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Behind every book review there are two key figures: a book review editor and a reviewer. Editors decide whether a book is reviewed in their publication, when the review appears, how long it is, and who writes the review.
When many periodicals feature the same books, this does not prove that the editors of different periodicals have not made individual decisions. Before publication, editors receive news releases and printer's proofs of certain books, signifying that the publishers will make special efforts to promote these books. They will be heavily advertised and probably be among the books that most bookstores order in quantity. Not having such books reviewed might give the impression that the editor was caught napping, whereas too many reviews of books that readers will have trouble finding in stores would be inappropriate. Editors can risk having a few of the less popular titles reviewed, but they must consider what will be newsworthy, advertised, and written about elsewhere.
If these were the only factors influencing editors, few books that stand little chance of selling well would ever be reviewed. But editors feel some concern about what might endure, and therefore listen to literary experts. A generation ago, a newspaper used a brilliant system of choosing which books to feature. The book review editor sent out a greater number of books than reviews he actually intended to publish. If a review was unenthusiastic, he reasoned that the book was not important enough to be discussed immediately, and if good reviews of enough other books came in, the unenthusiastic review might never be printed. The unenthusiastic reviewers were paid promptly anyway, but they learned that if they wanted their material to be printed, it was advisable to be kind.
Most editors print favorable and unfavorable reviews; however, the content of the review may be influenced by the editor. Some editors would actually feel that they had failed in their responsibility if they gave books by authors they admired to hostile critics or books by authors they disapproved of to critics who might favor them. Editors usually can predict who would review a book enthusiastically and who would tear it to shreds.
The main idea of the second paragraph is that
  • a)
    decisions made by book review editors are influenced by the business of selling books
  • b)
    book review editors must be familiar with all aspects of the book trade
  • c)
    advertising is the most important factor influencing book sales
  • d)
    book reviews usually have no influence on what books are ordered in quantity by stores
  • e)
    publishers deliberately try to influence the decisions of book review editors
Correct answer is option 'A'. Can you explain this answer?
Most Upvoted Answer
Behind every book review there are two key figures: a book review edit...
Let's break down the main idea of the second paragraph:
The second paragraph discusses the various considerations that book review editors must take into account when deciding which books to review. It highlights the influence of publishers' promotional efforts, the need to review books that will be advertised and available in stores, and the balance between reviewing popular and less popular titles. The paragraph emphasizes that editors' decisions are influenced by the business aspects of the book trade.
Given this analysis, let's evaluate each option:
A. Decisions made by book review editors are influenced by the business of selling books:
  • This option accurately captures the main idea of the second paragraph. The paragraph discusses how editors consider the promotional efforts of publishers, the likelihood of a book being advertised and available in stores, and the balance between reviewing popular and less popular titles. All these factors highlight the influence of the business of selling books on editors' decisions.
B. Book review editors must be familiar with all aspects of the book trade:
  • While familiarity with the book trade is implied, this option is broader and less specific than the main idea presented in the second paragraph, which focuses on the influence of business considerations on review decisions.
C. Advertising is the most important factor influencing book sales:
  • This option is too narrow. While advertising is mentioned as a significant factor, the paragraph also discusses other business considerations, such as the availability of books in stores and the overall promotional efforts by publishers.
D. Book reviews usually have no influence on what books are ordered in quantity by stores:
  • This option contradicts the paragraph. The paragraph implies that reviews and the promotional efforts surrounding books can influence their availability in stores.
E. Publishers deliberately try to influence the decisions of book review editors:
  • While the paragraph does mention that publishers' promotional efforts influence editors' decisions, the main idea is more about the editors' considerations rather than the deliberate actions of publishers.
Given the analysis above, the correct answer is:
A. Decisions made by book review editors are influenced by the business of selling books
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Community Answer
Behind every book review there are two key figures: a book review edit...
Overview of the Role of Book Review Editors
The second paragraph emphasizes the intricate relationship between book review editors and the commercial aspects of publishing, highlighting how these editors navigate the landscape of book promotion and sales.
Influence of Selling Books
- Book review editors make decisions based on the potential marketability of a book.
- They consider the visibility of titles that are heavily advertised and promoted by publishers.
- Reviews of popular books are prioritized to avoid the perception that editors are neglecting important titles.
