All Courses
Explore Courses UPSC Exam UPSC Test Series Free Notes EduRev Infinity Get the App Login Join for Free
Sign in Open App
LR Exam  >  LR Questions  >  It was realised by AMS Careers, that for crea... Start Learning for Free
SaveJoin the Discussion on the App
It was realised by AMS Careers, that for creating awareness in the market, newspaper advertising is very effective but it should be done consistently. The Timex of  India (T O l) which claims to have 40 percent of the total market share brings out a weekly supplement ‘Education Times’ in which the advertising cost for the range 0 to 240 sq.cm for 1-2 insertions with a validity period o f 30 days is Rs 50/cm2, for 3-5 insertions with a validity period of 60 days is Rs 43/cm2 and 6 onwards insertions with validity period of 90 days is Rs 40/cm2. The cost for size of advertisement 241+ cm2 for 1-2 insertions with validity period 30 days is Rs 50/cm2 and for 3-5 insertions with validity period 60 days is Rs 40/cm2 and for 6 onwards insertion with validity period of 90 days is Rs 35/cm2. The expected response generation per insertion in TOl in the size 161-200 cm2 is 40 and in the size 200 + cm2 is 50. Another great market player is Hindustan Times with the weekly supplement ‘HT Horizons’ and it claims to have 35% o f the total market share and the cost o f advertising in it for 1-2 insertions with validity period: Number o f insertion + one week is Rs 40/cm2. for 3 - 6 insertions with validity period: Number of insertions + 2 weeks is Rs 37/cm2 and for 7 insertions onwards with validity' period: no of insertions + 3 weeks is Rs 34/cm2. The expected response generation per insertion is 35 for 160- 200cm2 and 45 for 200+ cm2 size.
Please help AMS Careers with the correct decisions on the following plans.
Q.
AMS has decided to advertise in TOl but is confused on length between 80 cm and 81 cm but is sure about the width, i.e., 3 cm and 3 insertions. What should be the length?
  • a)
    80 cm
  • b)
    81 cm
  • c)
    either 80 or 81
  • d)
    Data inadequate
Correct answer is option 'B'. Can you explain this answer?
FREE This question is part of
Download PDF Attempt Test
Download PDF Attempt this Test
Verified Answer
It was realised by AMS Careers, that for creating awareness in the mar...
The solution will be got by comparing the cost of the two campaigns against one another. Since the expected response is the same, Cost of 3 insertions of 240 cm2 = 43 x 240 X 3=720 x 43 = Rs 30,960 Cost of 3 insertions o f 81 x 3 = 243 cm2 = 40 x 243 x 3 = 729 x 40 = Rs 29,160
AMS should go for a height of 81 cm since the cost of the campaign is lower.
View all questions of this test
Most Upvoted Answer
It was realised by AMS Careers, that for creating awareness in the mar...
Explanation:

Length of the advertisement:
- The cost for advertising in TOI for 1-2 insertions with a validity period of 30 days is Rs 50/cm2.
- The cost for a size of advertisement 81 cm (width) for 1-2 insertions with a validity period of 30 days is Rs 50/cm2.
- The cost for a size of advertisement 80 cm (width) for 1-2 insertions with a validity period of 30 days is also Rs 50/cm2.
Therefore, AMS Careers should go with the length of 81 cm for the advertisement in TOI for 3 insertions.
