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Matta Auto Ltd. is manufacturing different types of commercial vehicles. Their sales were rupees two hundred crores in the previous year. The company decided to increase sales by 20% during the current year. It conducted internal as well as external audits for the same. Through internal audit, they analysed the strengths and weaknesses of the business across all departments. External audit focused on?
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Matta Auto Ltd. is manufacturing different types of commercial vehicle...
External Audit for Sales Increase

External audit is a process of examining the company's financial records, operations, and performance by an independent third-party auditor. The objective of an external audit is to provide a fair and unbiased opinion on the company's financial statements and operations. In the case of Matta Auto Ltd., the external audit focused on the following areas to increase sales by 20% during the current year:

1. Market Analysis:
The external audit conducted a market analysis to understand the current market situation and identify potential opportunities. This analysis includes researching the competition, analyzing consumer trends, and identifying emerging markets.

2. Customer Analysis:
The external audit analyzed the customer base of Matta Auto Ltd. to understand their needs, preferences, and buying behavior. This analysis helps the company to design products and services that meet the customer's expectations.

3. Marketing Strategy:
The external audit reviewed the marketing strategy of the company to identify any gaps or weaknesses in the current strategy. This analysis includes reviewing advertising campaigns, promotional activities, and social media presence.

4. Supply Chain Management:
The external audit analyzed the supply chain management of Matta Auto Ltd. to identify any inefficiencies or bottlenecks. This analysis helps the company to improve the efficiency of the supply chain and reduce costs.

5. Financial Management:
The external audit reviewed the financial management of the company to identify any financial risks or opportunities. This analysis includes reviewing financial statements, cash flow, and financial ratios.

Conclusion:
In conclusion, the external audit focused on various areas to help Matta Auto Ltd. increase its sales by 20% during the current year. The audit provided valuable insights and recommendations to the company to improve its operations and financial performance.
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Matta Auto Ltd. is manufacturing different types of commercial vehicle...
Business environment including all factors an forces institutions and all external forces
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Matta Auto Ltd. is manufacturing different types of commercial vehicles. Their sales were rupees two hundred crores in the previous year. The company decided to increase sales by 20% during the current year. It conducted internal as well as external audits for the same. Through internal audit, they analysed the strengths and weaknesses of the business across all departments. External audit focused on?
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