Yojana Magazine April 2023 - 1 | Current Affairs & Hindu Analysis: Daily, Weekly & Monthly - UPSC PDF Download

 Page 1


April 2023
YOJANA
Volume-67
No. 04
A DEVELOPMENT MONTHLY Let noble thoughts come to us from all sides.
Rig Veda
www.publicationsdivision.nic.in @DPD_India  I  @YojanaJournal @publicationsdivision @dpd_india
In Th Is Issue
n umber of pages: 68
UPCOMING ISSUE: Th E TEChad E
Details of the Sales Outlets of the Publications Division on Page 58
YOJANA is published in Assamese, Bengali, English, Gujarati, Hindi, Kannada, Malayalam, 
Marathi, Odia, Punjabi, Tamil, Telugu, and Urdu.
Since 1957
Focus article
startup i ndia a ction p lan 
Foundation o F i ndian  
startup e cosystem 
Anurag Jain
l ead a rticle o pportunities For y outh in  
the startup ecosystem 
Anurag Singh Thakur
special article startup20 e ngagement g roup 
Dr Chintan Vaishnav,  
Sumaiya Yousuf
a gri- startups: c hallenges  
and o pportunities 
Dr Jagdeep Saxena
Women e ntrepreneurship 
in msme sector 
Sameera Saurabh
o pportunities For m sme s in 
‘a mrit kaal’ 
Dr Faiz Askari
startups  
r eaching the l ast m ile 
Rebant Juyal
a ntyodaya and m ass m edia 
Prof Sanjay Dwivedi
Chief e ditor 
m anogyan rani pal
e ditor 
shuchita chaturvedi
Our r epresentatives 
Ahmedabad: Sumanben A Machhar , Bengaluru: 
BK Kiranmai, Bhubaneswar: Itishree Singh Rathaur , 
Chennai: Sanjay Ghosh, Guwahati: Maruf Alam, 
Hyderabad: Krishna Vandana P , Jalandhar: Gagandeep 
Kaur Devgan, Kolkata: Khurshid Mallick, Mumbai: 
Umesh Ujgare: Thiruvananthapuram: Roy Chacko.
Joint Director, Pro Duction 
D K C h ru Dha Ina Th c over Design
BIn Du Verma
Yojana (English): Room No. 647, Soochna Bhawan, 
CGO Complex, Lodhi Road, New Delhi-110 003.  
E-mail (Editorial): sec-yojanaeng-moib@gov.in
YOJANA, a development monthly published since 
1957, is a theme-based journal providing in-depth 
analyses and views on socio-economic issues in 
the broader framework of government policies. 
Although published by the Ministry of Information 
and Broadcasting, YOJANA is not restricted to 
expressing the official point of view.
DIsCLa Imer
l 	 The 	 vie ws 	 e xpre sse d 	 in 	 various 	 articles 	 are	
those 	 of 	 the 	 authors 	 and 	 the y 	 do 	 not 	 ne c essarily	
re flect 	 the 	 vie ws 	 of 	 the 	 Go vernme n t 	 or 	 the	
organisation/ s 	 the y 	 work 	 f or .
l Map s/flags 	 use d 	 in 	 the 	 article s 	 are 	 only 	 indic ative 	
and 	 the y 	 do 	 not 	 re flect 	the 	 politic al 	 map 	 or 	 le gal	
re presen t ation 	 of 	 the 	 flag 	 of 	 India/an y 	 othe r	
c oun try .
l The 	 inf ographics/figure s 	 are 	 pro vide d 	 b y 	 the	
authors 	 through 	 the ir 	 re liable 	 sourc e s 	 and	
YOJANA 	 claims 	 no 	 re sponsibility 	 f or 	 the 	 same.
l Image s, 	 graphics 	 and 	 illus trations, 	 whe re ve r	
use d, 	 are 	 mos tly 	 sourc ed 	 from 	 go vernme n t	
channels 	 and 	 are 	 indic ative 	 in 	 nature .
l YOJANA 	does 	not 	o wn 	re sponsibility 	re garding	
the 	 c on t e n ts 	 of 	 the 	 adve rtise men ts. 	 The 	 re aders	
are 	 re que s t e d 	 t o 	 ve rify 	 the 	 claims 	 made 	 in 	 the	
adve rtise men ts 	 re garding 	 c ourse s, 	 c are e r -
guidanc e 	 book s 	 or 	 ins titutions.
l YOJANA doesn't 	 e ndorse 	 or 	 promot e 	 an y 	 brands	
or 	 privat e 	 e n titie s 	 prese n t ed 	 as 	 c ase 	 s tudie s 	 in 	 an y	 
of 	 the 	 article s.
su BsCr IPTIOn /Gr IeVan Ces
Email: pdjucir@gmail.com 
Phone: 011-24367453  
(Monday-Friday, 9:30 am- 6:00 pm)
Postal Address: Abhishek Chaturvedi, Editor, 
Journals Unit, Publications Division, Room No. 
779, Soochna Bhawan, CGO Complex, Lodhi 
Road, New Delhi-110 003.
Please	 not e 	 that 	 it 	 will 	 t ak e 	 atleas t 	 eigh t 	
week s 	 t o 	 s t art	 your 	 sub scrip tion. 	 Kindly 	 raise 	 
your 	 queries/grie vanc es 	 about 	 non 	 rec eip t 	 of 	 the 	
journals 	only 	 aft er 	 this 	 period.
SUBSCRIPTION-RELATED DETAILS : Page 64
r eGu Lars
d o you kno W?
i ncubators – t he g ro Wth e nablers
d evelopment r oadmap 
c reating a c onducive b usiness e nvironment
6
27
37
43
50
55
61
c -3
15
20
Page 2


April 2023
YOJANA
Volume-67
No. 04
A DEVELOPMENT MONTHLY Let noble thoughts come to us from all sides.
Rig Veda
www.publicationsdivision.nic.in @DPD_India  I  @YojanaJournal @publicationsdivision @dpd_india
In Th Is Issue
n umber of pages: 68
UPCOMING ISSUE: Th E TEChad E
Details of the Sales Outlets of the Publications Division on Page 58
YOJANA is published in Assamese, Bengali, English, Gujarati, Hindi, Kannada, Malayalam, 
Marathi, Odia, Punjabi, Tamil, Telugu, and Urdu.