Balancing Act
- Editors must balance reviewing upcoming bestsellers while also being open to less popular titles.
- There is an understanding that not all books will achieve commercial success, yet there’s a desire to promote literary merit.
Editorial Judgment
- Editors selectively choose reviews to create a narrative that aligns with what is deemed newsworthy and relevant to readers.
- They rely on literary experts and previous reviews to guide their selections and maintain a standard of quality.
Conclusion
The main idea reflects that editorial decisions are indeed influenced by the commercial landscape, as editors strive to align their reviews with what is likely to resonate with readers and the market, making option 'A' the correct answer. Editors aim to foster a publication that effectively promotes books within the context of their anticipated sales and cultural significance.
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Behind every book review there are two key figures: a book review editor and a reviewer. Editors decide whether a book is reviewed in their publication, when the review appears, how long it is, and who writes the review.When many periodicals feature the same books, this does not prove that the editors of different periodicals have not made individual decisions. Before publication, editors receive news releases and printers proofs of certain books, signifying that the publishers will make special efforts to promote these books. They will be heavily advertised and probably be among the books that most bookstores order in quantity. Not having such books reviewed might give the impression that the editor was caught napping, whereas too many reviews of books that readers will have trouble finding in stores would be inappropriate. Editors can risk having a few of the less popular titles reviewed, but they must consider what will be newsworthy, advertised, and written about elsewhere.If these were the only factors influencing editors, few books that stand little chance of selling well would ever be reviewed. But editors feel some concern about what might endure, and therefore listen to literary experts. A generation ago, a newspaper used a brilliant system of choosing which books to feature. The book review editor sent out a greater number of books than reviews he actually intended to publish. If a review was unenthusiastic, he reasoned that the book was not important enough to be discussed immediately, and if good reviews of enough other books came in, the unenthusiastic review might never be printed. The unenthusiastic reviewers were paid promptly anyway, but they learned that if they wanted their material to be printed, it was advisable to be kind.Most editors print favorable and unfavorable reviews; however, the content of the review may be influenced by the editor. Some editors would actually feel that they had failed in their responsibility if they gave books by authors they admired to hostile critics or books by authors they disapproved of to critics who might favor them. Editors usually can predict who would review a book enthusiastically and who would tear it to shreds.According to the passage, book review editors pay attention to all of the following in deciding which books should be reviewed in their publications EXCEPT

Behind every book review there are two key figures: a book review editor and a reviewer. Editors decide whether a book is reviewed in their publication, when the review appears, how long it is, and who writes the review.When many periodicals feature the same books, this does not prove that the editors of different periodicals have not made individual decisions. Before publication, editors receive news releases and printers proofs of certain books, signifying that the publishers will make special efforts to promote these books. They will be heavily advertised and probably be among the books that most bookstores order in quantity. Not having such books reviewed might give the impression that the editor was caught napping, whereas too many reviews of books that readers will have trouble finding in stores would be inappropriate. Editors can risk having a few of the less popular titles reviewed, but they must consider what will be newsworthy, advertised, and written about elsewhere.If these were the only factors influencing editors, few books that stand little chance of selling well would ever be reviewed. But editors feel some concern about what might endure, and therefore listen to literary experts. A generation ago, a newspaper used a brilliant system of choosing which books to feature. The book review editor sent out a greater number of books than reviews he actually intended to publish. If a review was unenthusiastic, he reasoned that the book was not important enough to be discussed immediately, and if good reviews of enough other books came in, the unenthusiastic review might never be printed. The unenthusiastic reviewers were paid promptly anyway, but they learned that if they wanted their material to be printed, it was advisable to be kind.Most editors print favorable and unfavorable reviews; however, the content of the review may be influenced by the editor. Some editors would actually feel that they had failed in their responsibility if they gave books by authors they admired to hostile critics or books by authors they disapproved of to critics who might favor them. Editors usually can predict who would review a book enthusiastically and who would tear it to shreds.According to the passage, a major concern of the unenthusiastic book reviewers mentioned inline 33was to

