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Email from Marketing Director to Marketing Researcher on October 4, 2011.
As you know, our revenue growth rate has declined for the past three quarters. To address this, I suggest that we initiate a massive advertising buy. On three separate occasions, in 1978, 1987, and 1993, we have responded to falling revenues by increasing our advertising expenditures by 30%. On all three occasions, within one quarter, our revenues began to increase again. Therefore, if we increase the number of advertisements targeted at our top consumers by 30%, we will once again increase our revenues.
Since our top consumers are females aged 15 − 25, compile a list of the top two television programs watched by that group. Also research the prices for a 30-second commercial for each television program.
Email from Marketing Researcher to Marketing Director on October 10, 2011.
We’ve hit a slight complication in our research. While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.
I’ll send you the chart summarizing the audience size and advertising prices tomorrow.

MEMORANDUM
TO: Marketing Director
FROM: Marketing Researcher
DATE:
October 11, 2011
RE: Market Research Results
The attached chart presents the results from our research on the top 2 television programs for Females aged 15-25.
Q. Consider each of the following statements. Does the information in the memo and the table support the inference as stated?
Females aged 15-25 make up the majority of the company’s customers.
  • a)
    Yes
  • b)
    No
Correct answer is option 'B'. Can you explain this answer?
Most Upvoted Answer
Email from Marketing Director to Marketing Researcher on October 4, 20...
Email #1 states females 15-25 are the company’s top consumers, but they could represent a plurality without becoming a majority. For example, if females 15-25 purchased 40% of the company’s products, males 15-25 purchased 35%, other females purchased 15%, and other males purchased 10%, then females 15-25 would make up the largest customer group (at 40%) even though they did not purchase the majority of the products. 
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Email from Marketing Director to Marketing Researcher on October 4, 2011.As you know, our revenue growth rate has declined for the past three quarters. To address this, I suggest that we initiate a massive advertising buy. On three separate occasions, in 1978, 1987, and 1993, we have responded to falling revenues by increasing our advertising expenditures by 30%. On all three occasions, within one quarter, our revenues began to increase again. Therefore, if we increase the number of advertisements targeted at our top consumers by 30%, we will once again increase our revenues.Since our top consumers are females aged 15 − 25, compile a list of the top two television programs watched by that group. Also research the prices for a 30-second commercial for each television program.Email from Marketing Researcher to Marketing Director on October 10, 2011.We’ve hit a slight complication in our research. While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.I’ll send you the chart summarizing the audience size and advertising prices tomorrow.MEMORANDUMTO: Marketing DirectorFROM: Marketing ResearcherDATE:October 11, 2011RE: Market Research ResultsThe attached chart presents the results from our research on the top 2television programs for Females aged 15-25.Q.Consider each of the following statements. Does the information in thememo and the table support the inference as stated?Advertisements are more expensive during higher ratedprograms.

Email from Marketing Director to Marketing Researcher on October 4, 2011.As you know, our revenue growth rate has declined for the past three quarters. To address this, I suggest that we initiate a massive advertising buy. On three separate occasions, in 1978, 1987, and 1993, we have responded to falling revenues by increasing our advertising expenditures by 30%. On all three occasions, within one quarter, our revenues began to increase again. Therefore, if we increase the number of advertisements targeted at our top consumers by 30%, we will once again increase our revenues.Since our top consumers are females aged 15 − 25, compile a list of the top two television programs watched by that group. Also research the prices for a 30-second commercial for each television program.Email from Marketing Researcher to Marketing Director on October 10, 2011.We’ve hit a slight complication in our research. While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.I’ll send you the chart summarizing the audience size and advertising prices tomorrow.MEMORANDUMTO: Marketing DirectorFROM: Marketing ResearcherDATE:October 11, 2011RE: Market Research ResultsThe attached chart presents the results from our research on the top 2television programs for Females aged 15-25.Q.Consider each of the following statements. Does the information in thememo and the table support the inference as stated?Hart Attack has a higher ratio of viewers per dollar spenton advertising than Blonde Fury.

