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Which ministry launched ‘Son Chiriya’ – a brand and logo – for marketing the products of Urban Self Help Groups (SHGs)?
- a)Ministry of Housing and Urban Affairs
- b)Ministry of Road Transport and Highways
- c)Ministry of Micro, Small and Medium Enterprises
- d)Ministry of Home Affairs
Correct answer is option 'A'. Can you explain this answer?
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Which ministry launched ‘Son Chiriya’ – a brand and ...
The Ministry of Housing and Urban Affairs (MoHUA) launched ‘Son Chiriya’ – a brand and logo – for marketing the products of Urban Self Help Groups (SHGs).
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Which ministry launched ‘Son Chiriya’ – a brand and ...
Ministry of Housing and Urban Affairs
The Ministry of Housing and Urban Affairs launched 'Son Chiriya', a brand and logo, to market the products of Urban Self Help Groups (SHGs). This initiative is aimed at promoting the products made by SHGs in urban areas and providing them with a platform to reach a wider market.
Importance of Son Chiriya
- Promotion of SHG products: Son Chiriya will help in promoting the products made by Urban SHGs, which are often handmade and unique.
- Creating a brand identity: The logo and brand name will help in creating a unique identity for SHG products in the market.
- Market expansion: By marketing the products under a common brand, SHGs will be able to reach a larger customer base and increase their sales.
Objectives of Son Chiriya
- Empowerment of women: Many SHGs are women-led, and by promoting their products, Son Chiriya aims to empower women economically.
- Supporting local artisans: SHG products often involve traditional craftsmanship and skills, and promoting these products will support local artisans.
- Boosting entrepreneurship: By providing a platform for marketing, Son Chiriya will encourage entrepreneurship among SHG members.
Implementation of Son Chiriya
- Logo design: The Ministry worked on creating a visually appealing logo that represents the essence of SHG products.
- Brand promotion: Son Chiriya will be promoted through various channels to create awareness among consumers about the products.
- Collaborations: The Ministry may collaborate with e-commerce platforms or retail outlets to showcase and sell SHG products under the Son Chiriya brand.
In conclusion, the launch of Son Chiriya by the Ministry of Housing and Urban Affairs is a commendable step towards promoting the products of Urban SHGs and empowering local artisans and entrepreneurs.
The Ministry of Housing and Urban Affairs launched 'Son Chiriya', a brand and logo, to market the products of Urban Self Help Groups (SHGs). This initiative is aimed at promoting the products made by SHGs in urban areas and providing them with a platform to reach a wider market.
Importance of Son Chiriya
- Promotion of SHG products: Son Chiriya will help in promoting the products made by Urban SHGs, which are often handmade and unique.
- Creating a brand identity: The logo and brand name will help in creating a unique identity for SHG products in the market.
- Market expansion: By marketing the products under a common brand, SHGs will be able to reach a larger customer base and increase their sales.
Objectives of Son Chiriya
- Empowerment of women: Many SHGs are women-led, and by promoting their products, Son Chiriya aims to empower women economically.
- Supporting local artisans: SHG products often involve traditional craftsmanship and skills, and promoting these products will support local artisans.
- Boosting entrepreneurship: By providing a platform for marketing, Son Chiriya will encourage entrepreneurship among SHG members.
Implementation of Son Chiriya
- Logo design: The Ministry worked on creating a visually appealing logo that represents the essence of SHG products.
- Brand promotion: Son Chiriya will be promoted through various channels to create awareness among consumers about the products.
- Collaborations: The Ministry may collaborate with e-commerce platforms or retail outlets to showcase and sell SHG products under the Son Chiriya brand.
In conclusion, the launch of Son Chiriya by the Ministry of Housing and Urban Affairs is a commendable step towards promoting the products of Urban SHGs and empowering local artisans and entrepreneurs.
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Which ministry launched ‘Son Chiriya’ – a brand and logo – for marketing the products of Urban Self Help Groups (SHGs)?a)Ministry of Housing and Urban Affairsb)Ministry of Road Transport and Highwaysc)Ministry of Micro, Small and Medium Enterprisesd)Ministry of Home AffairsCorrect answer is option 'A'. Can you explain this answer?