Behind every book review there are two key figures: a book review editor and a reviewer. Editors decide whether a book is reviewed in their publication, when the review appears, how long it is, and who writes the review.When many periodicals feature the same books, this does not prove that the editors of different periodicals have not made individual decisions. Before publication, editors receive news releases and printers proofs of certain books, signifying that the publishers will make special efforts to promote these books. They will be heavily advertised and probably be among the books that most bookstores order in quantity. Not having such books reviewed might give the impression that the editor was caught napping, whereas too many reviews of books that readers will have trouble finding in stores would be inappropriate. Editors can risk having a few of the less popular titles reviewed, but they must consider what will be newsworthy, advertised, and written about elsewhere.If these were the only factors influencing editors, few books that stand little chance of selling well would ever be reviewed. But editors feel some concern about what might endure, and therefore listen to literary experts. A generation ago, a newspaper used a brilliant system of choosing which books to feature. The book review editor sent out a greater number of books than reviews he actually intended to publish. If a review was unenthusiastic, he reasoned that the book was not important enough to be discussed immediately, and if good reviews of enough other books came in, the unenthusiastic review might never be printed. The unenthusiastic reviewers were paid promptly anyway, but they learned that if they wanted their material to be printed, it was advisable to be kind.Most editors print favorable and unfavorable reviews; however, the content of the review may be influenced by the editor. Some editors would actually feel that they had failed in their responsibility if they gave books by authors they admired to hostile critics or books by authors they disapproved of to critics who might favor them. Editors usually can predict who would review a book enthusiastically and who would tear it to shreds.The passage provides information to answer which of the following questions?

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Behind every book review there are two key figures: a book review editor and a reviewer. Editors decide whether a book is reviewed in their publication, when the review appears, how long it is, and who writes the review.When many periodicals feature the same books, this does not prove that the editors of different periodicals have not made individual decisions. Before publication, editors receive news releases and printers proofs of certain books, signifying that the publishers will make special efforts to promote these books. They will be heavily advertised and probably be among the books that most bookstores order in quantity. Not having such books reviewed might give the impression that the editor was caught napping, whereas too many reviews of books that readers will have trouble finding in stores would be inappropriate. Editors can risk having a few of the less popular titles reviewed, but they must consider what will be newsworthy, advertised, and written about elsewhere.If these were the only factors influencing editors, few books that stand little chance of selling well would ever be reviewed. But editors feel some concern about what might endure, and therefore listen to literary experts. A generation ago, a newspaper used a brilliant system of choosing which books to feature. The book review editor sent out a greater number of books than reviews he actually intended to publish. If a review was unenthusiastic, he reasoned that the book was not important enough to be discussed immediately, and if good reviews of enough other books came in, the unenthusiastic review might never be printed. The unenthusiastic reviewers were paid promptly anyway, but they learned that if they wanted their material to be printed, it was advisable to be kind.Most editors print favorable and unfavorable reviews; however, the content of the review may be influenced by the editor. Some editors would actually feel that they had failed in their responsibility if they gave books by authors they admired to hostile critics or books by authors they disapproved of to critics who might favor them. Editors usually can predict who would review a book enthusiastically and who would tear it to shreds.The main idea of the second paragraph is thata)decisions made by book review editors are influenced by the business of selling booksb)book review editors must be familiar with all aspects of the book tradec)advertising is the most important factor influencing book salesd)book reviews usually have no influence on what books are ordered in quantity by storese)publishers deliberately try to influence the decisions of book review editorsCorrect answer is option 'A'. Can you explain this answer?