Since 1957
Focus article
startup i ndia a ction p lan 
Foundation o F i ndian  
startup e cosystem 
Anurag Jain
l ead a rticle o pportunities For y outh in  
the startup ecosystem 
Anurag Singh Thakur
special article startup20 e ngagement g roup 
Dr Chintan Vaishnav,  
Sumaiya Yousuf
a gri- startups: c hallenges  
and o pportunities 
Dr Jagdeep Saxena
Women e ntrepreneurship 
in msme sector 
Sameera Saurabh
o pportunities For m sme s in 
‘a mrit kaal’ 
Dr Faiz Askari
startups  
r eaching the l ast m ile 
Rebant Juyal
a ntyodaya and m ass m edia 
Prof Sanjay Dwivedi
Chief e ditor 
m anogyan rani pal
e ditor 
shuchita chaturvedi
Our r epresentatives 
Ahmedabad: Sumanben A Machhar , Bengaluru: 
BK Kiranmai, Bhubaneswar: Itishree Singh Rathaur , 
Chennai: Sanjay Ghosh, Guwahati: Maruf Alam, 
Hyderabad: Krishna Vandana P , Jalandhar: Gagandeep 
Kaur Devgan, Kolkata: Khurshid Mallick, Mumbai: 
Umesh Ujgare: Thiruvananthapuram: Roy Chacko.
Joint Director, Pro Duction 
D K C h ru Dha Ina Th c over Design
BIn Du Verma
Yojana (English): Room No. 647, Soochna Bhawan, 
CGO Complex, Lodhi Road, New Delhi-110 003.  
E-mail (Editorial): sec-yojanaeng-moib@gov.in
YOJANA, a development monthly published since 
1957, is a theme-based journal providing in-depth 
analyses and views on socio-economic issues in 
the broader framework of government policies. 
Although published by the Ministry of Information 
and Broadcasting, YOJANA is not restricted to 
expressing the official point of view.
DIsCLa Imer
l 	 The 	 vie ws 	 e xpre sse d 	 in 	 various 	 articles 	 are	
those 	 of 	 the 	 authors 	 and 	 the y 	 do 	 not 	 ne c essarily	
re flect 	 the 	 vie ws 	 of 	 the 	 Go vernme n t 	 or 	 the	
organisation/ s 	 the y 	 work 	 f or .
l Map s/flags 	 use d 	 in 	 the 	 article s 	 are 	 only 	 indic ative 	
and 	 the y 	 do 	 not 	 re flect 	the 	 politic al 	 map 	 or 	 le gal	
re presen t ation 	 of 	 the 	 flag 	 of 	 India/an y 	 othe r	
c oun try .
l The 	 inf ographics/figure s 	 are 	 pro vide d 	 b y 	 the	
authors 	 through 	 the ir 	 re liable 	 sourc e s 	 and	
YOJANA 	 claims 	 no 	 re sponsibility 	 f or 	 the 	 same.
l Image s, 	 graphics 	 and 	 illus trations, 	 whe re ve r	
use d, 	 are 	 mos tly 	 sourc ed 	 from 	 go vernme n t	
channels 	 and 	 are 	 indic ative 	 in 	 nature .
l YOJANA 	does 	not 	o wn 	re sponsibility 	re garding	
the 	 c on t e n ts 	 of 	 the 	 adve rtise men ts. 	 The 	 re aders	
are 	 re que s t e d 	 t o 	 ve rify 	 the 	 claims 	 made 	 in 	 the	
adve rtise men ts 	 re garding 	 c ourse s, 	 c are e r -
guidanc e 	 book s 	 or 	 ins titutions.
l YOJANA doesn't 	 e ndorse 	 or 	 promot e 	 an y 	 brands	
or 	 privat e 	 e n titie s 	 prese n t ed 	 as 	 c ase 	 s tudie s 	 in 	 an y	 
of 	 the 	 article s.
su BsCr IPTIOn /Gr IeVan Ces
Email: pdjucir@gmail.com 
Phone: 011-24367453  
(Monday-Friday, 9:30 am- 6:00 pm)
Postal Address: Abhishek Chaturvedi, Editor, 
Journals Unit, Publications Division, Room No. 
779, Soochna Bhawan, CGO Complex, Lodhi 
Road, New Delhi-110 003.
Please	 not e 	 that 	 it 	 will 	 t ak e 	 atleas t 	 eigh t 	
week s 	 t o 	 s t art	 your 	 sub scrip tion. 	 Kindly 	 raise 	 
your 	 queries/grie vanc es 	 about 	 non 	 rec eip t 	 of 	 the 	
journals 	only 	 aft er 	 this 	 period.
SUBSCRIPTION-RELATED DETAILS : Page 64
r eGu Lars
d o you kno W?
i ncubators – t he g ro Wth e nablers
d evelopment r oadmap 
c reating a c onducive b usiness e nvironment
6
27
37
43
50
55
61
c -3
15
20
4 April 2023
millets in a new avatar
The January 2023 issue contains a wealth of 
information on Millets. In fact, it reminds me of my 
childhood, when millet consumption was a regular 
occurrence, especially after childbirth, as it was a 
healthy food supplement for both the lactating 
mother and the newborn baby. It had vanished with 
the advent of modern-day lifestyle and has made a 
comeback in a new avatar! Team Yojana deserves all 
praise for bringing such an important issue to light 
with valuable information.
– Susheela B r r amanna 
Bengaluru, Karnataka
c omprehensive overview of current issues
Yojana has been on my reading list since last 
year. The Government of India's ‘Yojana’ is an 
appropriate material for complete knowledge 
enhancement. The most recent editions 
have provided a comprehensive overview of 
current issues. The January edition provided 
comprehensive information about millets, 
and the February edition acquainted me with 
the youth's power and introduced me to their 
potential. Excellent for those preparing for a 
variety of competitive exams. Thank you to the 
Yojana team for their efforts.