Email from Marketing Director to Marketing Researcher on October 4, 2011.As you know, our revenue growth rate has declined for the past three quarters. To address this, I suggest that we initiate a massive advertising buy. On three separate occasions, in 1978, 1987, and 1993, we have responded to falling revenues by increasing our advertising expenditures by 30%. On all three occasions, within one quarter, our revenues began to increase again. Therefore, if we increase the number of advertisements targeted at our top consumers by 30%, we will once again increase our revenues.Since our top consumers are females aged 15 − 25, compile a list of the top two television programs watched by that group. Also research the prices for a 30-second commercial for each television program.Email from Marketing Researcher to Marketing Director on October 10, 2011.We’ve hit a slight complication in our research. While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.I’ll send you the chart summarizing the audience size and advertising prices tomorrow.MEMORANDUMTO: Marketing DirectorFROM: Marketing ResearcherDATE:October 11, 2011RE: Market Research ResultsThe attached chart presents the results from our research on the top 2television programs for Females aged 15-25.Q.Consider each of the following statements. Does the information in thememo and the table support the inference as stated?More females aged 15-25 watch Blonde Fury than do anyother group.

Email from Marketing Director to Marketing Researcher on October 4, 2011.As you know, our revenue growth rate has declined for the past three quarters. To address this, I suggest that we initiate a massive advertising buy. On three separate occasions, in 1978, 1987, and 1993, we have responded to falling revenues by increasing our advertising expenditures by 30%. On all three occasions, within one quarter, our revenues began to increase again. Therefore, if we increase the number of advertisements targeted at our top consumers by 30%, we will once again increase our revenues.Since our top consumers are females aged 15 − 25, compile a list of the top two television programs watched by that group. Also research the prices for a 30-second commercial for each television program.Email from Marketing Researcher to Marketing Director on October 10, 2011.We’ve hit a slight complication in our research. While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.I’ll send you the chart summarizing the audience size and advertising prices tomorrow.MEMORANDUMTO: Marketing DirectorFROM: Marketing ResearcherDATE:October 11, 2011RE: Market Research ResultsThe attached chart presents the results from our research on the top 2television programs for Females aged 15-25.Q.Consider each of the following statements. Based upon the informationcontained in the two emails and the memoranda, determine whether eachstatement is an assumption made by the Marketing Director.Increasing the number of advertisements has a similareffect on revenues as increasing the amount of money spent onadvertising expenditures.

Email from Marketing Director to Marketing Researcher on October 4, 2011.As you know, our revenue growth rate has declined for the past three quarters. To address this, I suggest that we initiate a massive advertising buy. On three separate occasions, in 1978, 1987, and 1993, we have responded to falling revenues by increasing our advertising expenditures by 30%. On all three occasions, within one quarter, our revenues began to increase again. Therefore, if we increase the number of advertisements targeted at our top consumers by 30%, we will once again increase our revenues.Since our top consumers are females aged 15 − 25, compile a list of the top two television programs watched by that group. Also research the prices for a 30-second commercial for each television program.Email from Marketing Researcher to Marketing Director on October 10, 2011.We’ve hit a slight complication in our research. While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.I’ll send you the chart summarizing the audience size and advertising prices tomorrow.MEMORANDUMTO: Marketing DirectorFROM: Marketing ResearcherDATE:October 11, 2011RE: Market Research ResultsThe attached chart presents the results from our research on the top 2television programs for Females aged 15-25.Q.Consider each of the following statements. Based upon the informationcontained in the two emails and the memoranda, determine whether eachstatement is an assumption made by the Marketing Director.Television advertisements remain as effective at reachinga targeted audience as they were in the past.