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Behind every book review there are two key figures: a book review editor and a reviewer. Editors decide whether a book is reviewed in their publication, when the review appears, how long it is, and who writes the review.When many periodicals feature the same books, this does not prove that the editors of different periodicals have not made individual decisions. Before publication, editors receive news releases and printers proofs of certain books, signifying that the publishers will make special efforts to promote these books. They will be heavily advertised and probably be among the books that most bookstores order in quantity. Not having such books reviewed might give the impression that the editor was caught napping, whereas too many reviews of books that readers will have trouble finding in stores would be inappropriate. Editors can risk having a few of the less popular titles reviewed, but they must consider what will be newsworthy, advertised, and written about elsewhere.If these were the only factors influencing editors, few books that stand little chance of selling well would ever be reviewed. But editors feel some concern about what might endure, and therefore listen to literary experts. A generation ago, a newspaper used a brilliant system of choosing which books to feature. The book review editor sent out a greater number of books than reviews he actually intended to publish. If a review was unenthusiastic, he reasoned that the book was not important enough to be discussed immediately, and if good reviews of enough other books came in, the unenthusiastic review might never be printed. The unenthusiastic reviewers were paid promptly anyway, but they learned that if they wanted their material to be printed, it was advisable to be kind.Most editors print favorable and unfavorable reviews; however, the content of the review may be influenced by the editor. Some editors would actually feel that they had failed in their responsibility if they gave books by authors they admired to hostile critics or books by authors they disapproved of to critics who might favor them. Editors usually can predict who would review a book enthusiastically and who would tear it to shreds.The main idea of the second paragraph is thata)decisions made by book review editors are influenced by the business of selling booksb)book review editors must be familiar with all aspects of the book tradec)advertising is the most important factor influencing book salesd)book reviews usually have no influence on what books are ordered in quantity by storese)publishers deliberately try to influence the decisions of book review editorsCorrect answer is option 'A'. Can you explain this answer? for GMAT 2024 is part of GMAT preparation. The Question and answers have been prepared according to the GMAT exam syllabus. Information about Behind every book review there are two key figures: a book review editor and a reviewer. Editors decide whether a book is reviewed in their publication, when the review appears, how long it is, and who writes the review.When many periodicals feature the same books, this does not prove that the editors of different periodicals have not made individual decisions. Before publication, editors receive news releases and printers proofs of certain books, signifying that the publishers will make special efforts to promote these books. They will be heavily advertised and probably be among the books that most bookstores order in quantity. Not having such books reviewed might give the impression that the editor was caught napping, whereas too many reviews of books that readers will have trouble finding in stores would be inappropriate. Editors can risk having a few of the less popular titles reviewed, but they must consider what will be newsworthy, advertised, and written about elsewhere.If these were the only factors influencing editors, few books that stand little chance of selling well would ever be reviewed. But editors feel some concern about what might endure, and therefore listen to literary experts. A generation ago, a newspaper used a brilliant system of choosing which books to feature. The book review editor sent out a greater number of books than reviews he actually intended to publish. If a review was unenthusiastic, he reasoned that the book was not important enough to be discussed immediately, and if good reviews of enough other books came in, the unenthusiastic review might never be printed. The unenthusiastic reviewers were paid promptly anyway, but they learned that if they wanted their material to be printed, it was advisable to be kind.Most editors print favorable and unfavorable reviews; however, the content of the review may be influenced by the editor. Some editors would actually feel that they had failed in their responsibility if they gave books by authors they admired to hostile critics or books by authors they disapproved of to critics who might favor them. Editors usually can predict who would review a book enthusiastically and who would tear it to shreds.The main idea of the second paragraph is thata)decisions made by book review editors are influenced by the business of selling booksb)book review editors must be familiar with all aspects of the book tradec)advertising is the most important factor influencing book salesd)book reviews usually have no influence on what books are ordered in quantity by storese)publishers deliberately try to influence the decisions of book review editorsCorrect answer is option 'A'. Can you explain this answer? covers all topics & solutions for GMAT 2024 Exam. Find important definitions, questions, meanings, examples, exercises and tests below for Behind every book review there are two key figures: a book review editor and a reviewer. Editors decide whether a book is reviewed in their publication, when the review appears, how long it is, and who writes the review.When many periodicals feature the same books, this does not prove that the editors of different periodicals have not made individual decisions. Before publication, editors receive news releases and printers proofs of certain books, signifying that the publishers will make special efforts to promote these books. They will be heavily advertised and probably be among the books that most bookstores order in quantity. Not having such books reviewed might give the impression that the editor was caught napping, whereas too many reviews of books that readers will have trouble finding in stores would be inappropriate. Editors can risk having a few of the less popular titles reviewed, but they must consider what will be newsworthy, advertised, and written about elsewhere.If these were the only factors influencing editors, few books that stand little chance of selling well would ever be reviewed. But editors feel some concern about what might endure, and therefore listen to literary experts. A generation ago, a newspaper used a brilliant system of choosing which books to feature. The book review editor sent out a greater number of books than reviews he actually intended to publish. If a review was unenthusiastic, he reasoned that the book was not important enough to be discussed immediately, and if good reviews of enough other books came in, the unenthusiastic review might never be printed. The unenthusiastic reviewers were paid promptly anyway, but they learned that if they wanted their material to be printed, it was advisable to be kind.Most editors print favorable and unfavorable reviews; however, the content of the review may be influenced by the editor. Some editors would actually feel that they had failed in their responsibility if they gave books by authors they admired to hostile critics or books by authors they disapproved of to critics who might favor them. Editors usually can predict who would review a book enthusiastically and who would tear it to shreds.The main idea of the second paragraph is thata)decisions made by book review editors are influenced by the business of selling booksb)book review editors must be familiar with all aspects of the book tradec)advertising is the most important factor influencing book salesd)book reviews usually have no influence on what books are ordered in quantity by storese)publishers deliberately try to influence the decisions of book review editorsCorrect answer is option 'A'. Can you explain this answer?.
