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Strategy of distribution in which seller limits its dealers to not to sell any competitors products is classified as
  • a)
     inclusive distribution
  • b)
     intensive distributio
  • c)
     exclusive dealing
  • d)
     exclusive distribution
Correct answer is option 'C'. Can you explain this answer?
Most Upvoted Answer
Strategy of distribution in which seller limits its dealers to not to ...
Exclusive dealing refers to an arrangement whereby a retailer or wholesaler is ‘tied’ to purchase from a supplier on the understanding that no other distributor will be appointed or receive supplies in a given area.
Exclusive dealing arrangement occurs when a manufacturer or wholesaler restricts a retailer into carrying only its products and nothing from competing vendors.
Example: Safeway-Coca-Cola
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Community Answer
Strategy of distribution in which seller limits its dealers to not to ...
Exclusive dealing refers to an arrangement whereby a retailer or wholesaler is ‘tied’ to purchase from a supplier on the understanding that no other distributor will be appointed or receive supplies in a given area.
Exclusive dealing arrangement occurs when a manufacturer or wholesaler restricts a retailer into carrying only its products and nothing from competing vendors.
Example: Safeway-Coca-Cola
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Strategy of distribution in which seller limits its dealers to not to sell any competitors products is classified asa)inclusive distributionb)intensive distributioc)exclusive dealingd)exclusive distributionCorrect answer is option 'C'. Can you explain this answer?
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