< Previous Question Next Question >
Explore Courses for LR exam

Similar LR Doubts

It was realised by AMS Careers, that for creating awareness in the market, newspaper advertising is very effective but it should be done consistently. The Timex of India (T O l) which claims to have 40 percent of the total market share brings out a weekly supplement Education Times in which the advertising cost for the range 0 to 240 sq.cm for 1-2 insertions with a validity period o f 30 days is Rs 50/cm2, for 3-5 insertions with a validity period of 60 days is Rs 43/cm2and 6 onwards insertions with validity period of 90 days is Rs 40/cm2. The cost for size of advertisement 241+ cm2 for 1-2 insertions with validity period 30 days is Rs 50/cm2 and for 3-5 insertions with validity period 60 days is Rs 40/cm2 and for 6 onwards insertion with validity period of 90 days is Rs 35/cm2. The expected response generation per insertion in TOl in the size 161-200 cm2is 40 and in the size 200 + cm2 is 50. Another great market player is Hindustan Times with the weekly supplement HT Horizons and it claims to have 35% o f the total market share and the cost o f advertising in it for 1-2 insertions with validity period: Number o f insertion + one week is Rs 40/cm2. for 3 - 6 insertions with validity period: Number of insertions + 2 weeks is Rs 37/cm2and for 7 insertions onwards with validity period: no of insertions + 3 weeks is Rs 34/cm2. The expected response generation per insertion is 35 for 160- 200cm2 and 45 for 200+ cm2 size.Please help AMS Careers with the correct decisions on the following plans.Q.If AMS decides to go in for an advertising campaign o f 10 insertions, which will be the best option (in terms o f cost) for a size o f 243 era2?

It was realised by AMS Careers, that for creating awareness in the market, newspaper advertising is very effective but it should be done consistently. The Timex of India (T O l) which claims to have 40 percent of the total market share brings out a weekly supplement ‘Education Times’ in which the advertising cost for the range 0 to 240 sq.cm for 1-2 insertions with a validity period o f 30 days is Rs 50/cm2, for 3-5 insertions with a validity period of 60 days is Rs 43/cm2and 6 onwards insertions with validity period of 90 days is Rs 40/cm2. The cost for size of advertisement 241+ cm2 for 1-2 insertions with validity period 30 days is Rs 50/cm2 and for 3-5 insertions with validity period 60 days is Rs 40/cm2 and for 6 onwards insertion with validity period of 90 days is Rs 35/cm2. The expected response generation per insertion in TOl in the size 161-200 cm2is 40 and in the size 200 + cm2 is 50. Another great market player is Hindustan Times with the weekly supplement ‘HT Horizons’ and it claims to have 35% o f the total market share and the cost o f advertising in it for 1-2 insertions with validity period: Number o f insertion + one week is Rs 40/cm2. for 3 - 6 insertions with validity period: Number of insertions + 2 weeks is Rs 37/cm2and for 7 insertions onwards with validity period: no of insertions + 3 weeks is Rs 34/cm2. The expected response generation per insertion is 35 for 160- 200cm2 and 45 for 200+ cm2 size.Please help AMS Careers with the correct decisions on the following plans.Q.If the only consideration for the choice of the newspaper is the number of responses, then AMS should run the campaign of Question 22 in

Study the following information carefully and answer the questions given below:There are nine people P, Q, R, S, T, U, V, W and X in a family. It is a three generation family. They are sitting in a row facing in North and South directions not necessarily in the same order. The following information is known about them. R who is P’s father sits fourth to the right of Q who is the only daughter of T and they both face in the opposite directions. S sits third to the right of U who is Q’s grandmother and one of them sits adjacent to X. S is unmarried and faces in a direction similar to that of V. T who is the sister of S sits at one of the ends with a female. R’s neighbours are females and face in opposite directions. U’s spouse R faces in the North direction. X who is the wife of V sits at the middle facing in South direction. P, who is male, is the only sibling of V sits exactly between S and Q’s cousin who is a male. The people sitting at ends face in North direction. P faces in the same direction as that of U. R sits adjacent to X.Q.R and S face in which direction in the respective order?

Study the following information carefully and answer the questions given below:There are nine people P, Q, R, S, T, U, V, W and X in a family. It is a three generation family. They are sitting in a row facing in North and South directions not necessarily in the same order. The following information is known about them. R who is P’s father sits fourth to the right of Q who is the only daughter of T and they both face in the opposite directions. S sits third to the right of U who is Q’s grandmother and one of them sits adjacent to X. S is unmarried and faces in a direction similar to that of V. T who is the sister of S sits at one of the ends with a female. R’s neighbours are females and face in opposite directions. U’s spouse R faces in the North direction. X who is the wife of V sits at the middle facing in South direction. P, who is male, is the only sibling of V sits exactly between S and Q’s cousin who is a male. The people sitting at ends face in North direction. P faces in the same direction as that of U. R sits adjacent to X.Q.Who among the following sits at one of the ends?

