Which company is declared as the most attractive employer brand in Ind...
Randstad Employer Brand Research (REBR) 2018 stated that, Microsoft India is the most attractive employer brand in India this year. Microsoft India is followed by Amazon India. The Randstad Employer Brand Research (REBR) 2018 survey was conducted by Randstad, a HR service provider. The survey also stated that salary and employee benefits remain as major factors among the local workforce in all profiles. On a sectoral basis, Tata Consultancy Services (TCS) ranked as the top employer brand for the IT industry. Larsen & Toubro was ranked as top employer for infrastructure & construction and Hindustan Unilever for FMCG. The top 10 most attractive employers brands in 2018 also features: Hindustan Unilever, IBM India, ITC Group, Mercedes-Benz India, Samsung India and Sony India. Salary and employee benefits, work-life balance, job security, career progression and strong management are the top five influencing factors for the workforce for selecting an employer. The survey also revealed that workers prefer to work for companies in sectors like IT & ITeS (69 percent), Automotive (68 percent) and Retail & FMCG (67 percent).
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Which company is declared as the most attractive employer brand in Ind...
Microsoft India declared as the most attractive employer brand in India by Randstad Employer Brand Research (REBR)
Key Points:
- Microsoft India was declared as the most attractive employer brand in India by Randstad Employer Brand Research (REBR).
- The Randstad Employer Brand Research (REBR) is a comprehensive, independent employer brand research that provides insights into the world of work and employer branding.
- The research is based on the perceived attractiveness of companies as employers, as well as the factors that attract people to an organization.
- Microsoft India's commitment to innovation, diversity, and employee well-being has contributed to its recognition as the most attractive employer brand in India.
- The company's focus on employee development, work-life balance, and inclusive workplace culture has made it a top choice for job seekers in the country.
- Microsoft India's strong employer brand not only attracts top talent but also helps in retaining employees and building a positive reputation in the industry.
- This recognition reaffirms Microsoft India's position as a leading employer in the country and reflects its efforts in creating a conducive work environment for its employees.
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