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How did the entry of Nirma into the detergent market lead to market redefinition?
  • a)
    It created confusion among consumers.
  • b)
    It shifted consumers from low price segment to high price segment.
  • c)
    It shifted consumers from high price segment to low price segment.
  • d)
    It had no impact on the market.
Correct answer is option 'C'. Can you explain this answer?
Verified Answer
How did the entry of Nirma into the detergent market lead to market re...
The entry of Nirma into the detergent market shifted consumers from the high price segment to the low price segment. This led to a redefinition of the market as Nirma's low-priced detergent powder disrupted the existing market dynamics.
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How did the entry of Nirma into the detergent market lead to market redefinition?a)It created confusion among consumers.b)It shifted consumers from low price segment to high price segment.c)It shifted consumers from high price segment to low price segment.d)It had no impact on the market.Correct answer is option 'C'. Can you explain this answer? for B Com 2025 is part of B Com preparation. The Question and answers have been prepared according to the B Com exam syllabus. Information about How did the entry of Nirma into the detergent market lead to market redefinition?a)It created confusion among consumers.b)It shifted consumers from low price segment to high price segment.c)It shifted consumers from high price segment to low price segment.d)It had no impact on the market.Correct answer is option 'C'. Can you explain this answer? covers all topics & solutions for B Com 2025 Exam. Find important definitions, questions, meanings, examples, exercises and tests below for How did the entry of Nirma into the detergent market lead to market redefinition?a)It created confusion among consumers.b)It shifted consumers from low price segment to high price segment.c)It shifted consumers from high price segment to low price segment.d)It had no impact on the market.Correct answer is option 'C'. Can you explain this answer?.
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