– a bhishek c 
o disha
india's digital economy 
The February 2023 issue of Yojana Magazine 
features an insightful article on the potential of 
India's digital economy. The author argues that 
India's digital economy has shown remarkable 
Inbox
sec-yojanaeng-moib@gov.in
growth in recent years, with a thriving 
e-commerce sector, significant investment in 
technology, and a large and growing number of 
internet users.The article further highlights the 
importance of addressing the digital divide that 
exists in India, particularly in rural areas where 
access to digital technologies is limited. The 
author suggests that investing in digital literacy 
programs and providing affordable access to 
technology can help bridge this gap. o verall, the 
article paints a hopeful picture for India's future 
as a leader in the digital economy. With the right 
investments and policies, India can continue its 
impressive growth and become a global hub for 
digital innovation and entrepreneurship.
– awanish Kumar Gupta 
Parshurampur, Azamgarh, Uttar Pradesh 
a n issue on languages
I would like to request that you bring one 
volume of Yojana on Indian languages, in which 
the topics of languages, relevant policies, the 
impact of Digital India on languages, language 
endangerment, and so on are thoroughly 
discussed.
– a rimardan Kumar t ripathi 
West Bengal
Promoting better synergy in society
Yojana and Kurukshetra magazines can also 
briefly describe methods of cooperation among 
the various entities (citizens-public/private) 
relevant to that article in each of their articles.
– a man 
aman2047125150@gmail.com
Page 3


April 2023
YOJANA
Volume-67
No. 04
A DEVELOPMENT MONTHLY Let noble thoughts come to us from all sides.
Rig Veda
www.publicationsdivision.nic.in @DPD_India  I  @YojanaJournal @publicationsdivision @dpd_india
In Th Is Issue
n umber of pages: 68
UPCOMING ISSUE: Th E TEChad E
Details of the Sales Outlets of the Publications Division on Page 58
YOJANA is published in Assamese, Bengali, English, Gujarati, Hindi, Kannada, Malayalam, 
Marathi, Odia, Punjabi, Tamil, Telugu, and Urdu.
Since 1957
Focus article
startup i ndia a ction p lan 
Foundation o F i ndian  
startup e cosystem 
Anurag Jain
l ead a rticle o pportunities For y outh in  
the startup ecosystem 
Anurag Singh Thakur
special article startup20 e ngagement g roup 
Dr Chintan Vaishnav,  
Sumaiya Yousuf
a gri- startups: c hallenges  
and o pportunities 
Dr Jagdeep Saxena
Women e ntrepreneurship 
in msme sector 
Sameera Saurabh
o pportunities For m sme s in 
‘a mrit kaal’ 
Dr Faiz Askari
startups  
r eaching the l ast m ile 
Rebant Juyal
a ntyodaya and m ass m edia 
Prof Sanjay Dwivedi
Chief e ditor 
m anogyan rani pal
e ditor 
shuchita chaturvedi
Our r epresentatives 
Ahmedabad: Sumanben A Machhar , Bengaluru: 
BK Kiranmai, Bhubaneswar: Itishree Singh Rathaur , 
Chennai: Sanjay Ghosh, Guwahati: Maruf Alam, 
Hyderabad: Krishna Vandana P , Jalandhar: Gagandeep 
Kaur Devgan, Kolkata: Khurshid Mallick, Mumbai: 
Umesh Ujgare: Thiruvananthapuram: Roy Chacko.
Joint Director, Pro Duction 
D K C h ru Dha Ina Th c over Design
BIn Du Verma
Yojana (English): Room No. 647, Soochna Bhawan, 
CGO Complex, Lodhi Road, New Delhi-110 003.  
E-mail (Editorial): sec-yojanaeng-moib@gov.in
YOJANA, a development monthly published since 
1957, is a theme-based journal providing in-depth 
analyses and views on socio-economic issues in 
the broader framework of government policies. 
Although published by the Ministry of Information 
and Broadcasting, YOJANA is not restricted to 
expressing the official point of view.
DIsCLa Imer
l 	 The 	 vie ws 	 e xpre sse d 	 in 	 various 	 articles 	 are	
those 	 of 	 the 	 authors 	 and 	 the y 	 do 	 not 	 ne c essarily	
re flect 	 the 	 vie ws 	 of 	 the 	 Go vernme n t 	 or 	 the	
organisation/ s 	 the y 	 work 	 f or .
l Map s/flags 	 use d 	 in 	 the 	 article s 	 are 	 only 	 indic ative 	
and 	 the y 	 do 	 not 	 re flect 	the 	 politic al 	 map 	 or 	 le gal	
re presen t ation 	 of 	 the 	 flag 	 of 	 India/an y 	 othe r	
c oun try .
l The 	 inf ographics/figure s 	 are 	 pro vide d 	 b y 	 the	
authors 	 through 	 the ir 	 re liable 	 sourc e s 	 and	
YOJANA 	 claims 	 no 	 re sponsibility 	 f or 	 the 	 same.
l Image s, 	 graphics 	 and 	 illus trations, 	 whe re ve r	
use d, 	 are 	 mos tly 	 sourc ed 	 from 	 go vernme n t	
channels 	 and 	 are 	 indic ative 	 in 	 nature .
l YOJANA 	does 	not 	o wn 	re sponsibility 	re garding	
the 	 c on t e n ts 	 of 	 the 	 adve rtise men ts. 	 The 	 re aders	
are 	 re que s t e d 	 t o 	 ve rify 	 the 	 claims 	 made 	 in 	 the	
adve rtise men ts 	 re garding 	 c ourse s, 	 c are e r -
guidanc e 	 book s 	 or 	 ins titutions.
l YOJANA doesn't 	 e ndorse 	 or 	 promot e 	 an y 	 brands	
or 	 privat e 	 e n titie s 	 prese n t ed 	 as 	 c ase 	 s tudie s 	 in 	 an y	 
of 	 the 	 article s.
su BsCr IPTIOn /Gr IeVan Ces
Email: pdjucir@gmail.com 
Phone: 011-24367453  
(Monday-Friday, 9:30 am- 6:00 pm)
Postal Address: Abhishek Chaturvedi, Editor, 
Journals Unit, Publications Division, Room No. 
779, Soochna Bhawan, CGO Complex, Lodhi 
Road, New Delhi-110 003.
Please	 not e 	 that 	 it 	 will 	 t ak e 	 atleas t 	 eigh t 	
week s 	 t o 	 s t art	 your 	 sub scrip tion. 	 Kindly 	 raise 	 
your 	 queries/grie vanc es 	 about 	 non 	 rec eip t 	 of 	 the 	
journals 	only 	 aft er 	 this 	 period.
