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In simple terms, TRPs represent how many people, from which socio-economic categories, watched which channels for how much time during a particular period. This could be for an hour, a day, or even a week; India follows the international standard of one minute. The data is usually made public every week. BARC has installed “BAR-O-meters” in over 45,000 empanelled households. While watching a show, members of the household register their presence by pressing their viewer ID button — every person in household has a separate ID — thus capturing the duration for which the channel was watched and by whom, and providing data on viewership habits across age and socio-economic groups. The panel chosen to capture TRPs must be representative of the country’s population, and the methodology must be economically viable for the industry. If broadcasters can find the households where devices are installed, they can either bribe them to watch their channels, or ask cable operators or multi-system operators to ensure their channel is available as the “landing page” when the TV is switched on. For TRPs, it does not matter what the entire country is watching, but essentially what the 45,000-odd households supposed to represent TV viewership of the country have watched. Broadcasters can target these households to fudge actual viewership data. TRAI mentioned “panel infiltration has a significant impact when the panel size is smaller” and “with the increase in panel size, infiltration of panel homes becomes challenging”. When the sample is smaller, “manipulation becomes easier”. In a genre like English news, “because fewer homes will have larger weightage, change in behaviour of one home gets amplified at a much larger scale nationwide”. Additionally, as each channel tries to project itself as a market leader in a particular segment, it slices the data into socio-economic brackets on the basis of NCCS, age, gender, time slots (primetime) etc to find the perfect data slice. This too increases relative error in the data, because of the small sample size.
Q. As per author, which of the following opens up, if the sample size of the panel for TRP is not adequately large?
  • a)
    Better results are generated.
  • b)
    Scope of swindle increases.
  • c)
    Scope of bluff decreases.
  • d)
    BARC gets more power over channels.
Correct answer is option 'B'. Can you explain this answer?
Verified Answer
In simple terms, TRPs represent how many people, from which socio-eco...
When the sample is smaller, “manipulation becomes easier”. Swindle is a synonym for manipulation.
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In simple terms, TRPs represent how many people, from which socio-eco...
Scope of swindle increases
Having a smaller sample size for TRP panels opens up the scope for manipulation and fraud in the viewership data. This is because:
- Panel infiltration becomes easier: With a smaller sample size, it is easier for broadcasters to influence the households with BAR-o-meters installed to watch their channels, either through bribery or by ensuring their channel is the default landing page.
- Manipulation becomes easier: In a smaller sample size, any change in the behavior of one household can have a significant impact on the nationwide viewership data, leading to skewed results.
- Increased relative error: Slicing the data into various segments based on socio-economic factors, age, gender, etc., to find the perfect data slice can lead to increased relative error in the data due to the small sample size.
Therefore, a larger sample size for TRP panels is essential to minimize the scope for manipulation and ensure more accurate and reliable viewership data.
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In simple terms, TRPs represent how many people, from which socio-economic categories, watched which channels for how much time during a particular period. This could be for an hour, a day, or even a week; India follows the international standard of one minute. The data is usually made public every week. BARC has installed “BAR-O-meters” in over 45,000 empanelled households. While watching a show, members of the household register their presence by pressing their viewer ID button — every person in household has a separate ID — thus capturing the duration for which the channel was watched and by whom, and providing data on viewership habits across age and socio-economic groups. The panel chosen to capture TRPs must be representative of the country’s population, and the methodology must be economically viable for the industry. If broadcasters can find the households where devices are installed, they can either bribe them to watch their channels, or ask cable operators or multi-system operators to ensure their channel is available as the “landing page” when the TV is switched on. For TRPs, it does not matter what the entire country is watching, but essentially what the 45,000-odd households supposed to represent TV viewership of the country have watched. Broadcasters can target these households to fudge actual viewership data. TRAI mentioned “panel infiltration has a significant impact when the panel size is smaller” and “with the increase in panel size, infiltration of panel homes becomes challenging”. When the sample is smaller, “manipulation becomes easier”. In a genre like English news, “because fewer homes will have larger weightage, change in behaviour of one home gets amplified at a much larger scale nationwide”. Additionally, as each channel tries to project itself as a market leader in a particular segment, it slices the data into socio-economic brackets on the basis of NCCS, age, gender, time slots (primetim e) etc to find the perfect data slice. This too increases relative error in the data, because of the small sample size.Q. Which of the following conditions is considered while making the TRP panel?