Solutions for Behind every book review there are two key figures: a book review editor and a reviewer. Editors decide whether a book is reviewed in their publication, when the review appears, how long it is, and who writes the review.When many periodicals feature the same books, this does not prove that the editors of different periodicals have not made individual decisions. Before publication, editors receive news releases and printers proofs of certain books, signifying that the publishers will make special efforts to promote these books. They will be heavily advertised and probably be among the books that most bookstores order in quantity. Not having such books reviewed might give the impression that the editor was caught napping, whereas too many reviews of books that readers will have trouble finding in stores would be inappropriate. Editors can risk having a few of the less popular titles reviewed, but they must consider what will be newsworthy, advertised, and written about elsewhere.If these were the only factors influencing editors, few books that stand little chance of selling well would ever be reviewed. But editors feel some concern about what might endure, and therefore listen to literary experts. A generation ago, a newspaper used a brilliant system of choosing which books to feature. The book review editor sent out a greater number of books than reviews he actually intended to publish. If a review was unenthusiastic, he reasoned that the book was not important enough to be discussed immediately, and if good reviews of enough other books came in, the unenthusiastic review might never be printed. The unenthusiastic reviewers were paid promptly anyway, but they learned that if they wanted their material to be printed, it was advisable to be kind.Most editors print favorable and unfavorable reviews; however, the content of the review may be influenced by the editor. Some editors would actually feel that they had failed in their responsibility if they gave books by authors they admired to hostile critics or books by authors they disapproved of to critics who might favor them. Editors usually can predict who would review a book enthusiastically and who would tear it to shreds.The main idea of the second paragraph is thata)decisions made by book review editors are influenced by the business of selling booksb)book review editors must be familiar with all aspects of the book tradec)advertising is the most important factor influencing book salesd)book reviews usually have no influence on what books are ordered in quantity by storese)publishers deliberately try to influence the decisions of book review editorsCorrect answer is option 'A'. Can you explain this answer? in English & in Hindi are available as part of our courses for GMAT. Download more important topics, notes, lectures and mock test series for GMAT Exam by signing up for free.
Here you can find the meaning of Behind every book review there are two key figures: a book review editor and a reviewer. Editors decide whether a book is reviewed in their publication, when the review appears, how long it is, and who writes the review.When many periodicals feature the same books, this does not prove that the editors of different periodicals have not made individual decisions. Before publication, editors receive news releases and printers proofs of certain books, signifying that the publishers will make special efforts to promote these books. They will be heavily advertised and probably be among the books that most bookstores order in quantity. Not having such books reviewed might give the impression that the editor was caught napping, whereas too many reviews of books that readers will have trouble finding in stores would be inappropriate. Editors can risk having a few of the less popular titles reviewed, but they must consider what will be newsworthy, advertised, and written about elsewhere.If these were the only factors influencing editors, few books that stand little chance of selling well would ever be reviewed. But editors feel some concern about what might endure, and therefore listen to literary experts. A generation ago, a newspaper used a brilliant system of choosing which books to feature. The book review editor sent out a greater number of books than reviews he actually intended to publish. If a review was unenthusiastic, he reasoned that the book was not important enough to be discussed immediately, and if good reviews of enough other books came in, the unenthusiastic review might never be printed. The unenthusiastic reviewers were paid promptly anyway, but they learned that if they wanted their material to be printed, it was advisable to be kind.Most editors print favorable and unfavorable reviews; however, the content of the review may be influenced by the editor. Some editors would actually feel that they had failed in their responsibility if they gave books by authors they admired to hostile critics or books by authors they disapproved of to critics who might favor them. Editors usually can predict who would review a book enthusiastically and who would tear it to shreds.The main idea of the second paragraph is thata)decisions made by book review editors are influenced by the business of selling booksb)book review editors must be familiar with all aspects of the book tradec)advertising is the most important factor influencing book salesd)book reviews usually have no influence on what books are ordered in quantity by storese)publishers deliberately try to influence the decisions of book review editorsCorrect answer