Data collection from the original source of information is called?

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Data collection from the original source of information is called?

Data collection from the original source of information is called primary data collection.

Primary data is data that is collected directly from the original source, rather than being obtained from secondary sources such as books, articles, or published reports. Primary data collection can be done through a variety of methods, including surveys, experiments, observations, and interviews.

Primary data is often considered to be more reliable and accurate than secondary data because it is collected directly from the source, rather than being derived from other sources that may not be entirely accurate or up-to-date. However, primary data collection can be time-consuming and costly, and it may not be practical or feasible in all situations.

Secondary data, on the other hand, is data that has already been collected and analyzed by someone else and is available for reuse. It is often easier and less costly to obtain than primary data, but it may not be as reliable or accurate because it has not been collected specifically for the research being conducted.

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