In simple terms, TRPs represent how many people, from which socio-economic categories, watched which channels for how much time during a particular period. This could be for an hour, a day, or even a week; India follows the international standard of one minute. The data is usually made public every week. BARC has installed “BAR-O-meters” in over 45,000 empanelled households. While watching a show, members of the household register their presence by pressing their viewer ID button — every person in household has a separate ID — thus capturing the duration for which the channel was watched and by whom, and providing data on viewership habits across age and socio-economic groups. The panel chosen to capture TRPs must be representative of the country’s population, and the methodology must be economically viable for the industry. If broadcasters can find the households where devices are installed, they can either bribe them to watch their channels, or ask cable operators or multi-system operators to ensure their channel is available as the “landing page” when the TV is switched on. For TRPs, it does not matter what the entire country is watching, but essentially what the 45,000-odd households supposed to represent TV viewership of the country have watched. Broadcasters can target these households to fudge actual viewership data. TRAI mentioned “panel infiltration has a significant impact when the panel size is smaller” and “with the increase in panel size, infiltration of panel homes becomes challenging”. When the sample is smaller, “manipulation becomes easier”. In a genre like English news, “because fewer homes will have larger weightage, change in behaviour of one home gets amplified at a much larger scale nationwide”. Additionally, as each channel tries to project itself as a market leader in a particular segment, it slices the data into socio-economic brackets on the basis of NCCS, age, gender, time slots (primetim e) etc to find the perfect data slice. This too increases relative error in the data, because of the small sample size.Q. Which of the following statements shows the relevance of the TRP system?

In simple terms, TRPs represent how many people, from which socio-economic categories, watched which channels for how much time during a particular period. This could be for an hour, a day, or even a week; India follows the international standard of one minute. The data is usually made public every week. BARC has installed “BAR-O-meters” in over 45,000 empanelled households. While watching a show, members of the household register their presence by pressing their viewer ID button — every person in household has a separate ID — thus capturing the duration for which the channel was watched and by whom, and providing data on viewership habits across age and socio-economic groups. The panel chosen to capture TRPs must be representative of the country’s population, and the methodology must be economically viable for the industry. If broadcasters can find the households where devices are installed, they can either bribe them to watch their channels, or ask cable operators or multi-system operators to ensure their channel is available as the “landing page” when the TV is switched on. For TRPs, it does not matter what the entire country is watching, but essentially what the 45,000-odd households supposed to represent TV viewership of the country have watched. Broadcasters can target these households to fudge actual viewership data. TRAI mentioned “panel infiltration has a significant impact when the panel size is smaller” and “with the increase in panel size, infiltration of panel homes becomes challenging”. When the sample is smaller, “manipulation becomes easier”. In a genre like English news, “because fewer homes will have larger weightage, change in behaviour of one home gets amplified at a much larger scale nationwide”. Additionally, as each channel tries to project itself as a market leader in a particular segment, it slices the data into socio-economic brackets on the basis of NCCS, age, gender, time slots (primetim e) etc to find the perfect data slice. This too increases relative error in the data, because of the small sample size.Q. Which of the following statements, most aptly tells the criticism of the TRP system?