SUBSCRIPTION-RELATED DETAILS : Page 64
r eGu Lars
d o you kno W?
i ncubators – t he g ro Wth e nablers
d evelopment r oadmap 
c reating a c onducive b usiness e nvironment
6
27
37
43
50
55
61
c -3
15
20
4 April 2023
millets in a new avatar
The January 2023 issue contains a wealth of 
information on Millets. In fact, it reminds me of my 
childhood, when millet consumption was a regular 
occurrence, especially after childbirth, as it was a 
healthy food supplement for both the lactating 
mother and the newborn baby. It had vanished with 
the advent of modern-day lifestyle and has made a 
comeback in a new avatar! Team Yojana deserves all 
praise for bringing such an important issue to light 
with valuable information.
– Susheela B r r amanna 
Bengaluru, Karnataka
c omprehensive overview of current issues
Yojana has been on my reading list since last 
year. The Government of India's ‘Yojana’ is an 
appropriate material for complete knowledge 
enhancement. The most recent editions 
have provided a comprehensive overview of 
current issues. The January edition provided 
comprehensive information about millets, 
and the February edition acquainted me with 
the youth's power and introduced me to their 
potential. Excellent for those preparing for a 
variety of competitive exams. Thank you to the 
Yojana team for their efforts.
– a bhishek c 
o disha
india's digital economy 
The February 2023 issue of Yojana Magazine 
features an insightful article on the potential of 
India's digital economy. The author argues that 
India's digital economy has shown remarkable 
Inbox
sec-yojanaeng-moib@gov.in
growth in recent years, with a thriving 
e-commerce sector, significant investment in 
technology, and a large and growing number of 
internet users.The article further highlights the 
importance of addressing the digital divide that 
exists in India, particularly in rural areas where 
access to digital technologies is limited. The 
author suggests that investing in digital literacy 
programs and providing affordable access to 
technology can help bridge this gap. o verall, the 
article paints a hopeful picture for India's future 
as a leader in the digital economy. With the right 
investments and policies, India can continue its 
impressive growth and become a global hub for 
digital innovation and entrepreneurship.
– awanish Kumar Gupta 
Parshurampur, Azamgarh, Uttar Pradesh 
a n issue on languages
I would like to request that you bring one 
volume of Yojana on Indian languages, in which 
the topics of languages, relevant policies, the 
impact of Digital India on languages, language 
endangerment, and so on are thoroughly 
discussed.
– a rimardan Kumar t ripathi 
West Bengal
Promoting better synergy in society
Yojana and Kurukshetra magazines can also 
briefly describe methods of cooperation among 
the various entities (citizens-public/private) 
relevant to that article in each of their articles.
– a man 
aman2047125150@gmail.com
5 April 2023
Editorial
YOJANA
Startups for New India
W
e all start our journeys in life, profession, and 
dreams somewhere. It is about following one’s 
passion, conceptualising something unique, giving it a 
shape, facing all the challenges, and realising something 
we truly believe in. It is also about creating something 
unique, in terms of solutions, products, or services that 
have the potential to disrupt the existing ways and 
means; thus, bring a positive change around us. 
This is the line of thought behind the Startup India 
initiative of the Government of India. It intends to 
catalyse startup culture and build a strong and inclusive 
ecosystem for innovation and entrepreneurship in India. 
It is the driving force behind sustainable economic 
growth and has the potential to generate large-scale 
employment opportunities. The Government through this initiative aims to empower 
startups to grow through innovation and design. Launched in 2016, the Startup India 
Initiative has rolled out several programs with the objectives of supporting entrepreneurs, 
building a robust startup ecosystem, and transforming India into a country of job creators 
instead of job seekers. In order to meet the objectives of the initiative, the Government of 
India has announced an action plan that addresses all aspects of the startup ecosystem. With 
this action plan, the Government hopes to accelerate spreading of the startup movement; 
from the technology sector to a wide array of sectors including agriculture, manufacturing, 
social sector, healthcare, education, etc.; and from existing tier-I cities to tier-II and tier-III 
cities including semi-urban and rural areas. The key pillars of support for startups under the 
Startup India Initiative are Simplification and Handholding, easier compliance, easier exit 
process for failed startups, legal support, fast tracking of patent applications, and a website 
to reduce information asymmetry; Funding and Incentives, exemptions on Income Tax and 
Capital Gains Tax for eligible startups; a fund of funds to infuse more capital into the startup 
ecosystem; and a credit guarantee scheme; Incubation & Industry-Academia Partnerships, 
creation of numerous incubators and innovation labs, events, competitions, and grants.
This issue of Yojana focuses on the energy and vision this startup ecosystem brings to 
the lives around us. It also discusses the opportunities in different sectors and domains for 
the startups. It also encapsulates various initiatives and schemes promoting startups and 
encouraging youth to start something on their own. 
These startups often bring innovative and tech-powered solutions to common-world 
problems. Young minds have a power to think out of the box and challenge the existing 
systems and processes. Startups give wings to the imagination and potential of our youth, 
thus providing a launchpad for their participation in the growth story of the new India.     ?
Page 4


April 2023
YOJANA
Volume-67
No. 04
A DEVELOPMENT MONTHLY Let noble thoughts come to us from all sides.
Rig Veda
www.publicationsdivision.nic.in @DPD_India  I  @YojanaJournal @publicationsdivision @dpd_india
In Th Is Issue
n umber of pages: 68
UPCOMING ISSUE: Th E TEChad E
Details of the Sales Outlets of the Publications Division on Page 58
YOJANA is published in Assamese, Bengali, English, Gujarati, Hindi, Kannada, Malayalam, 
Marathi, Odia, Punjabi, Tamil, Telugu, and Urdu.