is option 'A'. Can you explain this answer? defined & explained in the simplest way possible. Besides giving the explanation of Behind every book review there are two key figures: a book review editor and a reviewer. Editors decide whether a book is reviewed in their publication, when the review appears, how long it is, and who writes the review.When many periodicals feature the same books, this does not prove that the editors of different periodicals have not made individual decisions. Before publication, editors receive news releases and printers proofs of certain books, signifying that the publishers will make special efforts to promote these books. They will be heavily advertised and probably be among the books that most bookstores order in quantity. Not having such books reviewed might give the impression that the editor was caught napping, whereas too many reviews of books that readers will have trouble finding in stores would be inappropriate. Editors can risk having a few of the less popular titles reviewed, but they must consider what will be newsworthy, advertised, and written about elsewhere.If these were the only factors influencing editors, few books that stand little chance of selling well would ever be reviewed. But editors feel some concern about what might endure, and therefore listen to literary experts. A generation ago, a newspaper used a brilliant system of choosing which books to feature. The book review editor sent out a greater number of books than reviews he actually intended to publish. If a review was unenthusiastic, he reasoned that the book was not important enough to be discussed immediately, and if good reviews of enough other books came in, the unenthusiastic review might never be printed. The unenthusiastic reviewers were paid promptly anyway, but they learned that if they wanted their material to be printed, it was advisable to be kind.Most editors print favorable and unfavorable reviews; however, the content of the review may be influenced by the editor. Some editors would actually feel that they had failed in their responsibility if they gave books by authors they admired to hostile critics or books by authors they disapproved of to critics who might favor them. Editors usually can predict who would review a book enthusiastically and who would tear it to shreds.The main idea of the second paragraph is thata)decisions made by book review editors are influenced by the business of selling booksb)book review editors must be familiar with all aspects of the book tradec)advertising is the most important factor influencing book salesd)book reviews usually have no influence on what books are ordered in quantity by storese)publishers deliberately try to influence the decisions of book review editorsCorrect answer is option 'A'. Can you explain this answer?, a detailed solution for Behind every book review there are two key figures: a book review editor and a reviewer. Editors decide whether a book is reviewed in their publication, when the review appears, how long it is, and who writes the review.When many periodicals feature the same books, this does not prove that the editors of different periodicals have not made individual decisions. Before publication, editors receive news releases and printers proofs of certain books, signifying that the publishers will make special efforts to promote these books. They will be heavily advertised and probably be among the books that most bookstores order in quantity. Not having such books reviewed might give the impression that the editor was caught napping, whereas too many reviews of books that readers will have trouble finding in stores would be inappropriate. Editors can risk having a few of the less popular titles reviewed, but they must consider what will be newsworthy, advertised, and written about elsewhere.If these were the only factors influencing editors, few books that stand little chance of selling well would ever be reviewed. But editors feel some concern about what might endure, and therefore listen to literary experts. A generation ago, a newspaper used a brilliant system of choosing which books to feature. The book review editor sent out a greater number of books than reviews he actually intended to publish. If a review was unenthusiastic, he reasoned that the book was not important enough to be discussed immediately, and if good reviews of enough other books came in, the unenthusiastic review might never be printed. The unenthusiastic reviewers were paid promptly anyway, but they learned that if they wanted their material to be printed, it was advisable to be kind.Most editors print favorable and unfavorable reviews; however, the content of the review may be influenced by the editor. Some editors would actually feel that they had failed in their responsibility if they gave books by authors they admired to hostile critics or books by authors they disapproved of to critics who might favor them. Editors usually can predict who would review a book enthusiastically and who would tear it to shreds.The main idea of the second paragraph is thata)decisions made by book review editors are influenced by the business of selling booksb)book review editors must be familiar with all aspects of the book tradec)advertising is the most important factor influencing book salesd)book reviews usually have no influence on what books are ordered in quantity by storese)publishers deliberately try to influence the decisions of book review editorsCorrect answer is option 'A'. Can you explain this answer? has been provided alongside