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Which target market strategy offers a separate marketing mix to each segment?
  • a)
    Single-segment strategy.
  • b)
    Selective specialization.
  • c)
    Product specialization.
  • d)
    Market specialization.
Correct answer is option 'B'. Can you explain this answer?
Most Upvoted Answer
Which target market strategy offers a separate marketing mix to each s...
Selective specialization, also known as a differentiated strategy, involves offering different marketing mixes to different market segments based on their unique characteristics and needs.
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Which target market strategy offers a separate marketing mix to each segment?a)Single-segment strategy.b)Selective specialization.c)Product specialization.d)Market specialization.Correct answer is option 'B'. Can you explain this answer?
Question Description
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