and then let the readers decide what they believe. This means telling all the different parts of a story, not just one side. It's like listening to all your friends before making up your mind about something.

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Important Questions: Understanding Media - Question 3
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What is important in a democracy for the media to be __________?

Detailed Solution for Important Questions: Understanding Media - Question 3

In a democracy, it is important for the media to be independent. This means that no one should control or influence what news is shared. Independent media provides reliable information to help people make decisions.

Important Questions: Understanding Media - Question 4
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Why do newspapers sometimes focus on only one side of a story?
Detailed Solution for Important Questions: Understanding Media - Question 4

Newspapers sometimes focus on only one side of a story because they want to make the story more interesting for people to read. They pick the side that they think will catch people's attention and keep them interested in the news.

Important Questions: Understanding Media - Question 5
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What is one way that media helps in the democratic process?
Detailed Solution for Important Questions: Understanding Media - Question 5
Media helps in the democratic process by providing information about how the government works, enabling citizens to be better informed about political processes and decisions, and holding politicians accountable for their actions.
Important Questions: Understanding Media - Question 6
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What is the effect of media ‘setting the agenda’ in a democracy?
Detailed Solution for Important Questions: Understanding Media - Question 6
When media sets the agenda, it influences public perception by highlighting issues it considers important, thereby shaping the way people think and bringing attention to specific topics, such as pesticide levels in colas or significant events like Fashion Week.
Important Questions: Understanding Media - Question 7
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What is the primary relationship between media and big business?
Detailed Solution for Important Questions: Understanding Media - Question 7
The diagram shows that big business houses advertise their products through media, and media promotes these products through advertisements. This creates a cyclic flow of money where the media profits from advertisement charges, and big business benefits from increased product sales.
Important Questions: Understanding Media - Question 8
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How does media raise awareness about elections?
Detailed Solution for Important Questions: Understanding Media - Question 8
Media raises awareness about elections by providing election-related news and results, keeping the public informed about the candidates, the electoral process, and the outcomes, thus facilitating informed voting decisions.
Important Questions: Understanding Media - Question 9
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Which of the following is an example of media setting the agenda?
Detailed Solution for Important Questions: Understanding Media - Question 9
An example of media setting the agenda is focusing headlines on the Fashion Week over slum demolitions in Mumbai. This shows how media prioritizes certain events, influencing public attention and discussion.
Important Questions: Understanding Media - Question 10
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In the media-business cycle, what is the role of people?
Detailed Solution for Important Questions: Understanding Media - Question 10
In the media-business cycle, people play the role of consumers who buy the products advertised in the media. This consumer behavior drives the cycle by returning money to the big business houses that pay for the advertisements.
Important Questions: Understanding Media - Question 11
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What is the primary goal of commercial advertisements?
Detailed Solution for Important Questions: Understanding Media - Question 11
The primary goal of commercial advertisements is to promote or sell a particular product and generate profits for the companies that produce and advertise these products.
Important Questions: Understanding Media - Question 12
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How do social advertisements differ from commercial advertisements?
Detailed Solution for Important Questions: Understanding Media - Question 12
Social advertisements aim to spread awareness about specific topics such as public health and rights of citizens, and are usually funded by the government. In contrast, commercial advertisements aim to promote products to generate profits and are funded by private companies.
Important Questions: Understanding Media - Question 13
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How has technology impacted the reach of mass media?
Detailed Solution for Important Questions: Understanding Media - Question 13
Technology has allowed mass media to reach more people by improving the methods of dissemination and enhancing the quality of sound and images, thereby making information more accessible.
Important Questions: Understanding Media - Question 14
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What is the significance of satellites and cables in television broadcasting?
Detailed Solution for Important Questions: Understanding Media - Question 14
Satellites and cables are crucial in television broadcasting because they allow the transmission of images and signals over vast distances, making it possible to watch news and entertainment from different parts of the world.
Important Questions: Understanding Media - Question 15
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Which of the following is an example of electronic media?
Detailed Solution for Important Questions: Understanding Media - Question 15
Television is an example of electronic media, as it uses electronic technology to broadcast audio-visual content to viewers, distinguishing it from print media like newspapers and magazines.
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