In simple terms, TRPs represent how many people, from which socio-economic categories, watched which channels for how much time during a particular period. This could be for an hour, a day, or even a week; India follows the international standard of one minute. The data is usually made public every week. BARC has installed “BAR-O-meters” in over 45,000 empanelled households. While watching a show, members of the household register their presence by pressing their viewer ID button — every person in household has a separate ID — thus capturing the duration for which the channel was watched and by whom, and providing data on viewership habits across age and socio-economic groups. The panel chosen to capture TRPs must be representative of the country’s population, and the methodology must be economically viable for the industry. If broadcasters can find the households where devices are installed, they can either bribe them to watch their channels, or ask cable operators or multi-system operators to ensure their channel is available as the “landing page” when the TV is switched on. For TRPs, it does not matter what the entire country is watching, but essentially what the 45,000-odd households supposed to represent TV viewership of the country have watched. Broadcasters can target these households to fudge actual viewership data. TRAI mentioned “panel infiltration has a significant impact when the panel size is smaller” and “with the increase in panel size, infiltration of panel homes becomes challenging”. When the sample is smaller, “manipulation becomes easier”. In a genre like English news, “because fewer homes will have larger weightage, change in behaviour of one home gets amplified at a much larger scale nationwide”. Additionally, as each channel tries to project itself as a market leader in a particular segment, it slices the data into socio-economic brackets on the basis of NCCS, age, gender, time slots (primetim e) etc to find the perfect data slice. This too increases relative error in the data, because of the small sample size.Q. Which of the following can replace the word viable?

Directions: Read the passage carefully and answer the questions given beside.As a result of the Tohoku earthquake which was followed by a 15-metre tsunami, the power supply and cooling of three Fukushima Daiichi reactors were disabled. This nuclear accident began on March 11, 2011, where all three cores largely melted in the first three days, classifying the disaster as level 7 along with the Chernobyl Tragedy, according to the International Nuclear Event Scale.Twelve years later, more than a million tonnes of wastewater lies in the plant and Japan wants to start releasing it into the Pacific Ocean. While releasing contaminated water is part of the usual operating procedure for nuclear power plants, things are different when it comes to a nuclear tragedy. After a two-year safety review, the IAEA and several scientists have endorsed the plan saying that the release “would have a negligible radiological impact to people and the environment.” With this approval, Japan could start releasing the water this year which would continue over the next 30 years.For the last two years, fishing communities and the seafood industry have vehemently raised concerns that consumers might avoid buying seafood fearing contamination. As a result of this decision, China, South Korea and people of several island nations have expressed concerns. To assuage the angered public of his country, South Korean PM Han Duck-Soo even proposed to drink the Fukushima water.[Extracted, with edits and revisions, from: “Japan to release radioactive Fukushima wastewater into the Pacific Ocean after IAEA’s approval”, Down to Earth]Q.What is the full form of IAEA?

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In simple terms, TRPs represent how many people, from which socio-economic categories, watched which channels for how much time during a particular period. This could be for an hour, a day, or even a week; India follows the international standard of one minute. The data is usually made public every week. BARC has installed “BAR-O-meters” in over 45,000 empanelled households. While watching a show, members of the household register their presence by pressing their viewer ID button — every person in household has a separate ID — thus capturing the duration for which the channel was watched and by whom, and providing data on viewership habits across age and socio-economic groups. The panel chosen to capture TRPs must be representative of the country’s population, and the methodology must be economically viable for the industry. If broadcasters can find the households where devices are installed, they can either bribe them to watch their channels, or ask cable operators or multi-system operators to ensure their channel is available as the “landing page” when the TV is switched on. For TRPs, it does not matter what the entire country is watching, but essentially what the 45,000-odd households supposed to represent TV viewership of the country have watched. Broadcasters can target these households to fudge actual viewership data. TRAI mentioned “panel infiltration has a significant impact when the panel size is smaller” and “with the increase in panel size, infiltration of panel homes becomes challenging”. When the sample is smaller, “manipulation becomes easier”. In a genre like English news, “because fewer homes will have larger weightage, change in behaviour of one home gets amplified at a much larger scale nationwide”. Additionally, as each channel tries to project itself as a market leader in a particular segment, it slices the data into socio-economic brackets on the basis of NCCS, age, gender, time slots (primetime) etc to find the perfect data slice. This too increases relative error in the data, because of the small sample size.Q. As per author, which of the following opens up, if the sample size of the panel for TRP is not adequately large?a)Better results are generated.b)Scope of swindle increases.c)Scope of bluff decreases.d)BARC gets more power over channels.Correct answer is option 'B'. Can you explain this answer?