Study the following information carefully and answer the questions given below:There are nine people P, Q, R, S, T, U, V, W and X in a family. It is a three generation family. They are sitting in a row facing in North and South directions not necessarily in the same order. The following information is known about them. R who is P’s father sits fourth to the right of Q who is the only daughter of T and they both face in the opposite directions. S sits third to the right of U who is Q’s grandmother and one of them sits adjacent to X. S is unmarried and faces in a direction similar to that of V. T who is the sister of S sits at one of the ends with a female. R’s neighbours are females and face in opposite directions. U’s spouse R faces in the North direction. X who is the wife of V sits at the middle facing in South direction. P, who is male, is the only sibling of V sits exactly between S and Q’s cousin who is a male. The people sitting at ends face in North direction. P faces in the same direction as that of U. R sits adjacent to X.\\Q.Who sits third to the right of W’s mother?

It was realised by AMS Careers, that for creating awareness in the market, newspaper advertising is very effective but it should be done consistently. The Timex of India (T O l) which claims to have 40 percent of the total market share brings out a weekly supplement ‘Education Times’ in which the advertising cost for the range 0 to 240 sq.cm for 1-2 insertions with a validity period o f 30 days is Rs 50/cm2, for 3-5 insertions with a validity period of 60 days is Rs 43/cm2and 6 onwards insertions with validity period of 90 days is Rs 40/cm2. The cost for size of advertisement 241+ cm2 for 1-2 insertions with validity period 30 days is Rs 50/cm2 and for 3-5 insertions with validity period 60 days is Rs 40/cm2 and for 6 onwards insertion with validity period of 90 days is Rs 35/cm2. The expected response generation per insertion in TOl in the size 161-200 cm2is 40 and in the size 200 + cm2 is 50. Another great market player is Hindustan Times with the weekly supplement ‘HT Horizons’ and it claims to have 35% o f the total market share and the cost o f advertising in it for 1-2 insertions with validity period: Number o f insertion + one week is Rs 40/cm2. for 3 - 6 insertions with validity period: Number of insertions + 2 weeks is Rs 37/cm2and for 7 insertions onwards with validity' period: no of insertions + 3 weeks is Rs 34/cm2. The expected response generation per insertion is 35 for 160- 200cm2 and 45 for 200+ cm2 size.Please help AMS Careers with the correct decisions on the following plans.Q.AMS has decided to advertise in TOl but is confused on length between 80 cm and 81 cm but is sure about the width, i.e., 3 cm and 3 insertions. What should be the length?a)80 cmb)81 cmc)either 80 or 81d)Data inadequateCorrect answer is option 'B'. Can you explain this answer?