Since 1957
Focus article
startup i ndia a ction p lan 
Foundation o F i ndian  
startup e cosystem 
Anurag Jain
l ead a rticle o pportunities For y outh in  
the startup ecosystem 
Anurag Singh Thakur
special article startup20 e ngagement g roup 
Dr Chintan Vaishnav,  
Sumaiya Yousuf
a gri- startups: c hallenges  
and o pportunities 
Dr Jagdeep Saxena
Women e ntrepreneurship 
in msme sector 
Sameera Saurabh
o pportunities For m sme s in 
‘a mrit kaal’ 
Dr Faiz Askari
startups  
r eaching the l ast m ile 
Rebant Juyal
a ntyodaya and m ass m edia 
Prof Sanjay Dwivedi
Chief e ditor 
m anogyan rani pal
e ditor 
shuchita chaturvedi
Our r epresentatives 
Ahmedabad: Sumanben A Machhar , Bengaluru: 
BK Kiranmai, Bhubaneswar: Itishree Singh Rathaur , 
Chennai: Sanjay Ghosh, Guwahati: Maruf Alam, 
Hyderabad: Krishna Vandana P , Jalandhar: Gagandeep 
Kaur Devgan, Kolkata: Khurshid Mallick, Mumbai: 
Umesh Ujgare: Thiruvananthapuram: Roy Chacko.
Joint Director, Pro Duction 
D K C h ru Dha Ina Th c over Design
BIn Du Verma
Yojana (English): Room No. 647, Soochna Bhawan, 
CGO Complex, Lodhi Road, New Delhi-110 003.  
E-mail (Editorial): sec-yojanaeng-moib@gov.in
YOJANA, a development monthly published since 
1957, is a theme-based journal providing in-depth 
analyses and views on socio-economic issues in 
the broader framework of government policies. 
Although published by the Ministry of Information 
and Broadcasting, YOJANA is not restricted to 
expressing the official point of view.
DIsCLa Imer
l 	 The 	 vie ws 	 e xpre sse d 	 in 	 various 	 articles 	 are	
those 	 of 	 the 	 authors 	 and 	 the y 	 do 	 not 	 ne c essarily	
re flect 	 the 	 vie ws 	 of 	 the 	 Go vernme n t 	 or 	 the	
organisation/ s 	 the y 	 work 	 f or .
l Map s/flags 	 use d 	 in 	 the 	 article s 	 are 	 only 	 indic ative 	
and 	 the y 	 do 	 not 	 re flect 	the 	 politic al 	 map 	 or 	 le gal	
re presen t ation 	 of 	 the 	 flag 	 of 	 India/an y 	 othe r	
c oun try .
l The 	 inf ographics/figure s 	 are 	 pro vide d 	 b y 	 the	
authors 	 through 	 the ir 	 re liable 	 sourc e s 	 and	
YOJANA 	 claims 	 no 	 re sponsibility 	 f or 	 the 	 same.
l Image s, 	 graphics 	 and 	 illus trations, 	 whe re ve r	
use d, 	 are 	 mos tly 	 sourc ed 	 from 	 go vernme n t	
channels 	 and 	 are 	 indic ative 	 in 	 nature .
l YOJANA 	does 	not 	o wn 	re sponsibility 	re garding	
the 	 c on t e n ts 	 of 	 the 	 adve rtise men ts. 	 The 	 re aders	
are 	 re que s t e d 	 t o 	 ve rify 	 the 	 claims 	 made 	 in 	 the	
adve rtise men ts 	 re garding 	 c ourse s, 	 c are e r -
guidanc e 	 book s 	 or 	 ins titutions.
l YOJANA doesn't 	 e ndorse 	 or 	 promot e 	 an y 	 brands	
or 	 privat e 	 e n titie s 	 prese n t ed 	 as 	 c ase 	 s tudie s 	 in 	 an y	 
of 	 the 	 article s.
su BsCr IPTIOn /Gr IeVan Ces
Email: pdjucir@gmail.com 
Phone: 011-24367453  
(Monday-Friday, 9:30 am- 6:00 pm)
Postal Address: Abhishek Chaturvedi, Editor, 
Journals Unit, Publications Division, Room No. 
779, Soochna Bhawan, CGO Complex, Lodhi 
Road, New Delhi-110 003.
Please	 not e 	 that 	 it 	 will 	 t ak e 	 atleas t 	 eigh t 	
week s 	 t o 	 s t art	 your 	 sub scrip tion. 	 Kindly 	 raise 	 
your 	 queries/grie vanc es 	 about 	 non 	 rec eip t 	 of 	 the 	
journals 	only 	 aft er 	 this 	 period.
SUBSCRIPTION-RELATED DETAILS : Page 64
r eGu Lars
d o you kno W?
i ncubators – t he g ro Wth e nablers
d evelopment r oadmap 
c reating a c onducive b usiness e nvironment
6
27
37
43
50
55
61
c -3
15
20
4 April 2023
millets in a new avatar
The January 2023 issue contains a wealth of 
information on Millets. In fact, it reminds me of my 
childhood, when millet consumption was a regular 
occurrence, especially after childbirth, as it was a 
healthy food supplement for both the lactating 
mother and the newborn baby. It had vanished with 
the advent of modern-day lifestyle and has made a 
comeback in a new avatar! Team Yojana deserves all 
praise for bringing such an important issue to light 
with valuable information.
– Susheela B r r amanna 
Bengaluru, Karnataka
c omprehensive overview of current issues
Yojana has been on my reading list since last 
year. The Government of India's ‘Yojana’ is an 
appropriate material for complete knowledge 
enhancement. The most recent editions 
have provided a comprehensive overview of 
current issues. The January edition provided 
comprehensive information about millets, 
and the February edition acquainted me with 
the youth's power and introduced me to their 
potential. Excellent for those preparing for a 
variety of competitive exams. Thank you to the 
Yojana team for their efforts.
– a bhishek c 
o disha
india's digital economy 
The February 2023 issue of Yojana Magazine 
features an insightful article on the potential of 
India's digital economy. The author argues that 
India's digital economy has shown remarkable 
Inbox
sec-yojanaeng-moib@gov.in
growth in recent years, with a thriving 
e-commerce sector, significant investment in 
technology, and a large and growing number of 
internet users.The article further highlights the 
importance of addressing the digital divide that 
exists in India, particularly in rural areas where 
access to digital technologies is limited. The 
author suggests that investing in digital literacy 
programs and providing affordable access to 
technology can help bridge this gap. o verall, the 
article paints a hopeful picture for India's future 
as a leader in the digital economy. With the right 
investments and policies, India can continue its 
impressive growth and become a global hub for 
digital innovation and entrepreneurship.
– awanish Kumar Gupta 
Parshurampur, Azamgarh, Uttar Pradesh 
a n issue on languages
I would like to request that you bring one 
volume of Yojana on Indian languages, in which 
the topics of languages, relevant policies, the 
impact of Digital India on languages, language 
endangerment, and so on are thoroughly 
discussed.
