Introduction:
A successful enterprise is one that efficiently and effectively achieves its goals. Efficiency refers to the ability to minimize resources and time while achieving the desired outcome. Effectiveness, on the other hand, involves the ability to meet the desired objectives or goals. Therefore, a successful enterprise must balance both efficiency and effectiveness to achieve its goals.

Importance of achieving goals:
Achieving goals is essential for the success of any enterprise. Goals provide direction and purpose for the organization. When an enterprise has a clear set of goals, it becomes easier to align its resources and efforts towards achieving them. Achieving goals also helps to measure the success of an enterprise.

Efficiency in achieving goals:
Efficiency is critical in achieving goals because it helps to optimize resources and minimize waste. When an enterprise is efficient in achieving its goals, it can save time, money, and other resources. This helps to increase the profitability of the enterprise and improve its competitiveness in the market.

Effectiveness in achieving goals:
Effectiveness is equally important in achieving goals because it ensures that the enterprise achieves its desired outcomes. When an enterprise is effective in achieving its goals, it can satisfy its customers, meet regulatory requirements, and deliver value to its stakeholders. This helps to improve the reputation of the enterprise and increase its customer base.

Balance between efficiency and effectiveness:
A successful enterprise must balance both efficiency and effectiveness in achieving its goals. If an enterprise is too focused on efficiency, it may compromise on the quality of its products or services, which can lead to customer dissatisfaction. On the other hand, if an enterprise is too focused on effectiveness, it may spend too much time and resources on achieving goals, which can reduce its profitability.

Conclusion:
In conclusion, a successful enterprise must achieve its goals efficiently and effectively. This requires a balance between optimizing resources and delivering value to customers. By achieving its goals, an enterprise can improve its competitiveness, profitability, and reputation.

This statement is key point of success of an enterprise. Do the work efficiently means to do the work in such a way that the cost remain minimum and quality remain best. And do the work in effective manner means complete the work on time. So when these two things are engaged in a firm together then it become the reason of its success.