Question Description
It was realised by AMS Careers, that for creating awareness in the market, newspaper advertising is very effective but it should be done consistently. The Timex of India (T O l) which claims to have 40 percent of the total market share brings out a weekly supplement ‘Education Times’ in which the advertising cost for the range 0 to 240 sq.cm for 1-2 insertions with a validity period o f 30 days is Rs 50/cm2, for 3-5 insertions with a validity period of 60 days is Rs 43/cm2and 6 onwards insertions with validity period of 90 days is Rs 40/cm2. The cost for size of advertisement 241+ cm2 for 1-2 insertions with validity period 30 days is Rs 50/cm2 and for 3-5 insertions with validity period 60 days is Rs 40/cm2 and for 6 onwards insertion with validity period of 90 days is Rs 35/cm2. The expected response generation per insertion in TOl in the size 161-200 cm2is 40 and in the size 200 + cm2 is 50. Another great market player is Hindustan Times with the weekly supplement ‘HT Horizons’ and it claims to have 35% o f the total market share and the cost o f advertising in it for 1-2 insertions with validity period: Number o f insertion + one week is Rs 40/cm2. for 3 - 6 insertions with validity period: Number of insertions + 2 weeks is Rs 37/cm2and for 7 insertions onwards with validity' period: no of insertions + 3 weeks is Rs 34/cm2. The expected response generation per insertion is 35 for 160- 200cm2 and 45 for 200+ cm2 size.Please help AMS Careers with the correct decisions on the following plans.Q.AMS has decided to advertise in TOl but is confused on length between 80 cm and 81 cm but is sure about the width, i.e., 3 cm and 3 insertions. What should be the length?a)80 cmb)81 cmc)either 80 or 81d)Data inadequateCorrect answer is option 'B'. Can you explain this answer? for LR 2024 is part of LR preparation. The Question and answers have been prepared according to the LR exam syllabus. Information about It was realised by AMS Careers, that for creating awareness in the market, newspaper advertising is very effective but it should be done consistently. The Timex of India (T O l) which claims to have 40 percent of the total market share brings out a weekly supplement ‘Education Times’ in which the advertising cost for the range 0 to 240 sq.cm for 1-2 insertions with a validity period o f 30 days is Rs 50/cm2, for 3-5 insertions with a validity period of 60 days is Rs 43/cm2and 6 onwards insertions with validity period of 90 days is Rs 40/cm2. The cost for size of advertisement 241+ cm2 for 1-2 insertions with validity period 30 days is Rs 50/cm2 and for 3-5 insertions with validity period 60 days is Rs 40/cm2 and for 6 onwards insertion with validity period of 90 days is Rs 35/cm2. The expected response generation per insertion in TOl in the size 161-200 cm2is 40 and in the size 200 + cm2 is 50. Another great market player is Hindustan Times with the weekly supplement ‘HT Horizons’ and it claims to have 35% o f the total market share and the cost o f advertising in it for 1-2 insertions with validity period: Number o f insertion + one week is Rs 40/cm2. for 3 - 6 insertions with validity period: Number of insertions + 2 weeks is Rs 37/cm2and for 7 insertions onwards with validity' period: no of insertions + 3 weeks is Rs 34/cm2. The expected response generation per insertion is 35 for 160- 200cm2 and 45 for 200+ cm2 size.Please help AMS Careers with the correct decisions on the following plans.Q.AMS has decided to advertise in TOl but is confused on length between 80 cm and 81 cm but is sure about the width, i.e., 3 cm and 3 insertions. What should be the length?a)80 cmb)81 cmc)either 80 or 81d)Data inadequateCorrect answer is option 'B'. Can you explain this answer? covers all topics & solutions for LR 2024 Exam. Find important definitions, questions, meanings, examples, exercises and tests below for It was realised by AMS Careers, that for creating awareness in the market, newspaper advertising is very effective but it should be done consistently. The Timex of India (T O l) which claims to have 40 percent of the total market share brings out a weekly supplement ‘Education Times’ in which the advertising cost for the range 0 to 240 sq.cm for 1-2 insertions with a validity period o f 30 days is Rs 50/cm2, for 3-5 insertions with a validity period of 60 days is Rs 43/cm2and 6 onwards insertions with validity period of 90 days is Rs 40/cm2. The cost for size of advertisement 241+ cm2 for 1-2 insertions with validity period 30 days is Rs 50/cm2 and for 3-5 insertions with validity period 60 days is Rs 40/cm2 and for 6 onwards insertion with validity period of 90 days is Rs 35/cm2. The expected response generation per insertion in TOl in the size 161-200 cm2is 40 and in the size 200 + cm2 is 50. Another great market player is Hindustan Times with the weekly supplement ‘HT Horizons’ and it claims to have 35% o f the total market share and the cost o f advertising in it for 1-2 insertions with validity period: Number o f insertion + one week is Rs 40/cm2. for 3 - 6 insertions with validity period: Number of insertions + 2 weeks is Rs 37/cm2and for 7 insertions onwards with validity' period: no of insertions + 3 weeks is Rs 34/cm2. The expected response generation per insertion is 35 for 160- 200cm2 and 45 for 200+ cm2 size.Please help AMS Careers with the correct decisions on the following plans.Q.AMS has decided to advertise in TOl but is confused on length between 80 cm and 81 cm but is sure about the width, i.e., 3 cm and 3 insertions. What should be the length?a)80 cmb)81 cmc)either 80 or 81d)Data inadequateCorrect answer is option 'B'. Can you explain this answer?.
