Priming measures how people:a)Bring information to mind in response to...
Priming describes the (often unconscious) effects of a past event. It is measured by comparing behaviour with and without the preceding event. For example, belief in previously encountered assertions may be primed by the preceding encounter. In this example, the degree to which belief is greater among people who have previously studied the assertions than among people who haven’t is a measure of the amount of priming.
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Priming measures how people:a)Bring information to mind in response to...
Priming measures how people respond differently to previously encountered information than to new information.
Definition of priming:
Priming is a psychological phenomenon that refers to the activation of specific concepts or information in memory, which then influences subsequent behavior or cognition. It involves the automatic and unconscious activation of knowledge, thoughts, or feelings through exposure to relevant stimuli.
Identifying previously encountered information:
One aspect of priming is the ability to identify information that has been encountered previously. When individuals are primed with specific cues or stimuli that are associated with certain knowledge or experiences, they are more likely to recognize and recall that information when it is presented to them later on. This recognition can occur even if individuals are not explicitly aware of the priming influence.
For example, if someone is exposed to the word "dog" before being asked to complete a word fragment like "d_g," they are more likely to fill in the missing letter with an "o" than if they had not been primed with the word "dog." This demonstrates how priming can influence the identification of previously encountered information.
Responding differently to previously encountered information:
Another aspect of priming is how it influences individuals to respond differently to previously encountered information compared to new information. Priming can affect various cognitive processes, including perception, attention, and memory. It can lead individuals to process and interpret information in a biased manner based on the activated concepts or knowledge in their memory.
For example, if individuals are primed with words related to aggression (e.g., fight, attack), they may perceive ambiguous behaviors as more hostile or aggressive compared to individuals who were not primed with such words. This bias in perception and interpretation is a result of the priming effect, where previously encountered information influences individuals to respond differently than they would to new information.
Conclusion:
In summary, priming measures how people respond differently to previously encountered information compared to new information. It involves the identification of previously encountered information based on specific cues and influences individuals to process and interpret information in a biased manner. Understanding priming can provide insights into how prior experiences and knowledge shape our perception and behavior.
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