– a rimardan Kumar t ripathi 
West Bengal
Promoting better synergy in society
Yojana and Kurukshetra magazines can also 
briefly describe methods of cooperation among 
the various entities (citizens-public/private) 
relevant to that article in each of their articles.
– a man 
aman2047125150@gmail.com
5 April 2023
Editorial
YOJANA
Startups for New India
W
e all start our journeys in life, profession, and 
dreams somewhere. It is about following one’s 
passion, conceptualising something unique, giving it a 
shape, facing all the challenges, and realising something 
we truly believe in. It is also about creating something 
unique, in terms of solutions, products, or services that 
have the potential to disrupt the existing ways and 
means; thus, bring a positive change around us. 
This is the line of thought behind the Startup India 
initiative of the Government of India. It intends to 
catalyse startup culture and build a strong and inclusive 
ecosystem for innovation and entrepreneurship in India. 
It is the driving force behind sustainable economic 
growth and has the potential to generate large-scale 
employment opportunities. The Government through this initiative aims to empower 
startups to grow through innovation and design. Launched in 2016, the Startup India 
Initiative has rolled out several programs with the objectives of supporting entrepreneurs, 
building a robust startup ecosystem, and transforming India into a country of job creators 
instead of job seekers. In order to meet the objectives of the initiative, the Government of 
India has announced an action plan that addresses all aspects of the startup ecosystem. With 
this action plan, the Government hopes to accelerate spreading of the startup movement; 
from the technology sector to a wide array of sectors including agriculture, manufacturing, 
social sector, healthcare, education, etc.; and from existing tier-I cities to tier-II and tier-III 
cities including semi-urban and rural areas. The key pillars of support for startups under the 
Startup India Initiative are Simplification and Handholding, easier compliance, easier exit 
process for failed startups, legal support, fast tracking of patent applications, and a website 
to reduce information asymmetry; Funding and Incentives, exemptions on Income Tax and 
Capital Gains Tax for eligible startups; a fund of funds to infuse more capital into the startup 
ecosystem; and a credit guarantee scheme; Incubation & Industry-Academia Partnerships, 
creation of numerous incubators and innovation labs, events, competitions, and grants.
This issue of Yojana focuses on the energy and vision this startup ecosystem brings to 
the lives around us. It also discusses the opportunities in different sectors and domains for 
the startups. It also encapsulates various initiatives and schemes promoting startups and 
encouraging youth to start something on their own. 
These startups often bring innovative and tech-powered solutions to common-world 
problems. Young minds have a power to think out of the box and challenge the existing 
systems and processes. Startups give wings to the imagination and potential of our youth, 
thus providing a launchpad for their participation in the growth story of the new India.     ?
6 April 2023
T
he world’s youngest yet largest democracy is 
75 years old today. The nation will celebrate 
100 years of independence in 2047. The next 
25 years are termed Amrit Kaal by Prime Minister 
Shri narendra Modi ji. It is going to be the gateway 
to the Swarnim Yug, which is poised to start after 
2047. The PM has also resolved to make India a 
developed nation by then. The youth of today are 
The story of startups is not just about numbers. It is the story of the ability to access 
new opportunities in New India. A New India where good economics is at the centre of 
politics and is driving much-needed change. Today the world acknowledges the capacity, 
knowledge, and vigour of Indian youth in providing solutions to the most complex 
problems of human civilisation. The Government of India has been able to bring capital 
investment as well as the best innovative practices from around the world to India.
OppOrtuNItIeS fOr YOuth IN the
St Artup eCOSYSteM
ANurAG SINGh thAKur
Lead articLe
The author is the Union Minister for Information & Broadcasting and Youth Affairs & Sports, Government of India. Email: minister.inb@gov.in
the Arjunas of the chariot who will take Bharat on 
an Amrit journey. A journey that will make India a 
Vishawguru! A journey which will establish that the 
21
st
 century is indeed India’s century.
Today, the world is rapidly ageing, but India is still 
young and going to remain the youngest until 2070. 
out of 1.4 billion human resources, about a billion 
Indians are under the age of 35 today. o ur average 
Page 5


April 2023
YOJANA
Volume-67
No. 04
A DEVELOPMENT MONTHLY Let noble thoughts come to us from all sides.
Rig Veda
www.publicationsdivision.nic.in @DPD_India  I  @YojanaJournal @publicationsdivision @dpd_india
In Th Is Issue
n umber of pages: 68
UPCOMING ISSUE: Th E TEChad E
Details of the Sales Outlets of the Publications Division on Page 58
YOJANA is published in Assamese, Bengali, English, Gujarati, Hindi, Kannada, Malayalam, 
Marathi, Odia, Punjabi, Tamil, Telugu, and Urdu.
Since 1957
Focus article
startup i ndia a ction p lan 
Foundation o F i ndian  
startup e cosystem 
Anurag Jain
l ead a rticle o pportunities For y outh in  
the startup ecosystem 
Anurag Singh Thakur
special article startup20 e ngagement g roup 
Dr Chintan Vaishnav,  
Sumaiya Yousuf
a gri- startups: c hallenges  
and o pportunities 
Dr Jagdeep Saxena
Women e ntrepreneurship 
in msme sector 
Sameera Saurabh
o pportunities For m sme s in 
‘a mrit kaal’ 
Dr Faiz Askari
startups  
r eaching the l ast m ile 
Rebant Juyal
a ntyodaya and m ass m edia 
Prof Sanjay Dwivedi
Chief e ditor 
m anogyan rani pal
e ditor 
shuchita chaturvedi
Our r epresentatives 
Ahmedabad: Sumanben A Machhar , Bengaluru: 
BK Kiranmai, Bhubaneswar: Itishree Singh Rathaur , 
Chennai: Sanjay Ghosh, Guwahati: Maruf Alam, 
Hyderabad: Krishna Vandana P , Jalandhar: Gagandeep 
Kaur Devgan, Kolkata: Khurshid Mallick, Mumbai: 
Umesh Ujgare: Thiruvananthapuram: Roy Chacko.
Joint Director, Pro Duction 
D K C h ru Dha Ina Th c over Design
BIn Du Verma
Yojana (English): Room No. 647, Soochna Bhawan, 
CGO Complex, Lodhi Road, New Delhi-110 003.  