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In simple terms, TRPs represent how many people, from which socio-economic categories, watched which channels for how much time during a particular period. This could be for an hour, a day, or even a week; India follows the international standard of one minute. The data is usually made public every week. BARC has installed “BAR-O-meters” in over 45,000 empanelled households. While watching a show, members of the household register their presence by pressing their viewer ID button — every person in household has a separate ID — thus capturing the duration for which the channel was watched and by whom, and providing data on viewership habits across age and socio-economic groups. The panel chosen to capture TRPs must be representative of the country’s population, and the methodology must be economically viable for the industry. If broadcasters can find the households where devices are installed, they can either bribe them to watch their channels, or ask cable operators or multi-system operators to ensure their channel is available as the “landing page” when the TV is switched on. For TRPs, it does not matter what the entire country is watching, but essentially what the 45,000-odd households supposed to represent TV viewership of the country have watched. Broadcasters can target these households to fudge actual viewership data. TRAI mentioned “panel infiltration has a significant impact when the panel size is smaller” and “with the increase in panel size, infiltration of panel homes becomes challenging”. When the sample is smaller, “manipulation becomes easier”. In a genre like English news, “because fewer homes will have larger weightage, change in behaviour of one home gets amplified at a much larger scale nationwide”. Additionally, as each channel tries to project itself as a market leader in a particular segment, it slices the data into socio-economic brackets on the basis of NCCS, age, gender, time slots (primetime) etc to find the perfect data slice. This too increases relative error in the data, because of the small sample size.Q. As per author, which of the following opens up, if the sample size of the panel for TRP is not adequately large?a)Better results are generated.b)Scope of swindle increases.c)Scope of bluff decreases.d)BARC gets more power over channels.Correct answer is option 'B'. Can you explain this answer? for CLAT 2024 is part of CLAT preparation. The Question and answers have been prepared according to the CLAT exam syllabus. Information about In simple terms, TRPs represent how many people, from which socio-economic categories, watched which channels for how much time during a particular period. This could be for an hour, a day, or even a week; India follows the international standard of one minute. The data is usually made public every week. BARC has installed “BAR-O-meters” in over 45,000 empanelled households. While watching a show, members of the household register their presence by pressing their viewer ID button — every person in household has a separate ID — thus capturing the duration for which the channel was watched and by whom, and providing data on viewership habits across age and socio-economic groups. The panel chosen to capture TRPs must be representative of the country’s population, and the methodology must be economically viable for the industry. If broadcasters can find the households where devices are installed, they can either bribe them to watch their channels, or ask cable operators or multi-system operators to ensure their channel is available as the “landing page” when the TV is switched on. For TRPs, it does not matter what the entire country is watching, but essentially what the 45,000-odd households supposed to represent TV viewership of the country have watched. Broadcasters can target these households to fudge actual viewership data. TRAI mentioned “panel infiltration has a significant impact when the panel size is smaller” and “with the increase in panel size, infiltration of panel homes becomes challenging”. When the sample is smaller, “manipulation becomes easier”. In a genre like English news, “because fewer homes will have larger weightage, change in behaviour of one home gets amplified at a much larger scale nationwide”. Additionally, as each channel tries to project itself as a market leader in a particular segment, it slices the data into socio-economic brackets on the basis of NCCS, age, gender, time slots (primetime) etc to find the perfect data slice. This too increases relative error in the data, because of the small sample size.Q. As per author, which of the following opens up, if the sample size of the panel for TRP is not adequately large?a)Better results are generated.b)Scope of swindle increases.c)Scope of bluff decreases.d)BARC gets more power over channels.Correct answer is option 'B'. Can you explain this answer? covers all topics & solutions for CLAT 2024 Exam. Find important