Solutions for It was realised by AMS Careers, that for creating awareness in the market, newspaper advertising is very effective but it should be done consistently. The Timex of India (T O l) which claims to have 40 percent of the total market share brings out a weekly supplement ‘Education Times’ in which the advertising cost for the range 0 to 240 sq.cm for 1-2 insertions with a validity period o f 30 days is Rs 50/cm2, for 3-5 insertions with a validity period of 60 days is Rs 43/cm2and 6 onwards insertions with validity period of 90 days is Rs 40/cm2. The cost for size of advertisement 241+ cm2 for 1-2 insertions with validity period 30 days is Rs 50/cm2 and for 3-5 insertions with validity period 60 days is Rs 40/cm2 and for 6 onwards insertion with validity period of 90 days is Rs 35/cm2. The expected response generation per insertion in TOl in the size 161-200 cm2is 40 and in the size 200 + cm2 is 50. Another great market player is Hindustan Times with the weekly supplement ‘HT Horizons’ and it claims to have 35% o f the total market share and the cost o f advertising in it for 1-2 insertions with validity period: Number o f insertion + one week is Rs 40/cm2. for 3 - 6 insertions with validity period: Number of insertions + 2 weeks is Rs 37/cm2and for 7 insertions onwards with validity' period: no of insertions + 3 weeks is Rs 34/cm2. The expected response generation per insertion is 35 for 160- 200cm2 and 45 for 200+ cm2 size.Please help AMS Careers with the correct decisions on the following plans.Q.AMS has decided to advertise in TOl but is confused on length between 80 cm and 81 cm but is sure about the width, i.e., 3 cm and 3 insertions. What should be the length?a)80 cmb)81 cmc)either 80 or 81d)Data inadequateCorrect answer is option 'B'. Can you explain this answer? in English & in Hindi are available as part of our courses for LR. Download more important topics, notes, lectures and mock test series for LR Exam by signing up for free.
Here you can find the meaning of It was realised by AMS Careers, that for creating awareness in the market, newspaper advertising is very effective but it should be done consistently. The Timex of India (T O l) which claims to have 40 percent of the total market share brings out a weekly supplement ‘Education Times’ in which the advertising cost for the range 0 to 240 sq.cm for 1-2 insertions with a validity period o f 30 days is Rs 50/cm2, for 3-5 insertions with a validity period of 60 days is Rs 43/cm2and 6 onwards insertions with validity period of 90 days is Rs 40/cm2. The cost for size of advertisement 241+ cm2 for 1-2 insertions with validity period 30 days is Rs 50/cm2 and for 3-5 insertions with validity period 60 days is Rs 40/cm2 and for 6 onwards insertion with validity period of 90 days is Rs 35/cm2. The expected response generation per insertion in TOl in the size 161-200 cm2is 40 and in the size 200 + cm2 is 50. Another great market player is Hindustan Times with the weekly supplement ‘HT Horizons’ and it claims to have 35% o f the total market share and the cost o f advertising in it for 1-2 insertions with validity period: Number o f insertion + one week is Rs 40/cm2. for 3 - 6 insertions with validity period: Number of insertions + 2 weeks is Rs 37/cm2and for 7 insertions onwards with validity' period: no of insertions + 3 weeks is Rs 34/cm2. The expected response generation per insertion is 35 for 160- 200cm2 and 45 for 200+ cm2 size.Please help AMS Careers with the correct decisions on the following plans.Q.AMS has decided to advertise in TOl but is confused on length between 80 cm and 81 cm but is sure about the width, i.e., 3 cm and 3 insertions. What should be the length?a)80 cmb)81 cmc)either 80 or 81d)Data inadequateCorrect answer is option 'B'. Can you explain this answer? defined & explained in the simplest way possible. Besides giving