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Email from Marketing Director to Marketing Researcher on October 4, 2011.As you know, our revenue growth rate has declined for the past three quarters. To address this, I suggest that we initiate a massive advertising buy. On three separate occasions, in 1978, 1987, and 1993, we have responded to falling revenues by increasing our advertising expenditures by 30%. On all three occasions, within one quarter, our revenues began to increase again. Therefore, if we increase the number of advertisements targeted at our top consumers by 30%, we will once again increase our revenues.Since our top consumers are females aged 15 − 25, compile a list of the top two television programs watched by that group. Also research the prices for a 30-second commercial for each television program.Email from Marketing Researcher to Marketing Director on October 10, 2011.We’ve hit a slight complication in our research. While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.I’ll send you the chart summarizing the audience size and advertising prices tomorrow.MEMORANDUMTO: Marketing DirectorFROM: Marketing ResearcherDATE:October 11, 2011RE: Market Research ResultsThe attached chart presents the results from our research on the top 2television programs for Females aged 15-25.Q.Consider each of the following statements. Does the information in thememo and the table support the inference as stated?Females aged 15-25 make up the majority of thecompany’s customers.a)Yesb)NoCorrect answer is option 'B'. Can you explain this answer?
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Email from Marketing Director to Marketing Researcher on October 4, 2011.As you know, our revenue growth rate has declined for the past three quarters. To address this, I suggest that we initiate a massive advertising buy. On three separate occasions, in 1978, 1987, and 1993, we have responded to falling revenues by increasing our advertising expenditures by 30%. On all three occasions, within one quarter, our revenues began to increase again. Therefore, if we increase the number of advertisements targeted at our top consumers by 30%, we will once again increase our revenues.Since our top consumers are females aged 15 − 25, compile a list of the top two television programs watched by that group. Also research the prices for a 30-second commercial for each television program.Email from Marketing Researcher to Marketing Director on October 10, 2011.We’ve hit a slight complication in our research. While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.I’ll send you the chart summarizing the audience size and advertising prices tomorrow.MEMORANDUMTO: Marketing DirectorFROM: Marketing ResearcherDATE:October 11, 2011RE: Market Research ResultsThe attached chart presents the results from our research on the top 2television programs for Females aged 15-25.Q.Consider each of the following statements. Does the information in thememo and the table support the inference as stated?Females aged 15-25 make up the majority of thecompany’s customers.a)Yesb)NoCorrect answer is option 'B'. Can you explain this answer? for GMAT 2024 is part of GMAT preparation. The Question and answers have been prepared according to the GMAT exam syllabus. Information about Email from Marketing Director to Marketing Researcher on October 4, 2011.As you know, our revenue growth rate has declined for the past three quarters. To address this, I suggest that we initiate a massive advertising buy. On three separate occasions, in 1978, 1987, and 1993, we have responded to falling revenues by increasing our advertising expenditures by 30%. On all three occasions, within one quarter, our revenues began to increase again. Therefore, if we increase the number of advertisements targeted at our top consumers by 30%, we will once again increase our revenues.Since our top consumers are females aged 15 − 25, compile a list of the top two television programs watched by that group. Also research the prices for a 30-second commercial for each television program.Email from Marketing Researcher to Marketing Director on October 10, 2011.We’ve hit a slight complication in our research. While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.I’ll send you the chart summarizing the audience size and advertising prices tomorrow.MEMORANDUMTO: Marketing DirectorFROM: Marketing ResearcherDATE:October 11, 2011RE: Market Research ResultsThe attached chart presents the results from our research on the top 2television programs for Females aged 15-25.Q.Consider each of the following statements. Does the information in thememo and the table support the inference as stated?Females aged 15-25 make up the majority of thecompany’s customers.a)Yesb)NoCorrect answer is option 'B'. Can you explain this answer? covers all topics & solutions for GMAT 2024 Exam. Find important definitions, questions, meanings, examples, exercises and tests below for Email from Marketing Director to Marketing Researcher on October 4, 2011.As you know, our revenue growth rate has declined for the past three quarters. To address this, I suggest that we initiate a massive advertising buy. On three separate occasions, in 1978, 1987, and 1993, we have responded to falling revenues by increasing our advertising expenditures by 30%. On all three occasions, within one quarter, our revenues began to increase again. Therefore, if we increase the number of advertisements targeted at our top consumers by 30%, we will once again increase our revenues.Since our top consumers are females aged 15 − 25, compile a list of the top two television programs watched by that group. Also research the prices for a 30-second commercial for each television program.Email from Marketing Researcher to Marketing Director on October 10, 2011.We’ve hit a slight complication in our research. While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.I’ll send you the chart summarizing the audience size and advertising prices tomorrow.MEMORANDUMTO: Marketing DirectorFROM: Marketing ResearcherDATE:October 11, 2011RE: Market Research ResultsThe attached chart presents the results from our research on the top 2television programs for Females aged 15-25.Q.Consider each of the following statements. Does the information in thememo and the table support the inference as stated?Females aged 15-25 make up the majority of thecompany’s customers.a)Yesb)NoCorrect answer is option 'B'. Can you explain this answer?.
