Control by business houses
One of the reasons why media sometimes fail to provide a balanced report is due to control by business houses. Media organizations are often owned by large corporations or wealthy individuals who have their own interests to protect. In such cases, the media may be influenced by the agenda of these owners, leading to biased reporting.

Financial interests
Media organizations rely on advertising revenue to sustain their operations. This reliance on advertising can lead to a conflict of interest, as media outlets may be hesitant to report negatively on companies that are also their advertisers. This can result in a lack of impartiality in reporting.

Corporate influence
Business houses may also exert influence over media organizations through partnerships or sponsorships. This can lead to a situation where certain viewpoints are given more prominence in the media, while others are marginalized or ignored. The result is an unbalanced and biased report.

Pressure to generate profits
In today's fast-paced media environment, there is often pressure to generate clicks, views, and engagement in order to attract advertisers and stay competitive. This can lead to sensationalized or one-sided reporting, as media organizations prioritize attracting an audience over providing a balanced and nuanced view of the news.
Overall, the control exerted by business houses over media organizations can result in a lack of balance and impartiality in reporting. It is important for media consumers to be aware of these influences and seek out diverse sources of information to get a more complete picture of the news.