types of Behind every book review there are two key figures: a book review editor and a reviewer. Editors decide whether a book is reviewed in their publication, when the review appears, how long it is, and who writes the review.When many periodicals feature the same books, this does not prove that the editors of different periodicals have not made individual decisions. Before publication, editors receive news releases and printers proofs of certain books, signifying that the publishers will make special efforts to promote these books. They will be heavily advertised and probably be among the books that most bookstores order in quantity. Not having such books reviewed might give the impression that the editor was caught napping, whereas too many reviews of books that readers will have trouble finding in stores would be inappropriate. Editors can risk having a few of the less popular titles reviewed, but they must consider what will be newsworthy, advertised, and written about elsewhere.If these were the only factors influencing editors, few books that stand little chance of selling well would ever be reviewed. But editors feel some concern about what might endure, and therefore listen to literary experts. A generation ago, a newspaper used a brilliant system of choosing which books to feature. The book review editor sent out a greater number of books than reviews he actually intended to publish. If a review was unenthusiastic, he reasoned that the book was not important enough to be discussed immediately, and if good reviews of enough other books came in, the unenthusiastic review might never be printed. The unenthusiastic reviewers were paid promptly anyway, but they learned that if they wanted their material to be printed, it was advisable to be kind.Most editors print favorable and unfavorable reviews; however, the content of the review may be influenced by the editor. Some editors would actually feel that they had failed in their responsibility if they gave books by authors they admired to hostile critics or books by authors they disapproved of to critics who might favor them. Editors usually can predict who would review a book enthusiastically and who would tear it to shreds.The main idea of the second paragraph is thata)decisions made by book review editors are influenced by the business of selling booksb)book review editors must be familiar with all aspects of the book tradec)advertising is the most important factor influencing book salesd)book reviews usually have no influence on what books are ordered in quantity by storese)publishers deliberately try to influence the decisions of book review editorsCorrect answer is option 'A'. Can you explain this answer? theory, EduRev gives you an ample number of questions to practice Behind every book review there are two key figures: a book review editor and a reviewer. Editors decide whether a book is reviewed in their publication, when the review appears, how long it is, and who writes the review.When many periodicals feature the same books, this does not prove that the editors of different periodicals have not made individual decisions. Before publication, editors receive news releases and printers proofs of certain books, signifying that the publishers will make special efforts to promote these books. They will be heavily advertised and probably be among the books that most bookstores order in quantity. Not having such books reviewed might give the impression that the editor was caught napping, whereas too many reviews of books that readers will have trouble finding in stores would be inappropriate. Editors can risk having a few of the less popular titles reviewed, but they must consider what will be newsworthy, advertised, and written about elsewhere.If these were the only factors influencing editors, few books that stand little chance of selling well would ever be reviewed. But editors feel some concern about what might endure, and therefore listen to literary experts. A generation ago, a newspaper used a brilliant system of choosing which books to feature. The book review editor sent out a greater number of books than reviews he actually intended to publish. If a review was unenthusiastic, he reasoned that the book was not important enough to be discussed immediately, and if good reviews of enough other books came in, the unenthusiastic review might never be printed. The unenthusiastic reviewers were paid promptly anyway, but they learned that if they wanted their material to be printed, it was advisable to be kind.Most editors print favorable and unfavorable reviews; however, the content of the review may be influenced by the editor. Some editors would actually feel that they had failed in their responsibility if they gave books by authors they admired to hostile critics or books by authors they disapproved of to critics who might favor them. Editors usually can predict who would review a book enthusiastically and who would tear it to shreds.The main idea of the second paragraph is thata)decisions made by book review editors are influenced by the business of selling booksb)book review editors must be familiar with all aspects of the book tradec)advertising is the most important factor influencing book salesd)book reviews usually have no influence on what books are ordered in quantity by storese)publishers deliberately try to influence the decisions of book review editorsCorrect answer is option 'A'. Can you explain this answer? tests, examples and also practice GMAT tests.
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