UGC NET Exam > UGC NET Questions > Promotion mix includes:a)Advertising, publici...
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Promotion mix includes:
- a)Advertising, publicity, personal selling and sales promotion
- b)Physical attributes, brand, package and product life cycle
- c)Brand name, product benefits, delivery and credit
- d)Transportation, material handling, packaging and customer service
Correct answer is option 'A'. Can you explain this answer?
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Most Upvoted Answer
Promotion mix includes:a)Advertising, publicity, personal selling and ...
Advertising:
Advertising is a key component of the promotion mix which involves paid communication through various media channels to promote a product or service. It helps in creating brand awareness, educating customers about the product benefits, and influencing their purchase decisions.
Publicity:
Publicity involves non-paid communication through media outlets to create a positive image of a product or company. It includes press releases, news articles, and social media mentions which can help in building credibility and trust among consumers.
Personal Selling:
Personal selling is a face-to-face interaction between a salesperson and a potential customer to persuade them to make a purchase. It allows for direct communication, relationship building, and customization of the sales pitch based on the customer's needs.
Sales Promotion:
Sales promotion includes short-term incentives such as discounts, coupons, contests, and promotions to stimulate immediate sales. It can help in attracting new customers, encouraging repeat purchases, and clearing out excess inventory.
In conclusion, the promotion mix consists of advertising, publicity, personal selling, and sales promotion, all of which play a crucial role in reaching the target audience, generating interest, and ultimately driving sales for a product or service.
Advertising is a key component of the promotion mix which involves paid communication through various media channels to promote a product or service. It helps in creating brand awareness, educating customers about the product benefits, and influencing their purchase decisions.
Publicity:
Publicity involves non-paid communication through media outlets to create a positive image of a product or company. It includes press releases, news articles, and social media mentions which can help in building credibility and trust among consumers.
Personal Selling:
Personal selling is a face-to-face interaction between a salesperson and a potential customer to persuade them to make a purchase. It allows for direct communication, relationship building, and customization of the sales pitch based on the customer's needs.
Sales Promotion:
Sales promotion includes short-term incentives such as discounts, coupons, contests, and promotions to stimulate immediate sales. It can help in attracting new customers, encouraging repeat purchases, and clearing out excess inventory.
In conclusion, the promotion mix consists of advertising, publicity, personal selling, and sales promotion, all of which play a crucial role in reaching the target audience, generating interest, and ultimately driving sales for a product or service.
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Community Answer
Promotion mix includes:a)Advertising, publicity, personal selling and ...
The promotional mix describes a blend of promotional variables chosen by marketers to help a firm reach its goals. It has been identified as a subset of the marketing mix. Activities identified as elements of the promotional mix vary, but typically include the following:
1) Advertising
2) Publicity
3) Personal selling
4) Sales promotion
1) Advertising
2) Publicity
3) Personal selling
4) Sales promotion
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Promotion mix includes:a)Advertising, publicity, personal selling and sales promotionb)Physical attributes, brand, package and product life cyclec)Brand name, product benefits, delivery and creditd)Transportation, material handling, packaging and customer serviceCorrect answer is option 'A'. Can you explain this answer?
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Promotion mix includes:a)Advertising, publicity, personal selling and sales promotionb)Physical attributes, brand, package and product life cyclec)Brand name, product benefits, delivery and creditd)Transportation, material handling, packaging and customer serviceCorrect answer is option 'A'. Can you explain this answer? for UGC NET 2024 is part of UGC NET preparation. The Question and answers have been prepared according to the UGC NET exam syllabus. Information about Promotion mix includes:a)Advertising, publicity, personal selling and sales promotionb)Physical attributes, brand, package and product life cyclec)Brand name, product benefits, delivery and creditd)Transportation, material handling, packaging and customer serviceCorrect answer is option 'A'. Can you explain this answer? covers all topics & solutions for UGC NET 2024 Exam. Find important definitions, questions, meanings, examples, exercises and tests below for Promotion mix includes:a)Advertising, publicity, personal selling and sales promotionb)Physical attributes, brand, package and product life cyclec)Brand name, product benefits, delivery and creditd)Transportation, material handling, packaging and customer serviceCorrect answer is option 'A'. Can you explain this answer?.
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