the explanation of It was realised by AMS Careers, that for creating awareness in the market, newspaper advertising is very effective but it should be done consistently. The Timex of India (T O l) which claims to have 40 percent of the total market share brings out a weekly supplement ‘Education Times’ in which the advertising cost for the range 0 to 240 sq.cm for 1-2 insertions with a validity period o f 30 days is Rs 50/cm2, for 3-5 insertions with a validity period of 60 days is Rs 43/cm2and 6 onwards insertions with validity period of 90 days is Rs 40/cm2. The cost for size of advertisement 241+ cm2 for 1-2 insertions with validity period 30 days is Rs 50/cm2 and for 3-5 insertions with validity period 60 days is Rs 40/cm2 and for 6 onwards insertion with validity period of 90 days is Rs 35/cm2. The expected response generation per insertion in TOl in the size 161-200 cm2is 40 and in the size 200 + cm2 is 50. Another great market player is Hindustan Times with the weekly supplement ‘HT Horizons’ and it claims to have 35% o f the total market share and the cost o f advertising in it for 1-2 insertions with validity period: Number o f insertion + one week is Rs 40/cm2. for 3 - 6 insertions with validity period: Number of insertions + 2 weeks is Rs 37/cm2and for 7 insertions onwards with validity' period: no of insertions + 3 weeks is Rs 34/cm2. The expected response generation per insertion is 35 for 160- 200cm2 and 45 for 200+ cm2 size.Please help AMS Careers with the correct decisions on the following plans.Q.AMS has decided to advertise in TOl but is confused on length between 80 cm and 81 cm but is sure about the width, i.e., 3 cm and 3 insertions. What should be the length?a)80 cmb)81 cmc)either 80 or 81d)Data inadequateCorrect answer is option 'B'. Can you explain this answer?, a detailed solution for It was realised by AMS Careers, that for creating awareness in the market, newspaper advertising is very effective but it should be done consistently. The Timex of India (T O l) which claims to have 40 percent of the total market share brings out a weekly supplement ‘Education Times’ in which the advertising cost for the range 0 to 240 sq.cm for 1-2 insertions with a validity period o f 30 days is Rs 50/cm2, for 3-5 insertions with a validity period of 60 days is Rs 43/cm2and 6 onwards insertions with validity period of 90 days is Rs 40/cm2. The cost for size of advertisement 241+ cm2 for 1-2 insertions with validity period 30 days is Rs 50/cm2 and for 3-5 insertions with validity period 60 days is Rs 40/cm2 and for 6 onwards insertion with validity period of 90 days is Rs 35/cm2. The expected response generation per insertion in TOl in the size 161-200 cm2is 40 and in the size 200 + cm2 is 50. Another great market player is Hindustan Times with the weekly supplement ‘HT Horizons’ and it claims to have 35% o f the total market share and the cost o f advertising in it for 1-2 insertions with validity period: Number o f insertion + one week is Rs 40/cm2. for 3 - 6 insertions with validity period: Number of insertions + 2 weeks is Rs 37/cm2and for 7 insertions onwards with validity' period: no of insertions + 3 weeks is Rs 34/cm2. The expected response generation per insertion is 35 for 160- 200cm2 and 45 for 200+ cm2 size.Please help AMS Careers with the correct decisions on the following plans.Q.AMS has decided to advertise in TOl but is confused on length between 80 cm and 81 cm but is sure about the width, i.e., 3 cm and 3 insertions. What should be the length?a)80 cmb)81 cmc)either 80 or 81d)Data inadequateCorrect answer is option 'B'. Can you explain this answer? has been provided alongside types of It was realised by AMS Careers, that for creating awareness in the market, newspaper advertising is very effective but it should be done consistently. The Timex of India (T O l) which claims to have 