definitions, questions, meanings, examples, exercises and tests below for In simple terms, TRPs represent how many people, from which socio-economic categories, watched which channels for how much time during a particular period. This could be for an hour, a day, or even a week; India follows the international standard of one minute. The data is usually made public every week. BARC has installed “BAR-O-meters” in over 45,000 empanelled households. While watching a show, members of the household register their presence by pressing their viewer ID button — every person in household has a separate ID — thus capturing the duration for which the channel was watched and by whom, and providing data on viewership habits across age and socio-economic groups. The panel chosen to capture TRPs must be representative of the country’s population, and the methodology must be economically viable for the industry. If broadcasters can find the households where devices are installed, they can either bribe them to watch their channels, or ask cable operators or multi-system operators to ensure their channel is available as the “landing page” when the TV is switched on. For TRPs, it does not matter what the entire country is watching, but essentially what the 45,000-odd households supposed to represent TV viewership of the country have watched. Broadcasters can target these households to fudge actual viewership data. TRAI mentioned “panel infiltration has a significant impact when the panel size is smaller” and “with the increase in panel size, infiltration of panel homes becomes challenging”. When the sample is smaller, “manipulation becomes easier”. In a genre like English news, “because fewer homes will have larger weightage, change in behaviour of one home gets amplified at a much larger scale nationwide”. Additionally, as each channel tries to project itself as a market leader in a particular segment, it slices the data into socio-economic brackets on the basis of NCCS, age, gender, time slots (primetime) etc to find the perfect data slice. This too increases relative error in the data, because of the small sample size.Q. As per author, which of the following opens up, if the sample size of the panel for TRP is not adequately large?a)Better results are generated.b)Scope of swindle increases.c)Scope of bluff decreases.d)BARC gets more power over channels.Correct answer is option 'B'. Can you explain this answer?.
Solutions for In simple terms, TRPs represent how many people, from which socio-economic categories, watched which channels for how much time during a particular period. This could be for an hour, a day, or even a week; India follows the international standard of one minute. The data is usually made public every week. BARC has installed “BAR-O-meters” in over 45,000 empanelled households. While watching a show, members of the household register their presence by pressing their viewer ID button — every person in household has a separate ID — thus capturing the duration for which the channel was watched and by whom, and providing data on viewership habits across age and socio-economic groups. The panel chosen to capture TRPs must be representative of the country’s population, and the methodology must be economically viable for the industry. If broadcasters can find the households where devices are installed, they can either bribe them to watch their channels, or ask cable operators or multi-system operators to ensure their channel is available as the “landing page” when the TV is switched on. For TRPs, it does not matter what the entire country is watching, but essentially what the 45,000-odd households supposed to represent TV viewership of the country have watched. Broadcasters can target these households to fudge actual viewership data. TRAI mentioned “panel infiltration has a significant impact when the panel size is smaller” and “with the increase in panel size, infiltration of panel homes becomes challenging”. When the sample is smaller, “manipulation becomes easier”. In a genre like English news, “because fewer homes will have larger weightage, change in behaviour of one home gets amplified at a much larger scale nationwide”. Additionally, as each channel tries to project itself as a market leader in a particular segment, it slices the data into socio-economic brackets on the basis of NCCS, age, gender, time slots (primetime) etc to find the perfect data slice. This too increases relative error in the data, because of the small sample size.Q. As per author, which of the following opens up, if the sample size of the panel for TRP is not adequately large?a)Better results are generated.b)Scope of swindle increases.c)Scope of bluff decreases.d)BARC gets more power over channels.Correct answer is option 'B'. Can you explain this answer? in English & in Hindi are available as part of our courses for CLAT. Download more important topics, notes, lectures and mock test series for CLAT Exam by signing up for free.