Solutions for Email from Marketing Director to Marketing Researcher on October 4, 2011.As you know, our revenue growth rate has declined for the past three quarters. To address this, I suggest that we initiate a massive advertising buy. On three separate occasions, in 1978, 1987, and 1993, we have responded to falling revenues by increasing our advertising expenditures by 30%. On all three occasions, within one quarter, our revenues began to increase again. Therefore, if we increase the number of advertisements targeted at our top consumers by 30%, we will once again increase our revenues.Since our top consumers are females aged 15 − 25, compile a list of the top two television programs watched by that group. Also research the prices for a 30-second commercial for each television program.Email from Marketing Researcher to Marketing Director on October 10, 2011.We’ve hit a slight complication in our research. While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.I’ll send you the chart summarizing the audience size and advertising prices tomorrow.MEMORANDUMTO: Marketing DirectorFROM: Marketing ResearcherDATE:October 11, 2011RE: Market Research ResultsThe attached chart presents the results from our research on the top 2television programs for Females aged 15-25.Q.Consider each of the following statements. Does the information in thememo and the table support the inference as stated?Females aged 15-25 make up the majority of thecompany’s customers.a)Yesb)NoCorrect answer is option 'B'. Can you explain this answer? in English & in Hindi are available as part of our courses for GMAT. Download more important topics, notes, lectures and mock test series for GMAT Exam by signing up for free.
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While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.I’ll send you the chart summarizing the audience size and advertising prices tomorrow.MEMORANDUMTO: Marketing DirectorFROM: Marketing ResearcherDATE:October 11, 2011RE: Market Research ResultsThe attached chart presents the results from our research on the top 2television programs for Females aged 15-25.Q.Consider each of the following statements. Does the information in thememo and the table support the inference as stated?Females aged 15-25 make up the majority of thecompany’s customers.a)Yesb)NoCorrect answer is option 'B'. Can you explain this answer? defined & explained in the simplest way possible. Besides giving the explanation of Email from Marketing Director to Marketing Researcher on October 4, 2011.As you know, our revenue growth rate has declined for the past three quarters. To address this, I suggest that we initiate a massive advertising buy. On three separate occasions, in 1978, 1987, and 1993, we have responded to falling revenues by increasing our advertising expenditures by 30%. On all three occasions, within one quarter, our revenues began to increase again. Therefore, if we increase the number of advertisements targeted at our top consumers by 30%, we will once again increase our revenues.Since our top consumers are females aged 15 − 25, compile a list of the top two television programs watched by that group. Also research the prices for a 30-second commercial for each television program.Email from Marketing Researcher to Marketing Director on October 10, 2011.We’ve hit a slight complication in our research. While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.I’ll send you the chart summarizing the audience size and advertising prices tomorrow.MEMORANDUMTO: Marketing DirectorFROM: Marketing ResearcherDATE:October 11, 2011RE: Market Research ResultsThe attached chart presents the results from our research on the top 2television programs for Females aged 15-25.Q.Consider each of the following statements. Does the information in thememo and the table support the inference as stated?Females aged 15-25 make up the majority of thecompany’s customers.a)Yesb)NoCorrect answer is option 'B'. Can you explain this answer?, a detailed solution for Email from Marketing Director to Marketing Researcher on October 4, 2011.As you know, our revenue growth rate has declined for the past three quarters. To address this, I suggest that we initiate a massive advertising buy. On three separate occasions, in 1978, 1987, and 1993, we have responded to falling revenues by increasing our advertising expenditures by 30%. On all three occasions, within one quarter, our revenues began to increase again. Therefore, if we increase the number