E-mail (Editorial): sec-yojanaeng-moib@gov.in
YOJANA, a development monthly published since 
1957, is a theme-based journal providing in-depth 
analyses and views on socio-economic issues in 
the broader framework of government policies. 
Although published by the Ministry of Information 
and Broadcasting, YOJANA is not restricted to 
expressing the official point of view.
DIsCLa Imer
l 	 The 	 vie ws 	 e xpre sse d 	 in 	 various 	 articles 	 are	
those 	 of 	 the 	 authors 	 and 	 the y 	 do 	 not 	 ne c essarily	
re flect 	 the 	 vie ws 	 of 	 the 	 Go vernme n t 	 or 	 the	
organisation/ s 	 the y 	 work 	 f or .
l Map s/flags 	 use d 	 in 	 the 	 article s 	 are 	 only 	 indic ative 	
and 	 the y 	 do 	 not 	 re flect 	the 	 politic al 	 map 	 or 	 le gal	
re presen t ation 	 of 	 the 	 flag 	 of 	 India/an y 	 othe r	
c oun try .
l The 	 inf ographics/figure s 	 are 	 pro vide d 	 b y 	 the	
authors 	 through 	 the ir 	 re liable 	 sourc e s 	 and	
YOJANA 	 claims 	 no 	 re sponsibility 	 f or 	 the 	 same.
l Image s, 	 graphics 	 and 	 illus trations, 	 whe re ve r	
use d, 	 are 	 mos tly 	 sourc ed 	 from 	 go vernme n t	
channels 	 and 	 are 	 indic ative 	 in 	 nature .
l YOJANA 	does 	not 	o wn 	re sponsibility 	re garding	
the 	 c on t e n ts 	 of 	 the 	 adve rtise men ts. 	 The 	 re aders	
are 	 re que s t e d 	 t o 	 ve rify 	 the 	 claims 	 made 	 in 	 the	
adve rtise men ts 	 re garding 	 c ourse s, 	 c are e r -
guidanc e 	 book s 	 or 	 ins titutions.
l YOJANA doesn't 	 e ndorse 	 or 	 promot e 	 an y 	 brands	
or 	 privat e 	 e n titie s 	 prese n t ed 	 as 	 c ase 	 s tudie s 	 in 	 an y	 
of 	 the 	 article s.
su BsCr IPTIOn /Gr IeVan Ces
Email: pdjucir@gmail.com 
Phone: 011-24367453  
(Monday-Friday, 9:30 am- 6:00 pm)
Postal Address: Abhishek Chaturvedi, Editor, 
Journals Unit, Publications Division, Room No. 
779, Soochna Bhawan, CGO Complex, Lodhi 
Road, New Delhi-110 003.
Please	 not e 	 that 	 it 	 will 	 t ak e 	 atleas t 	 eigh t 	
week s 	 t o 	 s t art	 your 	 sub scrip tion. 	 Kindly 	 raise 	 
your 	 queries/grie vanc es 	 about 	 non 	 rec eip t 	 of 	 the 	
journals 	only 	 aft er 	 this 	 period.
SUBSCRIPTION-RELATED DETAILS : Page 64
r eGu Lars
d o you kno W?
i ncubators – t he g ro Wth e nablers
d evelopment r oadmap 
c reating a c onducive b usiness e nvironment
6
27
37
43
50
55
61
c -3
15
20
4 April 2023
millets in a new avatar
The January 2023 issue contains a wealth of 
information on Millets. In fact, it reminds me of my 
childhood, when millet consumption was a regular 
occurrence, especially after childbirth, as it was a 
healthy food supplement for both the lactating 
mother and the newborn baby. It had vanished with 
the advent of modern-day lifestyle and has made a 
comeback in a new avatar! Team Yojana deserves all 
praise for bringing such an important issue to light 
with valuable information.
– Susheela B r r amanna 
Bengaluru, Karnataka
c omprehensive overview of current issues
Yojana has been on my reading list since last 
year. The Government of India's ‘Yojana’ is an 
appropriate material for complete knowledge 
enhancement. The most recent editions 
have provided a comprehensive overview of 
current issues. The January edition provided 
comprehensive information about millets, 
and the February edition acquainted me with 
the youth's power and introduced me to their 
potential. Excellent for those preparing for a 
variety of competitive exams. Thank you to the 
Yojana team for their efforts.
– a bhishek c 
o disha
india's digital economy 
The February 2023 issue of Yojana Magazine 
features an insightful article on the potential of 
India's digital economy. The author argues that 
India's digital economy has shown remarkable 
Inbox
sec-yojanaeng-moib@gov.in
growth in recent years, with a thriving 
e-commerce sector, significant investment in 
technology, and a large and growing number of 
internet users.The article further highlights the 
importance of addressing the digital divide that 
exists in India, particularly in rural areas where 
access to digital technologies is limited. The 
author suggests that investing in digital literacy 
programs and providing affordable access to 
technology can help bridge this gap. o verall, the 
article paints a hopeful picture for India's future 
as a leader in the digital economy. With the right 
investments and policies, India can continue its 
impressive growth and become a global hub for 
digital innovation and entrepreneurship.
– awanish Kumar Gupta 
Parshurampur, Azamgarh, Uttar Pradesh 
a n issue on languages
I would like to request that you bring one 
volume of Yojana on Indian languages, in which 
the topics of languages, relevant policies, the 
impact of Digital India on languages, language 
endangerment, and so on are thoroughly 
discussed.
– a rimardan Kumar t ripathi 
West Bengal
Promoting better synergy in society
Yojana and Kurukshetra magazines can also 
briefly describe methods of cooperation among 
the various entities (citizens-public/private) 
relevant to that article in each of their articles.
– a man 
aman2047125150@gmail.com
5 April 2023
Editorial
YOJANA
Startups for New India
W
e all start our journeys in life, profession, and 
dreams somewhere. It is about following one’s 
passion, conceptualising something unique, giving it a 
shape, facing all the challenges, and realising something 
we truly believe in. It is also about creating something 
unique, in terms of solutions, products, or services that 
have the potential to disrupt the existing ways and 
means; thus, bring a positive change around us. 
This is the line of thought behind the Startup India 
initiative of the Government of India. It intends to 
catalyse startup culture and build a strong and inclusive 
ecosystem for innovation and entrepreneurship in India. 