Here you can find the meaning of In simple terms, TRPs represent how many people, from which socio-economic categories, watched which channels for how much time during a particular period. This could be for an hour, a day, or even a week; India follows the international standard of one minute. The data is usually made public every week. BARC has installed “BAR-O-meters” in over 45,000 empanelled households. While watching a show, members of the household register their presence by pressing their viewer ID button — every person in household has a separate ID — thus capturing the duration for which the channel was watched and by whom, and providing data on viewership habits across age and socio-economic groups. The panel chosen to capture TRPs must be representative of the country’s population, and the methodology must be economically viable for the industry. If broadcasters can find the households where devices are installed, they can either bribe them to watch their channels, or ask cable operators or multi-system operators to ensure their channel is available as the “landing page” when the TV is switched on. For TRPs, it does not matter what the entire country is watching, but essentially what the 45,000-odd households supposed to represent TV viewership of the country have watched. Broadcasters can target these households to fudge actual viewership data. TRAI mentioned “panel infiltration has a significant impact when the panel size is smaller” and “with the increase in panel size, infiltration of panel homes becomes challenging”. When the sample is smaller, “manipulation becomes easier”. In a genre like English news, “because fewer homes will have larger weightage, change in behaviour of one home gets amplified at a much larger scale nationwide”. Additionally, as each channel tries to project itself as a market leader in a particular segment, it slices the data into socio-economic brackets on the basis of NCCS, age, gender, time slots (primetime) etc to find the perfect data slice. This too increases relative error in the data, because of the small sample size.Q. As per author, which of the following opens up, if the sample size of the panel for TRP is not adequately large?a)Better results are generated.b)Scope of swindle increases.c)Scope of bluff decreases.d)BARC gets more power over channels.Correct answer is option 'B'. Can you explain this answer? defined & explained in the simplest way possible. Besides giving the explanation of In simple terms, TRPs represent how many people, from which socio-economic categories, watched which channels for how much time during a particular period. This could be for an hour, a day, or even a week; India follows the international standard of one minute. The data is usually made public every week. BARC has installed “BAR-O-meters” in over 45,000 empanelled households. While watching a show, members of the household register their presence by pressing their viewer ID button — every person in household has a separate ID — thus capturing the duration for which the channel was watched and by whom, and providing data on viewership habits across age and socio-economic groups. The panel chosen to capture TRPs must be representative of the country’s population, and the methodology must be economically viable for the industry. If broadcasters can find the households where devices are installed, they can either bribe them to watch their channels, or ask cable operators or multi-system operators to ensure their channel is available as the “landing page” when the TV is switched on. For TRPs, it does not matter what the entire country is watching, but essentially what the 45,000-odd households supposed to represent TV viewership of the country have watched. Broadcasters can target these households to fudge actual viewership data. TRAI mentioned “panel infiltration has a significant impact when the panel size is smaller” and “with the increase in panel size, infiltration of panel homes becomes challenging”. When the sample is smaller, “manipulation becomes easier”. In a genre like English news, “because fewer homes will have larger weightage, change in behaviour of one home gets amplified at a much larger scale nationwide”. Additionally, as each channel tries to project itself as a market leader in a particular segment, it slices the data into socio-economic brackets on the basis of NCCS, age, gender, time slots (primetime) etc to find the perfect data slice. This too increases relative error in the data, because of the small sample size.Q. As per author, which of the following opens up, if the sample size of the panel for TRP is not adequately large?a)Better results are generated.b)Scope of swindle increases.c)Scope of bluff decreases.d)BARC gets more power over channels.Correct answer is option 'B'. Can you explain this answer?, a detailed solution for In simple terms, TRPs represent how many people, from which socio-economic categories, watched which channels for how much time during a particular period. This could be for an hour, a day, or even a week; India follows the international standard of one minute. The data is usually made public every week. BARC has installed “BAR-O-meters” in over 45,000 empanelled households. While watching a show, members of the household register their presence by pressing their viewer ID button — every person in household has a separate ID — thus capturing the duration for which the channel was watched and by whom, and providing data on viewership habits across age and socio-economic groups. The panel chosen to capture TRPs must be representative of the country’s population, and the methodology must be economically viable for the industry. If broadcasters can find the households where devices are installed, they can either bribe them to watch their channels, or ask cable operators or multi-system operators to ensure their channel is available as the “landing page” when the TV is switched on. For TRPs, it does not matter what the entire country is watching, but essentially what the 45,000-odd households supposed