40 percent of the total market share brings out a weekly supplement ‘Education Times’ in which the advertising cost for the range 0 to 240 sq.cm for 1-2 insertions with a validity period o f 30 days is Rs 50/cm2, for 3-5 insertions with a validity period of 60 days is Rs 43/cm2and 6 onwards insertions with validity period of 90 days is Rs 40/cm2. The cost for size of advertisement 241+ cm2 for 1-2 insertions with validity period 30 days is Rs 50/cm2 and for 3-5 insertions with validity period 60 days is Rs 40/cm2 and for 6 onwards insertion with validity period of 90 days is Rs 35/cm2. The expected response generation per insertion in TOl in the size 161-200 cm2is 40 and in the size 200 + cm2 is 50. Another great market player is Hindustan Times with the weekly supplement ‘HT Horizons’ and it claims to have 35% o f the total market share and the cost o f advertising in it for 1-2 insertions with validity period: Number o f insertion + one week is Rs 40/cm2. for 3 - 6 insertions with validity period: Number of insertions + 2 weeks is Rs 37/cm2and for 7 insertions onwards with validity' period: no of insertions + 3 weeks is Rs 34/cm2. The expected response generation per insertion is 35 for 160- 200cm2 and 45 for 200+ cm2 size.Please help AMS Careers with the correct decisions on the following plans.Q.AMS has decided to advertise in TOl but is confused on length between 80 cm and 81 cm but is sure about the width, i.e., 3 cm and 3 insertions. What should be the length?a)80 cmb)81 cmc)either 80 or 81d)Data inadequateCorrect answer is option 'B'. Can you explain this answer? theory, EduRev gives you an ample number of questions to practice It was realised by AMS Careers, that for creating awareness in the market, newspaper advertising is very effective but it should be done consistently. The Timex of India (T O l) which claims to have 40 percent of the total market share brings out a weekly supplement ‘Education Times’ in which the advertising cost for the range 0 to 240 sq.cm for 1-2 insertions with a validity period o f 30 days is Rs 50/cm2, for 3-5 insertions with a validity period of 60 days is Rs 43/cm2and 6 onwards insertions with validity period of 90 days is Rs 40/cm2. The cost for size of advertisement 241+ cm2 for 1-2 insertions with validity period 30 days is Rs 50/cm2 and for 3-5 insertions with validity period 60 days is Rs 40/cm2 and for 6 onwards insertion with validity period of 90 days is Rs 35/cm2. The expected response generation per insertion in TOl in the size 161-200 cm2is 40 and in the size 200 + cm2 is 50. Another great market player is Hindustan Times with the weekly supplement ‘HT Horizons’ and it claims to have 35% o f the total market share and the cost o f advertising in it for 1-2 insertions with validity period: Number o f insertion + one week is Rs 40/cm2. for 3 - 6 insertions with validity period: Number of insertions + 2 weeks is Rs 37/cm2and for 7 insertions onwards with validity' period: no of insertions + 3 weeks is Rs 34/cm2. The expected response generation per insertion is 35 for 160- 200cm2 and 45 for 200+ cm2 size.Please help AMS Careers with the correct decisions on the following plans.Q.AMS has decided to advertise in TOl but is confused on length between 80 cm and 81 cm but is sure about the width, i.e., 3 cm and 3 insertions. What should be the length?a)80 cmb)81 cmc)either 80 or 81d)Data inadequateCorrect answer is option 'B'. Can you explain this answer? tests, examples and also practice LR tests.
Explore Courses for LR exam

Suggested Free Tests

Signup for Free!
Signup to see your scores go up within 7 days! Learn & Practice with 1000+ FREE Notes, Videos & Tests.
10M+ students study on EduRev
Get App
© EduRev
Education Revolution
Follow Us
Signup to see your scores go up within 7 days!
Access 1000+ FREE Docs, Videos and Tests
Takes less than 10 seconds to signup