It is the driving force behind sustainable economic 
growth and has the potential to generate large-scale 
employment opportunities. The Government through this initiative aims to empower 
startups to grow through innovation and design. Launched in 2016, the Startup India 
Initiative has rolled out several programs with the objectives of supporting entrepreneurs, 
building a robust startup ecosystem, and transforming India into a country of job creators 
instead of job seekers. In order to meet the objectives of the initiative, the Government of 
India has announced an action plan that addresses all aspects of the startup ecosystem. With 
this action plan, the Government hopes to accelerate spreading of the startup movement; 
from the technology sector to a wide array of sectors including agriculture, manufacturing, 
social sector, healthcare, education, etc.; and from existing tier-I cities to tier-II and tier-III 
cities including semi-urban and rural areas. The key pillars of support for startups under the 
Startup India Initiative are Simplification and Handholding, easier compliance, easier exit 
process for failed startups, legal support, fast tracking of patent applications, and a website 
to reduce information asymmetry; Funding and Incentives, exemptions on Income Tax and 
Capital Gains Tax for eligible startups; a fund of funds to infuse more capital into the startup 
ecosystem; and a credit guarantee scheme; Incubation & Industry-Academia Partnerships, 
creation of numerous incubators and innovation labs, events, competitions, and grants.
This issue of Yojana focuses on the energy and vision this startup ecosystem brings to 
the lives around us. It also discusses the opportunities in different sectors and domains for 
the startups. It also encapsulates various initiatives and schemes promoting startups and 
encouraging youth to start something on their own. 
These startups often bring innovative and tech-powered solutions to common-world 
problems. Young minds have a power to think out of the box and challenge the existing 
systems and processes. Startups give wings to the imagination and potential of our youth, 
thus providing a launchpad for their participation in the growth story of the new India.     ?
6 April 2023
T
he world’s youngest yet largest democracy is 
75 years old today. The nation will celebrate 
100 years of independence in 2047. The next 
25 years are termed Amrit Kaal by Prime Minister 
Shri narendra Modi ji. It is going to be the gateway 
to the Swarnim Yug, which is poised to start after 
2047. The PM has also resolved to make India a 
developed nation by then. The youth of today are 
The story of startups is not just about numbers. It is the story of the ability to access 
new opportunities in New India. A New India where good economics is at the centre of 
politics and is driving much-needed change. Today the world acknowledges the capacity, 
knowledge, and vigour of Indian youth in providing solutions to the most complex 
problems of human civilisation. The Government of India has been able to bring capital 
investment as well as the best innovative practices from around the world to India.
OppOrtuNItIeS fOr YOuth IN the
St Artup eCOSYSteM
ANurAG SINGh thAKur
Lead articLe
The author is the Union Minister for Information & Broadcasting and Youth Affairs & Sports, Government of India. Email: minister.inb@gov.in
the Arjunas of the chariot who will take Bharat on 
an Amrit journey. A journey that will make India a 
Vishawguru! A journey which will establish that the 
21
st
 century is indeed India’s century.
Today, the world is rapidly ageing, but India is still 
young and going to remain the youngest until 2070. 
out of 1.4 billion human resources, about a billion 
Indians are under the age of 35 today. o ur average 
7 April 2023
Our startups are changing the rules of the 
game. I believe that startups are going to be 
the backbone of New India.
- Narendra Modi, prime Minister
St Artup IN dIA fACtSheet
ON feBruArY 02, 2023
2021
2022
452
29
9
92,888
Number of Startups
Number of Startups 
recognised by DPIIT
A Unicorn added in every
A Unicorn added in every
days
days
At the L AuNCh Of St Artup IN dIA
For detailed information on the benefits offered under the 
Startup India Initiative and the process to avail them, readers 
may kindly refer to the Startup India Kit available on Startup 
India’s official website, i.e., www.startupindia.gov.in
The kit comprises all the relevant information about incentives 
such as market access support, regulatory support, public 
procurement benefit, funding support, tax benefits, and IPR 
support, among others. The kit also contains details about the 
Startup India Online Platform (www.startupindia.gov.in) which 
offers pro-bono services, knowledge 
modules, details on government 
schemes, idea bank, active programs 
in addition to network of mentors, 
investors, incubators, accelerators, 
corporates, startups, and aspiring 
entrepreneurs. 
StartUP india Kit
age is 29. In 2047, 21% of the global workforce will 
be in India. Today, the world acknowledges the 
capacity, knowledge, and vigour of Indian youth in 
providing solutions to the most complex problems 
of human civilisation. 
To ensure that India fully reaps the benefit of its 
demographic dividend, the Government of India is 
planning & executing policy meticulously. Startup 
India has been decisive & phenomenal among the 
series of interventions by the Government of India 
for making India’s youth the best in the world. If 
words like Startup, Entrepreneurship and Seeding 
have become popular among the youth today, 
then credit goes to Startup India. Launched on the 
16 January 2016 as a clarion call to the innovators, 
entrepreneurs, & thinkers of the nation to lead from 
the front in driving India’s sustainable economic 
growth and creating large-scale employment 
opportunities, Startup India today has become a 
globally known journey of India’s fast-paced, always 
innovating and resilient entrepreneurial ecosystem.  
The story of startups is not just about numbers. 
It is the story of the ability to access new 
opportunities in the new India. A new India where 
good economics is at the centre of politics and is 
driving the much-needed change.
eStaBLiShinG a StartUP in india
The Government of India under the leadership of 
Prime Minister Shri narendra Modi ji, is providing 
all the necessary policy, institutional and regulatory 
framework support to the startups in the country. 
ne W india: OPPOrtUnitieS FOr Y OUth 
The breadth of opportunities that India presents 
today is unprecedented both in terms of size and 
scale. Today, the Government of India has been 
able to bring capital investment as well as the 
best innovative practices from around the world 
to India. After bringing it here, the Government 
is also facilitating fast commercialisation through 
dedicated policy interventions. We are committed 
to provide best of the world to our young 
entrepreneurs.  
out of the $950 billion in FDI received since 
independence, $532 billion came in the last  
8 years or so. And the best part is that it has come 
from 162 countries in 61 sectors to the 31 states & 
UTs. With the initiatives like Digital India, broadband 
connectivity in villages drove the growth of the 
7 April 2023