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Which ministry launched ‘Son Chiriya’ – a brand and logo – for marketing the products of Urban Self Help Groups (SHGs)?a)Ministry of Housing and Urban Affairsb)Ministry of Road Transport and Highwaysc)Ministry of Micro, Small and Medium Enterprisesd)Ministry of Home AffairsCorrect answer is option 'A'. Can you explain this answer? for Current Affairs 2024 is part of Current Affairs preparation. The Question and answers have been prepared according to the Current Affairs exam syllabus. Information about Which ministry launched ‘Son Chiriya’ – a brand and logo – for marketing the products of Urban Self Help Groups (SHGs)?a)Ministry of Housing and Urban Affairsb)Ministry of Road Transport and Highwaysc)Ministry of Micro, Small and Medium Enterprisesd)Ministry of Home AffairsCorrect answer is option 'A'. Can you explain this answer? covers all topics & solutions for Current Affairs 2024 Exam. Find important definitions, questions, meanings, examples, exercises and tests below for Which ministry launched ‘Son Chiriya’ – a brand and logo – for marketing the products of Urban Self Help Groups (SHGs)?a)Ministry of Housing and Urban Affairsb)Ministry of Road Transport and Highwaysc)Ministry of Micro, Small and Medium Enterprisesd)Ministry of Home AffairsCorrect answer is option 'A'. Can you explain this answer?.
Which ministry launched ‘Son Chiriya’ – a brand and logo – for marketing the products of Urban Self Help Groups (SHGs)?a)Ministry of Housing and Urban Affairsb)Ministry of Road Transport and Highwaysc)Ministry of Micro, Small and Medium Enterprisesd)Ministry of Home AffairsCorrect answer is option 'A'. Can you explain this answer? for Current Affairs 2024 is part of Current Affairs preparation. The Question and answers have been prepared according to the Current Affairs exam syllabus. Information about Which ministry launched ‘Son Chiriya’ – a brand and logo – for marketing the products of Urban Self Help Groups (SHGs)?a)Ministry of Housing and Urban Affairsb)Ministry of Road Transport and Highwaysc)Ministry of Micro, Small and Medium Enterprisesd)Ministry of Home AffairsCorrect answer is option 'A'. Can you explain this answer? covers all topics & solutions for Current Affairs 2024 Exam. Find important definitions, questions, meanings, examples, exercises and tests below for Which ministry launched ‘Son Chiriya’ – a brand and logo – for marketing the products of Urban Self Help Groups (SHGs)?a)Ministry of Housing and Urban Affairsb)Ministry of Road Transport and Highwaysc)Ministry of Micro, Small and Medium Enterprisesd)Ministry of Home AffairsCorrect answer is option 'A'. Can you explain this answer?.
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Which ministry launched ‘Son Chiriya’ – a brand and logo – for marketing the products of Urban Self Help Groups (SHGs)?a)Ministry of Housing and Urban Affairsb)Ministry of Road Transport and Highwaysc)Ministry of Micro, Small and Medium Enterprisesd)Ministry of Home AffairsCorrect answer is option 'A'. Can you explain this answer?, a detailed solution for Which ministry launched ‘Son Chiriya’ – a brand and logo – for marketing the products of Urban Self Help Groups (SHGs)?a)Ministry of Housing and Urban Affairsb)Ministry of Road Transport and Highwaysc)Ministry of Micro, Small and Medium Enterprisesd)Ministry of Home AffairsCorrect answer is option 'A'. Can you explain this answer? has been provided alongside types of Which ministry launched ‘Son Chiriya’ – a brand and logo – for marketing the products of Urban Self Help Groups (SHGs)?a)Ministry of Housing and Urban Affairsb)Ministry of Road Transport and Highwaysc)Ministry of Micro, Small and Medium Enterprisesd)Ministry of Home AffairsCorrect answer is option 'A'. Can you explain this answer? theory, EduRev gives you an
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