to represent TV viewership of the country have watched. Broadcasters can target these households to fudge actual viewership data. TRAI mentioned “panel infiltration has a significant impact when the panel size is smaller” and “with the increase in panel size, infiltration of panel homes becomes challenging”. When the sample is smaller, “manipulation becomes easier”. In a genre like English news, “because fewer homes will have larger weightage, change in behaviour of one home gets amplified at a much larger scale nationwide”. Additionally, as each channel tries to project itself as a market leader in a particular segment, it slices the data into socio-economic brackets on the basis of NCCS, age, gender, time slots (primetime) etc to find the perfect data slice. This too increases relative error in the data, because of the small sample size.Q. As per author, which of the following opens up, if the sample size of the panel for TRP is not adequately large?a)Better results are generated.b)Scope of swindle increases.c)Scope of bluff decreases.d)BARC gets more power over channels.Correct answer is option 'B'. Can you explain this answer? has been provided alongside types of In simple terms, TRPs represent how many people, from which socio-economic categories, watched which channels for how much time during a particular period. This could be for an hour, a day, or even a week; India follows the international standard of one minute. The data is usually made public every week. BARC has installed “BAR-O-meters” in over 45,000 empanelled households. While watching a show, members of the household register their presence by pressing their viewer ID button — every person in household has a separate ID — thus capturing the duration for which the channel was watched and by whom, and providing data on viewership habits across age and socio-economic groups. The panel chosen to capture TRPs must be representative of the country’s population, and the methodology must be economically viable for the industry. If broadcasters can find the households where devices are installed, they can either bribe them to watch their channels, or ask cable operators or multi-system operators to ensure their channel is available as the “landing page” when the TV is switched on. For TRPs, it does not matter what the entire country is watching, but essentially what the 45,000-odd households supposed to represent TV viewership of the country have watched. Broadcasters can target these households to fudge actual viewership data. TRAI mentioned “panel infiltration has a significant impact when the panel size is smaller” and “with the increase in panel size, infiltration of panel homes becomes challenging”. When the sample is smaller, “manipulation becomes easier”. In a genre like English news, “because fewer homes will have larger weightage, change in behaviour of one home gets amplified at a much larger scale nationwide”. Additionally, as each channel tries to project itself as a market leader in a particular segment, it slices the data into socio-economic brackets on the basis of NCCS, age, gender, time slots (primetime) etc to find the perfect data slice. This too increases relative error in the data, because of the small sample size.Q. As per author, which of the following opens up, if the sample size of the panel for TRP is not adequately large?a)Better results are generated.b)Scope of swindle increases.c)Scope of bluff decreases.d)BARC gets more power over channels.Correct answer is option 'B'. Can you explain this answer? theory, EduRev gives you an ample number of questions to practice In simple terms, TRPs represent how many people, from which socio-economic categories, watched which channels for how much time during a particular period. This could be for an hour, a day, or even a week; India follows the international standard of one minute. The data is usually made public every week. BARC has installed “BAR-O-meters” in over 45,000 empanelled households. While watching a show, members of the household register their presence by pressing their viewer ID button — every person in household has a separate ID — thus capturing the duration for which the channel was watched and by whom, and providing data on viewership habits across age and socio-economic groups. The panel chosen to capture TRPs must be representative of the country’s population, and the methodology must be economically viable for the industry. If broadcasters can find the households where devices are installed, they can either bribe them to watch their channels, or ask cable operators or multi-system operators to ensure their channel is available as the “landing page” when the TV is switched on. For TRPs, it does not matter what the entire country is watching, but essentially what the 45,000-odd households supposed to represent TV viewership of the country have watched. Broadcasters can target these households to fudge actual viewership data. TRAI mentioned “panel infiltration has a significant impact when the panel size is smaller” and “with the increase in panel size, infiltration of panel homes becomes challenging”. When the sample is smaller, “manipulation becomes easier”. In a genre like English news, “because fewer homes will have larger weightage, change in behaviour of one home gets amplified at a much larger scale nationwide”. Additionally, as each channel tries to project itself as a market leader in a particular segment, it slices the data into socio-economic brackets on the basis of NCCS, age, gender, time slots (primetime) etc to find the perfect data slice. This too increases relative error in the data, because of the small sample size.Q. As per author, which of the following opens up, if the sample size of the panel for TRP is not adequately large?a)Better results are generated.b)Scope of swindle increases.c)Scope of bluff decreases.d)BARC gets more power over channels.Correct answer is option 'B'. Can you explain this answer? tests, examples and also practice CLAT tests.
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