of advertisements targeted at our top consumers by 30%, we will once again increase our revenues.Since our top consumers are females aged 15 − 25, compile a list of the top two television programs watched by that group. Also research the prices for a 30-second commercial for each television program.Email from Marketing Researcher to Marketing Director on October 10, 2011.We’ve hit a slight complication in our research. While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.I’ll send you the chart summarizing the audience size and advertising prices tomorrow.MEMORANDUMTO: Marketing DirectorFROM: Marketing ResearcherDATE:October 11, 2011RE: Market Research ResultsThe attached chart presents the results from our research on the top 2television programs for Females aged 15-25.Q.Consider each of the following statements. Does the information in thememo and the table support the inference as stated?Females aged 15-25 make up the majority of thecompany’s customers.a)Yesb)NoCorrect answer is option 'B'. Can you explain this answer? has been provided alongside types of Email from Marketing Director to Marketing Researcher on October 4, 2011.As you know, our revenue growth rate has declined for the past three quarters. To address this, I suggest that we initiate a massive advertising buy. On three separate occasions, in 1978, 1987, and 1993, we have responded to falling revenues by increasing our advertising expenditures by 30%. On all three occasions, within one quarter, our revenues began to increase again. Therefore, if we increase the number of advertisements targeted at our top consumers by 30%, we will once again increase our revenues.Since our top consumers are females aged 15 − 25, compile a list of the top two television programs watched by that group. Also research the prices for a 30-second commercial for each television program.Email from Marketing Researcher to Marketing Director on October 10, 2011.We’ve hit a slight complication in our research. While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.I’ll send you the chart summarizing the audience size and advertising prices tomorrow.MEMORANDUMTO: Marketing DirectorFROM: Marketing ResearcherDATE:October 11, 2011RE: Market Research ResultsThe attached chart presents the results from our research on the top 2television programs for Females aged 15-25.Q.Consider each of the following statements. Does the information in thememo and the table support the inference as stated?Females aged 15-25 make up the majority of thecompany’s customers.a)Yesb)NoCorrect answer is option 'B'. Can you explain this answer? theory, EduRev gives you an ample number of questions to practice Email from Marketing Director to Marketing Researcher on October 4, 2011.As you know, our revenue growth rate has declined for the past three quarters. To address this, I suggest that we initiate a massive advertising buy. On three separate occasions, in 1978, 1987, and 1993, we have responded to falling revenues by increasing our advertising expenditures by 30%. On all three occasions, within one quarter, our revenues began to increase again. Therefore, if we increase the number of advertisements targeted at our top consumers by 30%, we will once again increase our revenues.Since our top consumers are females aged 15 − 25, compile a list of the top two television programs watched by that group. Also research the prices for a 30-second commercial for each television program.Email from Marketing Researcher to Marketing Director on October 10, 2011.We’ve hit a slight complication in our research. While we’ve had no problem determining the top two programs and advertising prices for each, we’ve realized that there is a fair amount of overlap between the viewers of the two programs. We’ve found that 80% of the audience for Hart Attack also watches Blonde Fury.I’ll send you the chart summarizing the audience size and advertising prices tomorrow.MEMORANDUMTO: Marketing DirectorFROM: Marketing ResearcherDATE:October 11, 2011RE: Market Research ResultsThe attached chart presents the results from our research on the top 2television programs for Females aged 15-25.Q.Consider each of the following statements. Does the information in thememo and the table support the inference as stated?Females aged 15-25 make up the majority of thecompany’s customers.a)Yesb)NoCorrect answer is option 'B'. Can you explain this answer? tests, examples and also practice GMAT tests.
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